Sat.Feb 11, 2017 - Fri.Feb 17, 2017

Trending Sources

How to Increase Your LinkedIn Engagement Without Wasting a Dime

Spin Sucks

How effectively do you use LinkedIn for your business? How do you grow engagement on the platform? Can you actually hack LinkedIn engagement? Wes Bush talks about this and more. The post How to Increase Your LinkedIn Engagement Without Wasting a Dime appeared first on Spin Sucks. Comments Awesome post, Wes! Most of the content shared on LinkedIn gets. by Steve Sonn. Who Are LinkedIn’s Power Users?

The Value of Nonprofit Mentors in 2017

SocialFish

The nonprofit sector is a strong and vibrant community full of people willing to help each other out. And now more than ever, it’s important to come together and work as allies and mentors. The value of being mentored seems pretty obvious: new skills, confidence, friendship, etc. They get stuff done. And they make a bigger impact. But do you really need a that trusted ally? The goal?

On Social Intelligence, Leadership, and the need to start young #EQ #EI

Janet Fouts

Is social intelligence important to the way we communicate and lead? You bet it is. Here are examples from school children and adults of social intelligence in action. mindful social social business mindfulsocial social intelligence

Welcome To The Video Generation

The Realtime Report

Welcome To The Video Generation By Jason Katz. It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. This is greatly impacting their personal shopper journeys. Methodology.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Three Reasons To Invest In Patient Feedback Management Solutions

The Realtime Report

Three Reasons To Invest In Patient Feedback Management Solutions By Sabrina Egan. In the last several years, the healthcare industry has seen an increased focus in online patient reviews. Below is a list of reasons why healthcare companies should invest in patient feedback solutions in 2017. Responding To Online Reviews Is Vital. Monitoring Online Reputation. Gaining A Competitive Advantage.

The Truth About How Often to Post in Social Media

Convince & Convert

Will Roe v. Wade be overturned? Will the United States bail on every international treaty to which it has previously signed? Will Nicolas Cage have a late-career resurgence? How often should I post to social media? These (among others) are the central questions of our time. Our friends at CoSchedule, in fact, collated much of it to create this nifty consensus guide on when to post. Click To Tweet.

Hot Nonprofit Marketing Jobs This Week – February 16

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Manager of Marketing , Industrial Designers Society of America – Do you know what industrial design is? Odds are you don’t, and neither do most, yet industrial design impacts our lives daily.

The Big Question: One Thing You Wish You Knew When Starting Out in PR

Spin Sucks

Do you remember what it was like when you started your first professional communications job right out of college? What is one thing you wish you knew about PR when you started your first PR job. The post The Big Question: One Thing You Wish You Knew When Starting Out in PR appeared first on Spin Sucks. The Big Question: Amplify Your PR Success.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media Marketing Tips For 2017

The Realtime Report

Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. It’s been expanding over the last few years and now everyone from personal bloggers, online businesses like auster , and even big businesses are utilizing it. But, as with everything online, social media marketing is evolving and changing all the time. Live Video. This looks set to rise to 43% in 2017. Sales.

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50 Video Marketing Stats to Help You Create a Winning Social Media Strategy in 2017

Buffer Social

Video is taking over social media. In our end of 2016 social media survey , 83 percent of marketers said they’d like to create more video content if they didn’t have restraints such as time and resources. We also found that 30 percent of marketers are looking to spend more time focused on Facebook video in 2017. Or that 73 percent of B2B marketers say that video positively impacts marketing ROI?

9 Tips on How to Get More Subscribers: A YouTube Guide

Sprout Social

Just like any other social network, YouTube has its own space for businesses to create communities. With Instagram, Facebook and Twitter, it’s all about gaining real and authentic followers. But on YouTube, it’s essential to learn how to get more subscribers. In case you’re curious, YouTube subscribers are exactly like your other social media followers. Regularly Post New Content. minutes.

Three Ways to Ensure Your Influencer Campaign Doesn’t Offend Customers

Spin Sucks

Marketers want influencers to enjoy the best possible experience in hopes of generating positive coverage. But these efforts can quickly spin out of control. Michael Innocentin talks about how carefully choosing social media influencers can help generate interest for your brand. The post Three Ways to Ensure Your Influencer Campaign Doesn’t Offend Customers appeared first on Spin Sucks.

A World Gone Social

Learn how companies must adapt to survive.

What do you think about your community platform?

SocialFish

We won’t buy a $6 latte at a café without checking out reviews first. But where do community managers go when they’re getting ready to spend $10,000 or more per year for on-domain community software? Why isn’t there a Yelp specifically for community software? Let’s flex our community manager muscles to solve this problem. I’m glad you asked! Founded by a community manager, ReviewMyCommunity.net.

4 Ways to Drive Your Digital Strategy with Facebook Video Ads

Convince & Convert

You know social media provides essential channels for maximizing digital marketing efforts. But what types of content are most effective on which platforms? From my view as a player in the video production and distribution game, I can tell you: Facebook video ads are your best bet. The amount of traffic generated by these ads continues to grow at an astounding rate. Click To Tweet.

