Snapchat Integrates ChatGPT Elements into New ‘My AI’ Tool In-App
Social Media Today
FEBRUARY 27, 2023
Snapchat jumps aboard the generative AI train with a new ChatGPT-like experience in-app.
Sat.Feb 25, 2023 - Fri.Mar 03, 2023
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How Government Agencies Can Build an Effective Crisis Communications Strategy
Social Media Strategies Summit
FEBRUARY 28, 2023
Crisis management is one of the biggest challenges of social media for government agencies. A fast-evolving situation can cause panic and confusion in your community, requiring you to communicate the latest information in a calm, clear manner to the public, stakeholders, and media. Get it wrong, and you risk undermining confidence in your agency; get it right, and you’ll play a key role in mitigating the worst effects of the crisis.
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Split Test: Which Optimization Leads to the Most High-Quality Traffic?
Jon Loomer
FEBRUARY 27, 2023
One of my biggest battles with Facebook ads over the years has been driving high-quality traffic when promoting a blog post. I don’t want empty clicks. I want people who spend more time and are likely to perform other actions. Look, I get it. The vast majority of advertisers are trying to get sales or leads from their ads. And while I do that, too, my blog is also important.
The Art of Social Strategy: The Recipe for a Strong Social Media Presence
Oktopost
FEBRUARY 27, 2023
Nadine Synett reveals what it takes to create a strong social strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Social media teams aren’t on social for the sake of being on social, they are helping to drive business growth! If you want to create a social presence that people want to be a part of and see results for your efforts, you’ll need a strong social strategy.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
The How and Why of Content Curation [Infographic]
Social Media Today
FEBRUARY 28, 2023
Content curation can be a great way to broader complement your content strategy.
Utilizing Social Media to Drive Meaningful Engagement With Students and Prevent ‘Melt’ in the Hybrid Era
Social Media Strategies Summit
MARCH 3, 2023
Hybrid learning is here to stay, with research from Barnes & Noble College Insights revealing that almost half of students favor a hybrid class format. This data poses a few challenges for higher education marketers. How do you engage students who are spending less time on campus? And how do you reduce “melt,” whereby students who’ve applied and paid a deposit don’t turn up for their first day of classes?
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LinkedIn statistics marketers should know in 2023
Sprout Social
FEBRUARY 28, 2023
Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. These LinkedIn stats will bring you up to date on the value of LinkedIn as a network, and provide insight into how to expand your reach.
Decentralized Twitter Alternative ‘Bluesky’ Launches in Private Beta
Social Media Today
FEBRUARY 28, 2023
The platform founded by former Twitter CEO Jack Dorsey has moved to the next stage of development.
How to Automate DMs on Social Media
Hootsuite
MARCH 2, 2023
Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? Well, thank goodness you found this article. After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. At the end, we give several tips and tricks you can implement when automating DMs.
#549: Cut Through The Noise: How To Create A Unique Personal Brand With Rory Vaden
Amy Porterfield
MARCH 2, 2023
Listen on… Simple strategies to build your personal brand, monetize your message, and increase your influence If you’re first getting started with your personal brand, you’re probably wondering how the heck you’re going to cut through all the noise and position yourself as the go-to leader in your space. I get it – […] The post #549: Cut Through The Noise: How To Create A Unique Personal Brand With Rory Vaden appeared first on Amy Porterfield | Online Marketing Expert.
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Clams, Wagoneers, and Harings: Creativity Is Even More Important in an AI World
WebInKnow
FEBRUARY 28, 2023
Artificial Intelligence engines that generate text such as ChatGPT use large language models, which I like to think of as simply math applied to data (in this case text). These tools calculate the most likely next word to create sentences. When everyone is going predictable with AI, creative writing stands out!
Facebook Remains the Most Important Network for SMBs, According to New Survey [Infographic]
Social Media Today
FEBRUARY 26, 2023
A survey of 1,000 SMB owners suggests that Facebook is the most valuable social media platform for business.
2023 LinkedIn SEO: 5 Tried Tips for Better Reach
Hootsuite
FEBRUARY 27, 2023
LinkedIn is more than just a place to go when you’re looking for work. It’s the social platform par excellence for organizations looking to build partnerships, find their next hire, and even keep an eye on their competition. But if you want your company to make more of a splash, you need to up your LinkedIn SEO game. Like most social networks, LinkedIn has a search engine and an algorithm , meaning you’ll be competing for attention with other businesses using the platform.
Creating Women’s History Month social media ideas that resonate
Sprout Social
FEBRUARY 27, 2023
March represents a lot of things. For some, it’s time to shake off the last bit of winter and welcome spring into their lives. For others, it’s all about the green top hats and Irish jigs of Saint Patrick’s Day. But for half the population, March—or Women’s History Month—is a time for celebrating just how far women have come, and thinking about how far there is to go.
Social Media Marketing GPS
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Viral Video Of Ukraine War ‘Crisis Actors’ In Body Bags Is Totally Fake
Forbes Social Media
FEBRUARY 25, 2023
Have you seen that viral video on Facebook and Twitter, purporting to show a newscast about the war in Ukraine, but one of the “dead” people in a body bag starts moving? It's fake.
Instagram Expands Age Verification Tools to More Regions
Social Media Today
MARCH 2, 2023
Meta's making its age checking processes more widely available.
