yMarketingMatters

FEBRUARY 8, 2016

The first month of 2016 is behind us and we’re already in February! There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Facebook. Facebook Introduces Audience Optimization for Publishers: Do you want more organic engagement for your posts?

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Firebelly

FEBRUARY 8, 2016

We’re excited to announce that Heather Chapman has joined the Firebelly team as a social media manager. Get to know a little bit about her below! Favorite social networks: Snapchat and Pinterest. Most-used hashtag: #MyKindOfCrazy. Favorite emoji: Thoughts on selfie sticks: I don’t own one, but do what you’ve gotta do. My wing span is pretty legit.

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Buzz Marketing for Technology

FEBRUARY 10, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Listening: Harness Marketing Insights from Consumer Conversations. This webinar featured Kevin Hack (@ kevinhack ) head of Social Intelligence in Global Digital Marketing Advancement at The Hershey Company, Kendra Simpson (@ Kfoley ) Director of Communications at Kohler Company, Drew Neisser (@ DrewNeisser ) founder and CEO of Renegade and Will McInnes (@ willm

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Waxing UnLyrical

FEBRUARY 12, 2016

Even though it has “Lent” in the title, this is not a religious post, I promise. This past week, many people around the world observed Ash Wednesday , the official start of Lent in the Christian calendar. They possibly went to church, prayed, had a priest mark their forehead with ashes… all in all, making it a pretty quiet and reflective day.

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Webbiquity SMM

FEBRUARY 11, 2016

Guest post by Philip Masterson. Digital marketing is growing rapidly. It’s the primary channel for every startup, given its expansive reach and capability to provide quick and detailed results. Compared to traditional marketing mediums, digital marketing is definitely cheaper, too. So far, so good. However, like everything else, there are horror stories that haunt digital marketing too.

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Convince & Convert

FEBRUARY 9, 2016

Image via BigStockPhoto.com. I worked with Edison Research to design a study of the science of complaints that ultimately powered my new book, Hug Your Haters (visit HugYourHaters.com now to order and receive exclusive bonuses not available anywhere else, or ever again ). When I first conceived this project, I anticipated a far different set of findings.

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Waxing UnLyrical

FEBRUARY 8, 2016

Homies! You gearing up for V-Day? Whether you’re a Valentine’s Day nut or BUT (<< see what I did there??), you don’t need to be Prince Charming to show some love to your customers. “Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. 1. Valentine’s Day Campaign Tips For 2016.

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Ari Herzog

FEBRUARY 8, 2016

In the 14 years since purchasing ariherzog.com, I’ve paid several companies for web hosting. From GoDaddy to Tubu to HostGator and probably others in between, SiteGround is the latest — and I’m pleased to share why. To the uninitiated, content doesn’t exist on its own but resides on servers that are connected to the internet and eventually can be seen on your computer or mobile device.

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Convince & Convert

FEBRUARY 8, 2016

There it is, hanging on the wall, staring us down—its massive, white face with a blank, squeaky-clean stare. Sitting in its shadow, we spitball and brainstorm while leaning back into the most ergonomically creative position (sneakers up on the table). It’s our ritual, our process, and the way we tackle each new piece of content. But we need to ask ourselves: with the amount of content we must produce, is the same old process we’ve done for years the best way to move forward?

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Bill Hartzer

FEBRUARY 9, 2016

Today, Tuesday, February 9th, is Safer Internet Day. I honestly didn’t realize that it was Safer Internet Day yet, until a friend of mine posted about Google giving us 2 extra GB of data in our Google Drive accounts. If you do a quick 2 minute security check of your Google Account, Google will reward you with extra storage space (which they normally charge for).

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Waxing UnLyrical

FEBRUARY 10, 2016

Guest Post by Jayme Soulati. If you’re a marketer who reads the lovely Shonali Burke’s tomes on Waxing UnLyrical and beyond, then you’re probably managing daily disruption, following thought leaders as they jump to SnapChat (and wondering why), watching podcasters use Blab to video an audio, all the while trying to meet client demands. Am I right? Whew.

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Talkwalker SM

FEBRUARY 8, 2016

The Super Bowl is one of the biggest global events for both the sporting world and for brands. While it’s just two teams that go head to head on the field, for global players from Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. When such large sums of money are being invested into Super Bowl ad campaigns, going viral is pretty much a must, so we decided to use social media analytics to take a look at the lessons brands

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Convince & Convert

FEBRUARY 9, 2016

Social Speed Dating. Social media can seem like a never-ending round of speed dating. Every day/hour/minute/second can be filled with new people with whom you need to forge a relationship from (near) scratch. Once that intro is made and the connection established, it has to be cultivated and sustained through product changes and launches, employee turnover, and a revolving door of seasonal trends in your marketplace.

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Bill Hartzer

FEBRUARY 11, 2016

I have run across some confusion recently about the Google Change of Address Tool , which I wrote about recently. While the Change of Address tool is still broken in my opinion, it’s important to note that the tool is only really meant for moving from one domain name to another. If you are changing your website from HTTP to HTTPs, then you really do not need to use the Google Change of Address tool.

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Idaconcpts

FEBRUARY 11, 2016

By now you should have already received a notice from your financial institutions about updating your debit or credit cards with EMV technology. Cards equipped with “chip” technology have played a key role in reducing payment fraud in many countries, including England where counterfeit card fraud on locally-issued cards went down from a high of 169.8 billion euros in 2008 to 47.8 million euros in 2014.

