Sat.Apr 23, 2022 - Fri.Apr 29, 2022

How do I deactivate or delete my Twitter account in 2022?

SocMed Sean

Are you constantly checking Twitter to the point where it is getting in the way of other things? Do you feel like you need a break from the constant scrolling?

LinkedIn Adds New Profile Links and Newsletter Promotion Options

Social Media Today

Some new presentation options to generate more referral traffic from LinkedIn

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Email Marketing vs. SMS: Which to choose for business in 2022?

The Realtime Report

Email Marketing vs. SMS: Which to choose for business in 2022? Marketers rushed to move on to subsequent technological developments from radio to the Internet. Companies can enter the market exclusively through electronic media or use a combination of marketing tools to reach a wide target audience.

SMS 141

Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary.

B2B 122

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Eight Common Facebook Issues And Steps To Resolve Them

SocMed Sean

Most of the time, Facebook works just fine. But, as popular as the social media platform is, there can be issues from time to time. Here’s how you can quickly fix some of the most common Facebook bugs. Facebook Messenger Keeps Displaying a Notification of a New Message, But There Isn’t One.

Issues 200

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Attn Elon Musk: The Right to Free Speech Does Not Mean a Right of AI Algorithm Amplification

David Meerman Scott

Elon Musk is reportedly in advanced talks to buy Twitter. Unfortunately, his vision of an unfettered town square with few restrictions on what people can say is an impossible utopia.

Buy 114

5 Smart Ways You Can Use Audience Data to Own the Twitter Marketing Game

Audiense

For many, it seems impossible to get a lot of engagement on branded Twitter accounts. Audience Intelligence

Data 111

Burnout Much? What are you doing about that?

Janet Fouts

Burnout is very, very, real but we often ignore it hoping it will go away. We don’t realize how it affects so many aspects of our lives. Friends and family, co-workers, and clients, they’re all probably seeing it sooner than you do. I get it, we are all overextended in so many ways right now.

Class 91

Reddit Launches $1 Million Community Fund to Support Nominated Projects

Social Media Today

The new program will help to support community-led initiatives, and make Reddit a more critical connective tool

Reddit 156

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to 10X Your Social Strategy Through Data, Intel, & White Space

Oktopost

Social media leader, Dylan Doyle reveals how he was able to get buy-in from leadership and 10X EY’s social strategy. . Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. When you first join a company, you always want to make a profound impact.

Data 86

Using audience intelligence to supercharge fashion innovation

Audiense

Do you remember what you wore before 2020? Us neither. The past two years have been turbulent ones for the fashion industry, shaped by consumers ditching their suits, shirts, and outdoor shoes for more WFH-friendly loungewear.

Navigating Meta’s Quarterly Earnings Reports

Jon Loomer

Quarterly earning reports from Meta can stir interest among advertisers and data watchers. This is particularly true when there are significant shifts in certain key usage metrics.

Report 116

Snapchat Unveils Drone Camera, Advanced AR Tools and New Commerce Integrations at Partner Summit

Social Media Today

Snapchat has unveiled a range of new tools, including advanced AR features

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Why You Must Understand the Basics of Financial Analytics to Calculate Social Media ROI

Quintly

At the surface level, it may seem as though measuring social media ROI is a rather simple task. All you have to do is understand what you are trying to achieve in terms of revenue and then pull together the metrics that will enable you to analyze your performance, right?

ROI 76

How 5 retail brands are stealing the show online

Audiense

Digital innovators are changing the face of marketing for fashion retail brands.

Use Conditional Formatting to Add Value to Your Facebook Ad Reports

Jon Loomer

Conditional Formatting is a feature found in Facebook ad reports that can be super useful for quick evaluations of performance. In this post, we’ll talk about where you can find this and how it works. Let’s go… Custom Ad Reports.

Report 112

How Will Twitter Make Money Under Elon Musk? A Look at the Currently Proposed Options

Social Media Today

Increased subscription uptake, charging for tweet embeds and more are all options currently on the table

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

6 Instagram Story Ideas for Your Next Post

Buffer Marketing

If you’ve ever gotten lost in the rabbit hole of swiping through Instagram Stories , you know that they can be impactful as a user.

How UGC Improves Ecommerce Website Accessibility 

Pixlee

In theory, the internet is for everyone. Yet many users still feel sidelined on some websites – whether due to unfriendly brands, inauthentic marketing, and/or inaccessible content. Luckily, user-generated content (UGC) has turned the tables and allowed for real customer voices to be elevated online.

UGC 74

How to Manage Audience Fragmentation with Automated Rules

Jon Loomer

If your Facebook ad ads are struggling due to audience fragmentation, there’s a way to manage them with automated rules. Let’s discuss… Scenario. Let’s say that you have multiple ad sets running at the same time that are targeting different audiences.

Meta Adds New Creative Tools to Spark AR Studio, Enabling More Advanced Effects

Social Media Today

Meta's new Spark AR creation tools will enable more creative, interactive effects

Tools 144

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Meet The Vermont Startup That Amazon, Gucci, And Google Are Betting Could Be The Disney Of The Metaverse

CMO Network

Superplastic, founded by Paul Budnitz in 2017, has taken on new funding from Kering, Sony Japan and Animoca to build a global entertainment brand for the Web3 era.

4 Ways to Use Employer Branding for Talent Acquisition

Oktopost

No matter your field, talent acquisition is one of the most effective ways to gain a competitive advantage for your brand. With a successful recruiting and hiring workflow, you’ll be able to attract more skilled and efficient employees compared to other companies in your niche.

Twitter Accepts Elon Musk’s $44 Billion Deal

Forbes Social Media

The company board had initially tried to fend off Musk but reversed course after he detailed how he'd finance the deal. Social Media /social-media Innovation /innovation Social Media /social-media Breaking breaking-news News news lists markets

Meta Announces the Launch of its First Retail Store to Showcase its Hardware Products

Social Media Today

The nest stage in Meta's metaverse adoption strategy

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#455: How to Plan Your Next Program Video Shoot

Amy Porterfield

Learn my tried and true process for shooting like a pro each and every time You’ve laid out your course modules and lessons. You’ve written your scripts. You’ve listened to your pump-up song on full blast, and you’re ready to record your course videos.

The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added.

URL 79

Elon Musk Sells More Tesla Stock—Bringing Total Sales To More Than $8 Billion This Week

Forbes Social Media

Musk offloaded another 5.2 million Tesla shares on Thursday.

Google Adds New Elements to its Performance Max Campaigns

Social Media Today

Google's Performance Max option is primarily designed to drive conversion through automated targeting