Sat.Mar 01, 2014 - Fri.Mar 07, 2014

Marketing, community, support or all of the above?

Dave Fleet

Tweet. Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today I’m feeling inspired to throw this out there. “When I was your age…” Source: halfpastawesome.com.

Four Ways Content Writers Can Change the World

Waxing UnLyrical

I have long been a proponent of the power of language.

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Book Review: The Social Employee

Webbiquity SMM

One of the most powerful impacts of social media is the way has democratized brands. No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons.

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[Case Study] Why Nonprofits Should Save Some Marketing Budget for Facebook Advertising

SocialFish

Guest post by Amanda Sides. —————– In its simplest description, Facebook advertising is essentially placing ads within the Facebook interface with a goal of increasing visibility for your target audience.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

What Is A Social Intranet And Is It Right For My Company?

SocMed Sean

Today’s article is a guest post from Karleen Murphy, A Marketing Assistant with Intranet Connections , a Business Intranet Software provider in Vancouver, British Columbia.

How Milaap’s #HopeProject Gives New Life to Former Devadasis

Waxing UnLyrical

There are a lot of pros and cons about being an independent business owner, but one of the pros is that, if you try to build your business right, you (mostly) get to pick your clients. And that’s really lovely.

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More Trending

Vote now for the DoGooder Video Awards!

SocialFish

Why yes, it is that time again! See3, along with YouTube, NTEN, Cisco, The National Alliance for Media and Culture and the National Youth Media Network launched the 2014 DoGooder Video Awards , celebrating video creators in the nonprofit and cause space on February 1st.

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Getty Images Makes Photos Free to Use

The Social Media Incubator

The largest provider of professional quality photos on the web will now offer its photos for free. If you have visited the Getty Images website before, you have noticed a watermark and prices that go along with any photo.

Monday Roundup: Being Personable

Waxing UnLyrical

Despite coming close to breaking my arm last week, I had an amazing time at xPotomac on Friday. If you haven’t been able to make it these last couple of years, you must put it on your calendar for 2015. Please? Image: Aidan Jones via Flickr, CC 2.0.

The Big Events Law of Social Media: The More People Post, The Shorter The Message

The Realtime Report

We’re now in an age where large public events lead to a huge increase in social media activity; Oscars host Ellen DeGeneres’ selfie that ‘broke’ Twitter with the most retweets ever is just the latest example.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Essential Twitter Cheat Sheet for 2014

Harp Interactive

Categories: Blog , How To , Social Media Marketing , Twitter Tags: social media , Twitter , twitter cheat sheet , twitter essentials , twitter lingo Finally! All the Twitter tips, tricks and resources to support your business or brand…all in one place. Check out our essential list of all the Twitter commands, lingo and resources you need to know to make the most of Twitter in 2014. Feel free to download and share this document. If your Web browser is [.] ( Read more. ).

Flipboard Acquires News App Zite

The Social Media Incubator

Flipboard has announced they have acquired Zite and will be working with their team, as well as CNN, to create an “unparalleled personal magazine” for all readers. Flipboard acquires @Zite & partners with @CNN. Read CEO @mmccue 's letter on what lies ahead [link].

Marketing, community, support or all of the above?

Dave Fleet

Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today I’m feeling inspired to throw this out there. “When I was your age…” Source: halfpastawesome.com.

Social Networking Stats: Foursquare Sees Major Revenue Growth, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: 241 million monthly active users. via re/code. Qzone: 599 million monthly active users. via TechCrunch.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Five Promises Every Corporate Social Media Account Should Make

Convince & Convert

There’s no doubt that a clever social media presence can be a company’s most illustrious marketing asset.

Essential Twitter Cheat Sheet for 2014

Harp Interactive

Categories: Blog , How To , Social Media Marketing , Twitter Tags: social media , Twitter , twitter cheat sheet , twitter essentials , twitter lingo Finally! All the Twitter tips, tricks and resources to support your business or brand…all in one place. Check out our essential list of all the Twitter commands, lingo and resources you need to know to make the most of Twitter in 2014. Feel free to download and share this document. If your Web browser is [.] ( Read more. ).

Cool Social Tools: Ravetree

SocialFish

This is the second in my new series of posts from software and app and tech vendors who have new tools they’d like you to know about. Vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their products for us to review.

