Dave Fleet
DECEMBER 6, 2010
Tweet Wikileaks creator Julian Assange has announced that his site is now going to begin to focus on businesses. Apparently the first target, early next year, will be a major American bank. Is your company ready to handle the crisis if an organization like Wikileaks decides to focus its attention on you? The list of organizations getting blindsided by online attacks is growing ever longer.
Buzz Marketing for Technology
DECEMBER 8, 2010
Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011.
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Mindjumpers
DECEMBER 9, 2010
Tweet Last weekend, Disney hit the huge amount of 100 million likes across its more than 200 official brands, properties and character pages. The company has been around for 109 years and is loved by people all over the world – no doubt the company is “liked” on Facebook too. They wouldn’t get 5 million new fans a week though, if it wasn’t for their great use of social media and understanding of its human aspects.
Socialized
DECEMBER 6, 2010
Facebook users were recently "challenged" to change their profile picture to a that of a favorite childhood cartoon character to show their solidarity with the work of NSPCC a U.K.-based organization that fights child abuse. Unfortunately, it turns out that NSPCC was not not behind the campaign, which must have.
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Techipedia: Tamar Weinberg
DECEMBER 7, 2010
This is a guest post by David Siteman Garland, author of newly released book Smarter, Faster, Cheaper: Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business. Digital schomoozers. You know the type. They have REALLY engaged social networks. It seems no matter what they post, their readers and followers respond and engage with them as a result.
Waxing UnLyrical
DECEMBER 4, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Snapping at Synapses: Why Digital Death Sucks December 4th, 2010 Tweet I know I said yesterday that I couldn’t find the words to adequately express my thoughts about the “Digital Death&# campaign, but I just couldn’t help myself.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Socialized
DECEMBER 10, 2010
It's a tough world out there, and you, as a regular user of social media and social networks, have the chance, every day, to make a difference in someone's life. Here are just five suggestions for how to do that: Leave a comment on a friend's blog. Commenter identity systems have.
Mindjumpers
DECEMBER 6, 2010
Tweet Six days ago. The 1st of December. The date when 18 of the world’s top tweeters died. At least digital. Among these are celebrities like Lady Gaga, Elijah Wood and Conan O’Brian who all have built up strong and loyal communities which they feed with an awesome use of social media presence. But now they are dead. Gone. Kaput. No Facebook updates, videos or pictures.
Social and Logical
DECEMBER 6, 2010
World Aids Day was on December 1 2010. Celebrities stopped their online presences. These photographs represent their digital deaths. The concept is unique and evocative. The actual results however, have not been as impressive. According to PR Junkie, the campaign brought in less than $200,000 during the first week. See the full article here. To give you a heads up, it’s quite harsh.
Webbiquity SMM
DECEMBER 6, 2010
Social media and PR would seem to be natural allies. Both are primarily focused on brand awareness, credibility building and image enhancement. Both are critical tools for dealing with bad news or crisis situations. Both require relationships with influential people in one’s industry to be effective. And both rely on the ability to tell an interesting story.
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Waxing UnLyrical
DECEMBER 6, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day. This is because the contributing bloggers are all remarkable women, and I am truly lucky to be able to see life through their eyes.
Mindjumpers
DECEMBER 10, 2010
Tweet In little less than a week ago, Facebook started to roll out the new design for user profiles. One of the major changes was to put some of your information on the top of your profile and this has really made people update their profiles. You may have noticed in your feed how people have started to use the new profile and also updated their profile information.
Social and Logical
DECEMBER 7, 2010
Yesterday, I wrote a post about the celebrity Digital Death campaign that was intended to raise money for AIDS relief in India and Africa. I had no idea that on the very same day, it all ended when Stewart Rahr, a pharmaceutical executive handed over $500,000 at the request of the celebs enabling them to jump back on Twitter. I found out through Facebook when a friend, Mateo Gutierrez , had posted a NY Post article about the news.
SocialFish
DECEMBER 8, 2010
Your website has a series of valves that dictate the flow of donations and volunteers coming through the door. And you – as the site owner – have total control over how open or closed these valves are. If they’re closed, that’s not necessarily a bad thing. You might not be equipted – from an operational standpoint, or otherwise – to deal with the increase in donations or volunteers.
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Waxing UnLyrical
DECEMBER 5, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unsung Heroes December 5th, 2010 Tweet I think the whole Digital Death thing has been playing on my mind more than I realized. After all, this is the third post in three days to reference that wretched campaign.
