Sat.Nov 18, 2017 - Fri.Nov 24, 2017

How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Fake news is nothing new (think of the National Enquirer founded in 1926), but with last year’s Brexit and US election votes, it’s certainly become more sinister. A certain leader of the free world bandies the term about to denigrate negative media coverage but that’s not an accurate definition.

10 Helpful Social Media Writing Tips For Businesses

agora pulse

Your social media strategy may include brand awareness, lead generation or customer retention and these factors are all achieved through one thing. Excellent social media writing skills.

How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Cyber Monday, Black Friday and online holiday ecommerce sales.… either you are ready or you’re not! Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience.

[Cool Infographic Friday] Influencer Marketing on Instagram

SocialFish

I like this one because it’s a good reminder that the most effective influencers, for Instagram in this case, are the “micro influencers” -the “advocates” – people with smaller audiences but deeper relationships. Via X-Cart.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

PR Trends: A Holiday Mindset

Meltwater

Let’s cut right to the chase; time is of the essence when figuring out the… Read More.

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Three Social Media Trends That We’re Thankful For

Ignite Social Media

Social media moves fast! Just as you have wrapped your head around the latest platform features or developed a great new marketing tactic, the rules have changed.

Trends 121

How To Start A Blog: The Ultimate Free Guide

The Social Media Hat

If you’ve been thinking about starting a blog, this is the place to start. How to determine your audience and focus, get your blog running, build an audience and make money

How To 171

7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Do you want a new way to generate leads for your business? I’ll let you in on a little secret: You need to start listening. Yep, it’s that simple. By intentionally listening to your customers, you’re able to target your niche audience and attract potential leads.

Social Sidekick December 2017: Social Holidays, Themes, and Noteworthy Events

Meltwater

The temperatures are dropping quicker than holiday PR campaigns. Whichever tradition you ascribe to, whether… Read More.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Use Instagram SlideShow: 10 Creative Ways to Stand Out

Socially Sorted

Give everyone the full picture with Instagram Slideshow! Learn how to share multiple image posts on Instagram to engage and connect with your audience. In this post I share examples from businesses using Instagram Show effectively to engage and connect with their followers, // Read More.

The Best Sales For Marketers This Year!

The Social Media Hat

While consumers are interested in gadgets and appliances, savvy businesses and marketers know that Black Friday is a GREAT day to get deals on the tools and services we use every day! Check these out

Tools 147

Introducing Oktopost’s 2018 Blog Redesign: A Look At What’s New

Oktopost

Notice something different? Perhaps a new blog? Almost 6 months ago, we started planning our blog redesign to set launch in January 2018. And after many light-bulb moments and ongoing meetings with the design team, it’s safe to say, we hit the deadline successfully!

Social Media Puns to Annoy Your Coworkers With

Ignite Social Media

I was told I need to write this blog post by my fellow coworkers who insisted I “just need to get it out of [my] system”. Apparently, this is supposed to quell my need to make puns in meetings, and the hallway, and the kitchen, and the… Maybe it is a problem. Derek and Kaity , the only employees who really punderstand me, helped to brainstorm this series of social-media related jokes & puns.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Become a LinkedIn Influencer, Thought Leader, and Trusted Industry Voice

Devumi

Thought leaders are highly respected within their industries and wield a large amount of influence. Establishing yourself as one on LinkedIn will give your career a big boost.

5 Things You Didn’t Know You Could Do with Pixlee

Pixlee

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities.

Social Media is About Creating Dialogues NOT Monologues

Oktopost

With the explosion of new marketing technologies and touch-points implemented throughout different stages of the buyer journey, it has become more challenging for marketers to interact with their audience. This new reality gave rise to the “Engagement Economy” – a term coined by Marketo, which describes the idea that everyone and everything are connected. The … Social Customer Care

Using Social Data to revolutionise Human Resources

Audiense

This is a guest post written by Nicolás Castro, Digital Marketing Manager at The Adecco Group in Spain. When Audiense approached me to feature as a guest writer on their blog there was no hesitation to accept.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Twitter Follower Tracker Tools: 5 Which Accurately Track your Followers

Devumi

Keeping track of your followers on Twitter can sometimes be tedious work. Here are five Twitter follower tracker tools that can help with the work and do more for your efforts on the platform.

8 Terrible Client Types You Don’t Want to Work With [Infographic]

Your Escape From 9 to 5

At work you are known as a people person — then why are the people you work with driving you crazy? This infographic from GetCRM identifies 8 types of clients that are best avoided if one wants to keep one’s sanity and there are many more besides.

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Features to Look For in Your PBX Phone System

Social Media Marketing

In a digitally driven world some businesses don’t see incentives in investing in a professional phone system. After all emails, Skype and text messages can take care of all communication, isn’t it? If you have such a thought dominating your mind, you are wrong.

7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Do you want a new way to generate leads for your business? I’ll let you in on a little secret: You need to start listening. Yep, it’s that simple. By intentionally listening to your customers, you’re able to target your niche audience and attract potential leads.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Drive YouTube Traffic To Your Website to Boost Sales, Get More Clicks

Devumi

YouTube is a great platform to promote your brand, and drive traffic to your personal website. The challenge is to get people actually moving from your videos to your website. Find out how you can more effectively drive YouTube traffic to your web pages.

Social Selling with Amplify Adventures In Europe

Koka Sexton

I just got back from a week in Europe. I started in London and ended up in Paris. Hootsuite recently. The post Social Selling with Amplify Adventures In Europe appeared first on Koka Sexton. Blog Hootsuite life

Agencies and Competitor Analysis: The Best Data-Driven Techniques

Digimind

A case study on tracking techniques and best practices for social media analysis. Build Strategy

Six Links Worthy Of Your Attention #387

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

How to Edit Your Blog Posts Like a Pro

ProBlogger

It’s every blogger’s worst nightmare. Your latest post gets shared by a big-name blogger, and you start getting lots of traffic. Hurrah! But then someone sends you an email (or worse, leaves a comment) pointing out a glaring mistake in the first paragraph. Mistakes can knock your reader’s confidence in you. A study in the UK a few years ago suggested that spelling mistakes might be costing businesses millions of dollars. Of course, editing isn’t just about fixing typos and spelling mistakes.

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#186: How to Makeover Your Blog to Get More Traction with Julie Solomon

Amy Porterfield

Biggest Takeaways You Don’t Want to Miss: It’s time to talk about your blog (or even your show notes for your podcast)—are you seeing the traction you really want? If not, today’s special guest has answers. I asked expert blogger Julie Solomon to come on the podcast and talk about what’s working, the mistakes bloggers […]. The post #186: How to Makeover Your Blog to Get More Traction with Julie Solomon appeared first on Amy Porterfield | Online Marketing Expert.

Six Links Worthy Of Your Attention #386

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

Marketing Lessons From The Toxic Avenger With Jeffrey Sass - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #593 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. I've known Jeffrey Sass for many years. We've become friends through the digital channels. It started back when I was speaking at an event in South Florida and stumbled into a domain name convention and auction. I watched the domain Jeans.com go for a ridiculous amount of money. Jeffrey Sass didn't but that domain, but he's been a part of that scene for a long time.