Sat.Dec 15, 2018 - Fri.Dec 21, 2018

5 Social Media Trends to Watch in 2019

Social Media Today

What can you do to bolster your brand’s success through social media in 2019? Here are some online marketing trends worth considering as you evaluate what tactics will increase your ROI

Trends 171

Social Media Crisis Checklist

Ignite Social Media

From boycotts to recalls to bad publicity, a crisis can strike at any time, for any brand. While it would be great if we could predict them, the reality is you can’t control when a crisis will occur.

Social Media of Christmas Past

Ignite Social Media

The holidays are one of my favorite times of the year- with all the great food, gifting and being with friends and family. Leading up to the holidays (and even during), shopping is always top of mind and brands are always stepping things up to make an impact during the busiest time of the year.

I Need to Develop a Strategy. Now What? The Winnie-the-Pooh Way Forward

Waxing UnLyrical

Guest Post by Paula Newbaker. Aren’t word clouds great? They highlight what is important within a mishmash of related ideas. What stands out here? Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

According to Edison Research, Canadian podcast audiences tend to spend more than six hours weekly listening to their favourite shows. Podcasts great way to keep on top of social media and industry trends and news. A lot of podcasts are motivational and educational, others are just very entertaining.

News 213

Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls

SocMed Sean

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Hazel draws her creative inspiration from famous influencers, travels and books. Just recently she started to create her first social media course.

More Trending

If It’s December, It’s Strategic Planning Time

Waxing UnLyrical

Guest Post by Ken Jacobs. If it’s December, and you’re a PR or Social PR agency owner or leader, a communications department or group head, or a communications consultant or soloist, you’re probably knee-deep in strategic planning. And if you’re not, you should be!).

CPC 217

2019 PR Predictions: 10 PR Influencers Talk About Trends That Will (Re)Shape the Industry

Meltwater

2019 is just around the corner. And if the new year is anything like this one, we know that change will continue to transform the PR industry. As our expert panel… Read More >>>. PR & Comms Planning & Strategy Trendspotting

Give yourself the gift of #Mindful #SelfCare

Janet Fouts

This time of the year can be hectic, combining the end of the year with the holiday season, stress just happens doesn’t it? Are you looking forward to January as a time to recharge? Me too. I see the beginning of the year as a time to refresh.

Class 158

How to Measure the ROI of Your Digital Marketing Campaigns

Social Media Today

Having trouble demonstrating the true benefits of your digital marketing efforts? Here are some tips to help track and report on the true return on your ad investment

ROI 171

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Top 20 Tech Sites That SocialFish Follows

SocialFish

At this age of the modern century, technology has emerged tremendously with new technological inventions and latest apps existing in the technological sectors. At the heart of the digital invention is technology where gadgets, software, and apps came into existence.

Sites 207

5 Gig Economy Marketing Tips for Social Media

Socialmedia.biz

Smartphones, apps and the Internet have given rise to the “gig economy,” where independent contractors take on temporary positions. The “gig” economy represents 34% of the economy , but that figure is expected to rise to 43% by 2020.

Tips 136

Best Social Campaigns 2018

Meltwater

Since 2018 brought us contentious and divisive midterms, it not surprising that solidarity movements played out over social media with slightly more of an edge than they did in 2017 or… Read More >>>. Marketing PR & Comms Social Media Trendspotting

7 Ways to Use YouTube to Increase Online Sales [Infographic]

Social Media Today

Is YouTube part of your 2019 digital marketing strategy? Here are some tips on how to use the online video leader for eCommerce marketing

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Keys to Schedule LinkedIn Posts

agora pulse

LinkedIn has been gradually growing in influence and reach with over 590 million users as of December 2018. However, of those members, only 3 million post content on a weekly basis. Since LinkedIn has so many decision makers and company influencers, this is a fantastic place to share your content.

Social Intelligence in 2018: 7 experts share their experiences

Audiense

There are just over 10 days left in 2018. During this year at Audiense, we have turned our focus to the creation of new tools and functions that contribute to developing the Social Intelligence industry.

