Sat.Jul 15, 2017 - Fri.Jul 21, 2017

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

Happy Saturday! Do you have fun weekend plans? Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). Super-excited! So: LinkedIn. It’s *the* business social network to have a presence on, right? Right.

What Facebook Image Sizes Should I Care About?

agora pulse

There are 300 million photo uploads to Facebook every single day. If you’re behind one of those uploads to a brand page, then you need to care about Facebook image sizing. Badly sized images are blurry, stretched, and can cut out key messages that you need to convey.

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Businesses of all sizes are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers.

From Digital to Brick and Mortar: Why Some Brands Are Making the Move to Physical Retail

Meltwater

E-commerce is taking over the way we shop. If you need proof, just look at… Read More.

Retail 151

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year?

More Trending

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

Buffer Social

Social media is changing. It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales.

5 Ways to Keep Your Social Media Team Motivated This Summer

Meltwater

Summer is upon us, which means your social media team has a barrage of big… Read More.

Team 144

How to Evoke & Maintain Multiple, Distinct Brand Voices

Ignite Social Media

Establishing a singular and unique brand voice can be a difficult undertaking. Harnessing that brand voice and implementing it in successful community engagement can be even harder.

Brands 112

The New LinkedIn Suggested Stories Feature: Use it to Be Discovered

Devumi

LinkedIn is slowly rolling out a new feature that will influence the platform’s news feed experience. With the launch of trending storylines, you’ll notice curated, interest-based feeds. This will help you connect to relevant stories and discover diverse ideas.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Ideal Facebook Cover Photo Size And How To Make Yours Stand Out (Including 12 Excellent Examples)

Buffer Social

This post was originally written on April 7, 2016, and we have just updated it with the latest information. The Facebook cover photo. It feels like it should be so easy to pick one, and yet finding the perfect image feels super hard at the same time.

The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries.

Influencer Branded Content Disclaimers on Social Media

Ignite Social Media

If you work on influencer marketing you should know all about branded content disclaimers on social media and the FTC. If you don’t, here’s a brief overview of their guidelines.

Social Sidekick August 2017: Social Holidays, Themes, and Noteworthy Events

Meltwater

The dog days of summer are here—very appropriate, since August includes National Dog Day… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Using Social Media for Mobile App Marketing: Get Downloaded!

Devumi

With the stiff competition in the app market these days, good marketing is often the key to getting people to download your product. This is where social media can be a useful tool to you. Read on and learn how you can effectively use various social media platforms for mobile app marketing.

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Book review: ‘Angel: How to Invest in Technology Startups’

Socialmedia.biz

Title : “Angel: How to Invest in Technology Startups—Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000″ Author : Jason Calacanis. My rating : ☆☆☆☆☆. Release date: July 18, 2017 on Amazon (hardcover & Kindle), in bookstores and at angelthebook.

2017 Social Media Mid-Year Recap

Ignite Social Media

It is hard to believe we are already over halfway through 2017. At this point in the year, it is a good time to evaluate key changes in social to date before we look ahead. We will take a look at the current state of some of the major social networks in this mid-year recap.

How to Make the Most of Snapchat’s New Website Links

Convince & Convert

Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Create a Complete Twitter Content Marketing Strategy for Sustainable Success!

Devumi

Your Twitter account can be a tremendous tool for content marketing. It may limit you to 140 characters, but that doesn’t limit how many tweets you can send, or your Twitter content marketing strategy. Let’s get your plan started, and make it sustainable.

Naming Your Domain Is A Crucial Prelude To Launching Your Business

The Realtime Report

Naming Your Domain Is A Crucial Prelude To Launching Your Business. When it comes to naming your site, you need to think fast. This is an operation that may seem trivial at first. After all, what’s in a name?

A Decade Filled With Social Media Changes

Ignite Social Media

Pardon me while I use my best grandpa voice. . Back when Ignite started in 2007, social media was a simpler time. Myspace was the top social media site, Facebook was new, and we were fine with it. We didn’t have all these newfangled networks to keep up with like Instagram and Snapchat.

Book review: ‘Angel: How to Invest in Technology Startups’

Socialmedia.biz

Title : “Angel: How to Invest in Technology Startups—Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000″ Author : Jason Calacanis. My rating : ?????. Release date: July 18, 2017 on Amazon (hardcover & Kindle), in bookstores and at angelthebook.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

3 Surefire Ways to Engage Your Customers and Boost Your Bottom Line [Webinars of the Week]

Convince & Convert

Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be.

5 Ways to Hook Your Sales Team on Employee Advocacy

Oktopost

Sales are the most important members of your employee advocacy program. No one understands or relates to your prospects and customers better than sales. Ideally, sharing content on social media becomes another powerful tool that sales should add to their toolkit. A tool which helps them close more opportunities or draw in prospects. That being … Employee Advocacy Social Selling

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3 Tips to Recreate Your Website and Drive Traffic to Your Corner of Success

Kikolani

You look around and you see that times are different. The soup line has become popular again. You are thankful that you have not had to resort to it personally, but you see that there are those who could benefit from a bit of kindness and some available cash assistance.

Vimeo 86

Better Use YouTube for Business: Understand its Strengths and Weaknesses

Devumi

Using YouTube for business is a tactic that anyone doing online marketing can benefit from. YouTube is good at many aspects of marketing, and can really help your business, but there are some drawbacks that you need to be aware of.

3 Surefire Ways to Engage Your Customers and Boost Your Bottom Line [Webinars of the Week]

Convince & Convert

Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be.

SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch

Socially Sorted

Every week I get asked about the best Meet Edgar alternative for evergreen social media scheduling. I like Meet Edgar, but it’s expensive for most small business owners. In this post I share my review of SmarterQueue and why I made the switch from Meet Edgar. // Read More. The post SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch appeared first on Socially Sorted. Social Media Marketing Automation Social Media Examiner Tools Twitter

3 Tips to Recreate Your Website and Drive Traffic to Your Corner of Success

Kikolani

You look around and you see that times are different. The soup line has become popular again. You are thankful that you have not had to resort to it personally, but you see that there are those who could benefit from a bit of kindness and some available cash assistance.

Vimeo 83

Wimbledon vs Roland Garros: strategically conquering your biggest challenge as CMO

Audiense

You have just landed your dream job! As CMO of a leading Tennis sportswear brand you are determined to surpass any expectations the team may have. Your first major project is to define the strategy of the brand’s new marketing campaign.

Sports 114