The Top B2B Marketing Trends for 2018 – A Meta-Analysis
Webbiquity SMM
DECEMBER 19, 2017
AI / Chatbots: Eight writers believe B2B marketers will make greater use of artificial intelligence (AI) in 2018, primarily by developing chatbots or using tools like marketing automation software with embedded AI capabilities. ” — 2018 Trends: B2B Marketing , Edelman. “Marketers are increasingly data-focused and data-driven.
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