Sat.Apr 02, 2016 - Fri.Apr 08, 2016

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

If you work in Social PR today (and there’s a strong chance you do, if you’re reading this post), you might be hard-pressed to remember the “medieval times” of the PR world. You know… the “old” days, back when we didn’t have social media.

How Snapchat is Revolutionizing Modern Day Advertising for Nonprofits


Social media in general has had a profound impact on the way that people interact and do business, but many people have overlooked its effects on nonprofits.

We’re Hiring A Social Media Coordinator


We are currently seeking seeking to fill a full-time entry level social media coordinator position within our company. Could it be you or someone you know? PRIMARY RESPONSIBILITIES. Create monthly content calendars of status updates and images for clients’ social media channels.

4 Social Media Tactics That Are Going Away Like the Landline

Convince & Convert

Do you remember when everyone had a landline? In fact, I remember the days when a phone number with a nine was a thorn in your side because it took longer to dial. It wasn’t that long ago.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

3 Things Puppies and Kittens Taught Me About Becoming Influential

Waxing UnLyrical

Apart from bringing #allthefeels, is it at all possible for puppies and kittens to give Social PR pros lessons on becoming influential? As the ASPCA marks its 150 th anniversary this Sunday , I couldn’t help but reflect on what I learned during, and after, my time at this extraordinary institution.

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Social Media Updates: March


March saw a few relevant new social media updates that will help you to be more effective, resourceful and efficient in your social media marketing for your business. Here we go…. Facebook.

Why 2016 Will Be the Year of Video Marketing

Convince & Convert

January has come and gone, and February slipped out the door right behind it. Now it’s March, and you’re probably working hard to implement all those new campaigns and initiatives you developed in December. But did you set the right goals? And are you using the right tools to achieve those goals?

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Monday Roundup: Personality, PR, and Influence

Waxing UnLyrical

While “larger than life” personalities have always drawn attention, it seems we’re really living in an era where personality often trumps almost everything else. And today more than ever, brands are exhorted to “show some personality.”

Prioritize, Focus and Be Patient for Business and Life Success

Pam Moore

Do you ever feel as though you are going through the motions, maybe even working what may seem like 24 hours a day, 7 days a week, yet the results are not bearing the fruits of your labor? We all have the same 24 hours in a day. It’s how we use the hours that matters most.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook 20-Percent Text Rule: Is It Changing?

Jon Loomer

I can’t even tell you the number of times I’ve been tweeted, emailed or messaged about the supposed obliteration of the Facebook 20-percent text rule in ad images during the past week. People hate that rule, and some were stumbling on evidence that it was no more.

GaggleAMP: The ‘secret weapon of online influence’

Powerful tool can kick-start a content marketing campaign. Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, nonprofits, educators, journalists, Web publishers.

How to Boost Social Media Engagement with Influencer Marketing

Waxing UnLyrical

Guest Post by Jessica Davis. Influencer marketing is more than just a buzzword. According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns.

5 Things To Completely Revamp And Improve Your Digital Marketing


Everything changes in this world. Some things change for good and others not for good. However, you have to keep changing and improving your digital marketing strategies because this will only be for your good.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Three Key Reasons Why User Generated Content Works for Influencer Marketing

Talkwalker SM

Influencer marketing and user generated content (UGC) are rapidly becoming the most widely-used online marketing strategies.

The Best Video Content for Every Step of the Marketing Funnel

Convince & Convert

Take yourself back to your childhood chemistry lessons. I bet at least once your teacher droned on about how heating up a substance would make the particles in it move faster. What has this got to do with video content marketing?

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5 Tips For Effective Invoicing

The Realtime Report

5 Tips For Effective Invoicing. Invoicing is a vital part of maintaining a healthy cash flow, and, subsequently, a healthy business. Especially if your business is new or on the small side, the time it takes for you to receive payments can determine your business’s ultimate success or failure.

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Google Continuing to Allow Alternative Characters in Title Tags

Bill Hartzer

In the Google search results, I’m still seeing some alternative characters show up at the beginning of the title tags in some results. Looks like the cases I have come across are all search engine spam results, but the fact that these characters are even being allowed is a mystery to me.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Is Snapchat Right For Your Business?

Jenn's Trends

One of the biggest trends in social media right now is Snapchat. Everyone is talking about it. A lot of people are using it. You may even have an account or be using it for personal use. But how do you know if Snapchat is right for your business?

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An Expert’s Guide to How to Get SEO Right

Convince & Convert

When it comes to bettering your website’s search engine ranking, the importance of following good SEO practices cannot be emphasized enough. Sydney-based Andrew Raso has a similar opinion.

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7 Things to Look For When Hiring an Illustrator for Your Blog


The work of digital illustrators. Gratisography. This may sound a bit obvious, but the world of illustration is much bigger than you probably think.

7 Warning Signs That Your Blog Needs Better Social Media Management


There is no one way to do social media right, but there are a million ways to get it wrong. When it comes to promoting your blog, growing your audience and building relationships with readers in your niche, there are some things that will definitely put you in the black book.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How To Check Your Hidden Facebook Inbox

The Social Media Hat

Social Media How To Check Your Hidden Facebook Inbox. When Facebook made adjustments to how incoming messages were handled and sorted, millions of users were thrilled to no longer have to check that pesky Other box. No more missed messages, right? Turns out, that's not actually the case.

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The New Kind of Customer Loyalty Your Company Needs

Convince & Convert

Image via Unsplash. It has been predicted that by 2020, price and product will no longer represent a brand’s biggest advantage for standing out in a crowded marketplace. Instead, the key differentiator will be a brand’s ability to deliver the best possible customer experience.

Why Spreading Yourself Too Thin on Social Media Can Lead to Disaster


Everyone has heard about how great social media is and how it’s the number one way to get ranked on Google AND reach your target audience. It’s the marketer’s dream when it goes well because it allows you to achieve your goal of reaching the threshold of appealing to a user within 8 seconds.

Data Maturity Quiz: Are You a Data Dinosaur?

Talkwalker SM

For businesses around the world, the vast volumes of data produced every day are forcing companies to think seriously about how they deal with data. According to a recent report from Forbes and McKinsey, around 90% of organizations now report medium to high levels of investment in big data analytics.

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5 Things To Completely Revamp And Improve Your Digital Marketing


Everything changes in this world. Some things change for good and others not for good. However, you have to keep The post 5 Things To Completely Revamp And Improve Your Digital Marketing appeared first on Kikolani.

How to Plan and Create Awesome eCommerce Content

Convince & Convert

When starting an online store, content is a frequently underrated yet vital aspect of the website creation process.

Hey, Rockstar! Get your Music Business Break with SoundCloud!


With the recent announcement of SoundCloud’s partnership with Sony Music, the music sharing platform has become an even more legitimate place to break into the music business. It already had a tremendous ability to merge music with social media, and bands with fans.

Increasing The Interactivity Of Your Site Is A Profitable Idea


If you are the new owner of a small Internet-based business, you’ll want to know all the details of every trick you can use to increase the interactivity of your website.

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