Sat.Oct 15, 2016 - Fri.Oct 21, 2016

[Cool Infographic Friday] Snapchat 101: What You Need to Know

SocialFish

Tip o’ the hat to MDG Advertising for this one. Infographic by MDG Advertising. photo credit ). Content Strategy Cool Infographic Friday Cool Social Tools Industry Insider

Public Relations: Controlling the Uncontrollable

Waxing UnLyrical

Guest Post by Mark Weiner. What makes Public Relations unique within the communications and marketing mix? The same thing that makes PR so difficult for others to understand: Public Relations is—at best—only semi-controllable.

The Top 10 Trends Driving Marketing in 2017

Meltwater

Visibility is one aspect of marketing that won’t change—regardless of the year. Marketing before and… Read More.

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New Call-to-Action Button Options for Facebook Pages

Jon Loomer

Up until now, Facebook has allowed brands to use call-to-action buttons on their posts and pages, but the actions were limited. Facebook’s latest announcement puts power behind the buttons placed on pages. Integrate with Third Party Services.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Everything You Need To Know About Online Community Management

SocialFish

DON’T BE LEFT OUT! JOIN THE 150+ ASSOCIATION EXECUTIVES WHO HAVE TAKEN THIS PROGRAM! I’ve partnered with Ben Martin of Online Community Results to offer an on-demand, crash course on the Essentials on Online Community Management (EOCM).

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Why An ERP Performs Better In The Cloud

The Realtime Report

Why An ERP Performs Better In The Cloud. There are so many ERP (enterprise resource planning) options currently on the market that it’s easy for enterprises to find one perfectly suited to their unique requirements.

Facebook Location Pages: What Brands Need to Know

Ignite Social Media

Earlier this year, Facebook launched location Pages. These Pages allow an administrator of a multi-location company to manage all store locations in one place on the platform.

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Association Social Media Jobs 10/15

SocialFish

The SocialFish job board is live! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology.

#SocialPR Spotlight: Danielle Heiny

Waxing UnLyrical

Today’s Social PR Spotlight is on Danielle Heiny, who I haven’t known very long, but who’s impressed me a great deal with her persistence – that’s half the game anywhere, right? Danielle actually won a seat to The Social PR Virtuoso earlier this year.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why Social Media Is Important for Content Marketing

agora pulse

You spend hours researching, writing, designing and publishing that awesome piece of content but are you getting the best results for all your hard work? Social media and content marketing go together like tea and digestive biscuits and one without the other just won’t work.

3 Ways to Use Facebook Offers this Holiday Season

Ignite Social Media

Facebook recently made some exciting updates to Offers for the first time in a long time. With the holidays just around the corner, and everyone looking to make the most out of their budget, Facebook Offers could be a tactic to get your product or service into the hands of consumers.

Attention all business book enthusiasts!

SocialFish

Do you love to read? I do! I read an absolute ton in airplanes and during the summer at the pool… yes, that’s basically when I find the time. Sigh. I also have a big pile of books on my desk that I want to get to (Sound familiar? I know you do too!)…

What Makes People Bounce Off Websites?

The Realtime Report

What Makes People Bounce Off Websites? You checked your website’s analytics figures today and the results showed there were thousands of visitors to your website. It’s the same story every day: High traffic volume but very few people actually making purchases. Why could that be?

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Cryptocurrency should appeal to regulators

Buzz Marketing for Technology

This has been a great series of conversations with cryptocurrency expert Alex Tapscott, and we’re just about done. Alex is founder and CEO of Northwest Passage Ventures and coauthor—with his dad, business theorist Don Tapscott— of the book “ The Trust Protocol: How Blockchain Technology Will Change Money, Business and the World.”

Is Virtual Reality Finally Ready To Be Social?

Ignite Social Media

Maybe…no, not really. Perhaps. I don’t know. Read on. I’ve been going back and forth on virtual reality’s “has arrived” moment for well over a couple of decades. This picture, incidentally, was taken back in 1989. That’s not me, btw.

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Social Media Budget Tips for Those Who Don’t Want to Wing It

agora pulse

As a marketing agency, we’ve learned that social media marketing isn’t free. We need a solid social media budget that allows for content creation, scheduling tools, graphic design, and advertising.

50 Metrics To Measure Your Content Marketing Campaign

Meltwater

The effectiveness of your content marketing campaign depends on hundreds of factors—your audience, your tone,… Read More.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Top RankBrain Optimization Tips to Skyrocket Your Positions in Google

Kikolani

SEOs, keen to get quick results and Google, have been waging a battle that has been ongoing since 1998. Google’s roots extend back to a research project by Sergey Brin and Larry Page , way back in 1996 nicknamed “BackRub”. The birth of the PageRank algorithm is pretty interesting.

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Facebook Launches a New Social Network | Social You Should Know

Ignite Social Media

This week we see Facebook release a brand new social network aimed at white-collar enterprise workers, proof that Messenger bots are going to be the latest rage (whether we need them or not), and data showing us how many users are viewing Instagram Stories.

Do Third Party Publishing Apps Impact Facebook Reach?

agora pulse

A Myth? A Legend? Third Party Apps and the Truth! Let’s get to bottom of the question “Do third party apps actually impact Facebook reach?”.

7 Creative Content Marketing Strategies That Are Absolutely Crushing It

Meltwater

The Nobel Prize isn’t won with a single flash of insight. Those who have achieved… Read More.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Best Link Building Strategies for Your Blog

Kikolani

You have your blog up and running, now you need to start building links to it; what are the best strategies for that? We have some strategies to help you with good link building strategies to help you get the best links for your blog. Why are links important?

Facebook Call to Action Buttons get a BIG update

Janet Fouts

Facebook made call to action buttons much more useful for your business page. Check out the new options. Facebook

How to Use Instagram on Your Desktop

Jenn's Trends

If you’re a business owner or marketer, chances are you spend more time on your computer at work than you do on your smartphone. Which can make managing Instagram moderately frustrating.

Measuring Every Aspect of PR’s Impact—Even Press Releases

Meltwater

You put a lot of work into crafting your press release. You hope it will… Read More.

Catch Us Live on Facebook for Holiday Social Media Tips and Tricks

Ignite Social Media

Holiday content is kicking into high gear, and an effective holiday social media strategy contains much more than just great content.

Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts

Pam Moore

The days of slamming out content that looks, smells and feels like what everyone else is writing are over and done. I recently saw a video and blog post from a leader in the social marketing space offering tips to generate new ideas for content blog writing.

You Do Not Have To Blog Every Day (gasp!)

The Social Media Hat

It's common to be told that for your blog to be successful you have to blog every day. that's simply not the truth

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Sidekick 11/6-11/12

Meltwater

Brace yourself, fellow Americans: E-Day is coming. Election Day, that is. Social media will be… Read More.