Sat.Jul 27, 2019 - Fri.Aug 02, 2019

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How to Write a Social Media Policy for Your Company

Hootsuite

A social media policy is a crucial tool for any organization that uses social media. In fact, it’s a crucial tool even if your organization doesn’t use social media. Because your employees almost certainly do: 72% of Americans use at least one social media platform. Yet 63% of Americans say their employer has no social media policy. A social media policy isn’t just a set of rules.

Policies 111
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Micro-Influencers Are Mighty Powerful on Social Media

agora pulse

When people think of influencer marketing campaigns on social media, a cliché often comes to mind: A brand reaches out to a mega-celebrity like a Kardashian and that person posts about the product or service in exchange for a huge sum of money. That may have the way things worked at some point, but it’s not necessarily true today. Though mega-influencers are still highly sought after and highly compensated, attention from both audiences and brands is shifting towards accounts with smaller—

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How to collect customer feedback with Instagram Stories

Quintly

Over the last three years, Instagram Stories have become an important element of a successful social media strategy. With a limited lifespan of 24 hours, Instagram Stories create the fear of missing out (FOMO), so this form of content engages.

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8 Tips to Help You Grow Your YouTube Channel

The Realtime Report

8 Tips to Help You Grow Your YouTube Channel. For a new YouTuber, learning how to make a video is just one of the many skills you will have to perfect in order to grow your channel. If you’re just starting your channel, it may seem near impossible to reach the top, but you can definitely do it if you’re prepared with the right knowledge. Before you get frustrated by your slow growth and give up, check out these tips that can help grow your small YouTube channel following.

YouTube 79
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Back to School Basics for Social Media

Ignite Social Media

As the days of summer draw to a close, parents need to hit the store before their kids can hit the books. Thanks to big retailers using the lull in summer sales to push back-to-school shopping even earlier, stocking up on supplies now happens months before class is actually in session. Ready to create back-to-school content that makes the grade? Put your thinking caps on—it’s as easy as ABC.

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Firebelly Wins Platinum In The 2019 dotCOMM Awards Competition

Firebelly

We’re excited to announce that Firebelly was named a platinum winner in the Social Branding Campaign category during the 2019 dotCOMM Awards competition. What are the dotCOMM Awards? The dotCOMM Awards are an international competition honoring excellence in web creativity and digital communication. The competition is unique in that it reflects the role of creatives […].

Campaign 189

More Trending

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What Does VPS Stand For and How Does VPS Hosting Benefit Business?

The Realtime Report

What Does VPS Stand For and How Does VPS Hosting Benefit Business? Are you looking for more control over your web hosting environment than what shared hosting can offer? That’s where VPS hosting comes in. With VPS hosting, you’ll finally have the control you’re looking for with the savings you need. If you’re ready to make necessary changes to your website or online business to reach success, then it’s time to start considering VPS.

Hosting 163
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4 Steps to Crank Up Your Facebook Ad Creative

Jon Loomer

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. I’ve talked about it on my podcast and dozens of listeners and industry colleagues contacted me saying that ad creative is the most important lever they pull, week in and week out. .

UGC 167
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20 Most followed brands on Instagram

Unmetric

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience.

Instagram 155
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New Study Finds that Flagging False Reports on Facebook May Indeed Reduce their Distribution

Social Media Today

A new report has looked at Facebook's efforts to flag fake news reports, and whether they've been effective in dispelling additional shares of such.

Report 163
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Increase the ROI of Your Video Content

The Social Media Hat

83% of marketers use video marketing because it gives them good ROI. Let’s take a look at how you can increase the ROI of video content even further.

ROI 166
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5 Reasons Executives Should Not Be Afraid to Cultivate Their Social Media Presence

Meltwater

Social media may be ubiquitous these days, but for busy corporate executives, it seems to be something to avoid. In fact, over 60% of Fortune 500 executives eschew social media… Read More >>>.

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July Social Media Trends

Ignite Social Media

Social media marketing is one of the fastest changing forms of marketing online and this past month was no exception! There has been a whole host of new features and updates that have rolled out so without further ado let’s dive into some of this month’s social media trends. Facebook Makes Ad Targeting More Transparent. Facebook’s latest transparency efforts lets users see more information about how advertisers are reaching them.

Trends 126
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As Instagram Hides Likes, Young Users are Switching to Business Accounts, Exposing Personal Data

Social Media Today

As Instagram hides public like counts, reports show that young users are converting to business profiles to get more in-depth performance insights.

Instagram 168
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Brands go bananas over #RahulBoseMoment

Unmetric

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far. You have to see this to believe it.

Brands 121
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4 Smart Ways PR Can Amplify Brand Content

Meltwater

While we often hear content marketers talk about the difficulty of consistently producing fresh, engaging, brand content, they're not the only ones who face this struggle. PR professionals also have… Read More >>>.

