Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. If you’ve started researched on influencer marketing before, you may have found conflicting information, with recommendations that range from you should absolutely be using influencers or that they’re not necessary for growth.

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Social Media Today

MAY 5, 2019

While social media communication is evolving, there are still some common errors brands make in their social content approach.

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Later

MAY 5, 2019

Have your likes disappeared on Instagram? Instagram has officially hidden likes from users in Canada, and we have all the info you need about this major change to the platform. Keep reading to find out why Instagram is hiding likes, what the new design looks like, how it works, and the impact it could have on influencers and businesses: How Do Hidden Likes on Instagram Work?

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Instagram Influencer Authentication Feed 107

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat.

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SEO Strategy Tips Marketing 239

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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Sherrilynne Starkie

MAY 4, 2019

This week, more than 5,000 developers, creators and entrepreneurs from around the world came together for F8 , Facebook’s annual conference about the future of technology. At the conference, Messenger announced several new products and features to help create closer ties between people, businesses and developers. WhatsApp launched an integrated catalogue where businesses can showcase and sell their goods.

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Social Media Today

MAY 10, 2019

Social media is one of the most popular marketing channels existing today. Yet, some business and organization leaders have questioned how effective it is in reaching their marketing objectives. Is it worth the financial and human resources investment?

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Webbiquity SMM

MAY 9, 2019

Guest post by Marie Johnson. If you’re in B2B sales or marketing, you know how challenging it is to get the attention of today’s buyers. B2B marketers are struggling more than ever to get targeted prospects to engage; almost 60 percent say it’s a challenge for them to generate new leads, according to Chief Marketers’ 2019 B2B Marketing Outlook report.

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Sherrilynne Starkie

MAY 6, 2019

I recently ran a poll of my Facebook Group members about online forms. I asked: When is the last time you provided your email or phone number via lead forms to get a white paper, report, coupon or other asset? Half of respondents said they’d done so in the last six months. Sixteen per cent had done so in the last month. Only two respondents said it had been more than year since they’d filled out an online form or that they had never done so.

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Social Media Today

MAY 10, 2019

April was the month of big decisions for the major social media companies, especially for Zuckerberg's gems Facebook and Instagram. The most talked about event was undoubtedly the Facebook F8 developer conference and the keynote speech by Mark himself, in which he openly announced the new direction the company is taking.

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Social Media Strategies Summit

MAY 10, 2019

Omnichannel Marketing vs. Multichannel Marketing. Omnichannel refers to the multichannel marketing approach that provides the customer with an integrated shopping experience. The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless.

Brands 109

Brands Retail Marketing Mobile 109

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A beginner's guide to social media automation tools and getting automation right.

Social Media

The Realtime Report

MAY 8, 2019

Real Estate Trends Taking Hold in 2019. With the year now entering Spring, 2019’s real estate trends are shaping up. Expectations and new ideas are leading developers down a new path. With apartment living surpassing homeownership , renters are finding that life in the country’s top apartments has more perks than ever before. Now, luxury living like this in Manhattan is redefining the standard for affordable apartments.

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Real Estate Trends Transportation Construction 123

agora pulse

MAY 8, 2019

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. In fact, the study revealed that the reach per post had fallen by a whopping 42% as compared to the previous year. What was even more alarming for business owners and marketers was the announcement that Facebook made at the start of 2018.

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Social Media Today

MAY 8, 2019

Facebook's F8 may be labeled as a developer conference, but it's equally as important for marketers. Here's what social media marketers can take away from this year's F8 event.

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Ignite Social Media

MAY 8, 2019

Social Media is challenging to figure out. Coming up with ideas for content that works on all your channels is a tough task, so when you finally have an image that you are proud to post, it would seem that the next step would be to go ahead and post it. However, one of the key things that you should keep in mind is properly sizing your images for social media.

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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The Realtime Report

MAY 6, 2019

Home is Where the Office is: Creating a Work Environment Employees Will Love. In 2018, the national turnover rate across all reported industries was 44.3%. This is a 5% increase since 2014. It will consequently cost most employers billions of dollars yearly as these raise continue to rise. One of the best things to do to make sure that the turnover rate doesn’t plague your company is to offer employees a positive work environment that they enjoy coming to on a daily basis.

