Sat.Jul 15, 2017 - Fri.Jul 21, 2017

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My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

Happy Saturday! Do you have fun weekend plans? Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). Super-excited! So: LinkedIn. It’s *the* business social network to have a presence on, right? Right. And it’s where you can grow your business connections in a way that simply wasn’t possible even just a couple of decades ago.

LinkedIn 206
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Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Businesses of all sizes are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers. In addition they must continue to keep communities engaged and ensure they are servicing their customers when, where and how they want to communicate. No doubt the demands to build and maintain a profitable online social and digital platform to establish and grow your business can easily get overwhelming.

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The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates. Here are the three biggest challenges social marketers are facing right now, according to social marketers themselves. 1.

Marketing 158
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3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year? Well, hopefully today we can shed some light on a few tips to help brands stay active in the off season.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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From Digital to Brick and Mortar: Why Some Brands Are Making the Move to Physical Retail

Meltwater

E-commerce is taking over the way we shop. If you need proof, just look at… Read More.

Retail 144
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Wimbledon vs Roland Garros: strategically conquering your biggest challenge as CMO

Audiense

You have just landed your dream job! As CMO of a leading Tennis sportswear brand you are determined to surpass any expectations the team may have. Your first major project is to define the strategy of the brand’s new marketing campaign. Certain that consumer insights are the key to generating leads, sales opportunities, or even increasing brand awareness you decide to bypass the process of trial and error and adopt a strategic data driven approach.

Sports 102

More Trending

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5 Ways to Hook Your Sales Team on Employee Advocacy

Oktopost

Sales are the most important members of your employee advocacy program. No one understands or relates to your prospects and customers better than sales. Ideally, sharing content on social media becomes another powerful tool that sales should add to their toolkit. A tool which helps them close more opportunities or draw in prospects.

Team 108
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Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

Buffer Social

Social media is changing. It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. When marketers first started using social media as a marketing channel, there was less content, less noise, and people were willing to click on almost everything they saw on their news feed.

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The New LinkedIn Suggested Stories Feature: Use it to Be Discovered

Devumi

LinkedIn is slowly rolling out a new feature that will influence the platform’s news feed experience. With the launch of trending storylines, you’ll notice curated, interest-based feeds. This will help you connect to relevant stories and discover diverse ideas. Let’s see how you can use LinkedIn’s latest addition to expand your reach and influence. The new […].

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How to Make the Most of Snapchat’s New Website Links

Convince & Convert

Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL as text over our videos and images.

ROI 108
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Mental Calculation: Make Your Kids Bright With Strong Base on Mathematics

Social Media Marketing

Mathematics is an important subject in schools and colleges. Some students are very good in calculations. They have either inherited it from their ancestors or had utilized their brain while solving arithmetic sums. But, mathematics teachers mostly find students getting very poor marks on this subject. Most of them have claimed about fear for mathematics.

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Influencer Branded Content Disclaimers on Social Media

Ignite Social Media

If you work on influencer marketing you should know all about branded content disclaimers on social media and the FTC. If you don’t, here’s a brief overview of their guidelines. The FTC endorsement guidelines were put into effect in order to protect consumers from deceptive marketing (false advertising) and have been adjusted over time as they’ve seen the need.

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5 Ways to Keep Your Social Media Team Motivated This Summer

Meltwater

Summer is upon us, which means your social media team has a barrage of big… Read More.

Team 135
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The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates. Here are the three biggest challenges social marketers are facing right now, according to social marketers themselves. 1.

Marketing 104
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch

Socially Sorted

Every week I get asked about the best Meet Edgar alternative for evergreen social media scheduling. I like Meet Edgar, but it’s expensive for most small business owners. In this post I share my review of SmarterQueue and why I made the switch from Meet Edgar. // Read More. The post SmarterQueue as a Meet Edgar Alternative – 12 Reasons to Switch appeared first on Socially Sorted.

Meeting 104
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Using Social Media for Mobile App Marketing: Get Downloaded!

Devumi

With the stiff competition in the app market these days, good marketing is often the key to getting people to download your product. This is where social media can be a useful tool to you. Read on and learn how you can effectively use various social media platforms for mobile app marketing. Creating a pre-launch […]. The post Using Social Media for Mobile App Marketing: Get Downloaded!

Mobile 90
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A Decade Filled With Social Media Changes

Ignite Social Media

Pardon me while I use my best grandpa voice. . Back when Ignite started in 2007, social media was a simpler time. Myspace was the top social media site, Facebook was new, and we were fine with it. We didn’t have all these newfangled networks to keep up with like Instagram and Snapchat. And apps? I’m pretty sure even Chili’s wasn’t serving anything called apps back then.

