Sat.Oct 29, 2022 - Fri.Nov 04, 2022

article thumbnail

32 Predictions for Social Media Marketing in 2023

Social Media Today

What's coming next in the world of social media marketing? Here are our predictions for the next 12 months.

article thumbnail

Meta Brings Back 28-Day Click Attribution

Jon Loomer

Just in time for the holidays, Meta is bringing back 28-day click attribution. This is some of the best news advertisers have received in a while. At the moment, though, I haven’t seen anything official from Meta on the reasoning behind it, the quality of that reporting, or what it means for the future of optimization and reporting. So, for now, let’s discuss what has happened, how it impacts your advertising, and what it could mean.

Privacy 207
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Things You Should Know About the Pinterest Algorithm and How It Ranks Content

SocMed Sean

The Pinterest algorithm has many different moving pieces and understanding how it works is not simple. Engaging with content you want to see more of in the future is the best way to keep your feed interesting. Here are some tips for understanding and working with the Pinterest algorithm. The post 5 Things You Should Know About the Pinterest Algorithm and How It Ranks Content appeared first on SocMedSean - Social Media Sean.

Content 147
article thumbnail

Things to Do When Establishing a Company Brand

The Realtime Report

Things to Do When. Establishing a Company Brand. Determining your company’s brand isn’t a walk in the park. You must consider various factors before deciding it’s the path you will take. After all, everything depends on the chosen brand, and your marketing strategies or product labels will depend on which brand you wish to project.

Company 91
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

TikTok Shares New Insights to Assist in Marketing Campaign Planning

Social Media Today

TikTok has shared a range of new insights into ad performance and discovery in the app.

Campaign 210
article thumbnail

Going beyond marketing: Why social matters across your entire business

Sprout Social

Social is more than just posts, likes and comments. It’s an extension of our world with opportunities for communication, discovery, collaboration and connection. As people and platforms continue to evolve, your business’s approach to social should as well. Social media can optimize every aspect of your business. Top-performing companies are already expanding their social strategy beyond marketing, with departments like customer service, corporate communications, investor relations, product, rese

Marketing 110

More Trending

article thumbnail

Business Checks Vs. Personal Checks

The Realtime Report

Business Checks Vs. Personal Checks. Business checks and personal checks are two types of checks. Business checks are associated with a business bank account and hold the money for the company. Personal checks are tied to the individual’s bank account. As a result, they are easier to use and more secure. More Security Features. Several security elements are used on business checks to guard against fraud and forgery.

Banking 91
article thumbnail

Musk Outlines New $8 Per Month Twitter Blue Package, Including Verification Ticks

Social Media Today

Elon seems convinced that charging users a monthly fee is the best way forward for the app.

Twitter 195
article thumbnail

#511: Are You Living In The Gap? Or The Gain?

Amy Porterfield

Instead of measuring what you’ve missed, measure how far you’ve come If you’ve been with me for a while, you’ve probably heard me talk about the book The Gap & The Gain by Dan Sullivan and Dr. Benjamin Hardy. I won’t lie, this book has had a profound impact on my business, because it’s rewired […]. The post #511: Are You Living In The Gap?

Marketing 106
article thumbnail

What You Should Know About The TikTok National Security Debate

Forbes Social Media

Social medial platform TikTok is wildly popular around the world, and counts over one third of Americans as users. But Chinese ownership of the app - and the access, storage and use of Americans' private data - raises privacy and national security concerns that require caution and vigilance.

Privacy 105
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Who, What, Why, and Where? How to Define Your Target Audience 

The Realtime Report

Who, What, Why, and Where? How to Define Your Target Audience . Making assumptions about who your customers are and what they’re looking for is extremely ineffective and often a complete waste of time and money. If you’re struggling to define your target audience and would like to learn more about researching and discovering who they are and how to target them, keep reading for some simple ways to do so.

How To 91
article thumbnail

Meta Opens up Facebook’s ‘Professional Mode’ to All Creators Globally

Social Media Today

Professional Mode provides a range of additional audience-building tools for Facebook creators.

Tools 191
article thumbnail

Reputation Management and Digital PR

Proactive Report

By Mike Falkow. Reputation management is a term that gets thrown around a lot nowadays and its meaning is sometimes lost in the noise. It’s often used to talk about “cleaning up Google results”. And while that is certainly part of the process, it’s not nearly the whole picture. Reputation management definition. Reputation management, originally a Public Relations term, refers to the influencing, controlling, enhancing, or concealing of an individual’s or group’s reputation — es

article thumbnail

Elon Musk Has Laid Off Many Twitter Employees Charged With Protecting The Midterm Elections

Forbes Social Media

The billionaire owner of the social media platform has fired thousands of people across Twitter ahead of reported plans that he will launch Twitter’s new verification subscription plan just before the election.

