Sat.Feb 27, 2016 - Fri.Mar 04, 2016

5 Social Media & Digital Marketing “Must Haves” for 2016


With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first.

[Cool Infographic Friday] The Rise of Social Retail


Did you know that the social web traffic to e-commerce websites is expanding at a rate that is much faster than the majority of the other referral traffic channels for e-commerce? In fact, almost 2% of all e-commerce traffic in the US is coming from social.

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Across the USA by Train… With Kids and For $0

Techipedia: Tamar Weinberg

This post isn’t about anything I normally write about. However, another viral post stemmed my desire to write about my own train experience. This is my opinion of an exciting opportunity that I encourage you to experience at least once in your lifetime.

Monday Roundup: Optimizing Your Campaigns

Waxing UnLyrical

Campaigns and events take a lot of planning and effort. So why not make the most of them… right? Here are some ideas on how to optimize your campaigns… and on a day that comes only once every four years, no less! 8 Google AdWords Hacks That’ll Double Your Conversion Rate.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Ultimate Guide to Infographic Marketing

Convince & Convert

In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago.

More Trending

Advice for startups: Focus on your super-fans

Taylor Swift brought fans to her house, baked them cookies and invited them to her concerts for free, said Jordan Stone, CEO of Huckle. At Launch Festival, a top marketer discusses the importance of engaging your top brand advocates.

#WonderWomen: Three Ways to Reclaim Ourselves

Waxing UnLyrical

If you interact with me on social platforms – online or IRL – you probably know that I love traveling; both for pleasure, as well as for work. In fact, my long-term goal is to be able to teach and train all over the world; I’m one of those people with one foot in the U.S.

I Need Your Help Today

Convince & Convert

My new book, Hug Your Haters: How to Embrace Complaints and Keep Your Customers launches today and I need your help. If you haven’t purchased a copy yet (many of you have, thank you!) please do so today at Amazon. Why I Wrote This Book.

How To Create More Content, Faster, Without Sacrificing on Quality


Every time I come across a blogger who is able to write every day, or who produces a new ebook once or twice a month, I feel an overwhelming jealousy. When I first got started, I was lucky if I could write a post twice a week and remain at the top of my quality game.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Helping Businesses Create Videos

Bill Hartzer

Facebook is helping its advertisers create videos about their businesses. The videos are fairly short, typically about under 30 seconds, and are the business owner (or page owner) can customize it to their liking.

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Celebrating Women on International Women’s Day … and Every Day

Waxing UnLyrical

Guest Post by Deirdre Breakenridge. International Women’s Day – coming up in less than a week – is a time to recognize women around the world for their achievements. They may be well-respected and powerful women who are changing the world economically, socially or politically.

Why Getting a Little Emotional Helps Grow Your Influence Marketing Program

Convince & Convert

A Little Sunshine Goes a Long Way. Are influence and advocacy marketing the gifts that keep on giving? Yes, yes they are. And knowing how to tap into pre-existing fans and authentic emotional stories gives you even more.

Engagement on Facebook Custom Audiences: Do You Have This?

Jon Loomer

I live a simple life in which I’m excited by simple things. I sat down tonight to complete a process I started a few hours earlier of creating Website Custom Audiences and Saved Audiences when I spotted something new… Do you see it?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Search Engine Optimization Guide for Better Business Online


Do you know how many websites are published each day? Any ideas? Well, it is over a million. That means 46 people have pressed ‘publish’ by the time you read these four sentences. This makes it tough to stand out.

10 Pinterest Apps for Mobile Marketing!


Pinterest is the visual bookmarking tool with incredible marketing potential. If there’s one defining characteristic about people who use Pinterest it’s this: They are pinning things which they want to buy in the future. It’s a daydreamers social media platform.

How to Uncover a B2B Brand Voice That Isn’t Boring

Convince & Convert

Image via The B2B world can feel quite stiff sometimes. And while we all technically know that it doesn’t have to be that way, we find ourselves defaulting to that stiffness within our marketing, over and over again.

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3 Live Event Marketing Tips from Gucci’s Social Dominance at Oscars 2016

Talkwalker SM

There are few annual events that can attract a mass audience like the Oscars. Social media hype around the ceremony was substantial with around 12.5 million uses of the hashtag #Oscars , proving that brands need to take advantage of this massive moment on television.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Broken Leg & Car-Volkswagen & Bharti Axa Atyaachaar- Best Practices In Marketing & Customer Support?

Atom Thought

Brands are all about trust. More so in India and save HLL & P&G most MNC brands in India are in serious need of building some serious trust assets. MNC car manufacturers like Volkswagen have a very low adoption share in India, there sales are peanuts compared to Maruti and maybe Hyundai. People who are. Digital Insight Digital Learning

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The Hidden Insights of SEO


The web world is no longer a ‘web-like-quest’. Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. The intention was clear to drive traffic and improve online ranking. However the boulevard turned to be a secret pathway as Google didn’t like it.

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How CMOs Can Prove the ROI of Tech Investments

Convince & Convert

Image via Unsplash. Technology used to be only a concern of the IT department, but these days, even the most entry-level employee is expected to have basic knowledge of online tools. It’s a field so important, it’s spread across all teams within an organization.

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50 Shortcuts to Create Visual Content for Social Media

Socially Sorted

Time. We all want more of it. So h ow can you fast-track your visual content creation so you can free time up for yourself? In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. .

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Ultimate Guide to the Best Social Media Image Sizes

Rebekah Radice

Ever wonder what the best social media image sizes are for each social network? Or how to make sure elements within your cover photos and posts meet the site specifications? In a world where change is constant, keeping up can feel next to impossible.

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How a Global Telecoms Giant Uses Talkwalker Social Listening for Crisis Management

Talkwalker SM

In today’s sprawling digital world, monitoring a brand’s image and sentiment across a myriad of social media and online platforms isn’t the simplest of tasks, especially for leading global corporations like Deutsche Telekom.

Which People Skills Are Most Important in Social Media?

Convince & Convert

You Can’t Fake Authenticity. While technology and the way we communicate evolves at a rapid pace, there are some things that stay the same. Mainly, the importance of people skills. This is true for both people and businesses alike.

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Turning Employees into Brand Advocates: Gaining Followers through Employee Socials


Employee socials are a great way of getting your workforce excited about the brand they work for. Too long have companies overlooked their employees. After all, why would they care about selling something to the people already working for the company?

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6 Tips On How To Use #HashTags On Your Facebook

Social Media Network Marketing

6 Tips On How To Use #HashTags On Your Facebook

Cheat Sheet: Social Media Ad Metrics & Formulas


Here’s a handy cheat sheet for common social media ad metrics and the formulas used to derive them. Reach. The unique number of people who saw your ad. Impressions. The total number of times your ad was seen.

How #SocialDisruptSMW Stole the Show at Social Media Week

Convince & Convert

All week long, we have been covering Social Media Week in New York City on our blog and across the Zignal Labs social channels. Here is a look at what is driving the conversation in The City so Nice, They Named it Twice. Total Mentions.

10 Pinterest Apps for Mobile Marketing!


Pinterest is the visual bookmarking tool with incredible marketing potential. If there’s one defining characteristic about people who use Pinterest it’s this: They are pinning things which they want to buy in the future. It’s a daydreamers social media platform.