Sat.Mar 21, 2015 - Fri.Mar 27, 2015

Lessons learned from a PR life

Sherrilynne Starkie

Sometimes the work week flies by so quickly that at the end of the week, I’m not sure what I actually accomplished. Sure, I know how many hours I billed and how many new contracts came in. These are the success metrics of PR agency life.

13 Great Guides to Growing Your Blog Audience

Webbiquity SMM

You’ve put extensive effort into your business blog design, content strategy, research, and execution. Now—how you attract and retain a large audience? The short answer is to write great content and then promote it effectively. Simple—but not easy. Image credit: GreenPal.

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Don’t Mistake Activity for Effectiveness in Social Media

Direct Marketing Observations

The world of the content marketer/social media marketer is changing. I had mentioned in a previous post how it resets every day.

Celebrating Women In PR: Meet 3 Public Relations Trailblazers

Waxing UnLyrical

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How To Create A Successful Blog For A Business or E-Commerce Website

SocialFish

Many business owners and e-commerce site operators overlook the power of blogging, mostly because the traffic isn’t directed to their product or services pages, so they wonder “why bother?”. Yet, have you ever tried to promote or build links to your product pages? It’s not easy.

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More Trending

How Social Media Generates Sales You Can’t Track To Social Media

Firebelly

A friend recently tweeted a selfie of her holding a Starbucks coffee with the following caption: “There is just no iced coffee with sugar and cream that compares to @Starbucks.”

Monday Roundup: Renewing Your Business Strategy

Waxing UnLyrical

Spring has officially sprung. With the weather getting warmer (hopefully) and the days getting longer, you’re hardly alone if you feel a new rush of energy. And if you’re taking a few extra hours to dust off the winter blues, I won’t tell!

[RESOURCE] Creating a Culture of Innovation – 8 Ideas That Work at Google

SocialFish

Receive Your Complimentary White Paper NOW ! “ Creating a Culture of Innovation “ Eight ideas that work at Google. We don’t have a secret formula for innovation, but we do like to share our eight guiding principles and show how we apply them inside Google.

Why You Should Be Building Trust, Not Traffic

Convince & Convert

I have a friend in SEO who consistently pumps out posts about strategies to drive “massive traffic” to your blog or website. As any experienced marketer knows, nearly all of this traffic is represented by people who take a quick glance at a link and then never come back again.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Welcome to Blogging for Business Week!

Webbiquity SMM

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources.

No One Puts Social (PR) In a Corner

Waxing UnLyrical

As I was working on a strategy memo yesterday, I started noodling with Venn diagrams (I love those things) to illustrate what a truly social PR strategy should look like. Because I think we often talk about how such a program should work, but for a lot of people – clients included – it’s hard to really understand that unless there’s some kind of visualization involved.

Assessing Your Culture is Next on #CultureChat

SocialFish

This Thursday at 1pm ET we will host another #CultureChat on twitter, and the topic will be assessments.

The Key to Social Selling is Social, Not Selling

Convince & Convert

Image via BigStockPhoto.com The opportunity to make money on social is quickly being embraced by sales teams who are eager to incorporate social selling into their sales tactics.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Do you have to be a customer to leave a Yelp review? Nope!

Navolutions

Here’s a scary loophole to Yelp’s content guidelines: what if someone has an interaction with your business, but doesn’t actually do business with you?

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How Social Media Generates Sales You Can’t Track To Social Media

Firebelly

A friend recently tweeted a selfie of her holding a Starbucks coffee with the following caption: “There is just no iced coffee with sugar and cream that compares to @Starbucks.”

Data-Driven Millennials in the Social Sector

SocialFish

Are you a millennial that wants to make a real impact in the world? Do you pledge to make a difference that can be measured?

Data 218

5 Simple Tweaks to Optimize Your Form Conversion

Convince & Convert

When it comes to form conversions, small changes can make a big difference. A few minor modifications to your form’s design, messaging, or layout can lead to major gains.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

In-House Search Engine Marketing and Social Media Job Opening in Dallas

Bill Hartzer

I have a friend who currently has a job opening for a Search Engine Marketing / Search Engine Optimization / Social Media job in the Dallas, Texas area.

How Social Media Generates Sales You Can’t Track To Social Media

Firebelly

A friend recently tweeted a selfie of her holding a Starbucks coffee with the following caption: “There is just no iced coffee with sugar and cream that compares to @Starbucks.”

[Cool Infographic Friday] Awesomizing YouTube

SocialFish

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How to Turn B2B Prospects into Customers

Convince & Convert

You’ve successfully converted your B2B leads into prospects. Now, you have to close the deal and ensure that they become customers. With a little push and some nurturing, you can make it happen.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Google’s Own Mobile Results Ranking in Google

Bill Hartzer

Well, um, this is embarrassing. Especially at a time when Google is pushing the mobile version of websites, wanting all of us to make sure that our websites are mobile friendly by April 21st.

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QR Codes Are Good Acquisition Tools - Social Media

Social Media Network Marketing

QR Codes Are Good Acquisition Tools I Work As Freelance Social Media Network Professional And Review OnLine Earning Opportunities. ? HERE ARE COUPLE OF LINKS FOR SOCIAL MEDIA AND ONLINE EARNING QUICK REFERENCE: 1. T SU the Social Media Network has crossed the 3 million Users mark! ?

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Fetching Friday – 24 Posts on Marketing and Productivity

Kikolani

Fetching Friday is back for week thirteen of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. 26 Blogging Tools to Simplify Your Life: An A-Z List by Melanie Nelson. Content for Leads: How to Create Content That Spreads and Fills the Funnel by Michael Stelzner. The 10 New Rules Of Visual Content Marketing by Paul Bingham.

How to Create an Unforgettable Integrated Campaign

Convince & Convert

March 20, 2015 marked Europe’s largest solar eclipse since 1999 , with 90 percent of the sun covered in parts of the UK. Never one to shy away from a timely occasion, Oreo launched an integrated #oreoeclipse campaign targeted at consumers in the UK across print, out-of-home, and digital.

April Fools Joke: Not Provided Keywords Are Not Expanded to Google Webmaster Tools

Bill Hartzer

The Not Provided keywords are NOT being expanded to Google Webmaster Tools.

Google 117

4 Elements of Successful YouTube Marketing Videos

Devumi

It may not seem like it, but all YouTube marketing videos that see any sort of success share common traits. You may not feel like that after watching marketing videos as diverse as, say, Old Spice’s brand of oddity against Home Depot’s ‘Do it Yourself’ videos.

Different Roles In The Community - Social Media

Social Media Network Marketing

When we handle a set of Audience on Facebook, Twitter, TSU, LinkedIn and other Platforms it is important to understand them. This would be their Mindset, their User Attitude, Behavior OnLine and OffLine and so on.

What Marketers Need to Learn from the Entertainment Industry

Convince & Convert

Image via BigStockPhoto.com. Whatever business you think you are in, you are now in the entertainment industry—and most marketers are ill-prepared. It used to be so easy.