Sat.Apr 20, 2019 - Fri.Apr 26, 2019

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Instagram Officially Launches Quiz Stickers for Instagram Stories

Social Media Today

Instagram is rolling out its new Quiz Sticker option for Instagram Stories, which was first spotted in testing earlier in the year.

Instagram 168
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3 Social Media Advertising Spending Trends to Consider in 2019

Ignite Social Media

Whether you are still finalizing your social media strategy or hitting the ground running with execution this year, we’ve compiled the following few social media ad spending trends to help guide and inform your social advertising spending in 2019. Social Media Ad Spending Predicted to Grow By 19% in 2019. According to eMarketer’s US Social Trends for 2019 , Social Ad Spending is predicted to increase by 19% in 2019 , an estimated total of 37B in ad spend.

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Trending Sources

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Should Your Agency Use Emojis in Social Media? Really?

agora pulse

“Charlotte, we’re a Fortune 500 institution,” the CEO of a large US corporation said. “Our followers don’t want to play childish emoji games!” As director of Contentworks Agency, I had just suggested the brand use more emojis on Twitter to improve its engagement and brand perception. That incredulous reaction from brands is not uncommon. So, should your agency use emojis in social media?

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The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing? Let’s break down a few of the primary ways… [Learn more about how to master the Facebook pixel for 2019 in my upcoming training.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Top 9 Social Media Trends of 2019

Social Media Strategies Summit

2018 was a year of lasting impacts on the social media industry. The year began with a post from Mark Zuckerberg announcing the biggest algorithm update Facebook had ever seen. Then, news of the Cambridge Analytica scandal broke and the GDPR went into effect. There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers.

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LinkedIn's Testing a New 'Services' Listing on Profiles to Help Freelancers

Social Media Today

LinkedIn is working on a new profile option which would enable users to list services they offer, which could help freelancers promote their offerings.

List 167

More Trending

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Audience intelligence and SEO, a key strategic alliance for your business

Audiense

Did you know that SEO has approximately 20 times more opportunities to generate traffic to your website than PPC, either from mobile or desktop? Considering this type of data, and the trend in marketing strategies (among which is SEO) to begin to use customer-centric approaches, would you not agree that audience intelligence may have a lot to offer you to improve your SEO?

SEO 126
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5 Ways To Reward Customer Loyalty

The Realtime Report

5 Ways To Reward Customer Loyalty. Loyal customers aren’t something that you come across every day. This is what most businesses are aspiring to attract, but not all know how to do it. There are several factors that could influence you attracting loyal customers which include your products, services, or customer care approach. Whatever the case, it’s crucial that you identify what you’re doing right and do more of it.

Loyalty 96
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What Does $1 in Facebook Advertising Generate for a Business?

Social Media Today

Should you spend money on Facebook trying to get Likes or website visits? A look at what your Facebook ad spend can actually achieve for your business.

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4 Ways to use Snapchat Effectively For Your Brand

Ignite Social Media

While Snapchat may not be at the top of your list, if your audience is Gen Z, you could be missing out on some great opportunities. Back in December, they released some predictions for 2019 based upon a study they commissioned. Below are some ways to consider utilizing Snapchat for your brand! Create a branded filter. With the study noting that teens are going for a fresh look and interest in vintage styles, there is a natural tie in for fashion and beauty brands.

Brands 101
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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10 Instagram Marketing Mistakes That Could Get You Blacklisted!

Your Marketing Lady

It's no secret that Instagram is white-hot right now with over 1 billion monthly users and the "double tap" for likes button being hit on average 4.2 billion times a day! If you're among those using Instagram for your business there are some do's and don'ts when it comes to making the most out of… The post 10 Instagram Marketing Mistakes That Could Get You Blacklisted!

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5 Fun Ways to Use Quiz Stickers on Instagram Stories

Socially Sorted

Quiz Stickers on Instagram Stories are a fun way for brands to engage with their audience in creative and engaging ways. In this post, we break down what they are, how Quiz Stickers work, and show you some fun ways brands are starting to use them to engage with their audience! BY. // Read More. The post 5 Fun Ways to Use Quiz Stickers on Instagram Stories appeared first on Socially Sorted.

Instagram 107
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4 Top Tools for Finding and Connecting with Instagram Influencers

Social Media Today

In order to implement an effective influencer marketing program, you need to find the right influencers for your business. These tools will help.

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The Top 10 Marketing Attribution Software Solutions

Oktopost

Attribution. It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for lead generation. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more.

Software 101
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 best practices to amplify your Facebook video ads

Sprout Social

If you’re a regular Facebook user, you might have noticed a surge in the number of video ads on the platform. While businesses still use photo ads and carousel ads, they’re growing increasingly fond of the video advertising format. And there’s a good reason for that – people love watching videos. In fact, Facebook has an average daily video view of eight billion.

