Sat.Dec 03, 2022 - Fri.Dec 09, 2022

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Who Owns TikTok and Is the App a Security Risk?

SocMed Sean

Have you ever wondered who owns TikTok and if the app is a security risk? Believe it or not, there are some security concerns that come with using the TikTok app. Here is some information that we think may better help you understand the security risks you face and who ultimately owns the popular video-sharing app, TikTok. The post Who Owns TikTok and Is the App a Security Risk?

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Eight Fascinating Facts About B2B Social Media Marketing for 2023

Webbiquity SMM

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry.

B2B 225
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Big Update to Facebook Ads Lead Forms

Jon Loomer

Meta has started rolling out a big update to lead forms for Facebook ads. Advertisers will have the ability to tell a story by displaying benefits, product imagery, testimonials, and more. This is the most significant update to Facebook lead ads in years. Let’s go through what is new (see “Final Product”). I include a video near the bottom that walks through what this looks like when you’re done.

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New Report Shows That Young Users are Increasingly Turning to TikTok for News Content

Social Media Today

The latest report from the Reuters Institute includes a heap of valuable notes on the rising influence of the app.

Report 192
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Money talks: Uncovering who’s behind the cryptocurrency online conversation

Audiense

Whether or not you’re ready to buy in, the crypto market continues to grow, and more people are investing. While there has recently been some turbulence in the crypto market as stock value in some trading platforms dip, according to a recent report, the market size is expected to grow to around $2.2 billion by 2026 and approximately 328,370 Bitcoin transactions are processed every day.

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Facebook Rolling Out Facebook Articles

Bill Hartzer

Starting today, I noticed that on my personal Facebook account , when logged in, I am no longer able to make a Facebook post. Instead, there is an options for Article, Live Video, or Photo/video. Clicking on the Article option, it takes me to a new page, where I can add a full-length article. This includes the suggestion to upload a large photo, and then content for the article.

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Meta Adds Instagram Audience Targeting for Facebook and IG Ads

Social Media Today

Sounds like something that's been available for a while, right? But it hasn't.

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The pros and cons of social media

Sprout Social

Ah social media. As the old saying goes, “can’t live with it, can’t live without it.” As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. But times have changed. Now, social media has gone from a “nice to have” to a “must-have” for businesses, as it has become a core place for audiences to connect, get updates on current events a

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10 Warning Signs That Your Phone Is Spying On You 

The Realtime Report

10 Warning Signs That. Your Phone Is Spying On You . In 2021 The New York Times reported a 65% increase in the number of spyware-infected phones. Over the last few years, there has been an explosion of malicious spyware and stalkerware infiltrating our phones through apps and links. It is becoming easier for hackers to access your phone as these spying apps are getting sneakier and harder to detect.

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What Can Social Media Do for SEO?

Oktopost

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. And besides that, most sites only offer no-follow links. Nevertheless, your SEO efforts with social media are still valuable.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Meta Publishes New Guide to the Key Factors Influencing Consumer Decisions

Social Media Today

The report looks at the key factors that are driving consumer decisions in the modern era.

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Follow the leader: Approaching leadership with compassion

Sprout Social

Businesses and leaders have a responsibility to care for their employees. This shouldn’t be a controversial statement. Many businesses expect employees to enrich their business, but they don’t believe they owe enrichment to employees in return. From a business perspective, this type of treatment is a one way ticket to abysmal retention rates. But from a human perspective, as a leader, you should want the best for your people.

Team 119
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#524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis

Amy Porterfield

Listen on… A personalized AI chat funnel can drive growth, revenue, and interaction with your audience I know the idea of using an AI chat funnel — AKA a chatbot — as part of your Instagram strategy can be a little intimidating… and maybe even seems a bit impersonal. Afterall, you’ve built your […]. The post #524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis appeared first on Amy Porterfield | Online Marketing Expert.

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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Twitter isn’t just the birthplace of cutting-edge humor or the top place to find breaking news. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. Twitter’s advanced search capabilities are some of the app’s most well-kept secrets. Still, if you master the tool, you can dig deep and revisit some favorite or forgotten posts — or study your competition’s social media strategy.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Twitter’s Adding New Ad Placement Controls as it Works to Ease Concerns About Account Reinstatements

Social Media Today

As Twitter works to being back previously banned users, it's also looking to help advertisers avoid unwanted content associations.

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Best Ways to Make Money With Crypto

The Realtime Report

Best Ways to Make Money With Crypto. It’s no surprise that most entrepreneurs are yet to grasp the opportunity in cryptocurrency technologies. Like all other industries, cryptocurrency investing has its related risks. However, the potential benefits are far better than any traditional financial instrument. While the cryptocurrency industry is full of technical jargon, the most basic concepts are not different from what’s in traditional finance.

