Sat.Nov 05, 2022 - Fri.Nov 11, 2022

5 Things You Should Know About the Instagram Algorithm and How It Ranks Content

SocMed Sean

The Instagram algorithm has many different moving pieces and understanding how it works is not simple. Here are some tips for understanding and working with the Instagram algorithm to expand the reach of your content.

Social Gaming Platform Teaches Kids Essential Social and Emotional Skills

The Realtime Report

Social Gaming Platform Teaches Kids Essential Social and Emotional Skills.

Skills 190
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Elon Musk’s Early Twitter Missteps Could Spark a Larger Trend Away from the App

Social Media Today

Elon Musk's new Twitter verification plan won't work - though it could spark a migration of users to other platforms

Trends 167

Out of Love- A Daughter’s Story

Janet Fouts

As many of you know being a caregiver for a family member is an unforgettable, and often life-changing experience. Today my guest is Lynn Abate-Johnson.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Guest post by Chris Tweten. Social proof is a powerful tool for marketers who know how to use it effectively. In a nutshell, it’s word-of-mouth, magnified exponentially by the Internet. This psychological phenomenon has further expanded thanks to the growth of social media.

UGC 196

More Trending

Instagram’s Rolling Out its New In-App Post Scheduling Tools to Professional Accounts

Social Media Today

That'll make it easier to manage your Instagram presence while on the go

Tools 164

Green card: How brands can connect with consumers in a changing climate

Audiense

With the 2022 FIFA World Cup about to kick off, we wanted to take a closer look at how brands can use major sporting events to connect with consumers in a changing climate – both economically and ecologically. Spotlight Analysis

Sports 102

No Way Mastodon Will Kill Twitter

David Meerman Scott

With Elon Musk’s recent purchase of Twitter, some advertisers have reportedly left the platform and a small percentage of people have been deleting their accounts. Many are flocking to Mastodon as an alternative. Social Media Twitter Real-Time Marketing & PR Research and Analysis Advertising

Introduction to TikTok Ads: Custom Audiences

Jon Loomer

First, I walked you through the basics of campaign creation related to TikTok ads. The process is surprisingly similar (possibly inspired) by Facebook Ads Manager. Today, let’s discuss your options for TikTok ads Custom Audiences.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Meta Will Reportedly Announce Thousands of Job Cuts Later This Week

Social Media Today

Meta's looking to rationalize expenses, as its Metaverse investments continue to rise

Report 155

FinTech Market Set for Cooling and Consolidation

The Realtime Report

FinTech Market Set for. Cooling and Consolidation. Finch Capital ‘State of European FinTech Report 2022’ finds the biggest category in venture funding, FinTech, is entering a period of cooling and consolidation to 2018/2019 levels as macroeconomic concerns are weighing heavily on the sector.

BeReal was Interesting, But Here’s Why It’s Not Going to Survive 

Ignite Social Media

In a time when we’re constantly bombarded with airbrushed images and highly staged content, BeReal’s more realistic approach is actually a breath of fresh air.

Introduction to TikTok Ads: Campaign Creation

Jon Loomer

If you hadn’t noticed, I jumped into TikTok and short-form video creation recently. It’s only natural that this jump includes TikTok ads. The hope is to catch some magic on a growing platform before the competition increases and prices go up.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

LinkedIn Wins Latest Court Battle Against Data Scraping and the Misuse of User Information

Social Media Today

LinkedIn has been locked in a legal battle for years over the scraping of user data

Data 141

Social Media Algorithms: A 2023 Guide for Every Network

Hootsuite

Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer the question of how social media algorithms work.

What sets Social Selling apart from Social Media Marketing?

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Social selling is not social media marketing. It’s a completely different approach.

How I’ve Pivoted to Short-Form Video on TikTok and Reels

Jon Loomer

If you’ve been following me on any of my primary social channels during the past month or so, you’ve likely noticed a very clear pivot. I am deeply invested in short-form video. This is a complete 180. I’ve long resisted video creation in every form.

Video 118

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Instagram Provides the Capacity to Add Music to Still Image Posts

Social Media Today

Another way to incorporate music into your IG uploads

Musk Breaks ‘Politically Neutral’ Twitter Promise After Endorsing Republicans In Midterms

Forbes Social Media

One critic asked of new Twitter boss Elon Musk: “How would you, as the head of Twitter, justify recommending which party people should vote for after you advocated for political neutrality for the platform?”.

Brand messaging: How to create a framework

Sprout Social

One of the major benefits of social media is that it creates space to try new things. It’s more casual than email and less expensive than paid marketing—ideal conditions for experimenting with your brand messaging strategy.

Shoppable Content: How to Get Started And Make Money in 2023

Hootsuite

In the last decade, shopping has changed for the better. Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Pinterest Pitches Itself as the Ultimate Christmas Gift-Discovery Platform in New Campaign

Social Media Today

The campaign highlights Pinterest's potential as a product trend-finding tool

Trends 134

Is Elon Musk Trying To Destroy Twitter?

Forbes Social Media

Maybe he bought the company so he could fire the executive team. Social Media /social-media Innovation /innovation Social Media /social-media innovation socialmedia

Team 87

Podcast: Over 50 and still a rebel

Sherrilynne Starkie

Small business owner Michelle VandenBosch, a rebel in the florist industry, joins Sherrilynne Starkie in episode six of the 50 Women Over 50 podcast to discuss taking on life in your own terms as a woman in your fifth decade. Michelle VandenBosch.

Biden Says The U.S. Should Review Elon Musk’s Relationships With Foreign Governments

Forbes Leadership

President, do you think Elon Musk is a threat to U.S. national security?".

Google Launches.rsvp Domains for Event Promotions

Social Media Today

Another consideration for your holiday event promotions

After Elon Musk Acquisition, Will #ScienceTwitter #MedTwitter Move To Mastodon, Other Platforms?

Forbes Social Media

Mastodon has experienced a surge in new users since the world’s richest man has gotten control of Twitter. Healthcare /healthcare Innovation /innovation Healthcare /healthcare Social Media /social-media business pharma

How to succeed in social without losing your sanity

Sprout Social

In early September, I had to write an article about corn. The Corn Kid took over social media, and as an Editorial Writer for Sprout, it was my job to cover it. In terms of workload, it wasn’t a heavy lift. But this article came with a new challenge.

Elon Musk's Twitter Game: Dad Jokes, Weed And Lots Of Puns

Forbes Leadership

Comedy is now legal on Twitter, but the joke is on Elon Musk. Arts /arts Lifestyle /lifestyle Arts /arts Innovation /innovation Social Media /social-media Business /business Leadership /leadership Media /media Money /money Markets /markets Editors' Pick editors-pick lifestyle danidiplacidoblog