Sat.Sep 15, 2012 - Fri.Sep 21, 2012

Top tips for bloggers and brands

Sherrilynne Starkie

Mark Twain once said, “Rumours of my death have been greatly exaggerated”. This could be said of the blogging trend, because pronouncements of the death of blogging have been floating around for a few years now. However, blogging is growing more popular than ever before.

Your New Content Strategy [REGISTER!]


The dog days of summer are over. Your boss will be asking questions. Questions like, “do we have a content strategy?”

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Goings On… and On The Road

Waxing UnLyrical

I realize I haven’t told you much about my goings-on of late. So here they are, in case you can make any of them: This Friday, Sept.

The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)


In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How to Manage Social Media Profiles


There are many social networking websites for smaller businesses. The most active are Facebook , LinkedIn , Twitter , Google+ , Pinterest , YouTube , Flickr , and SlideShare. The top bookmarking sites are StumbleUpon , Digg and Delicious. This landscape may change in the coming year. But that doesn’t really matter. If you use all of these sites — or just one or two — that’s a ton to manage. Then there is your company blog; it is seemingly a fulltime job.

The State of Social Media Marketing 2012 [DATA]


This great summary by Danny Brown was first posted on his blog here. He kindly agreed to let me repost it in its entirety. Thanks, Danny!

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More Trending

How To Run An Instagram Photo Contest


Interested in running an Instagram photo contest? Check out these 3 must-reads. How To Host A Photo Contest On Instagram. From Instagram Blog Photo contests are a great way to increase visibility of your brand on Instagram.

Social Networking Stats: Google+ Hits 400 Million Users, One-Fourth Are Active; #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 955 million monthly active users. via Facebook. Twitter: over 500 (140 active monthly) million users. via Twopcharts / WebProNews. Qzone: 599 million monthly active users. via ResonanceChina.

How to Succeed on Pinterest if Your Website Doesn’t Have Images


While Pinterest is a natural fit for brands whose websites contain a lot of images–like retail, fashion, food, bridal, etc–associations for the most part probably don’t fit that bill.

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Using Social Media For Sustainability: WiserEarth Does It, And Well

Waxing UnLyrical

The social network, as most of us think of it, is nothing more than the likes of Facebook or Orkut, among others. But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

4 Grammar Podcasts To Improve Your Language Usage


Last week, I wrote about the importance of using proper punctuation and grammar for the benefit of your personal brand and even your entire career. Unfortunately, grammar is not something you can just pick up a book or listen to a podcast. Or is it?

10 Best Time Saving Apps and Plugins To Optimize Your Blog


This is a guest post by Natalie Sisson. Building a blog that matters is a full-time gig these days, especially if you want to stay ahead of close to 200 million other competing blogs – which you do, right?

Clarity over control


I posted about this Netflix slide deck and their culture of “freedom and responsibility ” a few days ago. I’m a little surprised, though, to have had no reaction to that post. So maybe I just need to let the slides speak for themselves this time.

Success On Whose Terms?

Waxing UnLyrical

Geoff Livingston wrote this post for me , but I’ve been holding onto this title so long I’m not willing to let it go. But I feel I’d better rehash a little of Geoff’s post, probably because he provided the au courant substance (excuse?)

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media Gone Wild


This photo was taken on the Elk Reserve in Jackson Hole, Wymoning – it is not photoshopped in any way. About a month ago my fiancé and I went out to Jackson Hole, Wyoming for a post engagement celebration.

ElegantThemes Review – Preview 75+ Elegant Premium WordPress Themes on One Page


A few weeks ago, I wrote about what premium themes people chose to buy after reading my comparison post on Thesis vs. Genesis.

Technology as Hamburger Helper ®


This is a guest post by Moira Edwards. Go to her webinar (details at the bottom of this post). It will be awesome.

A Different Twist on Pinterest: UNICEF Campaign Illustrates Need For Food, Fresh Water

The Realtime Report

UNICEF’s new Pinterest campaign cleverly turns the concept of this visual social network on its head.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Why Alps Bethneck is 5 Years Old

Ari Herzog

This is a guest blog post by Stephen Black. This is his story. 2005: Flickr. Do I want to treat Flickr as a serious base for showcasing my photographic works? Or, do I want to use it as a base for experimentation? Ask Chiaki Williams. 2007: Facebook.

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Can You Trust Your Blog to the Cloud – The Pros and Cons


This is a guest post by Matthew Setter. The Cloud – It’s everywhere! Microsoft, Apple, Rackspace, Starbucks, McDonalds, IBM and even Amazon offer it.

All Politics is Local? Now All Politics is Social


I attended a great Advocacy Leaders Network Breakfast today on Learning the Lessons of Campaign 2012 and Transforming Them to An Advocacy World. The panelists were: - Adam Conner, Manager for Public Policy, Facebook; - Mindy Finn, Strategic Partnerships, Twitter; and.

The 2012 Political Conventions on Social Media: 13.5M Tweets Strong

The Realtime Report

The Republican National Convention saw sharply dropping numbers in TV viewership – but online and social network participation numbers are up. Tweets from both conventions numbered 13.5 million, up from just 365,000 four years ago.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Use Foursquare for Small Business


There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next.

How Volvo is leveraging Pinterest for success?

Atom Thought

Volvo is one of the first car companies to have launched a unique promotion on Pinterest. And it did that with a very apt model to start with: The S60T5 Needless to say this model of Volvo focuses on its impeccable design, technology and lowest entry price point attributes and targets young internet savvy professionals. Digital Marketing Social Media Marketing

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Five Lessons from Great Community Managers


I’ve been thinking about community management a lot lately. In our role as consultants for SocialFish, Maddie and I have talked to hundreds of community managers about what they do, how they do it, and the why behind it all. Our latest community management consulting package drills down into what we’ve learned and how to apply it. Here are five quick lessons we’ve picked up along the way. 1) Managing the community takes more time than you think.

Cutting The Mustard With The Grey Poupon Facebook Society Of Good Taste

The Realtime Report

I should have seen it coming. The buzz of ‘Downton Abbey.’

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7 iPhone Apps To Pick The Best Make-Up


I have a full blown addiction with beauty products, but especially when it comes to cosmetics. I love makeup, and my bathroom is a testament to this fact. I have an entire storage cart with seven drawers, four of which are nothing but the various makeup items I have purchased over the years.

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5 Keys to Effective Social Media and Content Insourcing

Convince & Convert

Image from Last week, I wrote about Marcus Sheridan’s concept of “insourcing” and the need to expand your social media and content marketing beyond a centralized, command and control structure (typically led by marketing).

Google+ Resources for Nonprofits


This presentation from V3 Integrated Marketing’s Shelly Kramer and Community Organizer 2.0′s ′s Debra Askanase for the SocialFish Think Tank Summer Series focused on best practices for using Google+ for campaigns and advocacy. The presentation delivered real world tips on how to develop your G+ profiles/pages and how to build and leverage your networks.

Fetching Friday – Resources Mashup & The Subway


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on The Resources Mashup.

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Picking The Right Social Platform For Your Brand


Picking the right social platform is important in order to build the strongest possible social presence for your brand. But it might be difficult to keep up with the latest developments in the fast-moving world of social media, where new features and platforms are a daily occurrence.

Creating Social Substance: Talkable & Useful Content

Convince & Convert

Those of us who work for content marketing agencies and others who are responsible for developing new content for our own organizations share a common challenge. We know how difficult it can be to find balance between intrigue and usefulness.