Sat.Jan 17, 2015 - Fri.Jan 23, 2015

Seven Simple – Yet Powerful – Tips to Grow Facebook Engagement


Guest post by Drew Bernard, CEO at ActionSprout. ———-. Can a few simple modifications to a social action drastically improve the number of supporters driven to action? Here’s a great example of how one organization improved the performance of their Facebook social actions by 300%.

28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity SMM

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches.

Content Creation – From Quantity to Quality


Nowadays, almost everyone agrees that on most Social Media networks content is king. However, content without context is just messages without any bond to your long-term brand strategy and audience.

PR Trends for 2015: 7 To Watch

Waxing UnLyrical

You know I’m not much of a forecaster. I leave that to weather people and roosters. So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. But then I started thinking.

Trends 213

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

[Cool Infographic Friday] 2015 Social Media Image Sizes


Bookmark this! —————– ( photo credit ). Cool Infographic Friday Implementation

More Trending

How to Create Time for Writing Great Content

Convince & Convert

Image via We all know about the many amazing benefits of blogging , writing, self-publishing, and other forms of content marketing. But one of the hardest parts is actually finding the time to sit down, write, and create content!

Weekly Roundup: Overcoming Obstacles with Measurement

Waxing UnLyrical

If you’re in the U.S., did you enjoy the first long weekend of 2015? What’s the point of measurement , exactly? I expounded not that long ago, but thought we’d pick up that thread today.

ROI 213

A Culture of Content


Really like this Altimeter deck. Click the webinar link for a replay. “When content becomes an ingrained part of an organization’s culture, content strategy functions like a well-oiled engine, producing, circulating, and begetting content, creating numerous efficiencies in the process.

Influencer Marketing – Part 1

Saying It Social

Influencer Marketing is an emerging method of advertising that is proving itself an effective and, for some brands, integral component of digital marketing strategy. Here is some background on why influencer marketing is now considered a highly effective form of advertising. The post Influencer Marketing – Part 1 appeared first on.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

EGC is the Key Content Marketing Trend

Convince & Convert

EGC is 2015’s most powerful marketing abbreviation. We’ve talked for years about UGC – user generated content – but now we find that perhaps the best source of great content is instead EGC – employee generated content.

Trends 164

12 Social Media Tools for Scheduling and Publishing Updates Compared


In the never ending search for tools to make social media management simpler, I decided to research several tools that The post 12 Social Media Tools for Scheduling and Publishing Updates Compared appeared first on Kikolani. Business Reviews Social Media

YOU’RE INVITED: Community Manager Appreciation Day, Washington DC #CMAD


Next Monday, January 26 is Community Manager Appreciation Day! How awesome is that? Community is what we all do, and we’re passionate about it. Let’s use this time to share our passion.

Influencer Marketing – Part 2

Saying It Social

This week, I would like to explore some influencer marketing mediums and platforms. If you have the room and budget to experiment with your marketing communications strategy, why not give your brand some authenticity and exposure to loyal audiences through influencer marketing? The post Influencer Marketing – Part 2 appeared first on. Content marketing Digital Marketing Instagram Snapchat Social Media Social Media Marketing Uncategorized

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Hack Your Email Growth Rate with This List-Building Tool

Convince & Convert

Image via Just how valuable is email to online marketers? The numbers tell the story: EmailExpert reports email marketing produces a $44.25 return for every $1 spent.

List 154

What Happens When You Type Into a Web Browser?

Bill Hartzer

Well, have you ever actually thought about it? What technically happens, “behind the scenes” so to speak, when you use your keyboard, type into your web browser, and hit the enter (return) key? Have you ever thought about it?

Types 109

The Future of Association Management Systems


What’s the future of AMS? This seems to be the question that has haunted association execs for more than 25 years when the initial association management system hit the not-for-profit marketplace.

System 228

Fetching Friday – 24 Posts on Marketing and Productivity


Fetching Friday is back for week four of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. 50 Amazing Resources That Will Make You a Better Writer by Jeff Haden. 5 Reasons Your Small Business Should Start a Podcast Today by Dan Newman. Think Like a Journalist to Create Compelling Content That Gets Noticed by Pratik Dholakiya.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

LinkedIn Tricks for Social Media Professionals

Convince & Convert

Tweetable Moments Treat your LinkedIn page like a website. It really is your online reputation. LinkedInExpert Tweet This. Next-Level Networking. Viveka von Rosen is known internationally as the LinkedIn Expert.

5 SEO Writing Techniques to Consider in 2015

Writtent Blog

SEO writing techniques? It might be 2015, but content and search engine optimization still go hand in hand. What’s the point of high quality writing that ends up on page 40 of Google’s search results? Nobody will see it.

SEO 101

Will TSU Come Close To Facebook? - Social Media

Social Media Network Marketing

TSU , pronounced Sue, has had a solid backing from venture capital company Sancus Capital Prive who invested $7 million. 50 Cent and NBA star Carmelo Anthony even jumped onto the social networking platform and so has the public.

FAQ 100

3 Decembers of Twitter Data

Ari Herzog

I invite you to rewind to December 2012, December 2013, and December 2014 and observe how my tweeting evolved… These tweets are from December 2012. These tweets are from December 2013. These tweets are from December 2014.

Data 141

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Win Instagram with Six Simple Tests

Convince & Convert

Image via They say that a picture is worth a thousand words. So if the average length of a word in the English language is five characters, and tweets can only be 140 characters, by that logic, one Instagram can convey the same emotion as roughly 35 tweets.

The 11 Key Elements of Amazing Copywriting

Writtent Blog

Image source. I can always tell when I’m reading amazing copywriting by the drool pooling on my desk. It happens when I read blogs like this one from Writtent’s very own Karri Stover or from HubSpot’s Marketing Blog. Those guys are just so darn good at what they do.

Where to Find Twitter Trending Topics for your Online Marketing


Marketing with Twitter trending topics is a strategy that combines careful planning, even more careful research, and a bit of dumb luck. The first two aspects are what I will be looking at here.

The Role of Paper Today


Over the past 15 years, more and more companies are strongly recommending to customers that they quit requesting information on paper. Instead, companies are suggesting that people can get information digitally.

Going Programmatic to Get Your Content Seen

Convince & Convert

Image via Is Red Bull a media company or a beverage company? It’s a question that’s been raised quite a few times in recent years.

Social Networking In Your Face

Ari Herzog

Jena Kingsley is the latest in a series of comedians to poke fun at social networking systems by forcefully interacting with people in public places and proving that our online lives are silly when taken literally. Facebook has a little-used function called a poke.

Make Money on SoundCloud: RouteNote & SoundCloud Merger


Everyone seems to want to make money on SoundCloud. Record labels are salivating at the chance to get at more money through online monetization. And, heck, even the artists themselves might get a slice.

This tool will fix your diary management

Absolute PA

As you know I’m a big fan of anything which streamlines processes and saves my precious time ( read more here about how I work a 30 hour week). Plus, when I find something worth shouting about, I do it!

Tools 91