Social Media Strategies Summit

FEBRUARY 8, 2023

The internet is packed with advice for social media managers. Whether you want to attract more followers, craft more engaging content , or optimize your post timings, millions of articles claim to provide an answer. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. You might have a small team, serious time constraints, and dozens of accounts to manage.

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Social Media Google Tips Template 204

The Social Media Hat

FEBRUARY 4, 2023

Getting paid to represent brands and help our audiences satisfy their needs is what influencer marketing is all about. But how do you get started? The post Mike Allton’s Quick Start Guide To Becoming A Brand Influencer appeared first on The Social Media Hat.

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Influencer Brands Social Media Marketing 214

Social Media Today

FEBRUARY 7, 2023

A simple guide for small business owners and marketing managers, just getting started, and ready to jump into the social media game.

Small Business 187

Small Business Social Media How To Marketing 187

Jon Loomer

FEBRUARY 6, 2023

On one hand, we’re entering an AI Renaissance. ChatGPT and AI tools are exploding into our lives and will soon change the way we work, live, and play. And yet… Facebook still sucks at detecting basic fraud. These may sound completely unrelated, but they’re not. These two things contradict each other in laughable ways. We’re preparing to bow to our robot overlords.

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Facebook Authentication Review Report 182

Advertiser: Paycor

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.

Meeting

Social Media Strategies Summit

FEBRUARY 9, 2023

Taking your first steps into a new social media platform allows your government agency to reach different audiences and experiment with new content formats. But it also presents challenges — not least how to grow your following from scratch. As with anything in the world of social media for government, it’s essential to have a clear plan. To help you out, Mike Mueller — Digital Media Specialist at the US Department of Energy’s Office of Nuclear Energy — shared the best practices he learned from

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Social Media Energy How To Tweetdeck 204

The Social Media Hat

FEBRUARY 9, 2023

Influencer payment rates can vary wildly, but there are key factors to consider. The post How Much Should Brands Pay A B2B Influencer? appeared first on The Social Media Hat.

B2B 177

B2B Influencer Brands Social Media 177

Jon Loomer

FEBRUARY 8, 2023

Quality traffic is important. When you run Facebook ads that direct people to your website, you care whether people immediately leave or if they spend more time there. That’s why custom pixel events are so important. What I’m going to describe is done with custom events and Google Tag Manager. Once you create such an event, you can use this for reporting, optimization, and targeting.

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Eventful Conversation Report URL 171

Audiense

FEBRUARY 8, 2023

How do you like to spend your vacation? By the beach with a cocktail or in a bustling city with new places to explore? However you like to relax and unwind, the options are limitless and tourism boards are vying for attention. Post-pandemic, the travel industry has noticed leisure travel booming, with consumers keen to explore places they’ve always dreamed of.

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Travel Industry Tourism Marketing 142

The Social Media Hat

FEBRUARY 6, 2023

Partnership Unpacked, Episode 7, with Farzad Rashidi The post How To Recruit High-performing Affiliates w/ Farzad Rashidi appeared first on The Social Media Hat.

How To 30

How To Social Media Affiliate marketing Marketing 30

Social Media Today

FEBRUARY 10, 2023

Some quick pointers for your social media marketing strategy.

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Social Media Marketing Strategy 174

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Social Media

Oktopost

FEBRUARY 6, 2023

Alex Taylor Noble takes the hot seat to reveal how to use social for business growth. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary How do you use social to support business growth? How can you get buy-in from internal stakeholders so social doesn’t sit in a silo? Meet Alex Taylor Noble – The Head of Social Media at The Bank of London and the next Behind the Post guest.

Banking 133

Banking Apple Buy Meeting 133

Hootsuite

FEBRUARY 6, 2023

Content moderation is a critical part of any brand’s social media strategy. In a world of bots, trolls, and scams, social media moderation ensures your brand’s social channels – and their comments sections – are safe, friendly, and pleasant places to be. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

FAQ 131

FAQ Tools HootSuite Content 131

Amy Porterfield

FEBRUARY 9, 2023

Listen on… Learn the simple framework for achieving both success and fulfillment As entrepreneurs, we often measure success by how much money we make, how many followers we have on Instagram, or material possessions – because let’s face it, we live in a culture that places a lot of value on those sorts […] The post #543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks appeared first on Amy Porterfield | Online Marketing Expert.

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Instagram Marketing 127

Social Media Today

FEBRUARY 6, 2023

Do you know what SMART goals are?

