Sat.Aug 13, 2022 - Fri.Aug 19, 2022

Five Changes That Would Vastly Improve Twitter (Musk or No Musk)

Webbiquity SMM

Regardless of the eventual outcome of the Twitter-Elon Musk saga , the Tesla and SpaceX mogul’s efforts have elevated one point that millions of users and thousands of shareholders agree on: Twitter has tremendous untapped potential. Image credit: Alexander Shatov on Unsplash.

7 Tips for Managing Your Snapchat Account and Followers More Effectively

SocMed Sean

Do you love Snapchat but have questions about how to more effectively manage your account and your followers? Here are a few tips that we think might be helpful. The post 7 Tips for Managing Your Snapchat Account and Followers More Effectively appeared first on SocMedSean - Social Media Sean.

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YouTube Will Now Automatically Add Watermarks to Downloaded Shorts Clips

Social Media Today

Following in the footsteps of other short-form video apps

Why Your Social Media Matters in Your MarTech Stack

Oktopost

Ben Beeching, Senior EMEA Marketing at Mega International stops by the Radically Transparent podcast to tackle the martech stack and the challenges of building compelling customer journeys that positively impact pipeline. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

New B2B Targeting Options for Facebook Ads

Jon Loomer

Given how stagnant Facebook ads targeting production has been the past couple of years, it’s nice to have some positive news about something added. Meta announced new B2B targeting options for your Facebook ads. Let’s discuss what these options are and how you might use them.

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TikTok is Fast Becoming a Key Search and Discovery Platform for Younger Audiences

Social Media Today

More users are referring to TikTok for search queries, which could have big implications for your marketing strategy

Online reputation management: the ultimate guide

Awario

Your online reputation depends on your online presence - on what people see when they search for your brand or when they stumble upon it online. It determines how people perceive your business.

Should You Personalize LinkedIn Invitations To Connect?

Myrland Marketing

The debate goes on whether or not we should personalize invitations to connect on LinkedIn. Short answer? Yes, I think you always should, and here’s why. Why Do You Want To Connect on LinkedIn? There are various reasons you might want to connect with someone on LinkedIn.

TikTok’s In-App Browser Includes Code That Can Monitor Your Keystrokes, Researcher Says

Forbes Social Media

The researcher also examined in-app browsers for other apps like Instagram and Facebook Messenger, which don’t appear to track as much as TikTok. Innovation /innovation Innovation /innovation Cybersecurity /cybersecurity Social Media /social-media Editors' Pick editors-pick

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Meta Launches New Reels Features, Including Stories to Reels Conversion and Improved Analytics

Social Media Today

New ways to create more engaging Reels content across both Facebook and IG

10 social media monitoring tools to inform your campaigns

Sprout Social

Is it time to step up your social media monitoring ? With so many networks and interactions across social media, tracking your engagement data can be tricky. Thing is, those engagements are invaluable to your brand.

7 Tools to Help You Remove the Background from an Image

Hootsuite

Wondering how to remove backgrounds from images? Whether you’re a business owner looking to spice up your product photos , or a blogger who wants to create beautiful header images for your next post, there are plenty of tools available to help you get the job done.

Employer Branding 101 and Putting Your People First!

Oktopost

Ale Schlesinger, Social Media Manager at HiBob reveals the employer branding strategy that converts. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. Gone are the days when social media is solely a vehicle to drive traffic.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

TikTok Launches New Shopping Ads as it Continues to Push Ahead with its eCommerce Integrations

Social Media Today

TikTok is keen to make in-stream commerce a thing, as a means to help creators generate direct income from the app

TikTok Moderators’ Handling Of Child Sexual Abuse Material Draws Senate Scrutiny

Forbes Social Media

TikTok and its third-party content moderator, Teleperformance, are under fire from bipartisan Senate leaders over the companies’ handling of child sexual abuse material following a Forbes investigation.

Instagram creator account: Everything You Need to Know

Sprout Social

If you’re an Instagram creator and you’re still using your personal account to share content, you might be missing out on some great features that come with an Instagram creator account.

How Social Bookmarking Works [Plus 7 Tools To Help You Do It]

Hootsuite

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Google Announces New Search Updates Which Will Put More Emphasis on Content Depth

Social Media Today

The updates take aim at aggregator sites that are purely designed to match with common search terms

A Focus On Product Alone Results In A Race To The Bottom

David Meerman Scott

When organizations set out to provide a product or service, they typically make the crucial mistake of believing that they are only there to provide that product or service—as if they’re merely there to fulfill a transaction. Worst Practices Sales Strategies Marketing Fanocracy

Brand safety: What you need to know to protect your brand’s reputation

Sprout Social

Safety is everyone’s business. Brand safety, that is. A recent study found that 75% of brands have been exposed to a brand safety incident within the past year. Nearly half of those companies received some sort of fallout on social media because of these incidents.

18 Black Friday Marketing Strategies to Try in 2022

Hootsuite

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Think about it. Every store, whether brick and mortar or eCommerce, are advertising deals. Customers are actively searching for them. So how do you catch their eye?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

WhatsApp Launches New Desktop App for Windows PCs

Social Media Today

Another way to keep track of your WhatsApp interactions

#490: The Business Model I Swear By: Live Launch, Go Evergreen, Repeat!

Amy Porterfield

This formula has put the epic battle between live launching and evergreen to bed once and for all If you have a course or product that you’re ready to launch, you might be wondering which is better: Live launching or evergreen?

How to make money on TikTok: 10 strategies to use in 2022

Sprout Social

In 2021, TikTok hit the one billion milestone of monthly active users, capitalizing on its early fame as people gravitated toward its light, short-form content.

Digital Medical Companies Funnel Patient Data To Facebook For Advertising

Forbes Social Media

Digital health companies are funneling sensitive data that patients have shared with them to Facebook to help target advertisements, according to a new study.

Reels Scheduling is Now Available to All Users in Meta’s Creator Studio App

Social Media Today

More ways to maximize your short-form video approach

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Best Times to Post on TikTok in 2022: Maximize Your Reach

Sociallyin Insider Blog

The clock is ticking–so what are the best times to post on TikTok ? social media TikTok

Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

People no longer just Google things they want to buy. They find answers through social media trendsetters, conversations in DMs and suggestions from their network.

Dow Falls 200 Points, Stocks Lose Steam After Target Profits Plunge

Forbes Social Media

Experts warn that investors should be cautious about “chasing” the recent market rally.