Content 118
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Changes Needed for Improved WebPage Performance

Social Media Marketing

There are numerous ways of improving web-page performance. Each of the methods varies from one to the other Besides, and it also works differently for each person. Users left with no patience. Hence, they want the website to load faster, quicker, and of course, user-friendly to navigate. There are three core areas to focus on. Hardware i.e. Web Server Server Side Scripting Front-end Performance Those mentioned above are the three main areas to focus on web development.

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TikTok's Parent Company is Developing its Own Smartphone, Flagging Broader Ambitions

Social Media Today

ByteDance, the maker of popular video app TikTok, is developing its own smartphone, in another sign of its ambitions beyond being the latest fad app.

Company 154
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The most important social media metrics to track

Sprout Social

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. What should you be tracking? Is it even important for your business? In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 107
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[Success story] This is how we used the most advanced segmentation to attract the best talent to Audiense

Audiense

A few months ago we needed to hire for one of those developer roles that are hard to fill. For this, we put a lot of effort in as a team to write a job offer that resonated among the kind of candidates we were looking for, and which answered most of the doubts that people usually have when looking for a new project to move into. We also tried to be as transparent as possible about our way of working, the state of the project and the current level of the team, to avoid people applying with false

Project 89
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5 Huge Warning Signs of a Bad SEO or Digital Marketing Agency

Social Media Marketing

With the increase in the demand for SEO, the industry is rapidly growing with an enormous quantity of digital marketing agency. There is no doubt that nowadays everyone wants to grab a strong online presence for their webpage and has only one goal in mind, i.e., to be on the top of the first page in the SERPs. But to make this wish a reality, you need to make sure that your website is full to search engine optimized.

SEO 94
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Twitter Provides New Marketing Tips via #BrandsTalkTwitter Initiative

Social Media Today

Twitter's UK arm has started a new initiative to highlight the strategies of some of the best performing brands on the platform.

Twitter 167
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Creating an online review management strategy

Sprout Social

Reviews for local businesses are everywhere. As consumers, we search for opinions and ask our friends for recommendations. From the business’ perspective, a review management strategy, or watching these reviews and knowing how to respond to them, is an important piece of your overall marketing strategy. They’re necessary to maintain a brand’s image, which directly affects sales.

Review 99
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WhatsApp Security Warning Over '1000GB Of Data' Message

Forbes Social Media

The WhatsApp messaging service is celebrating its tenth anniversary this year. It could be a very unhappy birthday for users as a security warning over "1000GB of data" message is issued.

Data 97
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Ignite Social Media Receives Audience Honors at Shorty Awards

Ignite Social Media

Ignite Social Media received the Audience Honor at the Shorty Awards for both of the categories we applied for: Retail & E-commerce and Large Media Buying Strategy. There were some great submissions by top brands in each of the categories. Shorty Award Audience Honor: Retail & E-commerce. Our Retail & E-commerce Audience Honor was for the work we did with Altar’d State.

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Twitter Releases Major Events Calendar for August to Assist with Strategic Planning

Social Media Today

Twitter has published its listing of key dates and events of note in August, which is worth considering for your campaign tie-ins.

Eventful 166
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Adapting to Facebook Ads Redesign

Oktopost

Succinct writing is a necessary skill of every good advertiser. By decreasing ad display size,the upcoming change to Facebook ads on mobile will be putting this skill to the test. . Instead of the seven lines now displayed, the new design allows for only three lines of text before prompting readers to ‘see more’. The supported aspect ratio for images and videos will therefore also shrink – shortening to 4:5 from 2:3.

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Choosing The Best Office Building

The Realtime Report

Choosing The Best Office Building. Certain buildings seem to have people who simply stay forever. They like where they work, and they don’t want to leave. What makes those offices or business parks a cut above the rest? The Most Space. Having the best bang for the buck comes down to a lot of different things, but the most important factor for most people is the space for the price.

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The Difference That Makes A Difference

Forbes Social Media

You, no doubt, have heard that in order for your business to stand out, you need to differentiate yourself. But what if in doing so, you were incredibly intentional on how you went about it? What can be tweaked in order to make a big shift?

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Snapchat Launches Major New Ad Campaign Around the Theme of Connecting Friends

Social Media Today

Snapchat is launching its first ever global marketing campaign which will promote the apps capacity to connect close friends.

Campaign 167
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Make the most of your Sprout trial

Sprout Social

Now that you’ve signed up for your Sprout Social 30-day free trial, you may be wondering: what should I do next? To answer that question, our team of Support Customer Advocates and Account Executives have compiled a week-by-week list to help you make the most of your Sprout trial. Read on to get our expert guide on the essentials you should focus on each week of your trial – we’ll take you from how you can easily make your first post in the Compose window and level up to diving into the insights

Team 80