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Anora: The Smart Glove Helping The Blind

Forbes Social Media

Nikola Krstic, a graduate from the Electrical Engineering School in Belgrade, has created a smart glove prototype called Anora- that helps the blind and visually impaired move unaided without a service dog or white cane.

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How Can You Measure Your Social Brand Equity?

Social Media Today

Brand equity is a crucial asset, as it helps to differentiate one company’s products from another. - but how exactly do you measure it?

Brands 167
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Content for the Customer Journey – Phase V: Loyalty & Advocacy

Ignite Social Media

You’ve found your target audience, they’ve considered your product, and you’ve gotten that all-important conversion. Now what? The next stage in the customer journey is what we like to call the advocacy content phase. Once someone has converted, the next ideal step is for that customer to turn others on to the brand or product. Loyalty & Advocacy Content for the Customer Journey.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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#260: All About Membership Sites: Your Top 10 Burning Questions with Stu McLaren

Amy Porterfield

How does a little recurring revenue in your business model sound? So many of you have asked me questions about setting up a membership site so you could serve your audience in a bigger and deeper way. Well, I thought I better bring in someone who knows membership sites in and out and directly ask […]. The post #260: All About Membership Sites: Your Top 10 Burning Questions with Stu McLaren appeared first on Amy Porterfield | Online Marketing Expert.

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If You Haven't Heard Of Extinction Rebellion Yet, You SoonWill.

Forbes Social Media

Extinction Rebellion (XR) is a peaceful activism movement with an iconic logo seeking to influence global environmental policies to minimize climate change. Forget the misinformation: environmental activism has now moved to its next phase, and will soon be on the political agenda.

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4 Tools to Help Boost Your Social Media Marketing Productivity

Social Media Today

The right tools can have a major impact on your social media marketing workflow - here are four that can help, each in different ways.

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How to Be a Personal Trainer and a Social Media Influencer

The Realtime Report

How to Be a Personal Trainer and a Social Media Influencer. Written By Erin Mahoney. Fitness influencers make up a big part of the personal training industry and have a major impact on trends in diet, exercise, and form. The exciting thing about being a social media influencer is that literally anyone can do it. As a personal trainer, having an online presence and some social media reach is an important way to expand your influence, client base, and earnings.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Use Wave.video to Rapidly Create Awesome Video Content

Razor Social

In this article, I’m going to review Wave.video which enables you to quickly create great looking videos. Did you know that 80% of all web traffic will be video by 2020? Yes, I know…video takes up a lot of bandwidth so its no surprise it will account for the vast majority of web traffic. …but it’s still an impressive number! So it’s no wonder video is playing such an important part in marketing strategies businesses use today.

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7 Success Strategies for Business Blogs

Blog2Social

Business blogs have become an integral part of content marketing strategies. Here are 7 proven marketing strategies to make your corporate blog a success for your business. Der Beitrag 7 Success Strategies for Business Blogs erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling, cross-posting.

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What's the Future of Influencer Marketing? Q&A with Pamela Kaupinen of HelloSociety

Social Media Today

What's coming next for influencer marketing? We recently spoke to Pamela Kaupinen, the Senior Vice President of Strategy at HelloSociety, for some insights.

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Forget Traditional, Think Internet-ional: Why Starting Business Online Is Good

The Realtime Report

Forget Traditional, Think Internet-ional: Why Starting Business Online Is Good. The world of business is booming. As we tread valiantly through the jungle of markets fueled by capitalism, we witness a surge in new privately-owned businesses everywhere we look. Today, starting your own business is considered an easier enterprise than it was 50 years ago.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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PR in the Boardroom: How Comms and PR Can Play a Bigger Role with the C-Suite

Meltwater

Most comms and PR leaders only interact with top execs when there is a crisis. When a social media debacle erupts on Twitter, or if there’s a failure of a product… Read More >>>.

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History Tells Us Social Media Regulation Is Inevitable

Forbes Social Media

As policymakers around the world grapple with regulating social media, it seems increasingly likely that the question is not whether social media will face government intervention, but just how consequential those interventions will be.

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Vine Returns as 'Byte' - But is it Too Late for a Comeback?

Social Media Today

Vine's creator is back with Vine V2.0, now called Byte - but with TikTok taking Vine's place, it may face a tough road ahead.

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4 Rookie Mistakes Storytelling Machines Make

Cortex

If you’re at all familiar with Joseph Campbell’s take on myths and folktales, it might interest you to learn that the deepest function of stories is to present configurations of the human psyche. The degree to which you understand the story is the degree to which you understand yourself. Unlike computers, humans are not logical machines. When the elements of a story appear uncertain, we have a tendency to contribute the explanation ourselves.

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No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success

Pixlee

Coachella just wrapped its 2019 show, complete with an Ariana Grande & Justin Bieber surprise performance and an Easter Sunday sermon by Kanye. While surprise sets are now the norm at festivals, the experience isn’t just about the music or even the FOMO (fear of missing out) anymore, as music and culture festivals have evolved into the place for brands to connect with their hard-to-reach millennial fans in a meaningful way.