Sat.Feb 09, 2013 - Fri.Feb 15, 2013

HMV’s Twitter nightmare

Sherrilynne Starkie

Lately, times haven’t been too good for HMV , the British multinational music retailer. In January the company officially entered administration and some UK stores were closed.

How to Improve Your Facebook Page SEO


Facebook’s new Graph Search is very different from Google search. With Graph Search, you can combine keyword searches with friends who’ve shared content on Facebook related to that search.

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This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Social Media at Scale: Organizing Global Social Media Teams

Dave Fleet

Tweet. One of the most fundamental questions in running a social media program at scale is, “how do I organize it”? There’s some good material out there on this.

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A Valentine’s Day Gift to Businesses

Waxing UnLyrical

I know, I know. . You’re tired of posts telling you to use Valentine’s Day that show you “Five Ways to Show Your Clients Some Valentine’s Day Love,” or “How Not to be a Bloody Valentine,” or “A Valentine From My Business to Yours.”

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Ensure Your Business Looks Good Online

Webbiquity SMM

Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. With so much commerce now taking place online, impressions are a given in cyberspace.

Dress for the job


Please welcome our newest Industry Insider blogger, Sarah Hill, Social Media Specialist with Memberclicks.

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More Trending

Starbucks – It’s Time to Brew Some Tweets

Waxing UnLyrical

Caffeine. There is no way I can start my day without a cup of coffee. (I’m I’m sure most of you reading this post have an addiction to either coffee or tea.). For all the coffee lovers in Delhi, Starbucks comes to India ! I’m glad that at last I’ll get to drink the “Starbucks” coffee.

15 Important Tips To Help You Keep Your Customers

Convince & Convert

Image via

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Social Business at IBM


Very interesting and self-explanatory slide deck by one of my faves, Ethan McCarty from IBM. Check it out. ———-. This post contains a slide deck. Click through to the post to see it, if you don’t see it. Case Study Humanize Social CRM and ROI

Search and Social Weekly (1.6)

Josh S Peters

This week we have an in depth look at Facebook Groups, a massive list of content marketing resources, a huge list of Facebook lists, some great newsjacks of the Super Bowl power outage, a framework for search and social, and several more great articles. How to Drive More YouTube Views With Pinterest.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Taking Your Blog Post Series on the Road

Waxing UnLyrical

Guest post by Nick Kellet . Innovation often comes from combining or subtracting or inverting existing ideas or processes. This process is well articulated in Thinkertoys by Michael Michalko. Image Credit: Nicholas_T via Flickr, CC 2.0.

The Ultimate Guide to Targeting Search Profiles on Facebook

Techipedia: Tamar Weinberg

This is a guest post by Ben Plomion of Chango. When Facebook launched Facebook Exchange (FBX) last September, it was an important day in the history of online advertising. Facebook accounts for some 25 percent of U.S. display inventory on the web.

How are association publishers building new and existing revenue streams?



Make These 5 Marketing Changes in a Smartphone Dominated America

Convince & Convert

In 2013, smartphone penetration in the United States will reach 57%. This is when we cross the chasm – the majority of adult Americans will have, in their pants, access to most of the world’s knowledge, at all times. Information is the enemy of excuses. tweet this).

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

When Chinese New Year Made for Smart Customer Service and PR

Waxing UnLyrical

This year, Chinese New Year celebrations started yesterday. In some parts of the world, today is an official holiday as well. So Gong Xi Fa Cai to you and yours in this Year of the Snake.

Social Media Customer Service Case Study

Akamai Marketing

Stay Akamai: I have love/hate relationship with my hosting provider, GoDaddy. I have a host of issues with them, but one of the reasons I’ve stayed with them is 9/10 customer service. Case Study Customer Service customer service GoDaddy

7 Must-Have Legal Resources for Freelancers and Independent Contractors


This is a guest post by Leon Harris. Working as a freelancer sounds pretty great in the beginning: you get to set your own hours, choose clients, and virtually be the boss.

How to use Traditional Marketing Styles in Online Marketing


About our Guest Blogger: When Lucy Wright isn’t writing about Icon ID sign solutions , she’s consulting small business owners. She has worked in marketing and advertising in Chicago for the last 5 years. Lucy has 2 daughters and loves teaching them about the great big world around them.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Map to Business Strategy: Geoff Livingston on #measurePR

Waxing UnLyrical

Last week, my friend Geoff Livingston joined us for the bi-weekly #measurePR Twitter chat. And, as usual, he kept the conversation going with some very interesting views on the future of PR (you know I’m helping him and Patrick Ashamalla put on xPotomac , right?),

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity SMM

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers.

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WebMeUp SEO Dashboard Review


WebMeUp is a promising new tool for SEO’s and those who would like to learn more about how their website is doing in search. Although it is in its infancy, it has a lot of great features to choose from and even more coming up.

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Community management and content creation

Janet Fouts

I was part of a discussion on Twitter this morning around this post of George Snell’s.” ” Community Management Isn’t Content Creation. (go go read it now and come back). Now, I don’t 100% disagree with him that not all community managers are suited to create content.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Apps To Enhance Your Brand


The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. Gartner recently reported that smartphone sales in the fourth quarter of 2012 went up to 207.7

Social Customer Service is Now a 2-Headed Monster

Convince & Convert

Social Media Controversies Addressed, Fresh Each Week. In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about customers using Facebook more and more as a customer service channel.

Google Webmaster Tools Link Data Error Uploading into Google Docs

Bill Hartzer

Way to go, Google. This just goes to show that the employees who work on your Google Webmaster Tools don’t talk to your Google Docs employees. Nothing can be more frustrating than using two Google products that don’t work with each other very well.

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Facebook Vacation? You’re not alone

Janet Fouts

The Pew Research Center recently released a phone study conducted by PRSAI of over 1,000 users in the US. The report that states that while 2 out of 3 Americans are Facebook users 61% of those users have voluntarily taken a break for a period of several weeks or more.

2013: The Year For Women Business Owners


If you are a woman business owner, you’re going to love to hear this news!

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How to Derive Inspiration from an Active Fan Base

Convince & Convert

Jessica Gioglio, Dunkin’ Donuts @savvybostonian.

Get Your Audience to Work for You… and Thank You for It!


This is a guest post by Danny Iny. You spend a lot of time nurturing the relationship you have with your audience. You give them amazing content, useful information and as much of your personal attention as you possibly can. You listen to their concerns, accede to their requests and generally, make yourself a vital resource for them. It’s a lot of work! Isn’t it time they did a little of it for you? Wait, you say, have my audience work for me? Isn’t that a little backwards?

Creating Content for Global Audience: Interview with Amy Vernon

Writtent Blog

Have plans to create content for the international audience? There are quite a few things to consider when starting out. I catched Amy Vernon to discuss how content creation for the global audience different from creating content for people living in the US. Here is our interview.

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Working With Shortcodes

Small Business Mavericks

WordPress developers are a creative lot. They can jazz up your WordPress website or blog with just a few little codes and these codes can do wonders to make your site or blog look incredible – and do incredible things. The good news is, you can do it yourself with simple tools called shortcodes. Shortcodes are little snippets of code you can insert into your WordPress blog or website to make it do some really cool things, such as: Add a Contact form on any page or blog post.

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The Boston Red Sox and New England Patriots Spark a Snowstorm of Engagement

Convince & Convert

While it’s no secret that New England sees its share of snow during the winter, it’s rare to see a blizzard with the magnitude of Nemo.

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