The Evolution of Social Data + Audience Intelligence
Audiense
JULY 29, 2020
This is a guest blog written by Michael Brito, EVP of Digital & Analytics at Zeno Group. Connect with him on LinkedIn or Twitter.
Audiense
JULY 29, 2020
This is a guest blog written by Michael Brito, EVP of Digital & Analytics at Zeno Group. Connect with him on LinkedIn or Twitter.
Later
JULY 29, 2020
Brushing up your Instagram SEO skills can give your reach, discoverability, and engagement on Instagram a serious boost. . The fact is that many of the techniques you use to optimize your SEO on the web can be applied to improve your content and profile’s discovery on Instagram! . From hashtags to alt text, we explain how to take on an SEO mindset on Instagram and why this can help increase your discoverability. .
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agora pulse
JULY 31, 2020
Have you decided to turn to a social media marketing agency for all your social media needs? Then you’ll need to sift through all the possibilities and find which agency works best for you. . You’ve reached the point now that your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time—but you don’t have the time or resources to manage them.
Visually SM
JULY 31, 2020
Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Social Media Today
JULY 31, 2020
With Twitter working on developing a new subscription option, it's sent out a survey to some users asking them about potential options they might be willing to subscribe for.
The Realtime Report
JULY 26, 2020
Business Venture Ideas: 9 Surprising Industrial Hemp Uses. Experts project that the global market for industrial hemp will reach a massive $41.78 billion in 2027, up from $3.43 billion in 2018. That’s an incredible compound annual growth rate of 32 percent during this period. There are many factors that account for the skyrocketing demand of industrial hemp in recent years, including its increasing use in a wide variety of applications.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
SocialFish
JULY 28, 2020
More than a quarter of the population of the U.S., or over 83 million individuals, are a part of the Millennial generation. Born between 1982 and 2000, members of this generation are aged 21 to 38. Some are just finishing college and looking for their first career amid a global pandemic. Others are looking to or have recently bought a home, started a family or advanced their careers.
Social Media Today
JULY 30, 2020
Twitter has provided another update on the extent of the recent hack, which saw the profiles of several high profile users taken over and used to promote crypto scams.
Hootsuite
JULY 29, 2020
Users spend an average of 46 minutes on TikTok daily. But the question is: how can you get your videos to catch your audience’s attention during that time? While there’s no magic recipe, coming to grips with the TikTok algorithm can help you work with it and improve your odds of success. So what are you waiting for? Let’s explore the various ranking factors at play and how you can leverage them to get your content to rank on the sixth largest global social network.
Forbes Social Media
JULY 26, 2020
Parler, the libertarian or right-leaning social media platform calling itself the “anti-Twitter,” accused Twitter of locking accounts of Jewish users for displaying profile pictures featuring the Star of David.
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A beginner's guide to social media automation tools and getting automation right.
SocialFish
JULY 28, 2020
More than a quarter of the population of the U.S., or over 83 million individuals, are a part of the Millennial generation. Born between 1982 and 2000, members of this generation are aged 21 to 38. Some are just finishing college and looking for their first career amid a global pandemic. Others are looking to or have recently bought a home, started a family or advanced their careers.
Social Media Today
JULY 29, 2020
Snapchat has published a new study which looks at evolving video consumption behaviors, and how businesses can align their content efforts with these shifts.
Sprout Social
JULY 29, 2020
When making purchasing decisions, potential customers put a lot of weight on the experiences of others. Many shoppers seek out reviews to find objective and unbiased information on products they’re interested in buying. As a marketer, social proof such as reviews from customers organically sharing their opinion is extremely valuable. It’s essential to incorporate asking for reviews into your marketing strategy to make sure that you’re getting quality reviews from your customers
Hootsuite
JULY 29, 2020
Getting a YouTube verification badge is massively important for anyone who wants to make money from this video sharing platform. But it’s not easy to get that little grey checkmark (and maintain it). Maybe you’ve already tried to get your YouTube channel verified, and you were rejected. Maybe you earned it, and not long after, you lost it without knowing why.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
The Realtime Report
JULY 31, 2020
What Makes a Great Boss? A Guide for Aspiring Leaders. What makes a good boss? If you have recently accepted a position where you are in charge of a team of people, you most likely have asked yourself this question. As a manager, you are the central culture setter for your organization. Image by Gerd Altmann from Pixabay. If you are looking for ways to lead your team decisively, you’re in the right place.
Social Media Today
JULY 31, 2020
Pinterest has reports a significant increase in active users in its latest performance update, as people look to shop online amid the COVID-19 lockdowns.
agora pulse
JULY 28, 2020
Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. But these summaries are much more than progress reports that reflect on the past. Your social media report can also help you look forward and plan ahead.