Construction 111

Construction Energy Collaboration Report 111

agora pulse

MAY 9, 2019

Recently, we had Instagram expert Jenn Herman explore Agorapulse’s new Instagram features on a Facebook Live. During that broadcast, she gave us Instagram tips that were so good, we have to share them—especially because they were told to us like we’re best friends swapping awesome ideas. Want to learn some of Jenn’s tips for getting more reach and engagement?

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Social Media Today

MAY 10, 2019

A recent study conducted by Edelman and LinkedIn surveyed B2B business decision-makers, content creators and salespeople to see the differences of how each group perceived the value of thought leadership.

B2B 167

B2B Study Survey Marketing 167

Meltwater

MAY 5, 2019

AI is enabling the world’s largest brands and retailers to aggregate disparate customer data so they can better understand their consumer base, enhance their user experience online and offline and… Read More >>>.

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Aggregator Retail Data Brands 108

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Forbes Social Media

MAY 6, 2019

As we rush towards an ever more Orwellian world of surveillance and censorship, perhaps we might all take the time to reread 1984 in order to better understand the world we are rushing towards.

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Socially Sorted

MAY 5, 2019

Looking for video ideas, but not sure what to create? In this post I share 99 quick and easy video ideas that you can use to create engaging, shareable videos on any social platform. And tools to help! Retro Video Camera by Mascha Tace, Shutterstock BY DONNA MORITZ | SUNDAY 5. // Read More. The post Ultimate List of 99 Video Ideas to Inspire You appeared first on Socially Sorted.

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List Video Platform Engagement 111

Social Media Today

MAY 5, 2019

The most successful content marketing campaigns require a team effort - here are five reasons why you should look to incorporate your entire team into your content process.

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Team Content Campaign Process 167

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront.

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YouTube Strategy B2B Marketing 111

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Social Media

The Realtime Report

MAY 9, 2019

Managing A Family Law Office. When it comes to running your own legal firm, it makes sense to learn from other operations that have reached some level of success. There’s a lot you can learn from a Redwood City family attorney. Consider this reality: law school isn’t as much about running a business as it is about teaching attorneys how to navigate the law.

Real Estate 89

Real Estate Transportation Template Templates 89

Unmetric

MAY 10, 2019

The month of Ramadan is a great opportunity for brands to display some of their best marketing campaigns. A huge number of brands do a bunch of creatives around the event to grab attention during this time. To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past.

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Social Media Today

MAY 8, 2019

With the social giant's latest quality, engagement and conversion ranking metrics, we're finally headed toward transparent ad performance, Dropkick Ads CEO Orlando Rios writes.

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Metrics Facebook Conversation Engagement 163

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. But for businesses on the fence about video marketing, we’ve almost reached the point of “now or never.”. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content.

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YouTube How To Avatar Sample 110

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Discover just how easy it is to boost SEO with social media.

Social Media

Ignite Social Media

MAY 6, 2019

It’s a significant outlay of money to gain a new customer so it’s often more beneficial to keep the ones you already have. The loyalty phase of the customer journey keeps your best customers coming back for more. They may also refer your brand to friends and family; an extremely efficient way to add new customers into the funnel. Paid social media is one way to give attention to this most-deserving audience to maintain what has become an important business relationship.

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Loyalty Construction Conversation Data 86

Amy Porterfield

MAY 9, 2019

Feeling frazzled and overworked? No spare time on the horizon? I've been noticing a theme lately and it's the idea that less is more. The first quarter of this year was crazy busy and I'm looking forward to a season where I can slow down. But to be honest, this scares my entrepreneurial brain. I […]. The post #262: Feeling Frazzled and Overworked?

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How To Marketing List 95

Social Media Today

MAY 8, 2019

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform.

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Platform Social Media Content Data 167

Sprout Social

MAY 8, 2019

It’s time to rethink how to promote your Instagram account. Why now? Because the platform’s rapid evolution and growth mean that what worked in the past isn’t going to score you the same sort of engagement today. Based on recent Instagram stats , the visual space is becoming more and more crowded with brands fighting tooth and nail for more customers.

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Instagram How To Hashtag Feed 110

Later

MAY 10, 2019

Working online, especially in social media, presents its own unique set of challenges for our mental health. From never fully switching off from our work and constant ping notifications on our mobiles to receiving hurtful comments on our Instagram accounts, it can be difficult to protect our mental health each day. To mark Mental Health Awareness Month in the US, and Mental Health Awareness Week in the UK, we’re rounding up some of the best tools, features, and apps to help build your resilience

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