Brand Safety: Managing Risk and Building Trust on Social Media
Hootsuite
MARCH 2, 2023
In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. Social media does a great job of building brands and connecting businesses with their customers. But it also comes with the risk of associating a brand with content that can harm its reputation. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media.
The ultimate guide to LinkedIn Live and how to use it
Sprout Social
MARCH 2, 2023
Is it time for you or your brand to go live on LinkedIn? 37% of consumers say that live video is the most engaging form of in-feed social content. And that’s why live streaming is becoming more common in B2B marketing. Enter LinkedIn Live, a native streaming platform for creators to broadcast in real-time. From webinars to interviews and beyond, Live is a prime way to educate your B2B audience.
How to Be Social: A Social Media Manifesto
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Learn the 10 worst social media marketing mistakes and how to avoid them.
How TikTok And Bill Nye Are Winning The Edutainment Wars
Forbes Social Media
MARCH 2, 2023
In a trend one VC calls “Harvard meets Hollywood,’’ investors and entrepreneurs are embracing the idea that education should be entertaining and delivered in small bites.
Google Removes Another 6,000 YouTube Channels Linked to Chinese Influence Operations
Social Media Today
MARCH 2, 2023
Google continues to detect and remove thousands of channels linked to 'Dragonbridge'
17 Practical Uses of ChatGPT for Marketing
Razor Social
FEBRUARY 27, 2023
Looking for some very practical and easy to follow ways to use ChatGPT to help with your Marketing? Unless you’ve been living under a stone for a while you must have heard of ChatGPT… When you type in something into Google you get a list of links which has information that will help with what you are looking for. With ChatGPT you can ask a question and get the answer or ask it to do something (e.g. write a poem).
Co-creation: Why creators should be part of your product development team
Sprout Social
MARCH 1, 2023
Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Another 39% of marketers work with creators on a monthly basis. Digital content creators are reshaping brand strategy for the better. But as social media’s influence moves from marketing departments to other business functions, it might be time to think about creators in the same ligh
8 Stupid Simple Social Media Tricks to Boost SEO
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Discover just how easy it is to boost SEO with social media.
YouTube And Harvard Team Up To Give Doctors Continuing Ed Credits
Forbes Social Media
MARCH 1, 2023
In a first for the medical profession, doctors seeking to keep their licenses and expertise up to date can complete the credits they need through one of the most popular social media platforms on the planet.
LinkedIn Provides New Segmentation Options for its Company Engagement Report
Social Media Today
MARCH 2, 2023
LinkedIn's Company Engagement Report shows you how employees from specific companies are engaging with your LinkedIn updates.
#548: 5 Lessons From The Road: My Podcast Tour For Two Weeks Notice
Amy Porterfield
FEBRUARY 28, 2023
Listen on… After doing 100 podcast interviews about my new book, here’s what I learned To call the podcast tour I did to promote my book, Two Weeks Notice, a whirlwind would be an understatement. I did 100 podcast interviews (yes, you read that right!) over the course of a few months, traveling […] The post #548: 5 Lessons From The Road: My Podcast Tour For Two Weeks Notice appeared first on Amy Porterfield | Online Marketing Expert.
The 7 Best CRM Apps for Your Business in 2023
Hootsuite
MARCH 2, 2023
Are you looking for the best CRM apps for your business? You’re in luck! This blog post will highlight the top seven CRM apps that will help you manage your business like a pro. Whether you’re looking for a CRM app to keep track of your customer data or one to help manage your sales pipeline, we’ve got you covered. So, without further ado, let’s get started!
Meta Backs New Platform To Help Minors Wipe Naked, Sexual Images Off Internet
Forbes Social Media
FEBRUARY 27, 2023
The National Center for Missing & Exploited Children has launched a Meta-backed platform to help kids and teens get naked or sexual content of themselves removed from social media.
Twitter Updates Violent Speech Policy to Add More Elements
Social Media Today
MARCH 1, 2023
The updates don't greatly expand Twitter's rules, but do add some new provisos.
How Companies Win with Employee Advocacy
Oktopost
MARCH 2, 2023
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary A company’s employees are its most valuable assets. A workforce that is happy, productive, and engaged leads to growth, retention, and an incredibly strong company culture. But many B2B organizations today are not fully tapping into the true potential of their colleagues – and for good reason, it’s not easy.
Canva Docs and Magic Write: Visual Documents with AI
Socially Sorted
FEBRUARY 27, 2023
Canva Docs and Magic Write are a match made in heaven. Create visually supercharged documents with the bonus of Magic Write's AI intelligence. Canva has just taken it all up a level! BY DONNA MORITZ | PUBLISHED 28 FEBRUARY, 2023 Posts on this blog may contain affiliate links, which means we receive a small commission at […] The post Canva Docs and Magic Write: Visual Documents with AI appeared first on Socially Sorted.
Elon Musk Calls Media ‘Racist’ In Response To Newspapers Dropping Dilbert
Forbes Social Media
FEBRUARY 26, 2023
Twitter CEO Elon Musk called the media “racist” in several tweets on Sunday in a strange reaction to the news that the country’s biggest newspapers were dropping the Dilbert comic strip.
LinkedIn Adds Additional Intelligence Elements to Sales Navigator
Social Media Today
FEBRUARY 28, 2023
LinkedIn is adding more data insights to Sales Navigator, based on its umatched professional database.
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