Sat.Feb 08, 2014 - Fri.Feb 14, 2014

The 5 Top Things That Practically Guarantee Relationship Success

Jason Yormark

I interrupt the usually scheduled program of social media and technology posts with this little relationship post I felt compelled to write. My blogging has always been inspired by helping others in any way I can. Sometimes that strays from my professional world.

How Do I Turn Off The Trending Box In Facebook?

SocMed Sean

In case you haven’t notice, Facebook recently launched an addition to the user-experience called their “Trending” box. The content in this widget providers users with a quick way to see what topics of conversation are trending across the entire Facebook community.

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Three Tips For Branding on Pinterest


Visual content is with out a doubt the catalyst of audience engagement on social media today. Similar to a gourmet meal your content must allow your audience to eat with their eyes first, which is probably why photos tend to receive twice as many likes as text updates.

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Professional Curiosity Doesn’t ‘Kill Cats’

Waxing UnLyrical

The old adage “Curiosity killed the cat” came to mind the other day during a conversation (aka: a “rant”) in one of my classes at Curry College , where I head the undergrad Public Relations Concentration and teach most of the PR courses.

You Don’t Have Any Competition

Jason Yormark

I remember attending a networking event and a talented speaker was up talking about how to grow your business. One of the things he said has always resonated with me, and it was the idea that you have to operate your business with the attitude that you have no competition.

How Much Search and Social Media Traffic Do Publishers Get?

Adam Sherk

On average, what percentage of referral traffic to publishers comes from search, social media, links and direct navigation? That’s a question I’m commonly asked by organizations that are attempting to establish benchmarks and assess their current performance.

Announcing Firebelly Labs: Optimization, Research & Digital PR


Digital PR, Optimization, Mobile Research, Digital Futurism, and more Over the last few years, Firebelly has focused on social media marketing. We have developed a bit of a reputation: some national clients, spoken all over the place, and are in the process of writing a book (Social According To Us). We’ve found that bringing outside.

More Trending

Social Media is Not a Direct Sales Channel

Janet Fouts

Let’s think for a moment about how great– really great –sales people deal with initiating a sale. Do they just walk up to someone at random on the street and say “Hi, my name is Jill and you’ve GOT to buy this product!”

Social Networking Stats: The Skinny on Whisper, Secret & Snapchat, plus #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: 241 million monthly active users. via re/code. Qzone: 599 million monthly active users. via TechCrunch.

Do You Vine And Drive?


When I was learning to drive, the very first thing my parents told me was no texting and driving! However, no one ever said anything about vining and driving. Vine is a mobile app that allows users to view, share, and produce up to 6 second videos.

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4 Lessons from Responsive Design for CMOs

Buzz Marketing for Technology

Posted in Advertising Content Marketing Conversion Optimization Customer Experience Design Innovation Interactive Marketing Internet Optimization Web Design. Responsive design brings a variety of benefits – both for brand marketers and the consumers interacting with content across multiple devices.

The Mashable Test

Ari Herzog

Mashable is a one-stop destination for social media news. From platforms to devices and everything in between, Mashable is your place. But because it’s so ubiquitous, people like sharing links to its popular stories. Look at yesterday’s announcement of a new Twitter layout.

Virgin America Launches First In-Flight Social Network With #PlanePitch Twitter Contest

The Realtime Report

The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US.

Why Social Media Is So Important for Your Business in 2014


Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix.

Your Headlines Suck. Here’s What You Can Do About It

Convince & Convert

Your headlines suck. They’re boring, they’re formulaic, and they’re so jammed with exact match keywords that even black hat SEOs are rolling their eyes and mumbling, “Seriously?”

…and My Twitter Experiment Dies

Ari Herzog

I thought it would be intriguing to spend a week and tweet like Aaron Lee , Martin Zwilling , and other so-called influencers.

KLM Lets You Book Flights Via Facebook and Twitter

The Realtime Report

Here’s another first for airlines: KLM Royal Dutch Airlines is now allowing customers to book flights and pay via social media. A customer on Facebook or Twitter can now book or rebook a flight, reserve a seat, arrange extra baggage, and pay through the social networking platform.

Send Virtual or Printed Cards With the App of the Week

The Social Media Incubator

This week’s SMI App of the Week isn’t your typical app that is featured, but with Valentine’s Day quickly approaching, it could come in handy.

Why the Key to Content Marketing is Becoming a Digital Dandelion

Convince & Convert

If you’ve read this blog much, you’ll know that I’m a huge fan of the Lowe’s #FixInSix content program , whereby the company publishes 6-second household tips on Vine.

02/14/2014: Social Media Snapshot | Facebook Trending Hashtags, Twitter Redesign & More.

