Sat.Feb 25, 2012 - Fri.Mar 02, 2012

Trending Sources

5 Good Ideas for News Media Facebook Pages

Adam Sherk

What are news organizations doing to increase user activity and engagement on their Facebook pages?

News 140

20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

This is a guest post by Brad Shorr. Many businesses use social media to promote brand awareness, and it can be quite effective.

Brands 139

Lessons You Can Take from The New York Times Storytelling

Spin Sucks

We’ve been talking a lot (particularly this week) about the companies that are doing social all wrong. Let’s turn the tables today and look at a company that is doing it exactly right. The New York Times. It’s not like they’ve been without fault.

Tumblr 127

Why Communities of Practice are the Key to the Future

SocialFish

One of my favorite sources of inspiration, Harold Jarche, has a really interesting post I wanted to point you to about how to organize for diversity and complexity , one of the themes we explore in great detail in Humanize.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

How To Get Engagement in Your Online Education

SocialFish

Rich Finstein interviews Kathi Edwards , a consultant on our CommPartners team, about her take on social learning and online education – and how important these are for getting the engagement everyone is looking for. What trends are you seeing in live online education?

Have You Been A Victim Of Grouponitude?

Jason Yormark

I’m as guilty as anyone for being sucked into the group buying frenzy. Hey, a deal is a deal. Of course I’m not sure what I’m going to do with all those massages and laser hair removals. Lately however I’ve noticed a growing trend when using one of these deals that actually has me wanting to not purchase or use them anymore. Grouponitude. What is Grouponitude you ask? grou ? pon ? tude. a negative or hostile state of mind in response to the use of a group buying deal.

Some Google Changes and Google Plus Tips

Waxing UnLyrical

I have read a few “How to use Google Plus for Business” posts and presentations. They all focus on search results and the power of Google. This is true. While I do not have a Facebook Page, my Google Plus result comes up third in search: I did a test for Chobani and Pepsi.

Change Your Culture to Invite Social Media Use

Spin Sucks

Last week, we talked about social media use at work. I wrote it about first for my weekly column in Crain’s , the Chicago business journal because so many of the audience members when I speak are now shifting and asking, “How do I get my employees to use social media for work?”

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why Generative?

SocialFish

That was a question posed during a Humanize webinar Maddie and I gave last week about the book. Why did we use the not-so-commonly-known word, “generative” in describing one of our human elements.

How Important Is Security For Your Online Business?

Small Business Mavericks

I am often surprised at the different mind sets between online and offline business owners. In reality, a business is a business – no matter the environment in which it is conducted. Security is a thorny issue with consumers. They want their data protected, especially when it comes to their email addresses, their postal addresses, and more importantly, their credit card numbers.

Data 74

How Brands Use Pinterest

Mindjumpers

Tweet Pinterest, the social bookmarking tool for images and videos launched in 2010, has become a new favorite platform for many of us – myself included. No doubt, the popularity of the network has exploded. Back in December, Pinterst counted over 7 million unique users, compared to 1.6

Do Content Marketers Compete?

Spin Sucks

Today’s guest post is written by Andy Crestodina. . I’m a capitalist, so I love the concept of competition. I’m in a very “competitive” industry, but I’ve often said I don’t really have competitors. What I mean is everyone is a potential partner.

A World Gone Social

Learn how companies must adapt to survive.

6 Steps for Getting Started with Social CRM for Membership Orgs

SocialFish

Here’s my slide deck from the presentation I gave this week at the Avectra Users and Developers Conference. You’ve seen these use cases before, but here’s a handy reminder with more details about them. My most important points from the session: 1.

Some Perspectives on Pinterest

Social Media Marketing

You've probably heard that Pinterest is here and in a big way. If you're not already familiar with it, take a look and see if you can understand what the fuss is all about. The site has been around for a couple of years but only recently took off.

9 Social Media Hacks I Use Every Day

Convince & Convert

Social media isn’t inexpensive, it’s just different expensive. To do it well requires a tremendous time commitment, and regardless of what your life and lifestyle entails, the time you spend on social comes with an opportunity cost price tag.

#FollowFriday: Adam Justice

Spin Sucks

I realized last night that today is the first Friday of the month, which typically means it’s book review time. But, um, well…I forgot.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Business Trends and Next-Gen Ecosystems

SocialFish

We’re at AUDC for most of this week; so in the meantime, here’s a heady slide deck by Dion Hinchcliffe of the Dachis Group, giving his closing keynote at the Enterprise 2.0 Summit (apparently not the same as the Enterprise 2.o conference which hasn’t happened yet).

New Facebook Pages with Timeline Design

Kikolani

Last night, I decided to try out the New Facebook Pages with Timeline for my freelance writing page. Facebook plans to change things over on March 30th anyway, so you might as well prepare early for what’s coming, and for pages, there are lots of preparations to be made.

4 Note-Taking Apps for Android Smartphones

Idaconcpts

Here are 4 apps for your Android device that will make your life easier by allowing you to take notes digitally instead of on a boring notepad. One great advantage of taking digital notes is that are saved in digital form right away.

Claire’s Rips Off Tatty Devine and Sticks Head In Proverbial Sand

Spin Sucks

Oh come on! Seriously. Why is this so hard? Yes, there is another company shutting down comments to their Facebook wall, ignoring tweets, deleting comments, and going silent. This time it’s Claire’s Stores, who is accused of ripping off independent jewelry designer, Tatty Devine.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Social Media Train – is it too late to catch it?

Akamai Marketing

I’ve recently had some conversations with people who are feeling that because they didn’t get integrate social media right away, that they’ve already been left behind. Good news! This simply isn’t the case. .

Changes in B2B Marketing — Mad Marketing TV Ep 13

Buzz Marketing for Technology

Join guest host Jeff Ogden and special guest Paul Dunay, CMO of Networked Insights and author of Facebook Marketing for Dummies, as they discuss: Recent changes in B2B marketing. Influencer strategies and why they’re important. Facebook’s IPO and what it means for marketers.

B2B 55

Strata: Mixing the Social Data Cocktail

www.readwriteweb.com

Everyone knows you can learn a lot by trawling data coming from social media services like Twitter, Facebook and Flickr. But sometimes the data will surprise you.

Data 54

The Top10 Fiction Books Every PR and Marketing Pro Should Read

Spin Sucks

Today’s guest post is written by Molli Megasko. A few weeks ago, Gini Dietrich wrote how reading fiction can stimulate your brain to think more creatively and help you in your career. The idea really stuck with me.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Avoiding the Client-Consultant Ego Clash

Waxing UnLyrical

Some of you know I’m adjunct faculty at Johns Hopkins University. For those who don’t, I am (!), and this is my fourth year teaching a class on “not-for-profits in the digital age.”

3 Reasons Why Pinterest May Succeed Where Google+ Has Failed

SocMed Sean

Unless you have been living under a rock or on an island populated primarily by men, you have likely heard a slight shift in the vocabulary of the women around you.

Planned Parenthood Asks You To ‘Check In’ To Safe Sex

Firebelly

You can check in at your favorite coffee shop or gastropub on Foursquare. You can check in to your favorite album or guilty pleasure reality TV show with GetGlue. Now, thanks to Planned Parenthood’s QR-coded condoms and their Where Did You Wear It? campaign, you can even check in to sex.

Monday – Four Ways To Become Indispensable

Spin Sucks

Today’s guest post is written by Eric Wittke. . My first major dose of career advice wasn’t quite something I’d call “inspirational.” ” In fact, for someone new to the job force like I was, it was downright discouraging.

ROI 60

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.