Sat.Sep 29, 2012 - Fri.Oct 05, 2012

Bloggers Block – When The Words Just Won’t Come

SocMed Sean

Frustrated courtesy of M artinaK15 on Flickr via Creative Commons Writer’s block sucks. Blogger’s block sucks more. And believe me…there is a difference.

89% of CMOs Say Social Data Has Influenced Their Decisions

The Realtime Report

A recent study of 100 CMOs by Bazaarvoice reveals that nearly half of CMOs have used social data to make predictions or forecasts. The survey asked members of the CMO Club (a forum for top marketing executives) how they value social data, as reported by MIT Sloan Management Review.

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Trending Sources

How Social Media and Smart Devices Impact Consumers’ Buying Decisions [Infographic]

Mindjumpers

This brilliant infographic by Symphony Teleca entitled “The Meaning of Like”, illustrates how mobile devices and real-time access to review sites and social networks impact consumers’ buying decisions and overall retail experience. Social networks influence buying behavior.

Buy 123

Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Headline from CNN. Bad things can happen to any business or brand. You do your best to avoid it; you hire the right people, make the right products, make the right decisions. Sometimes, though, things still don’t go as planned and something, someone screws-up.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Headline from CNN. Bad things can happen to any business or brand. You do our best to avoid it; you hire the right people, make the right products, make the right decisions. Sometimes, though, things don’t go as planned and something, someone screws-up.

Brands 126

Facebook Celebrates 1 Billion Users With Ad About Chairs

Firebelly

Facebook celebrated hitting the one billion user milestone by releasing a some-have-called-odd ad comparing itself to chairs. The video has already been spoofed on YouTube. You can watch it below: [Video URL: [link] ]. What do you think? Are chairs like Facebook? Blog Facebook Social Media

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Social Networking Stats: Facebook Reaches 1 Billion Users, Foursquare Tops 25 Million, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 368 million users. via China Daily. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 175 million members. via LinkedIn. Google Plus: 100 million monthly active users. via Google. Tumblr: 76 million blogs. via Tumblr.

How to Improve Google Adwords Quality Scores [Infographic]

Puzzle Marketer

I recently stumbled upon an useful infographic created by Digital Net Agency , a performance-based search agency with a concentration on Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

A New Twist on Content

Social Media Marketing

Your marketing team and agency has just been put on notice. Over the last 100 days, Kraft Food's Oreo brand has been sharing a steady stream of some of the most creative and engaging content I've ever seen.

How to Differentiate Your Content

Geoff Livingston

Image by Ksenia Krneychuk. After my speech two weeks ago on blogging , a TribeUp NYC attendee asked me how to differentiate content. I’m sure other strategists have their methods, but here’s how I do it.

Lexus Uses Mobile Game ‘Draw Something’ To Target Younger Audience

The Realtime Report

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something.

5 Reasons Why People Share Social Media Content

Engaging Brand

People like to be liked and because of that, most people do share. . The key is that they share (which is an unselfish act) for human reasons which tend to be selfish. Now I want to be clear - selfish is not meant in a dergoatory way.

A World Gone Social

Learn how companies must adapt to survive.

App dot net- It’s not Twitter

Janet Fouts

When I first heard about App.net my first reaction was probably very much like yours, “I don’t need another social media network!” ” Of course, being the geek I am I had to take a look anyway and I’m glad did.

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Reverse Domain Name Hijacking: Why UDRP Reform is Needed

Bill Hartzer

Reverse Domain Name Hijacking is “a disgusting practice…”, according to Rick Schwartz (aka the Domain King), and co-founder of T.R.A.F.F.I.C. “I always think about the mom and pop with one domain and their entire lives wrapped up in it.

Social Media Contest: Send Your Facebook Profile On A Cape Town Holiday

The Realtime Report

Cape Town Tourism launched a new Facebook travel app this week, designed to allow “virtual visits” to the city through a user’s Facebook profile.

Are you strangling your community?

