Sat.Aug 10, 2019 - Fri.Aug 16, 2019

You Should Really be Using Instagram Stories in Your Marketing Mix

Waxing UnLyrical

Guest post by Alex Slichnyi. During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral.

Grab Some Inspiration for Your Fall Social Media Content Calendar

agora pulse

Feel like your content inspiration is starting to dry up with the leaves? Creating a fall content calendar can sometimes feel overwhelming. Fall, however, is a great time to connect with your audience and reengage them after summer vacations and time off.

Trending Sources

How to Build Your Business Reputation: Your Complete Guide

The Realtime Report

How to Build Your Business Reputation: Your Complete Guide. 63.6% of consumers check reviews on Google before visiting a business and purchasing their services or products. One bad review can turn your business’ reputation in the south direction quite fast.

Facebook Reminds Advertisers and Developers that New Targeting Restrictions Come into Effect Soon

Social Media Today

Facebook has issued a reminder that its new restrictions on housing, employment and credit ads will come into effect shortly

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Social Media Metrics That Matter Based On Your Goals


School is officially in session. We’re going back to the basics when it comes to understanding social media metrics. Knowing which metrics to focus on depends on your goals. This is why it’s so important to have clearly defined goals going into your social media marketing strategy.

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Why Marketing and Comms Should Start Working with Trend Forecasters—And How to Find the Right Ones


Of all the challenges that marketing and comms teams face regularly, predicting customer behavior might be the hardest to come by—and the most tantalizing. After all, seeing what consumers might… Read More >>>. Enterprise Executives Marketing PR & Comms

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The Why and How of Social Proof for Your Business [Infographic]

Social Media Today

Are you utilizing the power of social proof in your digital marketing efforts? Check out these stats and tips

Tips 171

[ANSWERED] How Do I Save Groups Of Hashtags For Reuse On Instagram?

SocMed Sean

SocMedSean - Social.Media.Sean [ANSWERED] How Do I Save Groups Of Hashtags For Reuse On Instagram? Hey Sean, Do you have any clever tricks for saving hashtags so they can easily be re-used on Instagram?

Facebook Search Placement for Ads

Jon Loomer

I recently spotted a “Facebook Search” option within placements when creating a Facebook ads campaign. It turns out that this is part of a test that began late last year for select advertisers. Facebook Search ads could be a really big deal, depending upon how they’re rolled out.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019

The Realtime Report

43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019. Parks Associates today announced the topics and call for papers for the 14th annual CONNECTIONS Summit: Smart Home Business Models and Strategies , taking place January 7, 2020, on the first day of CES® 2020 in Las Vegas.

Facebook Adds New Booking and Reminder Prompts to Movie Ads

Social Media Today

Facebook is rolling out new updates for its movie ads, including reminder prompts in-app and direct booking options

Eight Cost-Effective Marketing Approaches to Grow Your Brand

Getting the right balance between the costs and the results you desire when marketing your product is of paramount importance. This cannot be overemphasized, especially when you are introducing a new product into the market.

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What to Do if Your Facebook Ad is Stuck in Review

Jon Loomer

There is nothing more frustrating as an advertiser than a Facebook ad you desperately want to run that is stuck in review. I’ve been there. A couple of months ago, I decided that I wanted to run a special Facebook ad campaign to promote my upcoming training.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Plan Your Holiday Ecommerce Strategy on Social Media


If you haven’t started to plan your holiday ecommerce campaigns yet, now’s the time — the holiday season is just around the corner! . Between Thanksgiving, Christmas, Black Friday, and the rest of the winter holidays, this is the most important (and busiest!)

YouTube Updates Content ID Claim Policies to Better Protect Creators

Social Media Today

After months of complaints from creators, YouTube is updating its Content ID policy, which has seen many claims for minor infringements

6 Tips for Building a Successful LinkedIn Company Page


Let future philosophers decide whether LinkedIn is a social network for professionals or a professional network with a social overlay. All that should matter to you is that LinkedIn is one online platform that businesses cannot afford to neglect. There are over 645 million users on LinkedIn.

What You Need to Know About Advertising on TikTok


TikTok, the short-form mobile video app that’s popular among Gen Z , is rapidly growing its incredibly young user base and marketers have been waiting for the platform to offer advertising options.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

You Can Now Create Your Own AR Effects on Instagram Stories


Big news: you can now create and publish your own AR filters for Instagram Stories using Spark AR Studio! Plus, Instagram is also introducing a new Effects Gallery to make it easier to discover unique Instagram Stories filters from the creator community! .

Facebook Simplifies Group Privacy Settings to Clarify Exposure

Social Media Today

Facebook is looking to make clearer what its group privacy settings actually mean by reducing its privacy options to 'Public' and 'Private'

Life Off-Grid: Tools and Techniques for Comfortable Off-Grid Living

The Realtime Report

Life Off-Grid: Tools and Techniques for Comfortable Off-Grid Living. In today’s society, we are overloaded with sensory information. Technology in the form of smartphones, smart cars, and even e-readers can affect us.

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13 most engaging Onam social media posts


Onam is a popular festival in India celebrating the arrival of the harvest season. The ten-day-long festival provides a wonderful opportunity for brands to strike a chord with their audience through relevant content. Last year 993 brands were found to be posting Onam greetings.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Relationships first – #MindfulSocial with @BryanKramer

Janet Fouts

On the show this week is Bryan Kramer.

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Instagram Opens AR Filter Creation Tools to All Users

Social Media Today

Instagram is opening up its augmented reality effects platform to all users, enabling a new range of creative options

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8 Exciting Examples of Automation That Will Make You Want to Upgrade Your Business

The Realtime Report

8 Exciting Examples of Automation. That Will Make You Want to Upgrade Your Business. Today’s most successful companies are making huge investments in technology.

Police Brutality In America

Police Brutality In The United States Of America. Police brutality refers to the spiteful use of excessive physical force by police officers on innocent citizens or simply unnecessary use of force by police on citizens.

Trump the Marketer: Non-Political Observations on Last Night’s NH MAGA Rally


Last night I was one of 11,500 people packed into an arena in Manchester, New Hampshire witnessing the Donald Trump show. And what a show it was! Long-time readers know I don’t comment on politics, instead I analyze marketing strategy because the U.S.

6 Web Design Tips to Keep People on Your Website for Longer [Infographic]

Social Media Today

Improve your website visitor retention with these design insights and tips

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The Next Generation of Social Publishing with Oktopost


Planning, writing, and publishing content is a considerable part of a social media manager’s work in a B2B company. The average company that runs a content marketing operation can create hundreds, if not thousands of social media posts every month.

The Freemium Model Is Coming To Music

Forbes Social Media

The days of bands making a living off touring and streaming revenue are mostly over. A new model is coming: The freemium model