Twitter 102
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

3 Important Elements When Choosing an Internet Service Provider

The Realtime Report

3 Important Elements When Choosing an Internet Service Provider. For so many years all we heard about were the benefits of DSL and how it was so much better than satellite connectivity because it was more reliable and offered faster speeds. However, even those days are long gone because there is a relatively new kid on the block and that would be none other than fiber optics.

article thumbnail

Meta Will Match up to $7 Million in Charitable Donations Across its Apps this Month

Social Media Today

Meta says that over $7 billion has been raised for charitable organizations via its apps.

article thumbnail

FlexClip Review- Simple But Powerful Video Editor for Enthusiasts And Professionals

BeingOptimist

Information controls the world. Although it can be delivered in a variety of ways, a quick movie is the most practical for a contemporary individual. You may view other people’s videos on sites like Instagram, Tiktok, YouTube, and many others, or you can upload your own. This may be utilized for amusement or for profit, such as to promote products and services.

Review 98
article thumbnail

Elon Musk Has Twitter Bills To Pay, But Charging For A Blue Checkmark Won’t Be Enough

Forbes Social Media

Charging users $8 a month to verify their accounts is unlikely to cover much of the debt service costs resulting from Elon Musk’s $44 billion acquisition of the social media company. It also risks driving away the influencers the platform needs most.

Cost 102
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

#512: Master Your Inner Critic & Build A Thriving Business With Melissa Ambrosini

Amy Porterfield

How to harness your inner mean girl and fall in love with the person looking at you in the mirror If re-learning to love yourself, knocking your business goals out of the park, and mastering work-life integration sounds good to you, then you’re going to want to hear this episode with my guest Melissa Ambrosini. […]. The post #512: Master Your Inner Critic & Build A Thriving Business With Melissa Ambrosini appeared first on Amy Porterfield | Online Marketing Expert.

Marketing 100
article thumbnail

Snapchat Announces New Virtual Try-On AR Partnership with Amazon

Social Media Today

The partnership will see Amazon showcase a range of eyewear options on Snap's AR tools.

Tools 180
article thumbnail

What is Sponcon, And Should Your Brand be Doing It?

Hootsuite

What are the pros and cons of sponcon? Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Pro: You get fresh, engaging content promoting your business. Con: you’re going to have to pay — that’s where the “sponsored” part comes in. Surprise! The best things in life are not free. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand.

Brands 96
article thumbnail

The Social Media Baron: Elon Musk’s New Tool To Shape Public Opinion

Forbes Social Media

Like media moguls before him, the world’s wealthiest person now owns a personal mouthpiece with Twitter. It may prove more potent at influencing public opinion than traditional news outlets.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

What is quiet quitting and what managers should know

Sprout Social

Employees are no longer grinding, hustling and girlbossing for companies that don’t value them. Instead, they’re only doing what’s required and reclaiming their lives outside of work. Where are emboldened, frustrated employees getting inspiration to withdraw? The workplace TikTok trend known as quiet quitting. @steph.and.den. Quiet quitting ?? #QuietQuitting #QuietQuittingMyJob #QuietQuittingYourJob #QuittingYourJob #QuitJob #IQuitMyJob #CareerTips #CareerToks #Career #Quitting. ?

Team 95
article thumbnail

YouTube Announces Expanded Roll-Out of its Live-Stream Guests Feature

Social Media Today

YouTube will enable all users with 50+ subscribers to broadcast with a guest.

YouTube 195
article thumbnail

Start Page Posts: Get the Reach you Deserve

Buffer Social

Here’s a question that puzzles most social media users … Why do some of my posts get more views than others? It’s a difficult question to answer. Each social network has a different algorithm. Each algorithm promotes and demotes posts in their own unique way. Learning why some posts go viral while others don’t is nigh on impossible.

article thumbnail

‘Homoborgenesis’: Here Are Unfounded Claims Covid-19 Vaccinated Are No Longer Human

Forbes Social Media

An attorney Todd Callender claimed that humans who have received Covid-19 mRNA vaccine are no longer human, but are instead "homoborgenesis," and therefore have no human rights.

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

How to Successfully Market to a New Demographic

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Nothing lasts forever. Products evolve, industries transform, and as a B2B marketer, it’s imperative to stay open-minded. However, while marketing leaders may be aware of the ever-changing marketplace, that doesn’t always mean they are eager to change along with it.

article thumbnail

Meta Shares New Overview of How to Utilize WhatsApp for Business

Social Media Today

With more social interactions shifting to messaging apps, you may also need to realign your marketing approach.

Overview 167
article thumbnail

An Introduction to Vertical Social Networks

Buffer Social

Almost everyone, when given the opportunity, has one oddly-specific topic they can spend hours giving a presentation about. Mine would be young adult books of the mid-2010s, while others are very into football or recreating vintage recipes. Vertical networks — social platforms solely dedicated to niche interests — are there to support those interests.

article thumbnail

‘Nothing Has Worked’: Musk Laments Loss Of Twitter Advertisers And Acknowledges Trying To Back Out Of Deal

Forbes Social Media

Speaking at a Manhattan conference, Musk called Twitter a “poorly managed business” facing “pretty serious revenue and cost challenges.”.

Twitter 102
article thumbnail

Metaverse – The End of Reality and the Big Picture plus Sunyata

Laurel Papworth

How the Metaverse and Web3 will change social paradigms. Sunyata is the void before worlds are formed: what do we want to form? I look at Reimagining Value and NFTs with Intangibles, Peer to Peer economies including blockchain gaming guilds, The End of Reality as Virtual HUDs take over our experience of the real world. And how it’s our Dharma to create worlds in the image WE want.