Mindjumpers
DECEMBER 8, 2010
Tweet A new initiative wants to turn your website or blog into a café. You are probably thinking ”what does that mean” – at least that was what I thought. A simple code lets you add a chat window to your site, so that your users can connect and be matched to chat with other people visiting your site. The idea behind it is that you can add a chatting feature to your site so that like-minded people with common interests can connect and interact with others.
Ari Herzog
DECEMBER 6, 2010
This is a guest blog post by Jeff Esposito. Ari asked me to offer some insight into being the man behind the curtain of a corporate social media team. Before you get pictures of the Grand Wizard of Oz in your head, I will kill the illusion for you – Tweeting, Facebooking and reading blogs is not fun, its work that demands us to be on at all times. We can’t let emotions or typos get the best of us.
SocialFish
DECEMBER 9, 2010
Don’t have the book yet? Buy it now. We want to hear your thoughts on it! Get this badge. Since our last book tour update, we talked PR 2.0 with Shonali Burke; long term care communities with Brian Geyser, building community around your tradeshow with Mike Thimmesch, small staff associations with Shannon Otto, skill sets for nurturing community with Jay Baer, and the concept of sharing control with Peggy Hoffman.
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Josh S Peters
DECEMBER 10, 2010
Ever notice how a small idea can take off and change the face of an industry forever? In the last 10 years 5 powerful ideas have come to life and changed the face of marketing more than the previous 50 years combined. These ideas are Decission Support Systems (DSS), Relationship Marketing (RM), Integrated Marketing Communications (IMC), Balanced Scorecards (BSC), and Social Media Marketing (SMM).
Adam Sherk
DECEMBER 8, 2010
The results of the Vocus 2011 PR Planning Survey are out and the number of organizations that plan to focus more on SEO and social media has declined. In this year’s survey 51% of the respondents indicated that they would focus more on SEO in 2011, down from 57% in 2011. And the number of organizations that stated they would focus less on SEO increased from 4% to 6%: While these are small changes I find the trend discouraging.
Ari Herzog
DECEMBER 4, 2010
It’s been 19 days since I announced and began an indefinite break from Twitter and Facebook. The first few days were tough, like giving up a vice and I forced myself to step away from the computer or distract myself from giving in to temptation. Please note that while I’ve broken up with Twitter in the past, I’d never spent time away from Facebook purposefully.
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Josh S Peters
DECEMBER 10, 2010
Ever notice how a small idea can take off and change the face of an industry forever? In the last 10 years 5 powerful ideas have come to life and changed the face of marketing more than the previous 50 years combined. These ideas are Decission Support Systems (DSS), Relationship Marketing (RM), Integrated Marketing Communications (IMC), Balanced Scorecards (BSC), and Social Media Marketing (SMM).
Firebelly
DECEMBER 6, 2010
Facebook has begun rolling out new profile pages for its 500+ million active users. Facebook claims it will make it easier for people to "tell their stories" and learn about their friends. Photos and profile information are displayed much more prominently in the redesigned profiles. Tabs are also gone - replaced with links below the profile photo (much like a merged Business and Places page).
Janet Fouts
DECEMBER 5, 2010
Photo by C. Todd Lopez. We tend to think of social media as either a network of friends and family or a marketing channel–with a few variations in between. Few of us choose to think about the other uses for “social listening&# , or the military uses for social data. Of course government agencies have been evaluating interpersonal networks for ages and online media is a primary channel of intelligence gathering.
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Kikolani
DECEMBER 10, 2010
This post is part of a weekly series, Fetching Friday, featuring the resources mashup, a great holiday deal, and a little inspiration on kikolani.com. The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. Five words that kill your blog – do you believe in comment moderation?
Ari Herzog
DECEMBER 8, 2010
This is a guest blog post by Wes Towers. Designing for the web can be a totally different ball game to designing for print. I have worked with both areas of design for over 10 years and have never stopped learning how to better myself as a graphic designer. It’s my intention to share what I have learned via this article, so I can help aspiring graphic designers with the basics and explain to businesses owners a few things to consider when selecting a graphic designer.
Convince & Convert
DECEMBER 7, 2010
Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do. It’s central to our work.
Firebelly
DECEMBER 6, 2010
Facebook has begun rolling out new profile pages for its 500+ million active users. Facebook claims it will make it easier for people to “tell their stories&# and learn about their friends. Photos and profile information are displayed much more prominently in the redesigned profiles. Tabs are also gone – replaced with links below the profile photo (much like a merged Business and Places page).
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