Sat.Dec 08, 2012 - Fri.Dec 14, 2012

Facebook and a ‘harmless’ prank

Sherrilynne Starkie

Global news media is full of stories drawing parallels of last week’s royal hoax to Diana, and perhaps these are not unfounded. But for this new generation of royal watchers, there is one very big difference from Prince William’s mother’s day…social media.

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total.

China: The State of Social Media

Mindjumpers

Guest post written by Jens H. Nielsen, IT Entrepreneur. After being involved in the collaboration between the IT University of Copenhagen and Peking University, he has been living and working in Beijing for the last couple of years.

The Space Between

Waxing UnLyrical

I had a marathon “start getting caught up on WUL” session yesterday (in fact, I’m typing this at 3:30 am today , though you won’t read it for a few hours more).

Apple 236

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Posted in Customer Experience eCommerce Mobile. The thick of the 2012 holiday season is here. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well.

Cost 214

More Trending

China: The Most Popular Social Networks

Mindjumpers

Guest post written by Jens H. Nielsen, IT Entrepreneur. After being involved in the collaboration between the IT University of Copenhagen and Peking University, he has been living and working in Beijing for the last couple of years.

Give the Gift of Giving this Holiday

Waxing UnLyrical

It wasn’t until my grandfather passed away earlier this year that his younger sister told me the story of their first Christmas. Their first Christmas. I did know that my grandfather only made it to the 6th grade before he had to start working to help support his family.

Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?).

Five Steps to Create a Viral Video

Firebelly

I hear from my friends in the video content marketing business that they’re frequently asked to create a viral video. As if it’s something they can just whip up, post it to YouTube, and it will become the next Charlie Bit My Finger, garnering millions of views in a few days.

Video 203

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Experimental Branding with the New Spotify

Mindjumpers

Last week, music streaming service Spotify announced their impressive numbers : 20 million active users worldwide, out of which 5 million are paying subscribers.

Brands 249

The 5 Commandments of How to Raise $1Million on Kickstarter

Waxing UnLyrical

Guest post by Christopher Wallace. Let’s go back in time five years to 2007. You’ve got a great idea to build a watch with built-in Bluetooth, allowing you to control and access your phone or tablet from your wrist.

Customer Service on Twitter: Top Brands Respond To Only 14% Of Tweets

The Realtime Report

Nearly all (95%) of top brands are active on Twitter, and 23% of top brands have Twitter handles dedicated to customer service, according to a Simply Measured study. But how effectively are brands responding to the tweeted requests, concerns and complaints of individual consumers?

Brands 197

Relevant Social Content is Visual, Spatial and Mobile

Firebelly

Today’s article is a guest post by Jason Bean , Internet Marketing Sherpa at Deep Ripples. I recently wrote a post that discussed how Major League Baseball used Instagram to really connect with their fans.

Mobile 200

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

4 Conferences for Social Media-Aware Business Owners

Idaconcpts

No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started!

How to Beat Facebook EdgeRank and Never Miss Your Favorite Updates

Kikolani

By now, you’ve all heard about Facebook EdgeRank. For those who haven’t, it is Facebook’s algorithm to determine what status updates are displayed in each user’s newsfeed. Facebook EdgeRank Explained.

Salorix Launches AI-Powered Predictive Influencer Marketing And Social Media Management Platform

The Realtime Report

The Fortune Global 100 companies are mentioned 5.6 million times a month , and that’s just on Twitter. And this doesn’t include all of the conversations in which customers are talking about your product category or your competitors.

Association CEOs on social media

SocialFish

Just wanted to say thank you to Deirdre Reid, a great friend and colleague and occasional writer for SocialFish, who, inspired by our posts about CEOs on Twitter , has started her own series over on the Avectra blog showcasing CEO’s using social media.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Direct Attention to Your Website

Idaconcpts

The value of a website lies in the fact that it gets attention. Essentially a website is a success if it gets seen by lots of people and the reason for that is that you then have a captive audience where you or a sponsor can advertise or promote your message/product/service.

How To 165

How to Get 40,000 Readers Without Guest Blogging

Kikolani

This is a guest post by Gregory Ciotti. “It can’t be!” ” Ah, but it’s true! Not only that, this new blog isn’t about marketing, blogging, or making money online! Refreshing, isn’t it?

How To 169

135 Million Users Are Active in Google+ Stream

The Realtime Report

“Today Google+ is the fastest-growing network thingy ever” wrote Google Senior Vice President Vic Gundotra in a blog post late last week.

4 Rules for a Video to Go Viral

Convince & Convert

Not too long ago, I was approached by a company who explained to me that they were looking to have a viral video produced. It didn’t take long to realize that the ideas the company had for the video were far from being the roots to a successful video.

Video 164

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

On trust

SocialFish

This is a guest post by Steven M. Worth of Plexus Consulting. ————– Trust and be patient… Sound familiar? If any of you are like me, these wise words are often difficult to heed.

Words that Sell: How to Write Compelling Content for Your Business Blog

Kikolani

This is a guest post by Chris Warden. I can predict – with great accuracy – the steps that nearly every offline business owner tries when bringing their business online: set up a website, begin blogging, and sign up for Twitter and Facebook. Sound accurate? Let’s take a deeper look at the blog.

Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 400 million users. via Yahoo. Renren: over 170 million users.

First Look at New Myspace.com

Idaconcpts

On December 4, 2012 I received an invite to join the new Myspace.com. Here are some screenshots from the new Myspace.com. You choose your identity from a limited list. You can choose one or many. Then you’re ready to create your profile. You can tweak your profile with just a few details.

SEO Software Tool Review: Colibri

Bill Hartzer

If you are going to be successful at getting your web pages to rank well in the search engines, it is extremely important to track how well they rank for popular keywords in your niche.

Google+ Communities Yay or Wait and See?

Janet Fouts

I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6.

Runaway Holiday Hashtag Campaign: Lidl’s To Donate $260K in Christmas Dinners

The Realtime Report

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral.

Five Engagement Techniques for Online Learning

SocialFish

Here are the slides from a webinar we did recently for CommPartners’ Wit and Wisdom series. This was a particularly fun one, with a GREAT, active chat. Get the free recording and archive here. You’ve heard that more engaged members lead to better retention.