Sat.Jan 07, 2017 - Fri.Jan 13, 2017

2017 Social Media Cheat Sheet – Updated!

SocialFish

Tip o’ the hat to Matt Banner at OnBlastBlog. Thanks for sending this along! photo credit ). Content Strategy Cool Social Tools Implementation Potluck

Measuring the Best Times to Post on Social Media

Sprout Social

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network.

Trending Sources

Why B2B Advertisers Need Facebook

SocialTimes Facebook

Business-to-business advertisers have long prioritized search-engine marketing as their primary digital path to new customers. With at least one study now showing social media to be a top marketing channel for B2B companies, it’s time for advertisers to re-examine their lead-generation mix. Most will look at LinkedIn first because it operates the world’s largest professional network, with more than 467 million members in over 200 countries and territories. But guess what?

B2B 79

The Complete Guide to Getting Started with Facebook Ads

Buffer Social

Understanding how to leverage Facebook Ads is becoming a staple part of almost every social media strategy. And if you want to get your posts seen on Facebook , it’s becoming more and more likely that you’ll have to pay for reach with Facebook Ads.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

5 Findings From Wendy’s Epic Week on Twitter

Simply Measured

Last week, my boss sent over this article about Wendy’s Twitter exchange with Thuggy-D and asked me to analyze how has it impacted the brand on that platform. I collected the data for the brand’s Twitter handle , and started looking at the tweets that Wendy’s sent out in the last week.

Class 54

Help Us Promote Community Manager Appreciation Day January 23

SocialFish

Can you help us promote Community Manager Appreciation Day? Would you please share this with any other community managers (and friends of CM’s) that you know?

How to Promote Your YouTube Channel Like a Pro

Sprout Social

Video marketing has exploded tremendously over the past few years. It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. But simply creating videos doesn’t necessarily guarantee anyone is going to watch them.

40 Essential Social Media Marketing Statistics for 2017

Meltwater

As we start a new year, here is a look back at the world of… Read More.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Edited Facebook Posts No Longer Labeled as Edited?

SocialTimes Facebook

Facebook appears to have quietly removed the “Edited” label on posts that were edited. The social network began testing the ability for users to edit posts in June 2013 , officially rolling out the feature on Android in October of that year and iOS the next month.

Hot Association Social Media Jobs This Week – January 13

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

6 Creative Ways to Engage Your Audience on Snapchat

Simply Measured

Snapchat has become one of the most used social media channels, with more than 100 million daily users and 10 billion videos shared per day.

Crawl with Analytics Before Running with Artificial Intelligence

Meltwater

As we head into 2017, artificial intelligence (AI) is an emerging technology trend that is… Read More.

A World Gone Social

Learn how companies must adapt to survive.

How Much Does Facebook Advertising Cost? The Complete Guide to Facebook Ads Pricing

Buffer Social

We previously shared what $5 per day will buy you on Facebook Ads , but how much does Facebook advertising really cost? That’s a tricky question! And the short answer is, it’ll never cost you more than you have to spend.

Price 42

A More Elegant Question About The Future Of Retail

Twist Image

2017 is starting out with some ugly news on the retail front. Admittedly, it was a strange moment for me. On the one hand, there were many disturbing pieces of news on the retail front, about department store giants Sears and Macy's.

Facebook Slideshow – Create Quick Videos from Images

Socially Sorted

Facebook Slideshow is THE answer if you want to create quick videos from your images – without any fancy tools. . In this post I s hare with you how to use the Facebook Slideshow tool to quickly create a video on Facebook. . You’ll be wondering why you haven’t used it before! .

Video 40

How to Achieve Grade A Customer Care in 2017

Ignite Social Media

As 2017 is revving up into full gear, you may find yourself looking at your social media channels and asking, “How can I improve the experience my customers have on my channels?” Having A+ customer service on social media is essential for building a strong relationship with customers.

Class 57

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Brands Can Overcome the Biggest Influencer Marketing Challenges

Simply Measured

You’re familiar with influencer marketing. You already know the benefits it can offer your business. Now you want to launch your very own influencer marketing campaign, but you want to make sure you’re doing it right. . Measuring Your Digital Brand Impact Download.

Twitter Dashboard to Shutter Feb. 3

SocialTimes Twitter

Twitter is pulling the plug on Twitter Dashboard , the iOS and desktop application it launched last June to help businesses better connect with users. The social network announced in a series of tweets (embedded below) that Dashboard will be shuttered Feb.

Always be Connecting. The ABCs of #Business

Koka Sexton

To be successful in sales requires that you continuously work to build new relationships. Social selling can be enormously beneficial for directly reaching out to these buyers, while simultaneously persuading them to become your customer.

Facebook Dynamic Ads Update: Reach Those Browsing Other Websites

Jon Loomer

[NOTE: Information on this update is only beginning to emerge. I will update this post today as I receive additional information.]. Facebook is announcing a big update to dynamic ads today that should be a positive enhancement for smaller e-commerce brands — if not all e-commerce brands.

News 34

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

You Should Be Listening to Your Customers Like You Listen to Your Friends

Simply Measured

Listening to your friends comes naturally. You want to hear what they have to say, and it’s easy: they’re sitting across the table from you at brunch, or you’re texting up a storm, back and forth.

Make the Most of Twitter: How DMs Can Personalize Your Brand

SocialTimes Twitter

Direct messages have a reputation of being spammy. Plenty of bad automated responses circulate around social media, and they’re frequently irrelevant to recipients, often only asking people to check out the sender’s profile. I’ve previously explored why DMs outperform emails. The short version: DMs tend to have higher click-through rates than emails, and they increase your touchpoints while giving you a chance to share relevant content with people who have shown an interest in your space.

5 Amazing Benefits of Using Video Content for Sales

Koka Sexton

Whether you are in sales or marketing, it is absolutely important to spread your reach as wide as humanly possible. This requires a little thinking outside of the box on your behalf.

Facebook Extends Dynamic Ads Targeting to Users’ Web Activity

SocialTimes Facebook

Facebook extended the targeting capabilities of its dynamic ads to users’ web activity. Director of product marketing Maz Sharafi spoke with Lauren Johnson of SocialTimes parent Adweek about the new targeting option, saying that advertisers previously were only able to target users who specifically viewed products on their websites or mobile applications.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Ad Specs and Image Sizes [Fully Updated for 2017]

Buffer Social

Facebook ads can be an incredible way to reach your target audience. . And as we move into 2017, it’s becoming more and more likely that you’ll have to pay to maximize the impact of your content on Facebook.

How to Unlock the Key to Instagram Engagement

Peg Fitzpatrick

The key to Instagram engagement is TIME. Visual storytelling and conversation starting combined with the right mix of when to post and what to post creates Instagram gold. T – Time. Are you posting at the right time? Are you giving Instagram enough time to make a difference? I – Intent.

Tools 33

How to Keep up With Marketing Technology Changes

Razor Social

For anyone who is in marketing today, one of the biggest professional fears is falling behind the technological curve. And this fear is not ungrounded.

Tools 32

NFL Teams on Facebook, Twitter and Instagram, Weeks 16-18

SocialTimes Facebook

Rare and, as it turns out, short-lived playoff appearances for the Miami Dolphins and Oakland Raiders led those two National Football League clubs to the top spots in growth on Facebook and Twitter, respectively, during weeks 16 through 18 of the season.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.