Sat.Jan 04, 2014 - Fri.Jan 10, 2014

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. These are no longer “nice to have”, but “must have” for your business.

Tips 283

UnSocial Social Media – Surfing LinkedIn Profiles As Anonymous

SocMed Sean

I’ll be starting a new series on SocMedSean that focuses on some of the most unsocial social media behaviors that I see in the digital space.

Monday Roundup: Happy New Year

Waxing UnLyrical

Happy New Year! I hope that you all had a wonderful holiday season and are well rested, ready to take on 2014. In the spirit of the season, this week’s roundup features seven posts from around the web focused on the new year and what lies ahead.

01/10/2014: Social Media Snapshot

Harp Interactive

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Most Popular Newspapers on Twitter: Guess Who’s #1?

The Realtime Report

Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today.

More Trending

Forrest Gump Was Right…Life IS a Box of Chocolates

Waxing UnLyrical

It has become abundantly clear to me over the past few years that life – through which we all must pass – is an ever-evolving puzzle and a genuine delight. Image: Adam Collins via Flickr, CC 2.0.

How to Build a Content Calendar (Plus a Free Template for 2014)

Convince & Convert

Creating a content calendar for your company from scratch is one of those tasks that seems ridiculously complicated at the outset but which, with a systematic approach and no scruples about stealing other people’s methods, can actually be fairly straightforward.

Social Networking Stats: 80% of World Leaders on Twitter, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch.

The Rules Of Throwback Thursday

Firebelly

“TBT” or “Throwback Thursday” is one of the most popular hashtag trends on the web. According to Instagram, there are over 132 million photos bearing the tag. Obviously, it’s popular.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Because the Door is Left Open All Day

Waxing UnLyrical

I’ve been in India for the past three weeks. Two weeks were vacation; this week and next I’ve been/am working remotely (which is actually going quite well now that I’ve gotten into my groove. I’ll tell you more about that after I get back to the U.S. next week).

6 Skills You Need To Be A Social Media Professional

Convince & Convert

Image from Bigstock.com. When Amber Naslund and I wrote The NOW Revolution in 2010, we created this graphic to describe the characteristics of the ideal community manager/social media practitioner.

Skills 169

66% of Western Europeans Will Access the Web Via Mobile Phone By 2017

The Realtime Report

In 2014, just under half (48%) of Western Europeans will access the internet via mobile phone (at least once per month), according to new research from eMarketer. By 2017 that number will rise to 66%.

Mobile 166

Is Your Association’s Website Any Better Than HealthCare.gov?

SocialFish

Every day (or at least I strive for every day….) I read the Washington Post. And it seems that every day since October 1, the first page has been dedicated to chronicling the failures of HealthCare.gov.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

51 Sponsors I Want to Meet at the NamesCon Domain Name Conference

Bill Hartzer

January 13 to 16, 2014, I’m attending the NamesCon conference in Las Vegas. This domain name conference is going to be amazing one, especially because of the speakers, the sponsors, and the attendees. Conferences are about who is there, and not just because of the type of conference it is.

The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Marketers are evidently enthusiastic heading into 2014… about everything. A fascinating new study was released this morning from Salesforce ExactTarget Marketing Cloud (a client of Convince & Convert ).

LinkedIn Grows 53% Year-Over-Year in New Zealand

The Realtime Report

Who’s using social media in New Zealand? Just about everyone, based on the latest research from the comScore data mine. Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8 million Kiwis. The top social media platforms include: Facebook, with 1.95

Is your social strategy well executed?

SocialFish

Some of the findings in this LeadersNetworks research on social business: While social business performance measurement is in place, it is often disconnected from strategic objectives. Only 11% of respondents believe their social strategy is well executed.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The 2014 Digital Marketing Ecosystem

Cody Ward

For maybe the first time in history, there is a surplus of technology and strategy to help advance both sales and marketing of a business, while at the same time a lack of resources and understanding to utilize it to its fullest capacity.

You Become What You Measure

Social Media Strategery

As we kick off 2014, we’re awash in PR trends and predictions. Here are six trends to watch in 2014. Here are 20 more. And another 10 more. But let’s look a little further ahead.

Social Media News Ticker: Vine Gets Website of Its Own, Vine.co

The Realtime Report

Just in case you missed it, here’s the one social media update for the week — and it’s a pretty cool one: Vine.

News 154

Defining Human-Centric IT

SocialFish

Love this infographic from GovLoop. “The emerging human-centric IT model is the next evolution for government agencies. This model allows government to be more responsive and proactive to citizen and operation needs.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Science Of Maximizing Your Social Media Impact

Firebelly

(Image via wikimotive). The art of finding the optimal times to post updates, tweet, and share brand items on social media remains a conflicting mess of information.

This May Be the Most Daring Holiday Social Media Content Yet

Convince & Convert

Just when you thought the holidays were over, I’m urging you to indulge me in one more post on seasonal social media content. As a thank you for your patience, I’ve sourced something hilarious.

Blog Comment Spammer Leaves Comment. Forgets to Spin the Content.

Bill Hartzer

When you have a fairly popular blog, you have to deal with comment spammers. Unfortunately, blog comment spamming still works apparently, or at least the blog spammers haven’t learned that it doesn’t work. Nonetheless, I’m still amazed at some of the comments left on the blog.

How to Format the Perfect Blog Post: 10 Killer Tips

Writtent Blog

When it comes to content marketing, appearances are everything. Taking the time to format your articles into the perfect blog post can be the difference between website visitors who convert into leads, and readers who get bored after just a few words.

Tips 109

Is Your Snapchat Safe?

Firebelly

If you know me then you know I am addicted to Snapchat. Whether I’m showing off the not so attractive faces I make or trying to step up Duncan’s Snapchat game (he struggles sometimes), Snapchat is one of the top apps I use. So on New Year’s Eve when I heard over 4.6

Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

Elias Roman, Songza @eliasroman. Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!)

Dear Shady SEO Firm: Stop Spreading Rumors about Unnatural Links and Google Penalties

Bill Hartzer

Dear Shady SEO Firm: Would you please stop, immediately, from spreading false and untrue rumors about the Google Disavow Tool?

SEO 110

19 Twitter Best Practices That Show the Real You

Ari Herzog

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. I frequently peruse the list to get inspiration. Among those represented are Jetblue, Sony, McDonald’s, Lockheed Martin, Keurig, Walmart, MTV, and Coca-Cola. Here are examples of tweets from today that have no links and no mentions of other people.