Sat.May 04, 2019 - Fri.May 10, 2019

An expert’s guide to influencer marketing

Sprout Social

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud.

8 Ways That Your Social Media Content is Annoying Your Audience

Social Media Today

While social media communication is evolving, there are still some common errors brands make in their social content approach

Brands 171

Instagram is Hiding Likes: Here’s Everything You Need to Know

Later

Have your likes disappeared on Instagram? Instagram has officially hidden likes from users in Canada, and we have all the info you need about this major change to the platform.

F8: Facebook says the future is private

Sherrilynne Starkie

This week, more than 5,000 developers, creators and entrepreneurs from around the world came together for F8 , Facebook’s annual conference about the future of technology.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next.

SEO 220

How to Write Powerful Headlines for Your Online Content [Infographic]

Social Media Today

Headlines come in many forms but always provide the most important catalyst when the reader makes a simple “to read or not to read” decision

More Trending

Do lead forms actually work?

Sherrilynne Starkie

I recently ran a poll of my Facebook Group members about online forms. I asked: When is the last time you provided your email or phone number via lead forms to get a white paper, report, coupon or other asset? Half of respondents said they’d done so in the last six months.

Trends 195

How to Wade Through Facebook’s Declining Organic Reach

agora pulse

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining.

2019 Social Media Keyboard Shortcuts [Infographic]

Social Media Today

Want to spend less time doing your every-day social media tasks to free up time for other work? Here are a few time-saving shortcuts

Real Estate Trends Taking Hold in 2019

The Realtime Report

Real Estate Trends Taking Hold in 2019. With the year now entering Spring, 2019’s real estate trends are shaping up. Expectations and new ideas are leading developers down a new path.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

IBM, the blue giant of innovation [Interview]

Audiense

The Blue Giant. That's the first thing that comes to mind when most people think of IBM. But IBM is much more. It is a brand with a long history in the world of technology, but it is also synonymous with innovation and cutting edge.

Jenn Herman’s Three Favorite Not-So-Secret Instagram Tips for You

agora pulse

Recently, we had Instagram expert Jenn Herman explore Agorapulse’s new Instagram features on a Facebook Live. During that broadcast, she gave us Instagram tips that were so good, we have to share them—especially because they were told to us like we’re best friends swapping awesome ideas.

10 Expert Tips to Improve Your Facebook Video Marketing

Social Media Today

10 tips for using video marketing to grow your audience and achieve sales on Facebook from the marketing pros on the Zest Content Stream

Video 170

Top 13 Most Engaging Ramadan Social Media Posts

Unmetric

The month of Ramadan is a great opportunity for brands to display some of their best marketing campaigns. A huge number of brands do a bunch of creatives around the event to grab attention during this time.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How AI-driven customer personalization is driving the top line

Meltwater

AI is enabling the world’s largest brands and retailers to aggregate disparate customer data so they can better understand their consumer base, enhance their user experience online and offline and… Read More >>>. Blog AI & Innovation

Home is Where the Office is: Creating a Work Environment Employees Will Love

The Realtime Report

Home is Where the Office is: Creating a Work Environment Employees Will Love. In 2018, the national turnover rate across all reported industries was 44.3%. This is a 5% increase since 2014. It will consequently cost most employers billions of dollars yearly as these raise continue to rise.

Acronyms for the Social Media Marketer [Infographic]

Social Media Today

We have defined 7 acronyms every social media marketer should know today

Social Media Images – Keep Your Eyes on the Size

Ignite Social Media

Social Media is challenging to figure out. Coming up with ideas for content that works on all your channels is a tough task, so when you finally have an image that you are proud to post, it would seem that the next step would be to go ahead and post it.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Ultimate List of 99 Video Ideas to Inspire You

Socially Sorted

Looking for video ideas, but not sure what to create? In this post I share 99 quick and easy video ideas that you can use to create engaging, shareable videos on any social platform. And tools to help! Retro Video Camera by Mascha Tace, Shutterstock BY DONNA MORITZ | SUNDAY 5. // Read More.

List 106

Managing A Family Law Office

The Realtime Report

Managing A Family Law Office. When it comes to running your own legal firm, it makes sense to learn from other operations that have reached some level of success. There’s a lot you can learn from a Redwood City family attorney.

9 Ways to Win at B2C Marketing on LinkedIn

Social Media Today

Looking to maximize your LinkedIn marketing performance? Check out these tips

What’s New with Facebook Groups

Ignite Social Media

Facebook Groups bring together people with shared likes and interests, allowing them to engage in a smaller, more private space. This isn’t a new feature – it’s actually been around for a while – but new updates announced during the F8 conference look to put Facebook Groups front-and-center on the social platform. A new Facebook layout is among the updates. announced during the conference and helps bring Groups into the spotlight with a redesigned tab.

Groups 106

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Attribution Modeling vs Marketing Mix Modeling

Oktopost

Marketing may no longer be the ineffable art it was in the past. It used to be the case that “marketing” was essentially a black box that you’d pour money into, hoping to see a sales increase at the other end.

8 Different Ways to Post to LinkedIn Using Agorapulse

agora pulse

As the world’s largest professional network and home to over 600 million users around the globe, LinkedIn is the place to make connections in your industry. However, your company page can easily blend in with the competition on this social platform.

8 Proven Social Media Tips for Startups

Social Media Today

Here are 8 steps every start-up business needs to take to launch their social media presence and build and audience

Social Ad Targeting to Address the Customer Journey – Phase IV : Loyalty Targeting

Ignite Social Media

It’s a significant outlay of money to gain a new customer so it’s often more beneficial to keep the ones you already have. The loyalty phase of the customer journey keeps your best customers coming back for more.

12 Apps & Tools to Help Protect Your Mental Health at Work

Later

Working online, especially in social media, presents its own unique set of challenges for our mental health.

What Makes Meltwater Standout Amongst the Others

Meltwater

Culture is extremely important at Meltwater. It starts with our CEO and flows downstream from there, with each employee knowing that they have a stake in it. It’s something that… Read More >>>. Blog Corporate Comms

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Creating Content for Every Social Media Platform

Social Media Today

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform

Democratic Presidential Candidates Not Using Digital Platforms to the Full Potential

WebInKnow

Long-time readers of my blog may recall that each US Presidential election cycle, I love to analyze the marketing strategies and tactics used by the various candidates. I look at the Primaries and the General Election and I have done so since the 2004 cycle.

How to Get Your Followers to Book Appointments on Instagram

Later

Just in time for National Small Business Week, Facebook recently announced that it’s expanding several of its small business-focused tools, including the ability to book and manage appointments directly on Instagram and Facebook!

A Marketer’s Guide to Talking to Millennial Moms

Likeable

Millennial moms are growing in numbers, and their purchasing power is too. There’s just one problem: most of them feel like brands just don’t understand them.

Buy 76