Sat.May 17, 2014 - Fri.May 23, 2014

3 Ways to Get Members to Read Your Marketing Communications

SocialFish

Of all the emails that come into your inbox every day how many do you actually read? How much of your junk mail do you actually read? There’s a constant feed of social media posts flooding your accounts. How many do you think you catch? Probably just a fraction.

How to Mention Someone in Google Plus Posts

Harp Interactive

Categories: Blog , Facebook , How To Tags: Google , google plus , social media Mention someone on Google Plus to grab their attention, give them credit or ask them a question. Read more. ). Blog Facebook How To Google google plus social media

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Friday Funny: Truth in Social Media

Waxing UnLyrical

Any special plans for the long weekend? Well, I’ve been ill, Karelyn’s going through a lot, so… we’re just going to take it easy. No post on Monday, we’ll be back Wednesday.

WhatsApp Now Used By 19% of Global Online Audience

The Realtime Report

WhatsApp is the third biggest social app – even more popular than Facebook Messenger – according to recent research by GlobalWebIndex.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Does your organization need a social media policy?

SocialFish

Well, maybe, maybe not. Tip o’the hat to Liam Barrington Bush aka @hackofalltrades. The flowchart is funny, but the reasoning behind it is pretty serious. Do you trust your staff? If not, why are they your staff?

More Trending

Monday Roundup: Value

Waxing UnLyrical

Holiday weekend alert! Who’s ready for a long weekend, then? Who, me? Naaah… well, once I kick this horrid stomach bug that’s laid me low all weekend I will be. Image: LEOL30 via Flickr, CC 2.0.

Instagram Photos Can Buy Your Next Meal With #BirdsEyeInspirations

The Realtime Report

Birds Eye UK recently opened “ the world’s first pop-up, pay-by-picture restaurant ,” called ‘The Picture House.’

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Cool Social Tools: EventKloud

SocialFish

This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms.

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7 Mind-Numbingly Easy Marketing Changes You Probably Haven’t Made Yet

Convince & Convert

Nobody in a sane state of mind can say that marketing is “easy,” but the truth is that sometimes we overcomplicate things. It’s easy to become an information addict, thinking that the next piece of knowledge is what we need in order to blow the competition out of the water.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Putting the Art in Article, Part II: IntermediART to Advanced SmARTy Pants

Waxing UnLyrical

Great visuals can enhance your articles. We’ve already covered the basics. Now, let’s take your art to the next level. Guest Post by Alicia Lawrence. Infographics communicate a lot of information, usually statistical in nature, in easy to understand graphics.

Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google Plus , LinkedIn , Pinterest , Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

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Cool Social Tools: Double The Donation

SocialFish

This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. ————— Site: Double the Donation.

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9 New Social Media Statistics and What They Really Mean

Convince & Convert

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. It’s a survey of 2,800 marketers from around the world, asking about their attitudes and plans for social media usage.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Reports of Websites Going Down for Lack of ICANN Email Verification

Bill Hartzer

There are reports that ICANN is now taking websites offline because of failures to verify ones’ email address. A popular website, JitBit.com, was recently taken offline because they failed to verify the site’s email address as listed in the whois record.

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Creating Online Courses with Kunerango

Kikolani

Are you ready to start teaching online courses, but not ready to setup a membership site on your own website or share 50% of your profits to another company? If so, then Kunerango is the platform for you.

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Network Mapping – are you doing it?

SocialFish

Found a fascinating deck by the always fab Beth Kanter. Remember this Flickrverse poster? 2005 – that was eons ago. Have we progressed any with the idea of network mapping ? There are two different lens to think about network mapping. You can do a whole network analysis.

Influencer Marketing, Rick Springfield, and a Bottle Opener that Opened Doors

Convince & Convert

I’m influential? I was at the Social Media Marketing World conference in March when I discovered this post, “The Top 100 #ContentMarketing Thought Leaders.” The list comes from Onalytica, a company that makes influencer relationship management software. I was flattered to learn I was actually on it.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Apple iPhone Doesn’t Recognize New gTLD Domain Names

Bill Hartzer

I’ve written before about how Twitter , Facebook , and even recently how Google’s Gmail were or were not recognizing the new gTLD domain names as real domain names. Now today I have discovered that Apple’s iPhone email does not recognize the new gTLDs, as well.

Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Facebook. Facebook Poke is dead – last week Facebook finally took Poke (a failed competitor of Snapchat) out of the App Store, and also removed Camera, its photo uploading app (The Verge).

Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending May 23, 2014: New on Facebook Facebook May Soon Know What You’re Watching–And Hearing Earlier this week, Facebook unveiled a new […] ( Read more. ).

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Why employees are your most important content marketing asset

Convince & Convert

This is the fourth in a series of videos culled from an interview about content marketing I did with Terry Foster of Cision Canada. Cision (the USA version) is also a sponsor of Convince & Convert and our Social Pros podcast.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Gmail Not Recognizing New gTLD Domain Names

Bill Hartzer

As you know, I am a pretty big fan of the new Generic Top Level Domains (gTLDs) that are out, and even ones that have not been released to the general public yet. There are quite a few that I like, but then again there are some that I just don’t understand.

5 Things to Consider Before Dipping Into Yet Another Social Media Network

Absolute PA

The temptation to sign up for every new social media platform can be overwhelming. As small business owners we’ve got entrepreneurial spirit in spades and chasing new shiny objects is our biggest downfall.

The Limits to Personal Data Use and Abuse

Net-Savvy Executive

As ubiquitous surveillance is increasingly the norm in our society, what are the options for limiting its scope? What are the levers that we might pull? We have more choices that you might think, but their effectiveness depends on which surveillance we might hope to limit.

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Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown.

Twitter: No Employee Twitter Accounts are Verified Accounts

Bill Hartzer

Last week, I was speaking at the ClickZ Live Toronto conference, and Kirstine Stewart , head of Twitter Canada , was one of the keynote speakers. According to Ms. Stewart, no Twitter accounts of employees are Verified accounts. Not even the CEO’s account. I actually find this kind of odd.

Can They Find Your Video? Do They Want To?

Small Business Mavericks

Video is one of the most attractive and engaging things you can put on your site, because people are apt to watch them…IF they can find them and IF it is worth their time. Can they find it? Relevant keywords in the title and description will help your SEO, and a logical file name with words instead of numbers helps people.

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17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007.

Executive Engagement: Building Top-Floor Content for C-Suites

Convince & Convert

Image via BigStockPhoto.com C-suite executives are a coveted audience for any content marketer.