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Overview 166

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. How do you know which platform to prioritize to make the biggest impact on your business? Most experts will tell you there’s no right way to do it. And we agree! But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider.

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Features Social Media Curation Geotagging 117

Hootsuite

FEBRUARY 9, 2023

As more and more platforms move towards visual content, social media design has become increasingly important. Sure, your content is what really matters, but if your posts are visually unappealing or lack any sort of design consistency, they’re going to be lost in the mix. But what if you don’t have an in-house designer? What if you don’t have any formal design background at all?

Feedly 125

Feedly Feed Social Media Tips 125

Forbes Social Media

FEBRUARY 8, 2023

There was one KN95 face mask and one Pokemon yellow dress with huge ruffle sleeves at the State of the Union address.

Social Media 111

Social Media 111

Social Media Today

FEBRUARY 8, 2023

Looking to establish a more effective measurement process for your digital marketing efforts?

B2B 159

B2B Publishing LinkedIn Marketing 159

Advertiser: Paycor

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

Cost

Amy Porterfield

FEBRUARY 7, 2023

Listen on… Authenticity and the digital world: How to get clear on what you’re all about If you know me, then you know that I have a wildly vocal inner monologue that often tells me things that aren’t true. For instance, when I get a negative comment or criticism online, I’ve got to […] The post #542: Why I Show Up Online As 100% Myself appeared first on Amy Porterfield | Online Marketing Expert.

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Authentication Comments Marketing How To 110

Sprout Social

FEBRUARY 7, 2023

Securing C-suite buy-in is essential to getting any new project off the ground. To communicate your vision in a clear and concise way, you need to lead with numbers. When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program.

Buy 109

Buy Curation Statistics Survey 109

Hootsuite

FEBRUARY 9, 2023

One surefire way to save time and money is to use AI customer service in your business. If you’re like most business owners, you’re always on the lookout for new and innovative ways to better your business. We’re here to tell you AI customer service is a quick and easy win. In this blog post, we’ll explore 10 ways an AI customer service chatbot can help your business grow.

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FAQ Team Cost Loyalty 108

Social Media Today

FEBRUARY 6, 2023

Yeah, this probably isn't the way forward.

Twitter 158

Twitter 158

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

Platform

Buffer Social

FEBRUARY 6, 2023

TL;DR Hootsuite is discontinuing its free plan on March 31st, 2023. This blog documents how Buffer’s free plan compares 👇 Hootsuite recently announced that they are discontinuing their free plan. From March 31st, 2023, Hootsuite users will be encouraged to upgrade to a paid Hootsuite plan (starting at $99 per month) or look for another free tool.

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HootSuite Social Media Management Apple Library 19

Forbes Social Media

FEBRUARY 10, 2023

Comments

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Reddit Comments 98

Hootsuite

FEBRUARY 9, 2023

Posting at the right time can help your content get early momentum and perform better in the long run — but when, exactly, is the best time to post on LinkedIn to make sure a post gets seen? And what about the best day of the week to get the best engagement? Every audience is unique, so the answer will vary for each brand. That said, some times seem to universally work better than others.

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LinkedIn HootSuite Patterns Analytics 105

Social Media Today

FEBRUARY 8, 2023

But don't start farming out your SEO content work to ChatGPT just yet.

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Guidelines Content Google SEO 150

Advertiser: Paycor

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

Banking

Jenn's Trends

FEBRUARY 10, 2023

While Instagram Reels are still a significant focus for the platform and they still generally perform well for most… it’s no shock that overall reach and views are DOWN on Reels these days. There’s a number of reasons for this, including.

Instagram 97

Instagram Platform Social Media Strategy 97

Forbes Social Media

FEBRUARY 4, 2023

The official music video posted to YouTube had few comments for months, but since Thursday has seen a massive uptick, with thousands now offering their opinions and thoughts.

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YouTube Video Comments Social Media 98

Koka Sexton

FEBRUARY 6, 2023

Using AI to Generate Content Ideas AI provides invaluable insights about user needs and preferences, which can help marketers create personal and engaging content that resonates with users. AI-driven content generation technology can also help marketers brainstorm new ideas and generate content that is tailored to their specific target audience. By leveraging AI-driven insights, marketers can create more effective and engaging content that will maximize visibility and reach.

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SEO Content How To Engineering 97

Social Media Today

FEBRUARY 5, 2023

Looking for some quick tips to help refine your social media marketing strategy?

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Social Media Strategy Marketing Tips 150

Advertiser: Paycor

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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