Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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SMSsummit Speaker Interview with Xenia Muether of Pink Orange

Social Media Strategies Summit

Xenia Muether is the Founder and CEO of Pink Orange, an agency launched in 2019. The fully remote agency has a global presence, with its team in London, Spain, Nigeria, Singapore, and South Africa. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. Please briefly describe the structure of your team.

Education 190
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Meta Quarterly Earnings Q2 2022: Topline Observations

Jon Loomer

To help advertisers keep aware of important updates from Meta, we’ve built a Quarterly Earnings Navigator Tool, available by clicking here. Since publishing our initial overview of the tool, Meta has released a new quarterly earnings report for Q2 of 2022. This article will cover some of the key highlights from the latest release. Quick Highlight for Advertisers.

Overview 195
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Trending Sources

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TikTok Will Provide More Insight into Content Trends and Moderation via New Research Initiative

Social Media Today

The new initiative will provide more data on exactly why TikTok is so popular, and how people are using the app.

Research 201
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7 Common TikTok Issues and Tips on How to Resolve Them

SocMed Sean

TikTok is a fun resource for videos, but sometimes the explosive growth of the app causes frustrations. Here are our tips to help you overcome some of the more common TikTok technology issues. The post 7 Common TikTok Issues and Tips on How to Resolve Them appeared first on SocMedSean - Social Media Sean.

Issues 130
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How do you know if your social media plan has succeeded or failed?

Audiense

As platforms evolve to provide more advanced analytics tools, it’s no longer a challenge to understand how your social media campaign has performed. You can access in-depth analytics insights into your organic and paid social media posts. However, measuring the impact of a campaign is more than just looking at the numbers on the dashboard.

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TikTok Stories explained: How to make the most out of 24 hours

Sprout Social

Mastering emerging features is the best way to stay ahead of the curve with social media. By being an early adopter, you have an edge on your competition when the feature takes off. TikTok has been quietly rolling out and expanding TikTok Stories–short, segmented videos that serve as TikTok’s answer to popular story features on Facebook, Instagram and Snapchat.

Film 125

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TikTok Pixel: How to Set it Up in 2 Easy Steps

Hootsuite

The TikTok pixel is a piece of code that you can install on your website to track conversions. But not just any conversions — we’re talking specific TikTok conversions. So, if you’re running a TikTok ad campaign and you want to see which of your ads are driving the most sales, you need to jump on the pixel train. Don’t worry, I’m here to walk you through the process step-by-step.

How To 117
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How to find the right esports tournaments and influencers to sponsor

Audiense

High profile events like Wimbledon, UEFA Champions League, and, of course, the Super Bowl, have dominated the world of event sponsorship and sports. Major brands like Rolex, Heineken, and Pepsi spend millions upon millions of dollars for prime real estate during these massive global events.

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#483: How To Be Curious As An Entrepreneur with Calan Breckon

Amy Porterfield

Why curiosity helps mitigate the fears that come along with entrepreneurship Fear can be an excellent motivator in business, but it can also completely consume you — if you let it. Unfortunately, all-too many entrepreneurs fall victim to their own fears and as a result, become completely overwhelmed. If you can relate to this, then […].

How To 114
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Meta Publishes New Guide on How to Get Started with Reels, and How to Improve Reels Performance

Social Media Today

The guide covers the basics of Reels creation, along with some more advanced notes and tips.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Instagram influencer marketing: what brands really need to know

Sprout Social

Not 100% sure what Instagram influencer marketing is all about? Well, now’s the time to learn! That’s because influencers aren’t niche anymore. Heck, the influencer space has ballooned into a multi-billion dollar phenomenon. Brands of all sizes are eager to find ways to feature creators in their campaigns. It’s no surprise that Instagram is the go-to network for influencers.

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ARHT Media’s Hologram Technology Recreates Star Trek Discovery’s Iconic Transporter at Paramount+ Summit of Stars in London

The Realtime Report

ARHT Media’s Hologram Technology Recreates Star Trek Discovery’s Iconic Transporter at Paramount+ Summit of Stars in London. ARHT Media Inc. , the global leader in the development, production and distribution of high-quality and low-latency hologram and digital content, recently partnered with Paramount+ to deliver a Star Trek themed hologram experience to the general public at the Paramount+ Summit of Stars.

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What Is Patreon? A Creator’s Guide To Making Money in 2022

Hootsuite

So your podcast audience has exploded, but the revenue from those fancy sock ads isn’t exactly covering rent yet. Or maybe you’re tired of social media algorithms hiding your content from even your most dedicated followers. Enter Patreon, a platform that makes it easy for content creators to monetize their online following! With Patreon, users can launch a personalized subscription-based site in just a few easy steps, allowing creators to offer exclusive content to subscribers and generate a con

Vimeo 106
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Meta Reports Slowdown in User Growth and Revenue Amid Shifting Economic Conditions

Social Media Today

Tough times for Meta, as global market conditions impact its income, and metaverse development costs continue to rise.

