Sat.Nov 17, 2012 - Fri.Nov 23, 2012

[Comic] Social Media Security Fail

SocMed Sean

Ever had this happen to you? You check your email and notice that you’re receiving all kinds of strange messages from your friends on Facebook? The first thought is “oh no…my Facebook account has been hacked!” ” But often, the reality is even more simple than that.

What Does 2013 Hold for Social Media?


We are soon entering a new year, and it is therefore time to make an overview of how the digital landscape has evolved during the past year.

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Trending Sources

How Facebook Could Become Irrelevant

Waxing UnLyrical

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent.

Which is Better: Social Media or Email Marketing? [VIDEO]


If you work for a small nonprofit, chances are you feel the pain of limited staff, limited budgets, and the limited hours in your busy schedule. On top of that, no one seems to understand these challenges. They expect miracles.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

Posted in Buying Cycle Conversion Conversion Optimization Customer Customer Experience Personalization Strategy. Business and consumer brands have traditionally approached marketing from two totally different vantage points.

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How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm


The following post is a follow-up on the ongoing discussion about the recent changes in Edgerank algorithm affecting Facebook reach and engagement. We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter.

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More Trending

How to Humanize Your Nonprofit in the Social Media Age


Are you sad that you missed this awesome webinar ? Well never fear – we’re doing it again for Avectra. Wednesday, November 28th, 2012. Presented by: Maddie Grant, CAE, SocialFish, LLC. Jamie Notter, Management Solutions Plus. Amy Sample Ward, NTEN.

Hey, Twitter: I Want My Realtime Search. (And I Want It Now.)

The Realtime Report

Twitter’s been making all kinds of announcements about enhancements to Twitter mobile. “Now with a new and improved Discover !” ” “Now with Twitter Cards , so you can see the story from an official news organization right in your Twitter stream!”

The Value of Matching Your Brand with a Local Community Manager


The following post is part of the Mindjumpers Network series and written by Brand Care Manager, Marlene Friis.

An Apology, A Wish and An Adventure

Waxing UnLyrical

The apology. I haven’t been here much lately. And I’m sorry. I truly am. To back up… you know I started a new job a while back, etc. And you have been really patient with me as I’ve been figuring out my new life. Because sometimes that takes… well, time. Right?

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Give up a Gift for Africa


This is a guest post from Shelley Lawrence. I lived in Africa for three years, as a child, and I know from direct experience that we often forget the abundance we have here in the US.

Holiday Social: The Gap Gives Away 1 Million Holiday Postcards to Facebook Fans

The Realtime Report

Last week the Gap announced a social media promotion for the holidays: the brand’s Facebook fans can send their own photos as real, printed postcards to their Facebook friends – for free.

The Characteristics of A Community Manager


Every week, we blog about how to optimize your brand’s social media presence, which tools to use and what the newest updates on the major social networks mean to your brand’s way of engaging with your target group.

Why Google+ Hangouts Is A Great Promo Tool

Small Business Mavericks

Google+ Hangouts is more than just a promotional tool, but it is a great tool to use for any business, partly because it’s free. But you have to have a Google+ account to take advantage of it. So, once you do have a Google+ account, what can you do with hangouts? Here are just a few of the powerful ways you can use Google+ Hangouts: To introduce new products or services. Make an important business announcement in the same way you’d use a press release. Invite customer feedback.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Business and Beyond


This short and sweet deck is by Peter Kim of Dachis Group. Follow him , as he is awesome. Social Business and Beyond from Peter Kim. Humanize

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Better Homes and Gardens, Use Pinterest For Thanksgiving Holiday Promotion

The Realtime Report

Better Homes and Gardens, and Campbell’s Soups have all turned to Pinterest for their “Best Thanksgiving Ever” promotion.

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Do You Have What It Takes for a Career in SEO?

Techipedia: Tamar Weinberg

This is a guest post by Manish Pandey. If you’re dreaming of a career in SEO, I have two words of advice for you: Be. Adaptable. Seriously, if you don’t have the ability to change course on a dime, the SEO world is going to make your life miserable.

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75 People You Need to Know in Social Media

Convince & Convert

What a year it’s been. So much to be thankful for, on every level. For my American visitors, Happy Thanksgiving! And to all, sincere appreciation for the gift you continue to give me on a regular basis, the gift of your attention.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Love letters.


Just because we’re “social” doesn’t mean we don’t know the power of love letters. People don’t often believe me when I say that younger generations love getting snail mail; but they do. The more technology automates “conversation”, the more important the real life, human stuff becomes.

Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on Black Friday & Cyber Monday Promotions.

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Does Facebook affect your brain?

Sherrilynne Starkie

Social media consultants beware! Facebook and other social networks can affect your brain! This infographic is compiled by Best Master’s in Psychology. Related posts: Psychology of social networking. Are professional communicators normal? Infographic: Twitter facts.

4 Ways to Thump Your Competition with Better Facebook Analysis

Convince & Convert

Managing a Facebook page is a major part of many companies’ marketing and communication programs, but the data we use to measure the effectiveness of those efforts is sorely lacking.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Easy Black Friday Marketing Tips You Still Have Time For

Cody Ward

Black Friday (November 23, 2012) is going to be the most popular shopping day of the year in the United States and your company has the opportunity to participate. Whether your business is a retail store, local restaurant, or complex B2B software provider, you can take advantage of the hype of Black Friday and Cyber Monday (November 26, 2012). Why are these days important to your business? Customers are in the emotional mindset to spend money.

Binging Relevant Search Back


This is a guest post by Jeet Banerjee. Which search engine do you use for finding information, products, or services? For most of us, that answer is Google. Google has been the top search engine for the last few years and has essentially dominated the world of search.

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4 Best Apps for Printing from iPhone


Why bother to get a dedicated app to print from your iPhone when AirPrint is already included in the iOS? Because all printer types are not supported by the AirPrint feature, and even if yours is, sometimes all of the ducks refuse to line up in that proverbial row.

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4 Social Media Controversies Solved

Convince & Convert

Social Media Controversies Addressed, Fresh Each Week. One of my favorite new projects is The Baer Facts , a short weekly video I’m producing with my friends at ExactTarget (a long-time client and provider of amazing interactive marketing software).

Get Your Pinterest Brand Page Now

Small Business Mavericks

Pinterest has announced that businesses are welcome. Being one of the fastest growing social networks for the past year, a lot of people flocked to Pinterest to set up an account. And a lot of those users have been businesses. Now there’s good news. You are no longer “just tolerated;” you are welcome.

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Moving Up the Relevance Stack


As a communicator, your job is to get people to listen to, comprehend, validate and repeat your company's story. In order to rise above the noise and be heard, you need a pitch that helps people understand how your company, and its products and services, relate to them on a personal

Why You Should Tweet on Black Friday


Did you know that the first brand on Twitter was a retailer? My favorite denim company, @ earnestsewn (which I wear everyday), was the first commercial account on Twitter. I created it and emailed them. Jack Dorsey (@jack) May 28, 2011.

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Tips and Cautionary Tales for Real-time Newjacking

Convince & Convert

David Meerman Scott, WebInKnow @dmscott.

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Social Media Disclosure Rules Apply Even in Small Communities

Bare Feet Studios

Small communities are great for mutual support. Sometimes we relax things though that could actually support and protect us. FTC Blogger Rules are just such a case. Here on Maui, we love and support each other so much, we call it one big ?ohana ohana – that means family.

2012 Black Friday and Cyber Monday Deals for Bloggers


What’s the best part about Black Friday and Cyber Monday online?