Sat.May 17, 2025 - Fri.May 23, 2025

article thumbnail

Reddit Expands Dynamic Ads to All Advertisers

Social Media Today

The option will help you reach high-intent shoppers in relevant subreddit communities.

Reddit 192
article thumbnail

Value Rules Are Here

Jon Loomer

Go to your Advertising Settings. If you have this, youll see Value Rules in the top section. This could be a really interesting update. Let’s take a closer look… What Are Value Rules? When you click to create a value rule, Meta will provide a brief overview of how Value Rules work. You can create rule sets to increase or decrease your bid for specific audiences based on age, gender, location, and mobile operating system.

Overview 139
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Viral Posts That Drove Big Results for E-Commerce Brands

Social Media Strategies Summit

Whats the best way to guarantee that youll never create a viral post? Easy try to go viral. Where e-commerce brands are concerned, virality can often come from unexpected places. A simple explainer video can clock up millions of views, whereas a creative take on a viral trend can fall flat. But, as well explore in this article, getting it right can help you reach new audiences and get more eyes on your product.

Brands 130
article thumbnail

A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday

Sprout Social

Social media was born from a desire to connectacross neighborhoods, borders and causes. While much of todays content skews commercial, nonprofits have a unique opportunity to return social media to its roots: building community, inspiring action and amplifying human stories. That doesnt mean leaving performance behind. In fact, nonprofit social media marketing can both drive meaningful engagement and deliver on goals like reach, donations and volunteer sign-ups.

article thumbnail

Mid-Year Review: How to Ignite Employee Potential Through Meaningful Feedback

Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.

article thumbnail

Key Social Media Marketing Trends for 2025 [Infographic]

Social Media Today

Is it time to refresh your social media marketing approach?

article thumbnail

VSCO vs Instagram: Which App Should You Choose in 2025?

BeingOptimist

Hey there, photo enthusiasts! If youre wondering whether to pick VSCO or Instagram for your next stunning post, youre in the right place. Both apps are powerhouses for sharing and editing photos, but they serve different vibes and purposes. VSCO is a haven for creatives who love high-quality edits and a low-key community, while Instagram is the go-to for social butterflies craving likes and trends.

Instagram 109

More Trending

article thumbnail

Social media teams are finally growing—stop hiring like it’s 2015

Sprout Social

Were back with the latest edition of our series, @Me Next Time, where we invite Team Sprout and some of our favorite social experts to share how they really feel about the latest trends and industry discourse. This time, were tackling a familiar frustration: social media job descriptions that try to do too much. Brands still expect one person to manage content calendars, act as on-camera talent, report on performance, run influencer programs, lead social SEO and stay on top of every trendevery d

Team 103
article thumbnail

Instagram Adds New DM Options, Including Voice Clip Transcription

Social Media Today

Also, longer audio messages for all users.

Instagram 209
article thumbnail

11 Techniques to Repurpose Long-Form Blog Content into a Month of Social Posts

The Social Media Hat

Discover 11 practical techniques you can start testing to repurpose long-form blog content into a month of social posts in this helpful guide. The post 11 Techniques to Repurpose Long-Form Blog Content into a Month of Social Posts appeared first on The Social Media Hat.

Content 78
article thumbnail

Community Management: Why it’s no Longer Optional

Ignite Social Media

Too many brands are chasing the next viral moment or pumping out content with little thought to what happens after its posted. Heres the truth: great content alone isnt enough. If youre not engaging with your audience, answering their questions, and showing up in the comments, youre leaving brand trust, loyalty, and revenue on the table. Community management is no longer optional.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Humans’ role in an age of AI customer engagement

Sprout Social

The latest Sprout Social Index shows that 73% of consumers will take their business elsewhere if a brand doesnt respond on social. That stat isnt surprising, but it is an important reminder. Expectations are rising, and so is the demand on social and care teams to respond quickly, personally and at scale. But that pressure brings an equal dose of opportunity.

article thumbnail

WhatsApp Brings Voice Chat to All Groups

Social Media Today

Like Clubhouse, but with just your friends and/or group members.

Groups 196
article thumbnail

How to Use Instagram Close Friends (and Pair With Broadcast Channels and Unlockable Reels)

Buffer Social

Having thousands of followers is great. But sometimes, the real value of social media comes from smaller , more meaningful interactions. That’s where Instagram Close Friends can be a game changer. This Instagram feature, first introduced in 2018 , lets you handpick a close friends list — a private group who can view exclusive content through your Instagram Stories.

article thumbnail

AVEVA vs. The employee advocacy motivation dip (spoiler, AVEVA won)

Oktopost

Are you stuck in the employee advocacy motivation dip? In this episode, AVEVAs Matt Churchill shares how his team reignited engagement and interest in their employee advocacy program while keeping their advocates at the heart of it. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary “We need them to feed into it so we can deliver the best experience possible because ultimately the program is for them.

Apple 83
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

One to watch: What is Bluesky?

Sprout Social

Bluesky mightve started as a side project, but its quickly making a name for itself in the social media landscape. In less than six months, it has grown from 10 million to over 30 million users, attracting everyone from artists and tech enthusiasts to public figures like Barack Obama. You might be wondering if Bluesky is worth testing out. Since its still evolving, theres no definitive answer.

Feedly 85
article thumbnail

Meta Gains DPC Approval To Use EU User Data for AI Training

Social Media Today

Another step forward for Meta's expanded AI push.