Sprout Social
JULY 28, 2020
Every retailer is thinking about the steps they’ll need to take when it’s time to reopen. And it’s not just operations and logistics teams that need to prepare—your business’ social team also needs to have a plan in place for reopening. Throughout quarantine, social gave brands a direct line to their customers. With in-person shopping making a comeback, social will again play an important role in keeping customers updated on information that will impact their in-store experience.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Amy Porterfield
JULY 30, 2020
In my 10+ years of being a digital course creator, I’ve seen a course for everything under the sun! From sourdough bread making to retirement planning, and everything in between — I’ve seen it all! And this just reaffirms my belief that everyone has a digital course in them. In this episode, I’ll share 10 […]. The post #328: 10 Unexpected Digital Course Topics That Will Inspire You Into Action appeared first on Amy Porterfield | Online Marketing Expert.
Social Media Today
JULY 28, 2020
Twitter may soon change its display of 'retweets' and 'retweets with comments' in order to more accurately display each on your posts.
Awario
JULY 29, 2020
If you feel worried, I can reassure you: choosing a social listening tool won’t be the daunting task you imagine it to be. To make it as easy as possible, I’ll tell you what to look for in a social listening tool. This will leave you with enough options to choose from, as the social listening market is alive and booming, but you'll know what to focus on among the ads and vague benefits the marketers are throwing at you, and your search will become easier.
Sprout Social
JULY 30, 2020
While nearly everything came to a halt in early 2020, social media never slowed down. In fact, roughly half of consumers report using social more since the coronavirus pandemic began. Sprout’s Agency Partner Program was built to help our agency customers expand their client networks, connect with other agencies around the globe and use Sprout best-in-class tools to serve their clients more effectively.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
BeingOptimist
JULY 27, 2020
Facebook is one of the best social media platforms online for marketing. In this article, I will explain to you how to change Facebook business page name from different devices. Modifying the name used to be a ticky requirement when you have initially entered a random name or made a spelling mistake while typing. You would not want your whole page portfolio to be credited to some other name than your company because of a silly grammatical error or undecided names.
Social Media Today
JULY 30, 2020
Facebook has reported its latest performance numbers, showing steady increases in users and revenue, despite the impacts of the COVID-19 pandemic.
Awario
JULY 27, 2020
If you're no stranger to social listening, you know first-hand how hard it can be to understand why the volume of mentions around your brand (or a competitor, or whatever else you're monitoring) suddenly changes. Oftentimes, you'll have to spend hours manually digging through hundreds or thousands of mentions to try and figure out what caused the change.
Sprout Social
JULY 28, 2020
Wondering if you should sign up for Pinterest? While each platform has its own demographics that can guide your strategy, there are plenty of benefits to having a Pinterest business account. When you create a business account, you gain access to a lot of Pinterest benefits that you wouldn’t have otherwise, creating so many new opportunities for your online presence.
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Discover just how easy it is to boost SEO with social media.
The Realtime Report
JULY 30, 2020
Should I Manage My Own Payroll? A Simple Guide to Payroll. As a business owner or manager, you have many responsibilities. It can be overwhelming to wear the many hats required of you. You have to take care of your clients and customers, upkeep your offices, manage employees. Between inventory, customer service, and employees it’s probably often challenging to keep up.
Social Media Today
JULY 29, 2020
The CEOs of Google, Facebook, Amazon and Apple all fronted a House Judiciary Committee in the US, and some key questions about their business practices.
Ari Herzog
JULY 30, 2020
The #1 symptom of COVID-19 infection, evident in about 88% of patients, is a fever over 100.4 (F) degrees. This is usually accompanied with a dry cough and fatigue. Less common symptoms, according to the WHO , include body aches and pains, nasal congestion, headache, conjunctivitis, sore throat, diarrhea, loss of taste or smell, skin rash, or discoloration of fingers or toes.
Likeable
JULY 29, 2020
Welcome to the ABCs of A/B testing. If you’ve spent any time in proximity to marketing, you’ve probably heard the term thrown around. Today we’re going to break it down at the most fundamental level, explore what it means for social media, and talk about how your brand can use it to improve performance. . What is A/B Testing? . A/B testing, also known as split testing, is much like the experiments we did in science class—except here, we’re testing the effectiveness of marketing materials.
The Realtime Report
JULY 29, 2020
Becoming A Ghostwriter: Your Step by Step Guide. We always wonder what’s going on behind closed doors. There’s always more to the magic than we realize when it comes to things like our favorite songs. We know the big artist attached to the song, but the writers who wrote the song are often left hidden. The writers are ghostwriters. Ghostwriting can apply to an assortment of other things such as blog posts or speeches, but no matter what, it’s a great job to look into.
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