Sat.Feb 11, 2017 - Fri.Feb 17, 2017

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Bring Your Own Meme to the #LiftOff Book Giveaway

Waxing UnLyrical

We had a boatload of fun this past weekend, during my 3-hours-in-3-days mini-training extravaganza, “Lift Off!” We played hard AND worked hard. In fact, it was SO much fun that people were actually asking for more homework and training! Done. Via a quick (and FUN) exercise, I’m giving you another opportunity to participate in the book giveaway I announced last week.

Meme 188
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Use Hashtags to Find Your Target Audience on Instagram

Jenn's Trends

If you’ve used Instagram for more than 5 minutes, you know how prevalent hashtags are on the platform. They’re abundant! And as a non-hashtag lover, I was one of those who hated the all-consuming use of these hashtags on Instagram. That is, until I realized their full potential and discovered ways to use hashtags strategically […].

Hashtag 163
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3 Tips for Using Digital Marketing Assets on Social Media

Ignite Social Media

In a perfect world, we’d create beautiful, engaging, social-first content for all our brands’ social channels. In the real world, budgets and time constraints stand in the way, and sometimes, it’s just more efficient to work with what you have. Here are a few tips to make digital marketing assets shine on social media. Get your hands on the raw assets.

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Social Media Marketing Tips For 2017

The Realtime Report

Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. It’s been expanding over the last few years and now everyone from personal bloggers, online businesses like auster , and even big businesses are utilizing it. But, as with everything online, social media marketing is evolving and changing all the time. To stay on top of your game, you need to keep up to date with the latest strategies and tricks.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Social PR Virtuoso® Master Course Open for Registration

Waxing UnLyrical

This Saturday, at about 2:45 pm EST, the clouds parted, the angels came out to sing, and all of Ireland finally found out where leprechauns hide their gold. OK, it didn’t happen quite like that (#AlternativeFacts), but here’s what DID happen: Two-thirds of the way through my free, LIVE online training, “Lift Off!,” I announced the reopening of The Social PR Virtuoso® Master Course , my online, on-demand course on all things Social PR.

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Entrepreneurs: Promoting Products with Email

Jon Loomer

[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. I’m often asked about how I promote my products. Since my new 4-week training program about the Facebook pixel just started this week, I thought I’d share how I used email to increase sign-ups.

Products 144

More Trending

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Welcome To The Video Generation

The Realtime Report

Welcome To The Video Generation By Jason Katz. It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. Evidenced by YouTube influencers being featured on 60 minutes, Google investing in creating an open marketplace between brands and influencers, and Cisco estimating that by 2018,

Video 131
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How This Ecommerce Company Manages Social and Saves Tons of Cash

agora pulse

Fracture is an international e-commerce company that turns customer’s images into frameless glass prints. Since 2009, they’ve has fulfilled over 200,000 orders from all fifty U.S. states and dozens of countries across the globe. They use social media to stay active and engaged with with customers and attract future customers through organic and paid social actions.

Company 124
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A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. They’ve certainly made the biggest push for it over the past year or so. But, there are plenty of other platforms that are worth considering. Twitter, Instagram, Periscope, and now even YouTube are all getting in on the live video feature. Each platform comes with their own unique features and capabilities, so it’s important to carefully consider which one would best fit your goals and your brand.

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How Does Your Brand Affect Your Customers’ Personal Experiences?

Meltwater

Have you ever wondered how Coke became so synonymous with cola, Hoover with vacuuming, or… Read More.

Brands 151
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Social Analytics: A Valuable Tool Evolving to Meet Expectations

The Realtime Report

Social Analytics: A Valuable Tool Evolving To Meet Expectations. By Levi Olmstead. G2 Crowd , a business software reviewing company, recently released a report focusing on social analytic software. The report contains nearly 900 reviews of over 25 different social analytics products. From this data, a few market trends have developed on key benefits and areas in need of improvement across the marketplace.

Analytics 107
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Entrepreneurs: Promoting Products with Email

Jon Loomer

[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. I’m often asked about how I promote my products. Since my new 4-week training program about the Facebook pixel just started this week, I thought I’d share how I used email to increase sign-ups.

Products 102
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How to Leverage Photo Shoots for Social Media Content

Ignite Social Media

They say a photo is worth a thousand words—and, if social media trends are any indication, this adage is more relevant than ever as images continue to drive top engagements across all social media platforms. In a world where posts that include images produce 650 percent higher engagement than text-only posts, visual content is king, helping consumers process, understand, and retain information better than text alone.

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From Generalist to Specialist: Building a PR Career

Meltwater

Chances are good that you gravitated toward a career in PR because you were good… Read More.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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A Complete Beginner’s Guide to Video Marketing in 2017 – Sunny Lenarduzzi [SSM029]

Buffer Social

Video marketing is one of the most-talked about subjects in social media right now. Marketers, brands, and businesses everywhere are all jumping aboard this incredible trend that has truly begun to take take over our social news feeds. But despite its growing relevance, one of the questions we get most here at Buffer is: How do I get started with video marketing ?

Video 111
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Three Reasons To Invest In Patient Feedback Management Solutions

The Realtime Report

Three Reasons To Invest In Patient Feedback Management Solutions By Sabrina Egan. In the last several years, the healthcare industry has seen an increased focus in online patient reviews. With the continual development of the healthcare industry’s online presence, it’s imperative for physicians and healthcare facilities to understand the advantages associated with patient feedback management solutions.

