Sat.Sep 01, 2012 - Fri.Sep 07, 2012

Psychology of social networking

Sherrilynne Starkie

We tend to over think some things in life and here’s proof. Do you suffer from high levels of narcisim or low self esteem? Or, maybe you use Facebook, because it’s just a fun way to keep in touch with friends? Related posts: Are professional communicators normal? Infographic: Twitter facts. Wikipedia rules the waves. Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles.

Can Social Media Disrupt Your Life Or Career? 5 Tips For Managing The Timesink

SocMed Sean

Social media offers a lot of great opportunities and access to information.

Tips 284

The Power of Facebook Advertising [Infographic]

Mindjumpers

Last week Marlene wrote a blog post about ad opportunities on different social networks, where you can read more about Sponsored Stories and Promoted Posts on Facebook. Now the Facebook marketing team has published an interesting infographic about the power of advertising on the platform.

Is Social Media Marketing Effective?

Direct Marketing Observations

Thanks to the folks at MDG. Social Media marketing roi social media

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers.

B2B 204

More Trending

Why You Need a Social Media Policy in Your Organization

Mindjumpers

In a previous post called Implement a Social Media Policy: Make Your Employees Brand Ambassadors , Marina introduced what a Social Media Policy is and briefly described why it is important for your organization.

3 Ways Mobile Apps Can Reward Customer Loyalty

The Realtime Report

This is a guest post by Anita Brady, the President of 123Print. Loyalty apps reward your customers for returning to, and spreading the word about, your online business. Though the phrase is a product of the ever-growing web lexicon, most people are actually pretty familiar with “loyalty apps.”.

Social Media Risk Manager: What?

SocialFish

Maddie Grant of SocialFish sent me the link to Altimeter Group’s Guarding the Social Gates: The Imperative for Social Media Risk Management. My initial response was rather snarky – “D’oh! That’s what I have been saying” – there is nothing new here.

Reviving the Customer Experience – One Food Truck at a Time: Part 2

Waxing UnLyrical

I know, I know, the anticipation was killing you. Well it’s the day you’ve all been waiting for, the second part of my interview with entrepreneur and food trucker extraordinaire, Jeff Kelley ! (If

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Statistics: Facebook on Mobile [INFOGRAPHIC]

Mindjumpers

Recently, the social network Facebook reached a total of 1 billion users worldwide. A number that is almost too large to fathom.

Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. This begs the question: what planet are the other 34% living on?

What freedom in a humanized culture looks like [case study]

SocialFish

Jamie posted about this last week , and I think we’re both just at the beginning of a whole series of possible posts about the human attributes we see in this Netflix slide deck about their corporate culture.

A Job, Career or Labor… What’s the Difference?

Waxing UnLyrical

Yesterday, we in the U.S. marked Labor Day (which the rest of the world marks on May 1 , but of course, we have to be different… ).

Skills 174

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Facebook Message Ends with Sender Receiving Free Custom Phone

The Social Media Incubator

Have you ever wondered how some people seem to be “lucky” and receive free things in life? Some times all you have to do is ask! This past May, a Facebook user named Shane sent a message to Samsung expressing his love of Samsung products and asking for a free Galaxy S3 phone.

Reddit 159

Social Networking Grows 52% Among India’s Internet Users But Reaches Just 6.3% of Population

The Realtime Report

The use of social networking sites among internet users in India has grown nearly 52% since 2011, with more than 76 million people now using social networking sites in the country. But while the country has millions of social network users, only 6.3%

Are you meeting the needs of your mobile members? [E-BOOK]

SocialFish

We’ve been working with Results Direct to dig into the minds and needs of members using mobile to engage with their associations. We developed three personas to think through how people use mobile and how an association might need to think about how accessible their content is.

How To Anticipate What Your Blog Readers Want From You Next

Kikolani

This is a guest post by Nathalie Lussier. “You’re a mind reader! You always seem to know exactly what I need at the right time.” ” That’s what I hear from my blog readers on a consistent basis. Photo Credit: Tom Giebel. So what’s my secret?

Forums 146

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media In The Workplace: 5 Labor Day Must-Reads

Firebelly

Happy Labor Day to our U.S. readers! Here are 5 must-reads on social media in the workplace. National Labor Relations Board Takes Sledgehammer to Social Media Policies.

#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations.

Online Experiences Need Interaction

SocialFish

Raise your hand if you enjoy 60-90 minute lectures. Now keep them up if you love listening to others speak, without being able to ask questions or share your ideas. That’s what I thought. Bottom line: Online experiences need interaction.

Survey 229

A Look at the New Twitter Advertising Platform

Kikolani

This is a guest post by Gregory Smith. The social-media giant, Twitter recently released their advertising platform for brands. I provided some valuable screen-shots on RxSEO.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Ten Things Your Boss Should Be Saying to You

Social Media Strategery

In my last post, I talked about the ten things you should be saying to your boss. Now it's time to look at the other side and share ten things that your boss should be saying to you. "What "What do you think?"

Team 138

Under Armour #WhatsBeautiful Campaign Targets Women Via Social Media

The Realtime Report

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. New marketing efforts reflect this shift, and are aimed directly at the female demographic — with social media as the primary tool for reaching out.

Let’s rethink management.

SocialFish

We’re working on a couple of challenges for hacking the M-Prize. Check it out and add yours!

Skills 226

3 Emails Your Customers Should Be Getting, At Minimum

Cody Ward

Customers want to engage with brands they actively spend money with. This is apparent through rise of social media and the interaction with companies across all industries. Therefore, as your company’s marketing leader, it’s up to you to initiate those interactions and continue the conversation by always being front-and-center. A great tool for doing this in a non-invasive way is email.

Top 5 Posts From The Condescending Corporate Brand Page On Facebook

Firebelly

Have you heard of the Condescending Corporate Brand Page on Facebook? If not, I’d recommend giving it a “Like” – just don’t be like it. The page was created to spoof (and shame) efforts some brands have launched on their Facebook pages.

Brands 193

Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 955 million active users. via CNET. Twitter: over 500 million users. via Twopcharts. Qzone: 576 million active users. via TechCrunch. Sina Weibo: over 300 million users. via Bloomberg Businessweek. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 174 million members. via CNET. Google Plus: 170 million “people who have upgraded” via Google. Tumblr: 72 million blogs. via Tumblr.

Mobile 142

Digital media etiquette: Where do you stand?

SocialFish

Modern technology has made of us less formal when it comes to communication. Just because you’re not always able to see the person in whom you are speaking to, doesn’t mean that you can cease to use good manners.

9 Startup Learnings You Should Not Miss!

Atom Thought

Harbinder Narula is an online and mobile VAS specialist who has served at various senior levels with companies like Google, Times Group, Buongiorno and Aryty. He was the first business development hire for Google India where he initiated the GOOG short code on mobile and then went on to lead Content Partnerships for Google in. Interviews & Columns