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The Modern Salesperson and the 6 Must-Have Sales Skills

Social Selling Masters

Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, and has only one goal in mind and that is for you to blindly buy anything they sell no matter… Continue Reading →

Skills 92
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Naming Your Domain Is A Crucial Prelude To Launching Your Business

The Realtime Report

Naming Your Domain Is A Crucial Prelude To Launching Your Business. When it comes to naming your site, you need to think fast. This is an operation that may seem trivial at first. After all, what’s in a name? But the more you think about it, the more you will come to the conclusion that the name of a business actually counts for a great deal. Nowhere is this more true than when you recall your crucial first impression upon hearing a new name.

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Create a Complete Twitter Content Marketing Strategy for Sustainable Success!

Devumi

Your Twitter account can be a tremendous tool for content marketing. It may limit you to 140 characters, but that doesn’t limit how many tweets you can send, or your Twitter content marketing strategy. Let’s get your plan started, and make it sustainable. A3 @Twitter is a great content marketing resource. I love sharing cool […]. The post Create a Complete Twitter Content Marketing Strategy for Sustainable Success!

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3 Surefire Ways to Engage Your Customers and Boost Your Bottom Line [Webinars of the Week]

Convince & Convert

Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be. From your prospect’s initial engagement with your brand on social or through a piece of content to the moment they decide to buy, it’s a marketer’s job to create killer experiences that help usher them along in their buyer’s journey. Next week, I’m cooking up three different webinars chock-full of surefire ways—from breathing new life into your social strategy to leveraging data and analyti

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How the Evolution of Technology is Changing the Sales Process

Social Selling Masters

As consumer buying habits change, so too do the strategies used to sell them products and/or services. In the past 10-20 years, sales processes have gone through a whirlwind of dramatic changes.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Social Sidekick August 2017: Social Holidays, Themes, and Noteworthy Events

Meltwater

Woof! The dog days of summer are here—very appropriate, since August includes National Dog Day… Read More.

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Better Use YouTube for Business: Understand its Strengths and Weaknesses

Devumi

Using YouTube for business is a tactic that anyone doing online marketing can benefit from. YouTube is good at many aspects of marketing, and can really help your business, but there are some drawbacks that you need to be aware of. Learn to use it better by understanding its strengths and weaknesses, and get the most […]. The post Better Use YouTube for Business: Understand its Strengths and Weaknesses appeared first on Devumi.

YouTube 68
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#169: How to Pitch Yourself to Land Bigger Opportunities Online

Amy Porterfield

Isn’t running a business like giving one pitch after another? Think about it. You’re an entrepreneur. That means you’re constantly pitching potential and existing customers, students and fans. So as intimidating as pitching an editor at Forbes or the Huffington Post may sound, you’re already doing it to some extent in other parts of your […]. The post #169: How to Pitch Yourself to Land Bigger Opportunities Online appeared first on Amy Porterfield | Online Marketing Expert.

How To 74
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LinkedIn and Microsoft Announce New Windows 10 App

Myrland Marketing

LinkedIn is on a bit of a roll. Last week, it announced the reintroduction of video to the platform. I say reintroduced because their video effort last year was less than stellar. Today came the first noticeable result of Microsoft’s 2016 $26.2 billion acquisition of LinkedIn. LinkedIn Rolls Out A New Windows 10 App. This morning, LinkedIn and Microsoft announced they are rolling out an app for LinkedIn for use by Windows 10 customers.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Book review: ‘Angel: How to Invest in Technology Startups’

Socialmedia.biz

Title : “Angel: How to Invest in Technology Startups—Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000″ Author : Jason Calacanis. My rating : ☆☆☆☆☆. Release date: July 18, 2017 on Amazon (hardcover & Kindle), in bookstores and at angelthebook. W ith Silicon Valley at the center of tech culture – and much of pop culture these days – you might be tempted to get in on the startup action.

Startup 61
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How to Make the Most of Snapchat’s New Website Links

Convince & Convert

Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL as text over our videos and images.

How To 60
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Podcast Hosting on SoundCloud: Use the Diverse Platform to Grow

Devumi

SoundCloud is well-known for helping musicians. Over the last year it has exploded for podcasters. Read how you can harness the power of SoundCloud’s social platform for podcast hosting. Setting up SoundCloud for podcast hosting Your first consideration is going to be whether you want a free, Pro, or Pro Unlimited account. Look at the […].

Hosting 60
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Indicators and Metrics That Matter in Your Social Selling Program

Social Selling Masters

There’s no stopping the growth of social selling that organizations are using to reach target markets. With new technologies and times come new questions.

Metrics 74
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Using Webinars to Breed an Innovation Culture among Remote Workers

Socialmedia.biz

Post by Adi Englander. It is common knowledge that innovative employees are every good company’s dream, but at present, it’s only really larger organizations that are getting innovation right. Innovative people are unique because they think differently. Larger companies most often get this, and are prepared to pay for it. The good news is that any business – large or small – can empower their people to become innovative because it can be learned.