Harp Interactive

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Facebook , Firefox , Google , page layout algorithm , social media , Social Media Marketing , Top heavy filter , Trending , Twitter Facebook Trending Hashtags, New Twitter Layout, Google Page Layout Algorithm Updates and more! Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

How HTC One’s Smartphone Campaign Earned 54,000 Photos Worldwide

The Realtime Report

Brands using billboards in Times Square to encourage social media engagement is nothing new, but HTC One took things a step further with the brand’s “ The Most Beautiful Smartphone ” campaign over the holiday season.

Experiment: To Tweet Like an Influencer

Ari Herzog

Influence. The word conjures a plethora of definitions, analogies, and examples. You might think of power or authority or leadership. You might think of JFK or the KGB. You might think of your parent or your boss.

Why the Best Social Media Education Might Be Right Under Your Nose

Convince & Convert

With conference season in full swing and so many places to turn for insights and education, I thought it was important to highlight what might be your biggest opportunity for education. I’ve been a social strategist for several years now.

4 Reasons Your Content Marketing Is Failing

Small Business Mavericks

Newbie online marketers can get the idea real fast that there’s some kind of secret to succeeding at online marketing. There’s no real secret, but there are four principles you should adhere religiously: Quality – Insist that your content is high quality. If you want to increase your readers and you want your current readers to share your content, then you’ve got to make sure it passes the quality test. No exceptions.

Social Media News Ticker: Edit Your Facebook ‘Look Back,’ LinkedIn Kills ‘Intro,’ Twitter Debuts Data Grant Program

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn and Foursquare: Facebook’s Look Back movie now has edit options. Facebook.

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Facebook Recognizes New gTLDs in Facebook Posts

Bill Hartzer

After seeing that Twitter doesn’t actually recognize the new gTLDs as real links in Tweets, I was curious to see whether or not Facebook recognizes the new gTLDs as links in posts.

How to Recruit the Content Marketing Dream Team

Convince & Convert

A truly great staff is made up of different types of people, placed in the positions they’re best at. Building your content marketing team is no different; you must select the best combination of players with different core strengths.

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Monday Roundup: All You Need Is Love

Waxing UnLyrical

Happy Monday! If you’re in Cleveland, I hope I’ll see you tomorrow (I’m speaking to the PRSA chapter). If not, then you’ll just have to imagine what fun we’re having. Let’s kick off the week with your weekly roundup.

6 Tips for Reducing Business Expenses


If your business is being crushed under the weight of your own expenses, it’s time to make a change. Here are six ways you can lower your monthly bills and stop cringing every time you receive a bank statement. 1: Go Paperless.

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5 Reasons Social Media Should Be a Part of Your Ecommerce Strategy

Bill Hartzer

Many online businesses understand the innate value in social media networking to increase their web traffic and ultimately their profit margins; yet, surprisingly, some do not or have not yet begun to tap into the benefits that social media affords when it comes to marketing and growing one’s online or drop shipping business.

Is Email a More Reliable Marketing Mechanism Than Social Media

Convince & Convert

In this edition of The Baer Facts, I’m joined by Kyle Lacy of ExactTarget to wish Happy Birthday to Facebook and talk about the changing face of email. 10 Years? Feels Like 30. On one hand, it’s hard to believe Facebook is 10 years old.

30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

Growth hacking … Is this a new buzzword or a must-have skill for a digital marketer? Like many things, the most effective solutions are often born from scarcity. That’s probably one of the reasons why growth hacking is a trend associated with start-ups.

I’ll Drink To That! #NekNominate

Laurel Papworth

What is Neknominate? And Should we ask an American company (Facebook, Google) to censor Australians citizens that are doing stupid but not illegal stuff?

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Twitter Not Recognizing New gTLDs in Tweets

Bill Hartzer

I noticed today that Twitter is not recognizing the new gTLDs in Tweets. While there are already several new gTLDs that are already available now for anyone to register, and they are getting indexed in Google’s search results already, Twitter has yet to recognize the new gTLDs.

How Molson, Airbnb, and American Apparel Scored Social Media Gold in Sochi

Convince & Convert

With Sochi being touted the “ Viral Games ,” it’s no surprise that companies are also trying to join in on the Olympic fun. The challenge? Unless you’re an official sponsor, the trademark regulations are extremely strict, so companies need to proceed with caution.

59 Killer Content Marketing Stats: 2014 Edition

Writtent Blog

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. There’s been a world of changes between then and now, which is why fresh research is crucially important.

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Checking Authorship Stats In Google Webmaster Tools

Small Business Mavericks

Webmaster Tools is a lot more useful now since Google quit providing keyword data in Google Analytics. What can you do in Webmaster Tools? One thing you can do is check your authorship status. If you aren’t familiar with Google Authorship, get your primer here. Authorship is important for a number of reasons, but in case you didn’t know, you can follow your Authorship stats in Webmaster Tools.

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