Sat.Sep 30, 2017 - Fri.Oct 06, 2017

Ultimate Guide to B2B Social Media Marketing in 2017


Social media has entirely reshaped the way the world communicates. Instead of relying on celebrities,… Read More.

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Here’s How to Make Time for Social Media Even if Your Schedule Says NO!

Pam Moore

“I have so much extra time and money, I think I will spend it all on social media…” said no business or marketing leader ever! We work with solo entrepreneurs to Fortune 10 brands and I can tell you there is not one client who has ever stated this to us. Usually it's the opposite.

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Is Your Business Ready For Mobile Marketing?


Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps.

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LinkedIn Native Video Is Hot – Here’s What You Need To Know To Get Started

agora pulse

LinkedIn native video has been rolling out to users since August 2017. At long last, we can create or upload video directly to the LinkedIn app on our phones and via the desktop website. In this post, we’ll look at LinkedIn native video, how to use it and what to use it for.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Lessons in PR Measurement: 4 Ways to Keep Up with New Trends


One of the most important relationships in PR is the cooperative one between public relations… Read More.

Trends 165

Why, What and How of an Audience First Marketing Strategy and Segmentation

Pam Moore

Today's marketer has no guarantee of reaching their audience on any medium. Not Facebook. Not Instagram. Not LinkedIn. Not Twitter. Not YouTube. Not Snapchat.

More Trending

What Happened When We Tested Four Facebook Ad Comment Tools

agora pulse

Do prospects and customers comment on your Facebook ads? I bet they do. But should you reply and moderate them? Of course! Comments on your ads tell you several things about your business – like how they perceive your product, service, or business in general.

Short Facebook Videos: An Experiment

Jon Loomer

If you’ve been following my Facebook page or content lately, you know that I’ve been experimenting with something very different for me: Short Facebook videos. Let’s take a closer look at what I’ve been doing, why, and my developing strategy using short Facebook videos.

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Conversation Lost-How to Align B2B Social Media Marketing Efforts with the Right Strategy

Direct Marketing Observations

B2B Social media success is like the American ninja warrior TV show. Everyone makes it to the starting line and yet very few make it to the finish line.

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Agorapulse Review: How To Make Social Media Management Easy

The Social Media Hat

Tired of using 16 different tools to try to manage your social media activity? Frustrated with the amount of time you’re spending without seeing real results? This Agorapulse Review will help

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

7 Facebook Messenger Marketing Strategies You Can Try Today

Buffer Social

There are now more than 1.3 billion people using Facebook Messenger every month 1 Techcrunch , 2017. Yes, billion with a b! Have you considered the possibility of using it for your marketing? We certainly have.

Why WE’s “President of International” is Completely Wrong About PR

Waxing UnLyrical

In a few hours from now, I’ll be heading to AdWeek DC to moderate a panel on content marketing. Then on Friday, I head to Boston to speak at PRSA’s Association/Nonprofit Section Half-Day Conference on email marketing. Notice a common thread here?

5 Reasons This Is A Top Priority Mobile Card Game

The Realtime Report

5 Reasons This Is A Top Priority Mobile Card Game. The Internet has changed the way we do things. Even more, the extensive usage of mobile has surpassed its basic utility: making and receiving phone calls. Today, the gaming industry is no longer behind in this mobile revolution.

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Mind Mapping for Marketing, useful or not?

Razor Social

Mind Mapping for Marketing, useful or not? If you’re like me your head is spinning with ideas all the time. But I need to get these ideas out of my head and put some structure to them. Marketing is also very much about process. This is where mind mapping comes in.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Strategies for Approaching Social Media Paid Buying

Ignite Social Media

Ever since Facebook changed the organic content algorithm in 2013 , paid media support has been an important part of social media strategies. There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies.

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You talk, we listen: Welcome to the world of accessible insights


With the recent success of Audiense Insights (Enterprise) and client feedback on budgetary constraints, we have been working towards bringing to life the most attainable version of the Audiense Insights product.

How to: create your mission statement

Marketing to Serve

You need a mission statement. Where do you turn when you need to make a decision? How do you ensure that your choice will align with the direction of your business? How do potential customers you don’t already serve know who you are and how you are different?

How To 101

7 Easy Ways You Need to Create Social Video Right Now

Socially Sorted

Are you wanting to create social video? Social Video is HOT right now, so I have a few tips for you that will help you to easily get more out of your social video. In this post I share 7 easy ways you can create social video for better results on social media. so you can get. // Read More.

Video 100

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

5 DIY Influencers to Follow on Social Media

Ignite Social Media

Whenever I think about DIY projects, I think of Pinterest Fails and how most of my crafts turn out. However, even with the failures, it’s difficult not to want to try the next DIY project that comes across my feed.