Survey 89
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Increased Instagram Ad Engagement and Hot Stats from the Super Bowl | Social You Should Know

Ignite Social Media

Increased Instagram ad engagement, hot stats from the Super Bowl and a safer twitter experience for consumers and brands in this week’s edition of Social You Should Know. Social media moves pretty fast. If you don’t stop and look around once in a while, you could miss it. Engagement with Instagram Ads Increasing. If your target audience is under 34 years old, good news for your investment in Instagram ads.

Instagram 112
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Calculating Your KPI Correctly: Which Measurement Is Best for Your Campaign?

Meltwater

Facebook’s advertising strategy basically boils down to: Show people ads they want to see and… Read More.

Campaign 127
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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[VIDEO] Minute Masterclass: How to ramp up meaningful engagement from social media marketing

Audiense

Welcome to the first Audiense ‘Minute Masterclass’: a series of videos, each of which is quicker to digest than a Happy Meal. In this debut season of Minute Masterclasses, we’ll be tackling some of the big questions of modern marketing in about a minute. Well, some of them may be closer to 90 seconds, but that wasn’t a catchy title. This week: three tips for establishing or increasing meaningful engagement in your social activities, with Harry Taylor from The Marketing Store , Ellie Hernaman fro

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Top Mobile Tech Trends For 2017

The Realtime Report

Top Mobile Tech Trends For 2017 By Andrew Gazdecki. The year 2017 will be a one of massive growth for the mobile market. Technologies have evolved to make app building cheaper and easier across the board. Just about every business now has the capability to develop mobile apps to serve their needs. In 2015, mobile users surpassed PC users worldwide – how long can you go without spotting a smart phone?

Mobile 79
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Reinvent Yourself With James Altucher - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #553 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. James Altucher is one of the best non-fiction writers that I know. He writes quality. He writes quantity. He has a lot of material. He is a trader, investor, writer, and entrepreneur. His bio is an impressive one. He was an investor in Buddy Media (which sold to Salesforce for about $800 million ) as well as bitly.

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Transparency vs. TMI

Meltwater

We are living in the age of the “overshare,” with readily accessible information on the… Read More.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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3 Steps for Successfully Selling on Instagram

Sprout Social

Thirty-two percent of internet users are on Instagram, according to PewResearch Center’s Social Media Update 2016. What is especially significant here is half of Instagram users are on the network daily. We’ll break down the three steps for selling on Instagram and then examine some strategies from top brands. Click below to jump to each step: Decide on Your Sales Metrics.

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Sprouts Integrates Local Influencer Marketing

Diva Marketing Blog

In the competitive world of grocery stores most people living in urban areas have many choices. Organic foods, once a competitive advantage, are now available in more than "specialty" grocery stores. The question many in the grocery industry struggles with is. "What's a company to do to cut through the clutter and entice shoppers to " please choose me?

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Don't Throw Good Brand Money After Bad

Twist Image

This article could also be called, "who says you can't go home?". I was in Orlando this morning, presenting to the Retail Industry Leaders Association. I grabbed a coffee with an old friend, who is now running marketing for a major retailer in the United States. She was telling me how difficult their new role is, because they are busy untangling the mess that was left behind from her predecessor.

Brands 63
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Social Sidekick 3/5-3/11: Social Holidays, Themes, and Noteworthy Events

Meltwater

Women's March, indeed. It's Women's History Month, so make sure to incorporate the stories, voices,… Read More.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Relationship Advice That Will Help Increase Brand Loyalty

Sprout Social

New customer relationships start out strong, don’t they? You work hard to woo a new consumer with special offers, coupons and promotions. But inevitably the spark dies down and before long there’s another brand out there trying to sweep your prospective loyalists off their feet. This Valentine’s Day, work to keep the brand love alive with 10 pieces of relationship advice that will keep any customer engaged. 1.

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Setting Up Your Browser to Increase Your Productivity

ProBlogger

As bloggers we spend most of our work time staring at our browser. How we have a browser set up can have a significant impact on our productivity in two ways: It can help us eliminate distractions. It can help up keep focused on our key activities. Below I am sharing four ideas you can implement to your browser, which will boost your productivity. While the below apps and techniques I share below are for the Google Chrome Browser, if you search for the app or process and your browser name, you s

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The Data Is Watching You

Twist Image

Just how much data and analytics does a brand need? We can track everything online. How is that working out for you? I believe in the power of micro-transactions (a phrase that I either created after spending time with Google 's Avinash Kaushik or a concept that I completely stole from him. with proper attribution). The theory is quite simple: most brands care about the main transaction (did someone buy from them), but they spend little-to-no time analyzing and nurturing the micro-transactions (

Data 61
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#148: 3 Tips to Fix Your Facebook Ad Targeting

Amy Porterfield

Facebook ad targeting is the trickiest thing! I hear this in my private groups everyday. There are so many targeting combinations available for you on Facebook, it’s hard to know where to start to get out of the weeds. I’m walking you through it all with the help of my go-to Facebook ads expert, Rick […]. The post #148: 3 Tips to Fix Your Facebook Ad Targeting appeared first on Amy Porterfield | Online Marketing Expert.

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#SproutChat Recap: Productivity for Marketers

Sprout Social

Social media marketers have a plethora of productivity apps and platforms in their tool boxes. But figuring out how to best utilize various softwares and workflows can be challenging. This week at # SproutChat , we were joined by Lolitta Gevorkova , Social Media Specialist at Evernote. We discussed how social media marketers can get the most out of their business day, business goals and tips and tricks for increasing productivity.