PR Trendspotting: Meet the New Tool to Help You Spot Trends on the Go

Meltwater

Trendspotting, trendjacking, and trend-forecasting are popular strategies savvy communicators use to help their messages gain traction. Now there’s a simple app to quickly validate those trend-driven narratives using advanced media… Read More >>>.

Instagram Adds New Music Sharing Option, Question Stickers to Live

Social Media Today

Instagram has added a new way to share music with friends, and a new option to interact within Live broadcasts

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

4 Great Saved Replies for Your Next PR Crisis

agora pulse

You hope it won’t happen to you… The Big PR crisis. And yet you know that it’s lurking round the corner, even though you are doing your best. We’re humans, and humans make mistakes.

Top 20 Tech Sites That SocialFish Follows

SocialFish

At this age of the modern century, technology has emerged tremendously with new technological inventions and latest apps existing in the technological sectors. At the heart of the digital invention is technology where gadgets, software, and apps came into existence. People utilize technology for granted and to keep themselves updated. As this year is coming to an end, here are the top 20 recognized tech websites in the world that we follows. What are we waiting for?

Sites 153

9 Resolutions Every Marketer Should Make for 2019

The Realtime Report

9 Resolutions Every Marketer Should Make for 2019. As we head into the new year it’s time to make some resolutions. On top of personal commitments — does eating healthier, getting physically fit, and saving more money sound familiar ? what should marketers seek to improve professionally?

Twitter Rolls Out New Button to Easily Switch Between Chronological and Algorithmic Timeline

Social Media Today

Twitter's rolling out its new 'sparkle' button to all users, enabling a simple switch away from the algorithm-defined timeline

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

December Social Media Lab Wrapup

agora pulse

Things have been a bit slower in the Lab the past few months as we tweak some tests, gear up for 2019 and enjoy the holidays. But we have posted 3 very important and highly shareable experiments since last we wrote an update.

13 Social Media Experts Share Their Biggest Piece of Marketing Advice

Buffer Social

When in doubt about your marketing strategy, turn to the social media experts. Often the best way to learn about a craft is from someone who has been in your shoes before. Social media marketing is becoming increasingly pivotal for businesses around the world.

SkyPixel And DJI Kick Off The Biggest Aerial Photo & Video Contest of 2018

The Realtime Report

SkyPixel And DJI Kick Off The Biggest Aerial Photo & Video Contest of 2018. DJI and SkyPixel, the world’s most popular aerial photography community, are kicking off their annual SkyPixel Aerial Photo & Video Contest.

The Importance of Great Content in SEO [Infographic]

Social Media Today

Relevant and useful content can help you build trust and complement your SEO efforts. Learn how to improve your search results rankings with high-quality content

SEO 171

How to track social media ROI for the financial industry

agora pulse

Financial institutions have recently stepped into the game more dynamically, realizing how they can reach more customers and generate leads through social media marketing.

Monitor Instagram reach and impressions with Unmetric Analyze

Unmetric

Instagram has become an important platform in brands’ social media arsenal over the years. With more brands flocking to Instagram every month, it’s high time you started getting insight into your own and competitors’ engagement metrics too. You asked, we answered.

5 Strategies to Cure Chasing Digital Shiny Object Syndrome in 2019

Pam Moore

Do you get a serious fear of missing out? FOMO… it happens to the best of us. Thank goodness for FOMO experts who built their brands around providing technology updates, news and analysis so you can stop worrying about missing out. They do it for you. However, the struggle is still real.

4 Simple Elements of a Successful Social Media Advertising Campaign

Social Media Today

How can you ensure your next social media advertising campaign is a success? Start with these four fundamental elements

8 Brands Creating Custom Instagram Stories AR Filters

Later

The term “augmented reality” may sound very futuristic, but did you know that you’re already interacting with AR every day through Instagram Stories? Instagram’s cute face filters, like puppy dog ears, are actually AR filters!

Top 20 New Years posts by brands to inspire the marketer in you

Unmetric

When the clock strikes midnight on January 1st, 2019, social media platforms will be overrun with posts wishing people a happy New Year.