Sat.Jun 22, 2013 - Fri.Jun 28, 2013

Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia.

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[COMIC] The Facebook Quota

SocMed Sean

While I do love connecting with my friends, family and colleagues on Facebook, sometimes the drama of the social network gets to be a bit too much. If you think about it, Facebook has essentially replaced the drama of the television “soap opera” with the drama of real life.

Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

I know. It’s been way too long since you’ve had a dose of #measurePR, be it the chat or a recap. I have no excuse other than to tell you I’ve been dealing with a whole lot of S.T.U.F.F.

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Best Practices for Nonprofit Video


Finally had a few minutes to dig into Into Focus , the new benchmark and best practices report by our friends at See3. And it’s AWESOME.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Instagram or Vine?

Sherrilynne Starkie

Instagram or Vine? Which one will win? Instagram VS. Vine infographic. Related posts: Does Facebook affect your brain? Pinterest for business. Are professional communicators normal? PLEASE LIKE MY FACEBOOK PAGE. Related articles.

More Trending

Smart Measurement For Creative People

Waxing UnLyrical

Guest Post by Angie Picardo. There are many competent, successful business owners who are afraid of numbers. Yet, numbers are what help you to understand the impact of different tactics. Image: Rich Bowen via Flickr, CC 2.0.

Innovation in Healthcare Social Media


ICF is doing a lot of great work around innovation in healthcare IT, as well as exploring how social media can help push the healthcare industry forward. Here are some awesome free resources for you to check out: Innovation from Within [WHITE PAPER]. “The healthcare industry is in flux.

7 Things to Do to Improve Your LinkedIn Profile

The Social Media Incubator

Many businesses and their employees look for guidance when it comes to setting up and improving their LinkedIn pages. LinkedIn can help individuals and businesses get connected within their field. Therefore, it’s very important to keep your LinkedIn page up to date.

11 Google Reader Alternatives to Consider


July 1st is just about here, so if you haven’t already, now is the time to choose your alternative RSS reader of choice to replace Google Reader. Since I last wrote about Google Reader alternatives, more services have sprung up to fill the voie.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Monday Roundup: SEO Tips

Waxing UnLyrical

Well, summer officially arrived on Friday, and with it, the longest day of the year. So it’s all downhill from here. Don’t you just love Mondays? Image: Kara Harms via Flickr, CC 2.0. On today’s roundup, we’re talking SEO (search engine optimization).

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How One Fund Boston Used Crowdfunding and Social Media to Exceed Their Fundraising Goal – in Less Than a Week


In light of tragedy and disaster, crowdfunding can be a particularly successful fundraising strategy if a multi-channel approach is taken. The One Fund Boston was formed in response to the Boston Marathon bombings.

7 Mobile Marketing Stats That Will Blow Your Mind

Convince & Convert

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market.

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FTC Sends Letter to Search Engines Regarding Paid Ads Versus Natural Search Results

Bill Hartzer

The FTC has sent a letter to many of the major search engines, including AOL,, Bing, Blekko, DuckDuckGo, Google, and Yahoo!,

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

3 Free Online Tools for Customer Insights + Win a Copy of Youtility [GIVEAWAY]


This is a special guest spot by Jay Baer of Convince & Convert. Stop trying to be amazing online and start being useful. I don’t mean this in a Trojan-horse, “tweet that pretends to be useful but is actually a sales pitch” way. I mean a genuine, “how can we actually help you?”

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The dark side of community management


Since we’re on the topic of community management, check out this deck from the CR. For those of you who are community managers, do you recognize some of these frustrations?

How to Be Successful Across All Social Platforms

Convince & Convert

This Week in Social Media – 6/26/13

Social Media Marketing

A roundup of relevant links affecting our industry.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

3 Marketing Tools I Miss (and Their Alternatives)


Do you hate it when you invest your time and energy falling in love with what seems like the perfect marketing tool, only to have it bought out by a larger company and ruined or otherwise retired? I know I do, especially since I tend to write passionately about those tools that I find useful.

2013 State of Community Management Report Stresses Importance of Community Managers


Even though my current role is broader than community management, I’m still a community manager at heart and it’s still my passion.

31 People That Helped Create Youtility

Convince & Convert

Image from This is one of the most important posts I’ll ever write. My new book, Youtility: Why Smart Marketing is About Help Not Hype releases on Thursday in hardcover, Kindle, Nook and iBook. Audible audio version on the way.

What Does It Mean to Reboot Your Life?

Social Media Marketing

It''s not a typical question. But then again, Mitch Joel isn''t your typical author. I''ve had the pleasure of knowing Mitch for nearly a decade, and I''ve been constantly impressed with his prolific output, his thought leadership and his ability to ask some of the most insightful, probing questions.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Fetching Friday – 22 Marketing Links


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

Losing your marketing mojo and learning to love social media again

Absolute PA

Recently, I’ve been talking a lot about finding your marketing mojo and motivation during really busy spells and difficult times. These chats have been with my Twitter Brilliance peeps – in our forum, and on our monthly member’s call, with peers and mastermind friends.

Grey Poupon Celebrates National Pride Month

Convince & Convert

In celebration of National Pride Month, Grey Poupon is generating conversation and debate around its simple yet poignant reinvention of a classic ad on the brand’s Facebook page.

Studio C - A Refreshingly Funny Alternative to SNL (Plus, Win a Free Roku Box!!!)

Stay N' Alive

Hey guys - read through this entire post, and see down below to find out how you can win a free Roku HD box! Expect many more giveaways in the future on this blog!

An Explicit Link Between PRISM and Social Media Intelligence

Net-Savvy Executive

Writing at Wired UK, Paul Wright has some concerns about the use of social media monitoring in law enforcement: Meet Prism''s little brother: Socmint. I''ll quote a couple of sections, but you need to read the whole piece; its tone is at least as important as its content.

7 Ways to Infuse Your Company Website with Brand Personality

Writtent Blog

3-5 seconds. Generally, that’s all the time you have to convince a first-time website visitor to remain on your page, and begin a lasting relationship with your brand.

Today Is The Day For Useful Marketing

Convince & Convert

Tomorrow is the official launch of my new book, Youtility. It’s all about why helping beats selling, and how to use truly useful information to win loyalty from your customers. I’ve been working on the book, and the book marketing, for many months.

How To Use #HashTags On Your Facebook Page - Social Media

Social Media Network Marketing

#HashTags are the most recent additions on Facebook. Practically all Brands and Business Houses have started to use and understand them. However you need to be careful with them. HashTags unfortunately can be a too cluttering for your Posts. Below are a couple of tips on how best you can use #HashTags: Make a wise choice of words. When you #HashTag a word it needs to be such that your Target Audience uses the same in search and would think on similar lines.