Instagram Engagement Rates: What?s Good (or Not) and Why They Matter
agora pulse
JUNE 5, 2020
Monitoring your engagement rate over time can help your brand stay relevant , even as audiences grow and sentiments change. For example, for fashion brands, a 0.68% rate is average, but a 3.57% rate is typical for higher education organizations. Use the right hashtags. Plan to use at least 15 and up to 30 hashtags per post.
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