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World Cup Sponsor Budweiser Gives Beer To Winning Country When Qatar Bans Alcohol

WebInKnow

Budweiser was caught without the ball when host nation Qatar suddenly banned alcohol sales within World Cup stadiums. With millions of dollars’ worth of beer already onsite in the host nation, Anheuser-Busch InBev announced in a tweet that it would be donated to the winning country. This is a fascinating example of newsjacking.

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Did Putin Really Fall And Soil Himself? Here Are Claims About His Health

Forbes Social Media

The hashtag #PutinPoopedHimself began trending on Twitter after General SVR’s Telegram channel asserted that Putin had fallen down a staircase, landing on his coccyx and then defecating.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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LinkedIn Adds New Audience Analytics Tools, Including Follower Growth and Demographic Insights

Social Media Today

Dig deeper into key engagement trends with LinkedIn's latest insights tools.

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The Realtime Report

Best VPN for Iran to Bypass. Internet Restrictions in 2022. Iran has taken internet censorship to a whole new level. Facebook, YouTube, Telegram, Netflix, and many other websites and platforms were banned in Iran long ago. Now, given the severity of their current situation, Iran has restricted people’s access to two major social media platforms: WhatsApp and Instagram.

Privacy 91
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Spotify Wrapped: What marketers can learn from the viral campaign

Sprout Social

The end of the year is a time of reflection. As one chapter comes to a close, people look at where they’ve been in preparation for where they’re going. After all, you can’t make a New Year’s resolution without knowing what you want to accomplish. It’s the time of year where people buy planners, get gym memberships and write holiday letters recapping their year for friends and family.

Campaign 101
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Elon Musk Has Outfitted Twitter’s Headquarters With Bedrooms For Employees

Forbes Social Media

“It’s not a good look,” one source said. “It’s yet another unspoken sign of disrespect.".

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Instagram’s Testing New DM Labels to Help Manage Customer Interactions in the App

Social Media Today

The labels are designed to help prioritize and manage your IG DMs.

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Experiment: Do LinkedIn Pods Work? (Or Are They Mostly Embarrassing?)

Hootsuite

This past November, I decided to do an experiment. I wanted to see if LinkedIn pods actually worked or if they were just a waste of time. For those of you who don’t know what a LinkedIn pod is, it’s basically a group of people who agree to like, comment and engage with each other’s posts. The theory is that by doing this, your content will be boosted by the LinkedIn algorithm.

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Audience Analytics and Tracking – The PR Secret Sauce

Proactive Report

One for the most exciting tools available to PR and marketing pros is audience analytics and tracking. These tools gather data on your audiences – who they are, where they hang out, who they talk to, what trends they follow, what interests them right now, where they get their news and information, and who influences them. This is not a new function of PR or marketing.

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Twitter Files 2: Elon Musk’s Hyped Up Exposé Unveils ‘Secret Blacklists’ And ‘Shadow Banning’ —Which Seem Very Similar To His Own Policies

Forbes Social Media

Musk said politicians running for office had been shadow banned on Twitter and that the firm is working on a feature to show users whether their visibility has been throttled and why.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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LinkedIn Announces New Privacy-Friendly Ad Targeting Options for B2B Brands

Social Media Today

LinkedIn's developing a range of new options to ensure it aligns with data privacy regulations, and is still able to drive value for ad partners.

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How to increase Twitter followers for your business

BeingOptimist

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. Since twitter is a very popular 280 characters social media and microblogging platform to express our views and ideas, so it is essential for us to know how to increase twitter fo

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How to make a playlist on YouTube: The step-by-step guide to increase engagement

Sprout Social

Playlists are a powerful (but underrated) feature you can use to grow your YouTube channel. Yes, that’s right—it’s more than just tossing videos together. It’s a major part of your YouTube strategy. When made strategically, playlists can help you leverage the YouTube algorithm to your advantage, influence your viewers’ choices and keep them coming back.

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Meta’s Oversight Board Denounces Special Treatment Of VIPs On Facebook And Instagram

Forbes Social Media

Cross Check, Meta’s scheme that shields VIP users like celebrities and politicians from the normal content moderation process, is guided more by “business concerns” than efforts to keep the public safe, the board said.

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Google Launches ‘Year in Search’ Overview for 2022

Social Media Today

The listing provides an interesting perspective on the year that was, while also serving as a valuable research tool.

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