Sat.Sep 05, 2015 - Fri.Sep 11, 2015

200+ Brilliant Content Marketing World Speakers (and Where to Find them on Twitter)

Visually SM

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. 8-11 in Cleveland. The event is expected to host more than 3,500 attendees and to feature more than 120 hours of presentations, networking and entertainment. As a quick introduction to the fascinating people you’ll meet along the way, we’ve pulled together a list of more than 220 featured speakers whose presentations will encourage you to think outside the box about your work.

Social Media Management Must-Have: Sprout Social

Firebelly

I’m often asked about my favorite social media management tools. Starting with this post, I’ll be sharing them in a must-have series on our blog. Must-Have: Sprout Social. I’ve used many social media management systems over the years. Each has pros and cons, but Sprout Social is my favorite. I love the desktop and mobile app interfaces.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

To Do or to Act is the First Step to Successful Cross Cultural Communications

Waxing UnLyrical

Guest Post by Amith Prabhu. Last month, India celebrated its 69th Independence Day. In the last 25 years, this young democracy has seen many career options emerge, one of which is Public Relations. Almost all the leading global firms have made inroads into the country organically or inorganically. Career opportunities abound, both with consultancies and in-house. However, until recently, the options for cross-cultural communications to thrive were limited. India is like Europe in many ways.

How to Crush Writer’s Block and Rise Up Yet Again

Kikolani

Writing is habit before an art. It’s hard to create something that’s artful without first building the muscle.” – Ann Handly. Almost every writer has gone through this one phase when he can no longer write. The creativity in the head of the writer just gets blocked and he keeps staring at the blank screen or just sits holding the pen. This one condition is called writer’s block. Writer’s Block, a dread condition amongst writers. It’s a lockdown to their creative juices.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? The path toward all those goals may start behind the door with the “CEO” name plate on it. A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. To be fully effective, this presence will be separate from any marketing content but consistent with the message it contains.

200+ Brilliant Content Marketing World Speakers (and Where to Find them on Twitter)

Visually SM

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. 8-11 in Cleveland. The event is expected to host more than 3,500 attendees and to feature more than 120 hours of presentations, networking and entertainment. As a quick introduction to the fascinating people you’ll meet along the way, we’ve pulled together a list of more than 220 featured speakers whose presentations will encourage you to think outside the box about your work.

More Trending

What Do the Best Bloggers Have in Common?

Kikolani

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. Source: ProBlogger.net. In any case, a blogger must always identify the end-goal before beginning a write-up. Am I doing this out of passion? Do I want money or fame? What’s the purpose of my blog? Am I really educating my audience with this?

5 Innovative Brands Display an Unexpected Approach to Content

Convince & Convert

In a time when brands are constantly upping the innovation ante, the element of surprise goes a long way in delighting customers. From hidden listings to unique brand extensions and gaming experiences, learn how these five companies embraced the element of surprise and delivered unexpected content to delight their customers. Connect with KFC’s Founder on LinkedIn.

Who Has the Most Twitter Followers? How Can I Get More?

Devumi

Have you always wanted to have the most Twitter followers …EVER?!? Or maybe just the most Twitter followers amongst your friends? That’s a more realistic goal! I mean, I don’t want to squash your dreams, but the most popular account on Twitter currently has over 75 million followers! There’s nothing like looking at other people’s […]. The post Who Has the Most Twitter Followers? How Can I Get More? appeared first on Devumi.

Put Your Phone Down and Reboot Your Life

Ari Herzog

French scientists Sylvain Charron and Etienne Koechlin discovered our brains are weaker than we think. They conducted a functional magnetic resonance imaging experiment and proved that we are unable to divide our attention with more than two tasks at any given moment. Blame your frontopolar cortex for being incapable of multitasking. Joshua Becker appreciates the finer things in life.

iPad 106

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Funny Friday: What Twitter Needs

SocMed Sean

I know, it’s a bit snarky, but after seeing about 20 different “let me show you how to use Twitter” posts in my Twitter feed today, it just seems to me that there are apparently quite a few social media “experts” out there who don’t get that people using Twitter must already know how to use Twitter.