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Ari Herzog

FEBRUARY 9, 2016

This Twitter screenshot shows my follower to following ratio during the initial weeks of 2016. Courtesy of third-party analytics , you can see a marked increase in the number I follow and a slight increase in the number following me. The “dip” of followers is intentional as those are forced unfollows, a concept I discovered last year. It’s an automated process via Tweepi that enables me to choose inactive accounts that I don’t want following me.

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Talkwalker SM

FEBRUARY 8, 2016

New York Fashion Week is about to start, and with over 75% of luxury fans using social media, the luxury discussion is going strong on social. To help luxury brands cut through this noise – Dior was mentioned over 1.1 million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing.

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Bill Hartzer

FEBRUARY 11, 2016

It looks to me like Google has, just recently, remove the link: search operator on Google. If you search for any website’s links using Google, there aren’t any search results. So, for example, a search for link:google.com shows no results: So, most websites (or the main ones I have tried) show no results if you try to look up the links to a website in Google.

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Social Media Network Marketing

FEBRUARY 6, 2016

Gaining Followers has become a Trend. Many People see the Number of Followers as a benchmark of Popularity and 'Good Branding'. However there is no use of having a million Followers when your ROI is not going anywhere. Infact if you do have lots of Followers do a quick check and see if they are Genuine Humans or Fake Accounts and Bots. Social Media is about Relationship, be it Twitter, Facebook , the recently launched TSU [which has over 2 Million People] and so on.

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Convince & Convert

FEBRUARY 11, 2016

The Evolution of Dance (and YouTube). Ten years ago, before the dawn of the big man on video campus (YouTube), Judson Laipply filmed himself doing a dance routine that was a comedic bit for one of his motivational speeches. He needed a way to post it on his Myspace page (remember those days?), so he chose YouTube as his video service because of its user-friendly layout.

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Devumi

FEBRUARY 10, 2016

While some SEO experts are still trying to figure Twitter out, there are a handful that have been doing it right for a long time. These people have huge audiences of followers and provide great information for users. By examining how these SEO experts excel, you can turn your own Twitter feed around. You might […]. The post SEO Experts Harness the Power of Twitter appeared first on Devumi.

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Amy Porterfield

FEBRUARY 10, 2016

Today we’re diving into a new aspect of Facebook marketing that may very well surprise you! If you’ve hosted a webinar or an online course, you have probably also created a private Facebook group as a bonus for your clients. In addition to offering extra support and relationship, private Facebook groups are an amazing way […]. The post #97: How to Grow a Profitable Facebook Group appeared first on Amy Porterfield | Online Marketing Expert.

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Social Media Network Marketing

FEBRUARY 8, 2016

Finally Facebook has apologized to TSU. Now TSU Links can be put across on Facebook. TSU is a competition to Facebook. TSU is only about 12 months old and yet has amassed some impressive numbers: 28 million visitors in its first year Over 1 billion pages views More than five million registered accounts around the world (bar mainland China). One-third of tsu’s traffic comes from North America, one-third is European/Australian/Russian/Japanese, and the last third is from the Middle East and the re

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Convince & Convert

FEBRUARY 10, 2016

What Is Your Brand’s Personality? What are archetypes? As the Swiss psychiatrist Carl Jung classified them, archetypes are a universal and subconscious concept, “images that are integrally connected to the individual by the bridge of emotions.”. Margaret Hartwell is well-versed in Jung’s psychology of archetypes and she brings her expertise to the Business of Story to apply this psychology to brand initiatives, creation, maintenance, and reinvention.

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Talkwalker SM

FEBRUARY 11, 2016

Valentine’s Day is almost upon us, and luxury brands are taking to social media to make the most out of the holiday. Using social listening , we’ve taken a quick snapshot of who’s leading the way so far. With 3.5m results over the past seven days , Valentine’s Day has already captured the hearts of many social media users. From February 7 to 8, the number of mentions increased by 50 %, and has gone up steadily ever since.

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Devumi

FEBRUARY 12, 2016

Quickly and easily creating LinkedIn Groups is something that anyone can do. LinkedIn has made it a priority to optimize their Groups ever since they created their platform as they knew one thing: Being social is what social media is all about! Yes, it’s nice to have a company page, and a personal profile, but […]. The post Using LinkedIn Groups to Market your Business appeared first on Devumi.

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Social Media Network Marketing

FEBRUARY 6, 2016

A Facebook Page which is not administered regularly becomes a free space for spammers

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Convince & Convert

FEBRUARY 10, 2016

What’s Trending? Heather Whaling launched Geben Communication in her dining room and successfully (and quickly!) turned it into an award-winning PR firm. As the company grew, she was able to shift her attention and focus to what she’s most passionate about—business development. She wants to make sure she and her clients are constantly pushing the envelope, so she does a lot of trend monitoring: checking out what the big companies are doing, what people are talking about, and which new idea

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Twist Image

FEBRUARY 7, 2016

Episode #500 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Episode 500. hard to imagine. It is a total pleasure to welcome Morgan Spurlock to the show. Most people know him for his amazing documentaries ( Super Size Me , Where in the World Is Osama bin Laden? , POM Wonderful Presents: The Greatest Movie Ever Sold , Comic-Con Episode IV: A Fan's Hope and One Direction: This Is Us ).

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Myrland Marketing

FEBRUARY 8, 2016

It’s over. Super Bowl 50 is now a part of history. Living in Indianapolis, I am very happy for Peyton Manning. Whatever he decides, and I think we all know what’s coming, he can go out on top, proud of the legacy he left behind in two cities that grew very fond of him. Enough About The Game! Aren’t we really here to talk about the ads?

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Social Media Network Marketing

FEBRUARY 6, 2016

One Bitcoin Price Is Rs.25537.12/- And $ 376.

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