How and When to Archive Instagram Posts

Jenn's Trends

Earlier this year, Instagram introduced a feature called “Archive” which allows you to hide Instagram posts from your gallery, but not actually delete them. I’ll be the first to admit that when the ability to archive Instagram posts rolled out, I was like, “why?” ” Like, who needs this, and why do any of us care? […]. The post How and When to Archive Instagram Posts appeared first on Jenn's Trends.

Creating a value driven Target Market with 1 question

Marketing to Serve

The following two statements ring true when it comes to growing a business: If your business is holding no value, it cannot succeed. If your business is operating with undetermined value, it cannot prosper. What do these statements mean?

Intriguing Benefits for Medium-Sized Businesses Needing Contract Management


It is often said that all large companies need contracts, as contracts are essential to their business. It seems to follow from that point they also need some sort of contract management. In order to accommodate contracts in any business, a company needs to adopt a defined protocol.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Tweetstorms: What You Need To Know

Ignite Social Media

At some point in your Twitter history, you’ve probably come across several tweets in a thread that starts like this: So now, Apple's stuff doesn't work with its own stuff unless you buy more cables and headphones. — Whitson Gordon (@WhitsonGordon) October 27, 2016.

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113 | Clues for Clueless People, Noah: Man of Destiny and Raccoon on the Roof!

Taylor Marek

With all the fog rolling in off the lake tonight, I think it came into the studio and made us all loopy! You'll have to listen to find out what happens! With all the fog rolling in off the lake tonight, I think it came into the studio and made us all loopy! You'll have to listen to find out what happens! Show Notes: #1: Clues for Clueless People. #2: 2: Noah: Man of Destiny Book Review. #3: 3: Raccoon on the Roof! Get In Touch With The Show!

Marketers Should Rejoice; Pinterest Hashtags are Here to Help you Get Followers!


Pinterest is a great tool for discovering new ideas. A problem is that it can sometimes be hard to sift through the multitude of pins on the platform. The site has now made that search easier thanks to Pinterest hashtags now being functional!

How to Use LinkedIn For Business Marketing

Social Media Marketing

LinkedIn is a powerful tool and it can colossally help marketers. It’s super easy to build connections and grow your business efficiently with LinkedIn. Earlier this site was just for professional contacts but was wondrous to see uses of LinkedIn for business purpose.

The Missing Piece of Marketing Automation: Social Media Data


You’ve heard about it, you know marketers who swear by it, and perhaps you use it yourself. I’m talking about marketing automation – one of the biggest, most valuable technologies that sometimes gets marketers thinking, what is this all about? To put your mind at rest, marketing automation is defined by Marketo a technological platform that … Marketing Automation Lead Generation Lead Nurturing Lead Scoring

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More than Rumours: Facebook Changes #Australia

Laurel Papworth

For my students: So Facebook has around 1,000 to 1,500 versions running at anyone time (split A/B testing of interface, algorithms etc). Some of the interface changes I am seeing or have seen: . ENGAGEMENT swapped out for Likes in the public facing ‘numbers’ area of a Page.

Twitter Selfie Marketing Drives Customers to See You When They See Themselves


Selfies have become popular on Twitter and social media platforms. These self-centered and silly self-shot pics are also a marketing goldmine for brands. Learn how to mount an effective Twitter selfie marketing campaign to boost your brand’s popularity using your follower’s insatiable need to photograph themselves. Why selfies are great for marketing There are a […]. The post Twitter Selfie Marketing Drives Customers to See You When They See Themselves appeared first on Devumi.

5 Ways to Tell Your Brand Story on Instagram


A growing number of marketers are tapping into the power of Instagram to tell their brand story. With features such as Instagram Stories, Instagram Live, and video uploads, Instagram offers plenty of ways to share a brand’s message to a large, yet targeted audience.

How to Plan Your Blog Post from Start to Finish


This is a post by ProBlogger expert Ali Luke. Do you plan your blog posts? Or do you dive straight into the writing? A lot of bloggers barely plan their posts (if they plan them at all). They’re either too eager to get started, or feel rushed and see planning as a waste of time. But taking just five minutes to plan your posts can make a huge difference to your blogging. Here’s why. Five Great Reasons to Plan Your Posts Before You Start Writing. #1: 1: More Planning = Less Editing.

Buzzlogix Feature: BuzzRespond Automatic Posting


What is BuzzRespond Technology? This month, we are excited to announce the addition of BuzzRespond Technology to the Buzzlogix social media management and monitoring tool.