A 3-Step Guide to Cross-Device Customer Journey Mapping

Convince & Convert

We see a product advertised on TV , we find that product online, and then we purchase the product without doing any further research. If this sounds too easy, that’s because in the vast majority of cases, it is. Case in point? Only 2% of customers buy on their first visit to a website. Shoppers have moved beyond the behavior predicted by the traditional marketing funnel , and the customer’s path to purchase has become more of a winding road, with many more points of entry and exit.

Buy 105

Top SEO Do's And Don'ts To Try Out In 2015

Social Media Marketing

Search engine optimization was the key way of drawing visitors to the website and even today it is used as a preferred marketing tool, to get the message across to your potential customers. There are certain elements of search engine optimization which are important from the marketing point of view.

SEO 127

How a Cardboard Box Pays Tribute to 9/11

Ari Herzog

Six days after my 26th birthday, and 14 years ago tomorrow, Mom awoke me at 8:49 a.m. and said to turn on the TV. She said an airplane crashed into the World Trade Center. My ears perked. I turned down the prospect of sleeping to watch CNN. I don’t need to tell you my eyes were glued to that TV the rest of the morning. I channel surfed to gain different camera angles and unedited commentaries. I was addicted.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Megaposts vs. Themed Blog Series – Which Draw More Traffic?

Webbiquity SMM

We’ve all seen example of megaposts: multiple-thousand-word posts promising an exhaustive take on a topic. They carry titles like “The Comprehensive Guide to…” blah blah or “101 Ways to…” yada yada. People may click on them. And they definitely share them. But do they read them? Or do busy professionals really prefer “content snacking” to a big sit-down meal of information? Image credit: Buffer.

How to Use Video to Tell the Best Stories

Convince & Convert

Traditional Marketing Meets Visual Creativity. Hadassa Haack is a freelance content marketer, digital magazine editor, and producer/director of branded short films. She’s the owner of HadassaHaack.com, but specifically hasn’t started an agency because she wants the flexibility of being a freelancer and likes putting teams together as she goes.

Vimeo 100

8 Ways to Improve Your Social Media Marketing

Small Business Mavericks

Social media can be fun. It can also be rewarding, or distracting. But if you are using social media to promote your business, here are eight ways to make it pay off no matter how much time you spend on it. Create a posting schedule – You can keep your social media content focused by providing a calendar or content schedule.

Facebook Website Custom Audiences: A Definitive Guide for Remarketing

Jon Loomer

[For more on the upgraded Website Custom Audience pixel, read this post.]. The power of Facebook ads is found within the targeting. I don’t care how perfect the ad copy, imagery, bidding and optimization are, it’s imperative that you target the people most likely to perform your desired action. Who are those people? In most cases, they are those who have visited your website before. Those who have the most success with Facebook ads have mastered remarketing.

URL 97

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

7 Simple Ways to Improve Your SEO

Small Business Maverick

It’s not impossible to improve your search engine optimization. It isn’t easy either, however, it can be done with a few simple tweaks to your content. Here are seven simple ways to improve your SEO in just a few minutes each day. Write better titles/headlines – Blog post titles and article headlines are some of the most important elements on your web pages.

SEO 65

How Qantas Uses Employees to Tell the Brand Story

Convince & Convert

Entertainment + Digital = Innovation. Jo Boundy is the Head of Digital and Entertainment at Qantas Airways of Australia. You might think her job includes bartending and parties, given the entertainment piece, but in fact, entertainment was specifically paired with digital at Qantas to ensure the in-flight entertainment is making the same leaps and bounds in technology advancement as the rest of their digital communication. Jo oversees a team that handles quite the range of responsibilities.

Have You Listened To Your Audience? - Social Media

Social Media Network Marketing

Have You Listened To Your Audience? Social Media ​​ I Work As Freelance Social Media Network Professional, Blog ​ Article Writing, OnLine Research And Also Help People With The Knowledge Of Internet To Earn Money Via The Online World HERE ARE COUPLE OF LINKS FOR SOCIAL MEDIA AND ONLINE EARNING QUICK REFERENCE: ​1. KeyResources FOR BRANDS AND BUSINESS TO GET MAXIMUM EXPOSURE ON SOCIAL MEDIA AND #KeyResources FOR PEOPLE WHO WANT TO EARN ONLINE FROM HOME REGISTRATION IS FREE [link] 2.