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From Generalist to Specialist: Building a PR Career

Meltwater

Chances are good that you gravitated toward a career in PR because you were good… Read More.

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How to Find Your Dream Job

Spin Sucks

How do you find your dream job? Is there a strategy you should use? What exactly is a dream job? This and more are tackled by Erika Heald here. The post How to Find Your Dream Job appeared first on Spin Sucks. Related Stories I Work for Spin Sucks and I Am Not a PR Expert The Six Criteria Necessary for Professional Growth Create Your Own Online Courses with Teach and Grow Rich.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Use Hashtags to Find Your Target Audience on Instagram

Jenn's Trend

If you’ve used Instagram for more than 5 minutes, you know how prevalent hashtags are on the platform. They’re abundant! And as a non-hashtag lover, I was one of those who hated the all-consuming use of these hashtags on Instagram. That is, until I realized their full potential and discovered ways to use hashtags strategically […].

Social Media Reporting Tips (From Your Boss)

Simply Measured

I spend a lot of time analyzing stuff. I analyze personas, lines of business, channel performance, conversion rates, and interest in specific products and solutions. I segment content by topic, type, and delivery method to see what’s performing the best. I roll analysis up into reports that I share with my direct reports, my peers, and my boss. I’m a marketer. This comes with the territory.

How to Repurpose Your Best Social Media Content

agora pulse

Have you ever posted one of those amazing Facebook updates that had that indescribable quality that results in a surge of likes, comments, clicks, and shares, and then immediately wondered how to replicate that success with other content? Sometimes, instead of grasping at straws, your best bet is to repurpose your best performing social media content. Alter it for Cross-Platform Sharing.

How to Make Your Email Marketing More Personal Without Being Creepy

Spin Sucks

People want to feel brands understand them and are on the same wavelength. This is especially true for millennials. But there's a subtle line between giving your email subscribers exactly what they want and totally creeping them out. Justin Schorah says permission-based personalization is the way to go. He has more.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

7 Keys to Facebook Advertising Success

Jon Loomer

I host a near-monthly free webinar called the Keys to Success, where I break down the details of when Facebook advertising does and does not work. The next time this webinar airs is next Monday, February 20. You can register for it here. The webinar is a comprehensive, exhaustive 90-minutes. But I wanted to summarize the primary factors that lead to success (and failure) of facebook ads. Or CTR?

The Data Is Watching You

Twist Image

Just how much data and analytics does a brand need? We can track everything online. How is that working out for you? I believe in the power of micro-transactions (a phrase that I either created after spending time with Google 's Avinash Kaushik or a concept that I completely stole from him. with proper attribution). The theory is quite simple: most brands care about the main transaction (did someone buy from them), but they spend little-to-no time analyzing and nurturing the micro-transactions (someone watched a YouTube video, signed up to a newsletter, liked your brand on Facebook , etc.).

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Social Media Reporting Tips (From Your Boss)

Simply Measured

I spend a lot of time analyzing stuff. I analyze personas, lines of business, channel performance, conversion rates, and interest in specific products and solutions. I segment content by topic, type, and delivery method to see what’s performing the best. I roll analysis up into reports that I share with my direct reports, my peers, and my boss. I’m a marketer. This comes with the territory.

Why Tough Love is Necessary for Successful Client Service

Spin Sucks

Successful client service often requires telling clients things they don't want to hear. Laura Petrolino breaks down the four elements necessary to do so successfully. The post Why Tough Love is Necessary for Successful Client Service appeared first on Spin Sucks. Client Service Communication are you a good communicator?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

A Complete Beginner’s Guide to Video Marketing in 2017 – Sunny Lenarduzzi [SSM029]

Buffer Social

Video marketing is one of the most-talked about subjects in social media right now. Marketers, brands, and businesses everywhere are all jumping aboard this incredible trend that has truly begun to take take over our social news feeds. But despite its growing relevance, one of the questions we get most here at Buffer is: How do I get started with video marketing ? . Google Play. Stitcher. Canva.

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3 Effective Ways to Reduce Social Media Overwhelm

Socially Sorted

Are you in social media overwhelm? . If you are on too many platforms juggling too many priorities and not getting anywhere then listen up, I have some tips for you. . In this post, I share 3 ways to help reduce social media overwhelm and get back on track to being more productive and using social media for results. . Image by Shutterstock. You don’t need to! how you will share that content.

How to Fill the Gaps in Your 2017 Social Marketing Plan

Simply Measured

At the end of 2016, you spent time summarizing your 2016 performance. Hours were spent identifying what went well and what missed the mark. You did this so that your social marketing plan for 2017 would be more effective, push the envelope, be easier to execute. How to Create a Monthly Social Media Report Download. Now you’re executing. But you know what they say about best-laid plans.

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Attribution Modeling: The Hot Knife Through Big Data

Spin Sucks

What is attribution modeling and how can marketers apply it to tie in marketing results to business goals? Brendon Shank has that and more. The post Attribution Modeling: The Hot Knife Through Big Data appeared first on Spin Sucks.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.