SocialFish

This is a guest post by Sarah Robinson, who wrote this fantastic post for us a while back. Her new book is out and I asked her to share some thoughts about community building, a topic dear to our hearts. BUY THE BOOK – FIERCE LOYALTY: UNLOCKING THE DNA OF WILDLY SUCCESSFUL COMMUNITIES.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The End Of Conversation

Twist Image

Can we move beyond the notion of brands engaging consumers in a conversation? I had the pleasure of presenting at a Google event in Chicago the other day. The audience was - mostly - business to business. They have a deep interest in digital marketing and social media but grapple with the idea of a conversation with consumers. I don't blame them. I don't see many people having any sort of conversation with a brand (and there isn't much conversation happening about a brand).

LINKEDIN SKILLS ENDORSEMENTS: WHAT’S GOING ON?

Myrland Marketing

LINKEDIN HAS BEEN VERY BUSY THIS WEEK They just rolled out a new feature called Skills Endorsements that allows your 1st degree connections to “endorse” your skills and expertise with one click. It is an interesting feature as it allows the credibility that can come from others speaking up on your behalf. Some might say it is a [.]. Social Media Uncategorized Consulting Endorsements Klout LinkedIn Marketing New Development Skills Skills & Expertise Strategic Marketing Testimonia

At Kellogg’s #tweetshop, Customers Pay For Crisps With Tweets

The Realtime Report

An innovative new campaign by Kellogg’s uses tweets as social media currency. Based in a temporary pop-up store in London’s Soho neighborhood, customers were able to “purchase” Special K Cracker Crisps with a tweet. The concept, according to AdAge , is “a concrete illustration of the value that Twitter holds in the real world.” ” Consumers purchased a bag of crisps simply by sending a tweet in-store that includes #tweetshop.

Facebook, a Company without a Vision

Geoff Livingston

Image via TrueRep. Facebook quietly retreated from its passive sharing model two weeks ago representing a departure from its current vision.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

50 Great Tools for Bloggers and Freelance Writers

Kikolani

As a professional blogger and freelance writer, it is essential to have a reliable arsenal of tools that allow you to promote your blog and manage your business. You need tools for branding and marketing your business, promoting your content, managing your finances, and keeping your tasks organized.

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Your Brand Screwed-Up On Social Media, Now What?

Almost Savvy

Headline from CNN. Bad things can happen to any business or brand. You do your best to avoid it; you hire the right people, make the right products, make the right decisions. Sometimes, though, things still don’t go as planned and something, someone screws-up.

Just Another Screen

Twist Image

Is TV becoming just another screen? In my next book, CTRL ALT DEL (out in May 2013), there is an entire chapter titled, The One Screen World. In it, I make the argument that the only screen that matters is the screen that is in front of you. That we're quickly moving from a three screen (or four screen) world to a one screen world (if we haven't aren't arrived there). Screens are increasingly becoming more connected. Not just to the Internet, but to one another.

Apple 39

Why You Need to Market Your Marketing

Convince & Convert

Location3.com made this after my Content Marketing World presentation. You know what happens when the vast majority of mobile applications or any sort of useful content gets launched by a company? Nothing happens. Nothing.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How To Use Blog Links For Reader Benefit

Small Business Mavericks

There are different types of links. When it comes to your blog, linking for the benefit of your reader is the most important type of link you can create, and you should create as many of these as you can. Don’t be chintzy about your links. If you want to know how to use links in your blog, here are 4 types of blog links that you should be creating every time you write a blog post.

Life Lessons Applied to Website Redesigns

SocialFish

Here’s the latest post in our “INDUSTRY INSIDERS” column, where we bring you the inside scoop from several awesome association technology vendors and consultants who will share the insights they have gleaned from years of working in our association industry. ————-. “If

The Moment

Twist Image

Have you had "The Moment" yet? When you look through the newspaper, do you stop and review the job postings? Do you take some time during your work week to hop over to Monster.com or Craigslist to see what positions are open? When you look at e-newsletters from industry trade publications do you keep an eye on which career opportunities are open and available? Are you constantly looking on LinkedIn to see who is hiring and who went where?

Social Media Needs Local Activation!

Mindjumpers

The following post is part of the Mindjumpers Network series.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.