Sat.Mar 25, 2017 - Fri.Mar 31, 2017

Trending Sources

The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention.

Six Ways to Use Social Listening in Crisis Communications Planning

Spin Sucks

In the second of our three-part series on using data and analytics for crisis communications planning, Gini Dietrich walks you through social listening and how to build a dashboard that will help you predict future issues.

Instagram vs. Snapchat: Which Is Best for Your Business?

Sprout Social

Since the launch of Instagram Stories in mid–2016, Snapchat and Instagram have been competing at break-neck speeds to release hot new features and keep customers on their own platform. Within the last year, we’ve seen Snapchat invest in their editing and camera filters. To compete, Instagram added Stories, stickers and Live streaming. As Instagram’s features become eerily similar to Snapchat, it becomes even more confusing for marketers to determine which platform to target.

13 Instagram Tricks and Tips You Probably Don’t Know About

agora pulse

Want to master Instagram? Why wouldn’t you? Instagram is powerful. However, not many people and businesses take full advantage of it. Over the past year, I’ve dedicated myself to learning as much as possible about Instagram to get the best out of it. The result?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

WWDYD? How Dennis Yu Emulates Religious Figures to Build Followers and Loyalty

Stay N' Alive

One of my personal best friends and most admired heroes in the marketing world is Dennis Yu. I’m a bit of an introvert, but when he visits he’s one of the few I always always try to find time, have lunch, and share knowledge with.

Why Social Marketers Need to Understand the Funnel (And How)

Simply Measured

Social media continues to evolve, and sophisticated organizations have moved beyond existing on social to measuring progress and optimization techniques. According to a recent Gartner report: . Marketing leaders recognize that social analytics tools are a critical component of their marketing stack.

Team 37

How to Improve Your PR Content Strategy with Influencer Marketing

Spin Sucks

What makes influencer marketing better than the word-of-mouth strategy? These individuals share their opinions and recommendations with a huge audience, and they have the power to influence their actions. Scott Ragin has some tips that will help you develop your own influencer marketing campaign.

Social Media & Government: Cutting Red Tape for Increased Citizen Engagement

Sprout Social

Social media isn’t just a way for us to send memes, find entertaining videos or keep up with the latest pop culture trends. It’s one of our primary forms of communication. In fact, social media was ranked as people’s top choice for customer care in our Q2 2016 Index.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Use Facebook Insights and Analytics to Boost Your Social Media Marketing Strategy

Buffer Social

Facebook Insights is one of the most powerful Facebook analytics tools available. When you dive into your Facebook Insights, you’ll receive a wealth of data to help you understand more about your Facebook Page.

"Digital Marketing" Is Not The Same As Marketing

Twist Image

Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty years) provided me with an amazing career, lifestyle and opportunity to connect with and learn from great people and, in kind, it has allowed me to work with some of the most interesting brands in the world. If the term no longer held true, I would opt to ditch it.

The Fireside Chat: Building Website Traffic with Andy Crestodina

Spin Sucks

On this month's Fireside Chat, we have Andy Crestodina, who has tips and tricks for increasing your website traffic, producing better content, artificial intelligence, Alexa, guilty pleasures, babies, and more.

Tips 62

Top Takeaways from #SMMW17

Jenn's Trend

And, once again, another Social Media Marketing World conference has come and gone. I look forward to this event all year long and then the event itself seems to fly by in the blink of an eye.

A World Gone Social

Learn how companies must adapt to survive.

How (and Why) Brands Should Use Paid Social Media Ads to Boost Their Earned Media

Meltwater

Earned media is getting more attention these days, as trust in paid ads continues to… Read More.

How to Customize Your Facebook News Feed to Maximize Your Productivity

Buffer Social

Facebook is still the leading platform for marketers. From our State of Social Media 2016 report , we found that 93 percent of marketers are actively using Facebook for their business.

Three Things Big Data Can Do to Help in Crisis Communications Planning

Spin Sucks

There is a three-step process to using data and analytics in crisis communications planning. The first is, as Mitch Joel says, having sex with Big Data. Gini Dietrich brings you the first in a three-part series to help you prepare for the inevitable.

Data 57

The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity SMM

To enhance and automate marketing functions, businesses need to invest in online tools, integration, and training. No question. That said, however, it’s amazing how much can be done without spending any money—or even leaving whatever web page is currently open in your browser.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How To Keep Your Business IT Systems More Secure

The Realtime Report

How To Keep Your Business IT Systems More Secure. Is your business as secure as it should be? Today, there are many internal and external threats that have the potential to ruin a modern business. Most organizations rely heavily on a range of different IT systems and online technologies.

The Unbearable Cost Of Using Cheap Images

The Social Media Hat

This article will explain to you exactly why using cheap, ill-gotten images are the bane of your online existence. And if you stick around 'til the end, I'll even share what to do instead

Cost 33

Six Questions to Define Your Crisis Communications Plan

Spin Sucks

In the final of our three-part series on how to use analytics for crisis communications planning, we discuss media monitoring and building a risk matrix. In it, Gini Dietrich gives you a downloadable example risk matrix and six questions to ask during your planning meetings.

Defining Social Media Success, Objectives, Goals, and KPIs in a Nutshell

Pam Moore

Have you been spinning your wheels trying to utilize social media to grow your business? Do you feel as though you know the tactics and strategies yet are still struggling with how to align social media to your business for real results?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How Instagram Has Taken Over Tourism Marketing

Pixlee

The spectacular Northern Lights. The mountains of Cape Town. The lush greenery of Machu Picchu. These popular sights have long been the fodder for traditional destination marketing strategies

#SimplySocialAwards: Best Overall Social Content Strategy

Simply Measured

Welcome to Week 2 of the #SimplySocialAwards! Last week , we collected your votes for Best Instagram Strategy. The winner was Tone It Up. . But now it’s week 2, and we’re asking you to vote on Best Social Content Strategy.

Business Spring Cleaning: Sparkling Clean Website Performance

Spin Sucks

Our business spring cleaning continues, this week with your website performance. Laura Petrolino explains how to make both the operational and customer-focused parts of your site sparkle. The post Business Spring Cleaning: Sparkling Clean Website Performance appeared first on Spin Sucks.

Data 43

The Missing Link to Measuring Content Marketing Success

The Social Media Hat

Marketers need a way to measure the complete success of their efforts across time and platforms which, until now, hasn't been affordable

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Infographic: March Madness Social Media Showdown 2017

Meltwater

Filled with ups and downs, March Madness has been heating up social media. The first… Read More.

Here’s What to Tweet during a Slow Sales Period

agora pulse

Every Social Media Manager has been there at some point. The sales manager enters the marketing office on the last week of the month because leads are down and the company looks set to miss target. All eyes turn to you. As Social Media Manager it is your duty to save the day … but how?

How to Build a Strong Foundation for Thought Leadership

Spin Sucks

Thought leadership, a term marketers love to hate, is essential as well as extremely challenging. Salma El-Shuraf shares the steps you need to take to build a strong foundation for thought leadership. The post How to Build a Strong Foundation for Thought Leadership appeared first on Spin Sucks.

How Instagram Has Taken Over Tourism Marketing

Pixlee

The spectacular Northern Lights. The mountains of Cape Town. The lush greenery of Machu Picchu. These popular sights have long been the fodder for traditional destination marketing strategies. .

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.