Sat.Dec 05, 2020 - Fri.Dec 11, 2020

6 Content Marketing Skills You Need to Succeed in 2021

Sherrilynne Starkie

Here’s some year end social media tips. Good bye 2020! And not before time, thank you very much! This year is the most challenging as we learn to cope with largescale downsizing , huge job losses, lengthy furloughs and daily working from home.

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Facebook's Testing an Instagram Content Calendar in its Creator Studio Tool

Social Media Today

Facebook's testing a new feature in its Creator Studio dashboard which would provide an overview of your Instagram post activity

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Influencer marketing 2021: 5 tools and many tips

Awario

We gathered the most up-to-date influencer marketing tips to show what you should and shouldn't do in 2021. These tips are based on influencer marketing trends that we could observe in 2020. So let's refresh your influencer marketing strategy with these ultimate 2021 influencer marketing tips

What Are the Best Times to Post on Social Media?

agora pulse

Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? The answer can vary. Here’s a look at why that is and how to find the best time to post your social content.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Power of Facebook Groups: Tips for Strengthening Your Business

Ignite Social Media

Since early last year, Facebook has been putting more emphasis on groups within its platform. This focus stemmed from users wanting to have more of a community feel around topics and interests they care about.

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How We Can Always Remember Our Lost Loves

Socialmedia.biz

Global Pandemic: the words on everyone’s lips at the moment. This insidious virus that made its appearance in 2019 and has proceeded to turn lives upside down all over the globe. . People the world over are struggling with loss: financial loss , job losses and death.

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5 Ways to Prevent Business Downtime in 2021

The Realtime Report

5 Ways to. Prevent Business Downtime in 2021. It has been reported that an unexpected downtime can cost a business an average of $10,000 per hour.

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Tips and Best Practices for Enhancing Your Social Media Community

Ignite Social Media

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities.

TikTok was the Most Downloaded App in 2020, According to New Data from App Annie

Social Media Today

TikTok has lead the download charts in 2020, while Facebook has maintained its stronghold on overall app usage

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Inside the Mind of a Master Social Media Strategist

Oktopost

Social media is at the forefront of marketing and has changed the way we do business as a result. Master social media strategist Christie Le joins me on our Radically Transparent podcast to disclose her employee advocacy secret sauce when it comes to launching and maintaining a successful program.

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How to Integrate Email Marketing and Social Media for Stronger Campaigns

agora pulse

Bonus Material: FREE SMART Goals ebook. Is your email marketing on an island by itself? Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals.

Stressed out? What are you doing about that?

Janet Fouts

Burnout is very, very, real but we often ignore it hoping it will go away. We don’t realize how it affecting so many aspects of our lives. Our friends and family, co-workers, clients, they all probably see it sooner than you do. I get it, we are all overextended in so many ways right now.

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Instagram Tests Sharing Reels to Facebook's News Feed and Watch Listings

Social Media Today

Instagram's looking to amplify Reels by enabling creators to cross-post Reels to Facebook as well

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

7 Tips for Taking a Vacation as a Social Media Manager

Later

When social media is a part of your job, it can be hard to disconnect and actually take a vacation. It’s just the nature of the job — whether you’re a team of one or 15! But it’s that very same “always on” mentality that makes taking a vacation especially important for your mental health.

35 quotes from industry leaders to inspire your 2021

Audiense

One of our own marketing highlights this year has been all the collaborations we have done with industry leaders. We have considerably expanded our network of contacts to produce: guest blogs, interviews, (virtual) events and podcasts.

How to Set Up Google Analytics: A Step-by-Step Guide

Hootsuite

Knowing how to set up Google Analytics is the first step to understanding: Who your website’s visitors are. What content they want to see from your business. How they behave when browsing your site. The best part? Google Analytics is absolutely free.

LinkedIn Adds New Company Page Roles to Provide More Management Options

Social Media Today

LinkedIn is rolling out some new company page roles which will provide more ways for page admins to manage their presence

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Create a Process That People Love to Follow

agora pulse

Bonus Material: FREE SMART Goals ebook. Are you using a process that works? Or are you thinking you might need one? Here’s a look at why you need a process, the benefits, and how to create a process everyone on your team will love. Do you have a morning routine?

Why virtual influencers go hand in hand with audience intelligence

Audiense

Dudley Nevill-Spencer , the head of strategy at Live & Breathe and founder of Virtual Influencer Agency , was interviewed by Nathaniel Schooler for the podcast series The Secrets of Audience Intelligence , co-organised by Audiense. Audience Intelligence

8 Important Social Media Integration Strategies to Implement in 2021

Hootsuite

Social media integration gives your audience more ways to engage and interact with your brand. You’re creating more opportunities for them to share your content and promote your products/services for you. The best part: It’s easy to do.

Twitter Announces New Integration to Share Tweets in Snapchat Stories, with Instagram Coming Soon

Social Media Today

Twitter has announced a new integration with Snapchat which will enable users to post tweets within their Snaps

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Definitive Guide to Social Media Merchandising

Socialmedia.biz

Having a public social media account can be a business of its own and a lucrative one at that. The key to running such a company is marketing and merchandising.

Improve Your Staff Uniforms and Boost Your Branding at The Same Time

The Realtime Report

Improve Your Staff Uniforms and. Boost Your Branding at The Same Time. Most firms provide their staff with a uniform of some kind. There are many good reasons to do so. To start with it is an effective way to make sure that everyone turns up to work looking presentable.

4 components of engaging Twitter posts (based on our experience)

Awario

We at Awario decided to analyze our own tweets to determine which components influence the level of impressions and engagement. Here's what we found

LinkedIn Begins Testing Ads in LinkedIn Stories

Social Media Today

After launching LinkedIn Stories to all users, LinkedIn is now testing its first ads in the format

The importance of context in data ingestion strategy development: A quick overview

Socialmedia.biz

At present, there is an urgent need to support real-time data ingestion, especially when it comes down to technically demanding devices such as IoT.

[PODCAST] Data Stories: Leaders at Work - 2nd episode with Abigail Stuart

Audiense

Data Stories: Leaders at Work is a bi-weekly podcast hosted by Rahul Jerome , founder of insight-intelligence.com and The Insight Network , co-organised by Audiense. The series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry. Audience Intelligence

10 Unique Instagram Reels Ideas to Get People Watching Your Channel

Hootsuite

Move over TikTok, Instagram Reels are here—and they’re looking to make a splash. Launched in late-2019, Instagram’s answer to TikTok has received mixed responses from creators, influencers, and brands. But big name businesses such as Sephora, Walmart, and Beardbrand are already on board.

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Pinterest Shares Trend Predictions for 2021, Based on Usage Data

Social Media Today

Pinterest has published its 2021 trend predictions based on user activity and interest this year

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