Training 190
article thumbnail

The Best Time to Post on Threads in 2025 — Data from 700K+ Posts

Buffer Social

If you’ve been around here a while, you’ll know that crunching the numbers to figure out the best time to post on all major social media platforms is basically our love language. And now we have enough data to add Threads to our roster, too! Because even though Threads uses an algorithm to decide what you (and your target audience) sees in the feed, when you post still has an impact.

Data 110
article thumbnail

AI, guided by marketing intelligence: The strategic SMM’s guide to weekly planning

Oktopost

Youve got four stakeholders in your inbox, five blank slots on your calendar, and zero new ideas. If that sounds familiar, youre not the only B2B social media manager (SMM) going through this week in, week out. For many B2B SMMs, content planning can feel like an endless game of catch-up. But what if you could stop guessing and start planning like a strategist?

B2B 62
article thumbnail

8 Pillars of Leadership Development

Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.

article thumbnail

Post Performance Report: The best brand milestone campaigns on social

Sprout Social

Were back with another installment of the Post Performance Report (PPR)a series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We dont just examine the flawless creative execution of every post or campaign, but the business impact, too. This time, were putting the spotlight on brands celebrating major milestones.

article thumbnail

Snapchat May Soon Unpin Its ‘My AI’ Chatbot From the Top of Your Chat Feed

Social Media Today

Despite a lot of people engaging with its AI tool, Snap knows that it's not for everyone.

Feed 168
article thumbnail

How Social Media Automation Can Help Your B2B Business

Blog2Social

Managing social media used to feel like a full-time job. Between scheduling posts, responding to comments, and tracking performance, it was a lot to juggle. But that’s no longer the case with new technology. Social media automation is a time saver for marketers or brands managing multiple social media accounts. It helps streamline repetitive tasks […] Der Beitrag How Social Media Automation Can Help Your B2B Business erschien zuerst auf Blog2Social Blog Tips for social media marketi

B2B 69
article thumbnail

How AI-Powered Social Listening is Changing the Future of Brand Monitoring

Keyhole.co

Nearly 90% of businesses rate the quality of the data they have access to from social listening as high or very high, according to The Social Intelligence Lab. That sounds promising, but results depend on how you use that data. Many teams are still stuck reacting to the same surface-level mentions, keyword alerts, and vanity metrics. You see a spike in activity but no real context.

article thumbnail

How to Set Better OKRs and Drive Results

Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.

article thumbnail

What is influencer seeding? A guide for influencer marketers

Sprout Social

Influencer marketing is one of the strongest tools to add to your social media marketing toolbox. And it’s something social media marketers can’t sleep on86% of consumers purchase because of an influencer at least once a year. As you begin your influencer marketing strategy, you need to consider some key questions upfront: Should you send your products to creators for free?

article thumbnail

LinkedIn Provides More Ad Engagement Insight in Revenue Attribution Report

Social Media Today

Now you'll be able to better track a specific company's path to purchase.

Report 197
article thumbnail

How to Create an Affordable Culturally Responsive Mental Health Network

For Real Social Workers

The Campaign for Trauma Informed Practice and Policy reported that mental health concerns are at epidemic proportions. One in 5 Americans are diagnosed with a mental illness. This number does not include those with unreported mental health conditions. The estimated financial burden on the US economy is more than $280 billion annually. The stress on the community at large is magnified in communities that lack adequate access and culturally responsive care.

How To 52
article thumbnail

Finest Development Playing Casinos within the 2025 Better Game & Incentives

Tweaklibrary

Content Why Favor Advancement Betting? Gamble Unlimited Black-jack from the PokerStars Local casino As to why Play In the Advancement Playing Gambling establishment Internet sites? I investigated the bonus amount plus the betting requirements at each and every necessary site. The fresh gambling enterprises highlighted below stand out in neuro-scientific bonus offers to have Development gamers.

Mobile 10
article thumbnail

Future-Proof Your Talent Pipeline

Get ready for the future of business. As HR navigates an ongoing labor shortage, leaders need stronger, more adaptable recruiting strategies. Do you have the tools you need to build a talent pipeline that drives sustainable business growth?

article thumbnail

FinTok: How influencers are changing financial services marketing

Sprout Social

Gen Z and younger millennials are eschewing traditional financial advisors in favor of advice from social media. According to the Q2 2025 Sprout Pulse Survey, 71% of Gen Z and 68% of Millennials say social media has had a positive impact on their financial decisions. TikTok has a thriving niche community, known as FinTok, which features approachable micro- and macro-influencers who are offering younger generations free financial education in the form of bite-sized videos.

article thumbnail

Meta Launches Ray Ban AI Glasses in More Regions

Social Media Today

The expansion will give Meta a stronger foundation for its expanded wearables push.

169
169
article thumbnail

Hurry Up and Wait: Top Marketing Takeaways from NetLine’s 2025 B2B Consumption Report

Convince & Convert

You know that scene in a movie where someone frantically runs through an airport, hoping to catch their flightonly to wait on the tarmac for two hours once they board? Of course not. That scene doesnt exist in movies, only in real life. But that, my friends, is B2B marketing in 2025. Keeping with the aviation analogies, NetLines 2025 State of B2B Content Consumption and Demand Report has landedand its findings might be described by some as turbulent.

B2B 123
article thumbnail

Enjoy Free Flames King by the WMS Remark

Tweaklibrary

Posts How do i claim a no deposit added bonus? Restriction Victory and you may Cashout Caps Shown Added bonus Has Do I need a south African no-deposit incentive code? No deposit Totally free Spins At the MRQ Gambling enterprise The fresh Fire Queen volatility try reduced, therefore you can expect to see smaller advantages and you can normal victories.

Class 10
article thumbnail

10 HR Metrics for 2025: HR Data Toolkit

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!