Report 177
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Taxes On $1 Billion Mega Millions Jackpot May Be More Than You Think

Forbes Social Media

Lottery winnings are taxed, with the IRS taking taxes of up to 37%. Curiously, though, only 24% is withheld and sent directly to the IRS. That means you have to come up with an extra 13% on your own. If your state taxes lottery winnings, you have to add state taxes too.

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Most High Paying Freelance Jobs in 2022

The Realtime Report

Most High Paying Freelance Jobs in 2022. The way many people earn their living today has changed dramatically, especially in recent years. Almost 50% of working people worldwide are freelancers. Freelance professionals, industry experts, and new recruits eager to become part of the job market are increasingly looking for remote jobs to make money. Sometimes, getting a freelance job is like winning a casino bet.

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Sprout on Sprout: How to create your own social media video template

Sprout Social

There’s more to social media video production than meets the eye. Staying up-to-date on trends. Finding on-screen talent. Recording videos remotely. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Mastering the art of video has never been more important. Today, 66% of social media users say short-form video is the most engaging type of social content.

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YouTube’s Added a New Option to Cut Your Long Form Videos into Shorts

Social Media Today

The process will make it much easier for more YouTubers to move into Shorts.

Video 217
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Grow Your Traffic Organically: Introducing Google Business Profiles

Buffer Social

💡 We're hosting an exclusive webinar where we walk through 10 ways to gain customers with your Google Business Profile. Only 500 seats available. Save your seat here. 👈 There’s a way to organically grow your reach, your engagement, and your traffic—all without spending a cent. Yet, 79 percent of brands ignore it. What is it?

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How iHeartMedia Is Bringing Podcasts To The Metaverse (And The Metaverse To Podcasts)

Forbes Social Media

“When a new platform arises like Roblox with 200 million monthly active users or Epic’s Fortnite with 100 million monthly active users. we sit up and take notice.".

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5 questions to ask before starting a new social media account

Sprout Social

I have a lot of conversations with social media managers about strategy and best practices for a social platform they’re just taking on. But I often feel the conversation should have started earlier. The missed conversation is whether they should start the new social media account in the first place. When starting a new social media channel, hitting “create account” shouldn’t be the first thing you do.

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Instagram’s Chief Says it Will Halt its Full-Screen Format Test, Scale Back AI-Recommended Posts

Social Media Today

In another twist, Instagram chief Adam Mosseri says that Instagram will reduce the amount of recommended posts in feeds.

Instagram 165
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Craft a Click-Worthy Google Business Profile Post, According to Joy Hawkins, a GBP Expert

Buffer Social

A Google Business Profile is a hidden gem that many small business owners can use to their advantage. Just as search engine optimization can fuel your growth in the Google rankings, Google Business Profiles are another way to direct eyes from organic searches to your business. We’ve highlighted the impact of Google Business Profiles for your business in Google’s search rankings.

Google 82
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Facebook, Google And Trustpilot ‘Failing To Deal With Fake Reviews’

Forbes Social Media

Unscrupulous brokers are continuing to infiltrate Facebook, Google and Amazon with fake reviews, according to a report from consumer group Which?

Review 84
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7 Things Every Discovery Meeting Template Must Have [Free Template Inside]

Oktopost

B2B sales is all about aligning your offering with the needs and pain points of prospective clients. One of the biggest challenges is that leads may not understand why they need your service or how you can help improve their workflow. Discovery meetings are your best chance to show leads the value you can offer. A successful discovery meeting is a crucial part of your B2B sales funnel, so it’s critical to come in with a clear plan to make a first impression.

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Meta Launches New Video Series to Explore the Coming Opportunities of the Metaverse

Social Media Today

The new series will look at how the metaverse is evolving, and what it will mean for connection, engagement and other future opportunities.

Video 149
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Bruce Springsteen and Ticketmaster Anger Fans with AI Dynamic Pricing Fiasco

WebInKnow

Last week, tickets for the first dates of Bruce Springsteen’s 2023 tour went on sale via Ticketmaster. Features built into the ticketing platform including “Verified Fan” and AI-powered dynamic algorithmic pricing of “Platinum Tickets” did what they are supposed to do, responding to huge initial demand by pricing tickets at many thousands of dollars, angering Bruce’s diehard fans.

Price 67
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Wall Street Still Loves Big Tech Stocks: Analysts See Further Upside Ahead Of Crucial Earnings Week

Forbes Social Media

Big Tech earnings should hold up decently well despite ongoing recession fears, analysts predict.

Banking 98
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Navigating Social Crises and Community Building with Ease

Oktopost

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience! Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community.

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Pinterest Shares New insights into Key Shopping Trends and Events Leading into the Holiday Season

Social Media Today

The holiday season is fast approaching, and Pinterest has provided some new insights to assist in your planning.

Eventful 162
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Why Is SEO Important To Law Firms And Businesses? 

BeingOptimist

If you love tackling and resolving human rights issues, you probably thought of opening an immigration law firm. Opening one will allow you to work with immigrants and help them understand the immigration laws that govern them. However, you must be a qualified and licensed lawyer. The government won’t allow you to operate any legal firm without proper qualifications and permits.

SEO 52