Sat.Oct 16, 2021 - Fri.Oct 22, 2021

article thumbnail

12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. For one thing, it seems employees like it. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Only 12% disagree. And for another, the business community seems to like it too.

article thumbnail

Five Tips for Promoting a Technology Solution On Social Media

Webbiquity SMM

Guest post by Samantha Waites. Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Source: Pixabay. Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

Imagine you have an important YouTube video embedded on a page of your website. If someone watches that video, it will tell you that they are a potential lead. You can create a custom Facebook event to track, optimize, and retarget them with Facebook ads. The original inspiration for this approach came from this blog post. I made some alterations. Feel free to make your own alterations to fit your needs.

Eventful 212
article thumbnail

YouTube Launches New Live Shopping Events, New Updates for CTV Campaigns

Social Media Today

Live shopping is set to be a big trend in 2022, and YouTube's taking its next steps towards broadening its eCommerce offerings.

YouTube 214
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Can We talk?

Janet Fouts

What happens when your manager sticks her head in your office and says “ Can we talk? ”. Does your mind leap to assumptions? Do you get a little queasy? Do your team members feel the same thing when you say “ Can we talk? ”. How can we have those difficult conversations at work without second guessing what we should have said, or what the other person is thinking and feeling during and after the conversation?

Microsoft 163
article thumbnail

Post to Instagram from the Desktop!

Jenn's Trends

Instagram Posting on Desktop is HERE Yes, after alllll these years, and endless requests from pretty much every social media manager on the planet, Instagram has FINALLY released the ability to upload natively to Instagram via the desktop. No 3rd party tools. No (shitty) Creator Studio. No workarounds. Just good old fashioned native posting to Instagram.

Instagram 138

More Trending

article thumbnail

Instagram Adds New Data Analytics to Provide More Performance Insight for Marketers

Social Media Today

Instagram's added some more detail to its Insights element, providing more ways for marketers to optimize their content approach.

Instagram 209
article thumbnail

How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Your employees each have a morning ritual. Grab a cup of coffee. Scroll through Facebook’s News Feed. Respond to emails. Dial into a conference call. Start the workday. What if your company could become a part of employees’ daily routines? What if there was a way for you to use this downtime to inform others and increase brand awareness? Welcome employee social advocacy!

Survey 123
article thumbnail

How Content Personalization Can Generate Better Leads

Oktopost

You might have a fantastic product and the perfect sales pitch, but none of that matters if you don’t have leads who might want to buy what you’re offering. For B2B marketers, finding new and promising leads is a never-ending challenge. One of the hottest marketing trends to come along in recent years is content personalization, which might provide them a path out of the lead generation wilderness.

Content 122
article thumbnail

How to Get More Views on TikTok: 14 Essential Strategies

Hootsuite

The time has come: you’ve started a TikTok account — congratulations! You’ve embraced the short-form video app that’s been sweeping the globe ( 2 billion downloads and counting !) and have been creating videos , honing your TikTok editing skills and perfecting your Doja Cat dance moves. But making creative videos about donut cereal or mom pranks is just one step in building a successful TikTok presence.

Strategy 139
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Facebook Outlines Coming Ad Measurement and Targeting Changes to Offset ATT Impacts

Social Media Today

Facebook continues to add new options to help advertisers maximize ad performance, in-line with Apple's data privacy changes.

Apple 207
article thumbnail

NSF Grant To Connect AI With Urban Planning to Improve Decision Making and Service Delivery

The Realtime Report

NSF Grant To Connect AI With Urban Planning to Improve Decision Making and Service Delivery. Tom Sanchez , professor of urban affairs and planning, and Chris North , professor of computer science and associate director of the Sanghani Center for Artificial Intelligence and Data Analytics, have been awarded a planning grant from the National Science Foundation’s Smart and Connected Communities program.

article thumbnail

How to Grow Your Social Following Organically in 2021

Likeable

In recent years, organic social tactics have gotten a bad rap—and with organic campaigns on Facebook having an average reach of just 5.5 percent , that bad rap is at least somewhat warranted. However, even though brands continue to increase their paid social budgets, it is possible to be successful organically on social. Platforms like TikTok are proof of that.

article thumbnail

Here’s Why Facebook, Twitter And Google Shares Are Sinking Even As The Market Sits Near Record Highs

Forbes Social Media

Shares of major tech companies fell after Snap earnings showed that Apple’s recent privacy changes will hurt advertising revenue for the likes of Facebook, Twitter and Google.

Google 99
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

Instagram Tests Longer Videos in Stories, New Stories-to-Reels Links, as Part of Broader Video Integration

Social Media Today

Instagram continues to move away from its photo-sharing app roots, with more changes to consolidate its video options.

