Sat.Mar 23, 2013 - Fri.Mar 29, 2013

4 Free Tools to Measure Your Instagram Success

Waxing UnLyrical

For the past few months, my friend Ryan has been managing a boutique in a nearby shopping center called Apricot Lane. I know 80-90% of the stores in this area are out of my price range and, because they are so expensive, their typical customers are more likely to be women in my mom’s age group.

2012 Round-Up Of My Social Media Cartoons And Comics

SocMed Sean

It’s that time again, time to bring all of my 2012 social media comic strips, cartoons and humorous graphics into one single post. If you haven’t already, also be sure to check out my roundup of social media comics and cartoons that I created in 2011.

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Strategic Framing of the Red “Equality” Square

SocialFish

This awesome post is by Joe Brewer of Cognitive Policy Works. I thought it was so good I asked to repost it in its entirety for you. The post originally appeared here. Thank you, Joe. .

March 28: this week in social media

Sherrilynne Starkie

March 28: this week in social media. Listly by Sherrilynne Starkie. March 28: this week in social media. What's new and cool in social media. 5 Views. Filter. No items tagged in this list. Edit items to tag. crowd rank. curated. alpha. newest. queue. Official Blog: Google Keep-Save what's on your mind. Every day we all see, hear or think of things we need to remember.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Lessons in Listening and Customer Outreach From Chobani

Waxing UnLyrical

If you didn’t know I was a Chobani brand ambassador … well, I am. So let me get that out of the way right at the start. I am occasionally am paid in yogurt. Seriously. What a deal, for both of us! Every business has such relationships. Some foster them better than others.

How to Customize your Facebook Page

Mindjumpers

Almost every modern company in the world has made the big decision; should we be on Facebook or not? Most of them said yes, and some of them without thinking of the consequences. This blog post provides you with some quick guidelines on what to remember when having a Facebook page.

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More Trending

Bing and Instagram – How will they affect Klout scores?

Janet Fouts

Klout recently announced the addition of Instagram interaction and Bing searches to their algorithm.

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A Lesson in Reputation Management From Richard III

Waxing UnLyrical

One of the most fascinating stories to come out in the news recently—at least to me—was that of the discovery of Richard III’s remains. Even if you didn’t pay attention to the story, you probably remember hearing about it; that his remains were found under what is now a parking lot.

How to Get Testimonials for Your Business or Blog Using Twitter for Social Proof

Kikolani

Have you ever wondered what mentions and retweets are worth to your business or blog besides a boost in the Klout score? Tweets can be the perfect source of testimonials. Collecting them is easy, and publishing them is even easier. What You Are Looking For.

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YouTube for Nonprofits Program

SocialFish

Came across this nice video presentation by our buddies over at See3 Communications, all about Youtube for Nonprofits, when doing research for a client. Check it out. YouTube for Nonprofits from See3 Communications. See also the full YouTube Nonprofit Playbook for more on using YouTube.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Busting Facebook’s Most Widespread Myth

Convince & Convert

For over a year, rumor has had it on the web that Facebook Page posts reach an average of only 16% of fans. Actually, Facebook itself started this rumor in February of 2012 at the Facebook Marketing Conference in New York.

Research Shows Work-Life Integration Key to Defining Success

Waxing UnLyrical

Guest post by Nellie Borrero. For International Women’s Day each year, two things happen. First, Accenture conducts global research on careers to gauge people’s feelings and expectations about work and life.

5 Ways to Improve your SEO Today

Cody Ward

Originally posted here at USSCOSpeaks.com. Now that you have a website, the next natural question is “How do I get people to come visit it?”. Your options are quite large, although your budget probably isn’t.

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Social Leading, Social Learning

SocialFish

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Google Bans UPS Store Locations for Google Maps Listings

Bill Hartzer

I knew this was coming at some point, and perhaps we all knew that Google has been starting to crack down on local businesses who have their Google Maps listing using a UPS Store as their location.

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Has Search Interest in Celebrity Gossip Peaked?

Adam Sherk

Are searchers less interested in celebrity gossip than they used to be? According to Google Trends, yes. While doing some research I was surprised to see that search interest in the keyword phrase [celebrity gossip] peaked around 2009.

What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

Google+ just won’t sit still. If you haven’t taken advantage of the platform yet, now is definitely a good time to start.

Humanize in Action: Hubspot’s Culture Code

SocialFish

Check this out. Awesome, if a bit overlong. Think about whether this could actually guide their employees’ decision making in the real world. I think yes. ————– This post contains a slide deck.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

A Politician Shows Us How To Do Local Social Right

Convince & Convert

I’ve been saying it for years, and I’ll keep saying it: we’d all be better off if we worried more about being social, and worried less about doing social media ( tweet this ). It’s nice to have a new example of this principle in practice.

Marketplace to Buy, Sell Links Based on Google Authorship and Klout Launched

Bill Hartzer

The first-ever online marketplace for buying and selling links in articles and blog posts based on Google Authorship and Klout score has been launched.

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3 Ways To Great Social Content

Mindjumpers

Attention is the new oil. The average reach of pages’ content in users News Feed is 8 %. People’s News Feeds are more cluttered with noise than ever before – leaving brands in a competition for attention.

The Sharing Economy

Atom Thought

If I ask you to rent out your car when you are not using, and make additional money ; perhaps the answer would be ‘no’, at best you would skeptically ask “do these concepts work”?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Taylor Swift Guide to Creating Compelling Content

Convince & Convert

Image via Billboard.com. I am a huge Taylor Swift fan. Okay, granted, I’m not a huge fan of a lot of her music, but I am a fan of how she connects with her fans. Like many successful rock stars, Taylor purposely hunts down her most passionate fans, and creates amazing experiences for them.

Fetching Friday – Resources Mashup & Funny Cute Animal Compilation

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

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What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

Google+ just won’t sit still. If you haven’t taken advantage of the platform yet, now is definitely a good time to start.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking.

7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

The following is a guest post. As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging.

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Solving Klout’s “Warren Buffett Problem”

Convince & Convert

Matt Thomson, Klout @daddymention.

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How to Choose a Marketing Agency

Idaconcpts

Choosing a marketing agency can be difficult but if you base your decision on basic marketing principles then you can find the right company for your brand. Finding an agency that understands your target customer base is critical.

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5 Easy Ways To Reach Local Customers Online

The Social Media Incubator

If you are marketing your local business online, how do you reach customers that will do business with you? Below we’ll share 5 ways you can reach more local customers using online strategies, and it’s so easy that anyone can do it. E-mail marketing – E-mail marketing is still one of the most effective ways to market a business online. Even a local business. Build a website and get people to opt in to your e-mail list. Make your content worth reading and shareable. Build your list.

Don’t Bother With This SEO Service

Small Business Mavericks

Ordinarily, I wouldn’t tell people not to buy SEO services. Your site will rank better in the search engines if you optimize it for the search engines, but don’t be fooled by unnecessary SEO services. There is one SEO service that is so completely unnecessary that it won’t help your site one bit. You’ll be throwing your money away. And it might even hurt your site. The service is search engine submission services. I don’t recommend them.

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Google Reader’s Demise is Irrelevant for Blogs

Convince & Convert

Social Media Controversies Addressed, Fresh Each Week. In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the demise of Google Reader and how it’s overblown. Back From Australia. Yes, we’re returning to a weekly schedule of Baer Facts videos.