Find Your StoryBrand

Twist Image

Episode #478 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Marketing is about telling great stories. Living a happy and successful life is about the stories we tell ourselves." This is how I started a post back in 2010, after reading Donald Miller 's book, A Million Miles In A Thousand Years (at the recommendation of Chris Brogan ).

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

8 Ways to Improve Your Social Media Marketing

Small Business Maverick

Social media can be fun. It can also be rewarding, or distracting. But if you are using social media to promote your business, here are eight ways to make it pay off no matter how much time you spend on it. Create a posting schedule – You can keep your social media content focused by providing a calendar or content schedule.

Does Your Content Marketing Pass the Mom Test?

Convince & Convert

Image via BigStockPhoto.com. Today, I had the honor of delivering a keynote address to more than 3,000 content marketers at the Content Marketing World 2015 event in Cleveland. For the first time in my long career as a speaker, I used no slides whatsoever. I just talked about where content marketing is going, and how content marketing professionals can continue to succeed… or fail to do so.

No Use Screaming 'Look At Me' - Social Media

Social Media Network Marketing

Look At Me ​​ I Work As Freelance Social Media Network Professional, Blog ​ Article Writing, OnLine Research And Also Help People With The Knowledge Of Internet To Earn Money Via The Online World HERE ARE COUPLE OF LINKS FOR SOCIAL MEDIA AND ONLINE EARNING QUICK REFERENCE: ​1. KeyResources FOR BRANDS AND BUSINESS TO GET MAXIMUM EXPOSURE ON SOCIAL MEDIA AND #KeyResources FOR PEOPLE WHO WANT TO EARN ONLINE FROM HOME REGISTRATION IS FREE [link] 2.

Getting Lost In YouTube Will Help You Find Your Content's Soul

Twist Image

I went down deep into the YouTube rabbit hole. I didn't think that I would ever get out. For me, it all starts with some random band that pops into my noggin' and the simple question: "what ever happened to." From there, the "recommended" finds on the righthand side of the screen becomes the burrowing tool for hours of enjoyment, discovery and inspiration.

The 9 Habits of Blogging to Increase Your Chances of Success

ProBlogger

This is a guest contribution from Jerry Low. There is one thing that all successful bloggers have in common with one another: Habits. They all have habits that keep them focused and productive no matter what else is going on. They can easily navigate the highs and lows of life and still keep blogging away. These habits force them to focus on things like learning new techniques consistently and seeking new knowledge about blogging, SEO and best practices. They also network with others restlessly.

Bridging the Skills-Gap with Competency-Based Learning

SocialFish

Post by Jack McGrath, President of Digitec Interactive. These guys are awesome, check out their new LMS platform here. ———– “Oh to be young and underemployed,” said no one ever. Yet this is the case for many entering the workforce today. In the eLearning industry we call this the skills-gap crisis, and it affects both college graduates and skilled trade workers alike. According to a 2013 Talent Shortage Survey conducted by ManpowerGroup, 39% of U.S.

How to Scan Anything You Want Into Minecraft Using Sprout by HP

Stay N' Alive

https://www.youtube.com/embed/fk8Ssw1Cw60?feature=player_embedded. feature=player_embedded. A couple months ago, I was lucky enough to be one of a few that were selected to receive a Sprout by HP. As part of the criteria, they wanted me to come up with some ideas for cool things I could build and make using the device, which has a 3D scanner built in. I got my Sprout, and I’m loving every bit of it! The Sprout by HP comes with a touch mat and scanner, and also has a touch screen.

Six Links Worthy Of Your Attention #272

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

5 Tips for Optimising Facebook Ads Campaigns

ProBlogger

This is a guest contribution from Luke Moulton. Blogging about something you’re passionate about? chances are there are others just as passionate as you, and chances are, a high percentage of these people hang out on Facebook and share the stuff they’re passionate about. Using Facebook ads to reach your target audience can get people Liking and sharing your content, and kick-start your traffic if you’re just starting out.

The Impact of Millennials on Software Adoption

SocialFish

Maddie Grant, co-founder of Culture That Works , was a recent guest on the TechnologyAdvice Expert Interview Series to share her insight on the intersection of sales, marketing, and technology. The series, which is hosted by TechnologyAdvice’s Josh Bland, explores a variety of business and technology landscapes through conversations with industry leaders. In this episode we discuss why millennials are so optimistic (are they?), nonprofit CRM, and marketing automation deployment.