Video 218
article thumbnail

Experience How UI Affects Your Winning Percentage in Brain Games

The Realtime Report

Experience How UI Affects Your. Winning Percentage in Brain Games. Many individuals have sat behind their tv screens watching quiz competitions and shows and answering the questions asked even before the contestant does. These smart geniuses now have a chance to enjoy playing such brainy games and earn real money rewards while doing so.Trivia-based games that are challenging to the brain are gaining popularity amongst many individuals playing real money social games on various gaming platforms.Z

article thumbnail

#401: Live Video: Acting Natural & Going Off The Cuff With E! News Celebrities Jason Kennedy & Giuliana Rancic

Amy Porterfield

Go Live On Video With The Confidence Of A Pro Nothing like the words “live video” to make you break out in a sweat. I’m talking about the kind of nerves you haven’t experienced since your 8th grade “Under the Sea” dance. Let’s keep it real, live video is intimidating…especially when you’re just getting started. […]. The post #401: Live Video: Acting Natural & Going Off The Cuff With E!

News 90
article thumbnail

Michael Carter-Williams Wants To Drive You Into A New Dimension

Forbes Social Media

Michael Carter-Williams is the Head of Metaverse Athletics for the 5D Metaverse project 'Wilder World'. The 2014 NBA Rookie of the Year is helping NBA players learn more about NFTs and is expanding his profile into being more than just an athlete.

Project 98
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Facebook Plans to Hire 10,000 New Staff to Work on the Metaverse

Social Media Today

Facebook's basing its Metaverse team in Europe, which could be a measure to help it improve relations with EU regulators.

Facebook 210
article thumbnail

Stocks, Crypto, or Real Estate: Where to Put Your Hard-Earned Money

The Realtime Report

Stocks, Crypto, or Real Estate: Where to Put Your Hard-Earned Money. Stocks, real estate, and cryptocurrency are three investment classes that have seen a lot of activity in the last couple of years. For someone who wants to purchase a long-term asset that may yield for them some significant rewards, these three are rather exciting options. All involve relatively higher levels of risk than other types of investment, such as high-yield savings accounts or savings bonds for example.

article thumbnail

8 Places User-Generated Content Thrives – Beyond Social Media

Pixlee

Social media is no longer just for individuals to stay connected with friends across borders; brands use it to promote and launch their products, influencers use it to share content and build communities of loyal followers, and general users use it to shop, stay entertained, and learn about the world around them. Social media is a massive piece of marketing today because of the diverse user-generated content (UGC) that’s shared across these platforms each day.

UGC 78
article thumbnail

RIP: Reactions To The Passing Of Colin Powell On The Social Platforms

Forbes Social Media

The hashtag #RestInPeace was trending on Monday afternoon on Twitter after it was announced that Gen. Colin Powell, former secretary of state, died at 84 years of age from Covid-19 related complications.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

Instagram Will Enable Users to Upload Photos and Videos via Desktop from This Week

Social Media Today

The update will help social media managers centralize their workflow, and maintain their various platform presences.

article thumbnail

How to Identify Issues of a Failed Social Media Campaign

Digimind

Almost three-quarters of marketers surveyed for a Hootsuite report ranked “increased acquisition of new customers” as their top outcome for social media in 2021, a 58% year-over-year increase.

Issues 74
article thumbnail

We Are All the Sales Department

WebInKnow

Back in the day, only people in the sales department worked with potential customers. Most big companies still do it this way. However, with the popularity of instant engagement via social networking, we’re all in sales now.

article thumbnail

YouTube, TikTok And Snap Will Have To Testify Before Congress Over Kids Safety

Forbes Social Media

Lawmakers are considering new regulations on Big Tech after a Facebook whistle-blower leaked documents that show the platform's affects on its youngest users.

YouTube 98
article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

Snapchat Launches New AR Content Studio to Help Brands Develop Innovative AR Campaigns

Social Media Today

The new AR studio will help brands create cutting-edge AR campaigns, which could become a much bigger consideration in the near future.

Campaign 200
article thumbnail

Digimind Fall '21 Release: Deepen Your Connection with Consumers with Enhanced Instagram and Web Tracking, improved mobile access, and many more!

Digimind

As leaves turn from green to brown and cover the ground, we’re here to welcome the beginning of Q4 with a warm cup of tea. May you be working remotely or in the office, adjusting to the constantly changing ‘new normal’ is no doubt challenging. Rest assured our dedication to listen to our customers and provide the best has never faltered. In the spirit of providing the best, Digimind has unfolded several features this season that will help you build a stronger strategic resilience through the cur

article thumbnail

How to Sell on Black Friday & Cyber Monday Using Email Marketing

BeingOptimist

Black Friday and Cyber Monday are some of the biggest e-commerce days of the year. Preparing for these two days can take months. Let us tell you about tactics from planning to preparation that will help you succeed. Major Events. How do you prepare your audience for a significant event? Without a friendly, concise text, the effectiveness of the letter will be very low.

How To 52
article thumbnail

Facebook Is Reportedly Planning To Change Its Company Name

Forbes Social Media

Facing intense scrutiny about its business practices, the social media giant reportedly wants to rebrand itself with a focus on the ‘metaverse.’.

Report 98
article thumbnail

Instagram Adds More Tools to Help Creators Maximize Branded Content Partnerships

Social Media Today

Instagram's looking to provide creators with more monetization options via expanded brand partnership options.

Instagram 218