Sat.Jul 15, 2017 - Fri.Jul 21, 2017

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

Happy Saturday! Do you have fun weekend plans? Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). Super-excited! So: LinkedIn. It’s *the* business social network to have a presence on, right? Right.

Naming Your Domain Is A Crucial Prelude To Launching Your Business

The Realtime Report

Naming Your Domain Is A Crucial Prelude To Launching Your Business. When it comes to naming your site, you need to think fast. This is an operation that may seem trivial at first. After all, what’s in a name?

What Facebook Image Sizes Should I Care About?

agora pulse

There are 300 million photo uploads to Facebook every single day. If you’re behind one of those uploads to a brand page, then you need to care about Facebook image sizing. Badly sized images are blurry, stretched, and can cut out key messages that you need to convey.

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

Buffer Social

Social media is changing. It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The Ideal Facebook Cover Photo Size And How To Make Yours Stand Out (Including 12 Excellent Examples)

Buffer Social

This post was originally written on April 7, 2016, and we have just updated it with the latest information. The Facebook cover photo. It feels like it should be so easy to pick one, and yet finding the perfect image feels super hard at the same time.

The Modern Salesperson and the 6 Must-Have Sales Skills

Social Selling Masters

Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, and has only one goal in mind and that is for you to blindly buy anything they sell no matter… Continue Reading → Prospecting Social Selling Best Practices

3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year?

The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Wimbledon vs Roland Garros: strategically conquering your biggest challenge as CMO

Audiense

You have just landed your dream job! As CMO of a leading Tennis sportswear brand you are determined to surpass any expectations the team may have. Your first major project is to define the strategy of the brand’s new marketing campaign.

How the Evolution of Technology is Changing the Sales Process

Social Selling Masters

As consumer buying habits change, so too do the strategies used to sell them products and/or services. In the past 10-20 years, sales processes have gone through a whirlwind of dramatic changes.

The New LinkedIn Suggested Stories Feature: Use it to Be Discovered

Devumi

LinkedIn is slowly rolling out a new feature that will influence the platform’s news feed experience. With the launch of trending storylines, you’ll notice curated, interest-based feeds. This will help you connect to relevant stories and discover diverse ideas.

Mental Calculation: Make Your Kids Bright With Strong Base on Mathematics

Social Media Marketing

Mathematics is an important subject in schools and colleges. Some students are very good in calculations. They have either inherited it from their ancestors or had utilized their brain while solving arithmetic sums.

A World Gone Social

Learn how companies must adapt to survive.

The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries.

Indicators and Metrics That Matter in Your Social Selling Program

Social Selling Masters

There’s no stopping the growth of social selling that organizations are using to reach target markets. With new technologies and times come new questions.

SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch

Socially Sorted

Every week I get asked about the best Meet Edgar alternative for evergreen social media scheduling. I like Meet Edgar, but it’s expensive for most small business owners. In this post I share my review of SmarterQueue and why I made the switch from Meet Edgar. // Read More. The post SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch appeared first on Socially Sorted. Social Media Marketing Automation Social Media Examiner Tools Twitter

Using Social Media for Mobile App Marketing: Get Downloaded!

Devumi

With the stiff competition in the app market these days, good marketing is often the key to getting people to download your product. This is where social media can be a useful tool to you. Read on and learn how you can effectively use various social media platforms for mobile app marketing.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Evoke & Maintain Multiple, Distinct Brand Voices

Ignite Social Media

Establishing a singular and unique brand voice can be a difficult undertaking. Harnessing that brand voice and implementing it in successful community engagement can be even harder.

How to: Find your Passion with 5 Creativity-boosting Exercises

Social Selling Masters

“Man is only great when he acts from passion.” – Benjamin Disraeli (19th century British Prime Minister) As an entrepreneur, finding your passion is key to a successful business. So how do you find your passion…try these 5 creativity boosting… Continue Reading → Sales skills

Getting to Know Your Customers

Proactive Report

Did you know that the fourth Thursday of each quarter is Get to Know Your Customer Day? So that’s today! And why should we learn more about our customers? Well, without them we have no business. That ought to be reason enough.

Create a Complete Twitter Content Marketing Strategy for Sustainable Success!

Devumi

Your Twitter account can be a tremendous tool for content marketing. It may limit you to 140 characters, but that doesn’t limit how many tweets you can send, or your Twitter content marketing strategy. Let’s get your plan started, and make it sustainable.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The #GetSocialSmart Show Episode 029: How to Use Instagram Stories

Katie Lance

Are you using Instagram Stories? If you haven’t seen Instagram Stories it’s a great way to share the back story, to share what I call the story behind the story. Today I want to share with you a few tips for really making the most of this hot, new platform. First of all, be creative.

How to Make the Most of Snapchat’s New Website Links

Convince & Convert

Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience.

Influencer Branded Content Disclaimers on Social Media

Ignite Social Media

If you work on influencer marketing you should know all about branded content disclaimers on social media and the FTC. If you don’t, here’s a brief overview of their guidelines.

Marketing What Makes You Unique

Peg Fitzpatrick

It’s 100% fair to say that social media changed my life and helped me reach dreams I didn’t even know I had. I’m from a small town in New Hampshire and build a social platform of 1.5 million followers without a big budget or team.

Team 86

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

What I learned from using Linkedin video in 4 days.

Koka Sexton

I think I’ve found my video wings with Linkedin. Making promo videos for Instagram or Facebook was nice. A few. The post What I learned from using Linkedin video in 4 days. appeared first on Koka Sexton. Linkedin tips Social Media Tips Social Selling Strategies

3 Surefire Ways to Engage Your Customers and Boost Your Bottom Line [Webinars of the Week]

Convince & Convert

Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be.

2017 Social Media Mid-Year Recap

Ignite Social Media

It is hard to believe we are already over halfway through 2017. At this point in the year, it is a good time to evaluate key changes in social to date before we look ahead. We will take a look at the current state of some of the major social networks in this mid-year recap.

Social ROI: Challenges and Solutions

Simply Measured

Social media marketing can be a big driver for marketing growth, since it is one of the newest marketing channels. As this article by Taylor Pearson points out, In 1994, a display ad might get a 70% clickthrough rate. Display ad clickthrough rates are now in the neighborhood of 0.05%…So we starting sending more email. Marketers in the late 90’s regularly saw 99% of their emails get opened.

ROI 58

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.