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1/3 of Moviegoers Purchase Tickets Via Mobile Phone

The Realtime Report

Long gone are the days of checking the newspaper for local movie times, or dialing Moviefone for listings. Today, mobile plays a huge part in our search to find the right movie and time.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

15 Reasons Why Analytics Prediction Will Make You a Better Marketer

Convince & Convert

Thanks to the success of Google Analytics, there are dozens of ways to collect historical data from your website and connecting social networks. And yet, your optimization strategy is probably missing one very important step: predictive analytics.

03/07/2014: Social Media Snapshot | Pinterest Secrets, Facebook News Feed Makeover & More

Harp Interactive

Categories: Blog , Facebook , Pinterest , Social Media Marketing Tags: Facebook , Facebook Ad Manager , Facebook ad sets , facebook ads , free image , getty images , news feed , social media , Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending March 7, 2014: New on Pinterest Psst!

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Meet Social Restaurant Co Co. Sala

Ari Herzog

Whenever I am asked to speak about digital marketing, I mention a chocolate lounge in Washington, D.C. called Co Co. Sala. I talk about how I visited the lounge five years ago to celebrate someone’s birthday, yelped about my experience, and received a private message from the co-owner. Co Co.

#ActionTags Let Consumers Buy Products Directly From TV Ads Using Twitter, Facebook or Instagram

The Realtime Report

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Chirpify’s new #actiontags for TV could be a game-changer for brands, making it possible to create conversions and purchase opportunities directly from TV ads.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Why YouTube Pre-Roll Ads Rock & How To Take Advantage of Them

Convince & Convert

How powerful is video marketing? Consider these five statistics: Video Advertising Trends : Video was the fastest growing form of ad format in 2012. source: Insivia ). Communication Effectiveness : Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.

Improve Your Tradeshow Performance With The Right Apps

SocialFish

Heading out to a big tradeshow soon? Better have a few apps at the ready. Tradeshows are known for being great places to network and build new client relationships in person , so many people head out to the big shows without thinking about the apps that are on their mobile phones.

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10 Tips to Be Successful on LinkedIn

Ari Herzog

LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom.

Social Media News Ticker: Facebook Email is Dead, Twitter’s Amplify Now on Movie Screens

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Facebook.

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Why Facebook Is More Like Verizon Than Like Google

Convince & Convert

'In this edition of The Baer Facts, I’m not joined by Kyle Lacy of ExactTarget , but am flying solo and recording from my Mom’s guest bedroom, complete with quilt on the wall, to talk about Facebook’s startling purchase of WhatsApp for $16 billion, plus $3 billion in stock grants to WhatsApp team members. Certainly, $16 billion is a big number by any standard, and there was quite a bit of WTF? blog posts in the immediate aftermath of the announcement, especially given. Read the whole entry. » facebook social networks'

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Secrets to Marketing Success from the Net Generation

Idaconcpts

Even though I am not part of the Net Generation, I have learned a lot from it. This term was first coined by Diana and James Oblinger in their book Educating the Net Generation and provides great teachings for success in the marketing field. .

Got Value? Stop Using Social Media.

Ari Herzog

Social media posts expire very quickly. Consider Facebook, for instance. Engagement = likes, comments, shares. Impressions = the number of times a post is displayed in the news feeds of your followers and/or their friends. Reach = the total number of users who are sent or shared an impression.

Ellen’s Selfie at the Oscars Earns Most Retweets EVER

The Realtime Report

A star-studded backstage photo from Oscar’s host Ellen DeGeneres ( @TheEllenShow ) became the most-retweeted tweet ever , according to Twitter. The show aired Sunday night; as of Monday afternoon, the photo had already seen over 2.8 million retweets. If only Bradley’s arm was longer. Best photo ever. oscars pic.twitter.com/C9U5NOtGap. Ellen DeGeneres (@TheEllenShow) March 3, 2014.

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4 Experts on What It Takes to Be an Amazing Social Pro

Convince & Convert

Even though their job titles and descriptions sound the same, many of our esteemed pros on the Social Pros Podcast have differing views on how best to be social and backgrounds that got them where they are today. We’re lucky to have them share their valuable insights and experiences.

Cool Social Tools: Ravetree

SocialFish

This is the second in my new series of posts from software and app and tech vendors who have new tools they’d like you to know about. Vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their products for us to review.

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