Sat.Aug 13, 2016 - Fri.Aug 19, 2016

Don’t Fear the Peer: 6 Tips for Nonprofits Exploring Peer-to-Peer Fundraising

SocialFish

New to peer-to-peer fundraising? There’s nothing to fear! DonorCommunity has 6 tips for nonprofits who want success. By David Blyer, DonorCommunity President & CEO. ———— You’ve done the asking, but now it’s time to let your supporters do it. Are you both ready?

Tips 222

#SocialPR Spotlight: Angie Jeffrey

Waxing UnLyrical

In this week’s #SocialPR Spotlight, I’m absolutely stoked and HONORED (and you know I don’t use that word lightly!) to feature the VERY FIRST Social PR Virtuoso EVER – who is a dear friend to boot – Angela Jeffrey. . Angie is no stranger to the PR field.

Word of Mouth Marketing Is Important: This Is Why

Meltwater

Influence, referral, and social media marketing are not synonymous, but they are all key aspects… Read More.

My Proust Questionnaire

Direct Marketing Observations

In the back of every Vanity Fair edition is the Proust Questionnaire which is devoted to the answers of someone who is fairly well known. The answers never cease to make me think about my own mortality and legacy.

Travel 130

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Social Media Content: Quality > Quantity

Ignite Social Media

It’s well known that driving traffic, leads and revenue can simply boil down to the social media content your brand deploys to the digital world. But, only if it’s good content. And, as with most things in life, quality trumps quantity and more isn’t always better.

More Trending

Infographic: How Marketers Create and Consume Content

Meltwater

A lot of time and money is spent on studying and explaining consumer behavior and… Read More.

Study 124

My Proust Questionnaire

Direct Marketing Observations

In the back of every Vanity Fair edition is the Proust Questionnaire which is devoted to the answers of someone who is fairly well known. The answers never cease to make me think about my own mortality and legacy.

Travel 130

How Brands Can Use Snapchat Memories

Ignite Social Media

Your brand has probably thought about Snapchat as a marketing tool and may even be thinking about leveraging Snapchat to reach your audience. Before you set up a Snapchat account for your brand, first take a moment to reflect on who your audience is. Who are you trying to reach?

Brands 120

#measurePR Recap (August 2016): Measuring Multimedia

Waxing UnLyrical

Guest Post by Jen Zingsheim Phillips.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How To Keep Up With A Million Social Media Changes

agora pulse

Social media marketing never stands still. New platforms, changes to algorithms, new features, new opportunities to integrate social media marketing. You have to stay on top of all these social media changes while also giving great service to your clients.

Blockchain – governance, regulation and security

Buzz Marketing for Technology

Issues 158

When Is It Time to Hire a Social Media Agency?

Ignite Social Media

If you’re reading this blog, you’ve likely realized that even though your 13-year-old nephew is a Snapchat wizard, you may want to consider hiring experienced professionals to help manage your organization’s social media presence.

5 Years of Business Firsts

Jon Loomer

My voice trailed off and my body trembled as I finished the call. It was five years ago today, and I had been laid off. Again. It was the second time in two and a half years. The first time you could call a fluke. Something that could happen to anyone. But a second time? The self doubt creeps in.

eBook 108

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Strategically Enhance Your Facebook Video Marketing

agora pulse

Did you know 50% of all mobile traffic relates to video content? If you need more evidence the future of content marketing is video , an Invodo study suggests that 74% of all web traffic will be video by 2017.

Video 113

Use Statistics for a Smart Marketing Plan

Meltwater

In today’s digital workplace, the explosion of data and the introduction of better work tools… Read More.

How 1:1 Social Media Engagement Impacts Your Brand

Ignite Social Media

Customer Service vs. Reactive Engagement. Customer service is playing an increasingly important role to users on social media, and brands big and small are stepping up to the plate to provide support.

How to Determine Which Social Media Sites to Use

Jenn's Trends

How many times have you heard that *this* social media site is a MUST for your business? Your business won’t succeed unless you’re on said platform. This new platform is where everyone is going and you’re missing the boat by not jumping on board. Right?

Sites 105

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

It’s Not a Sales Funnel; It’s an Engagement Funnel

Convince & Convert

Welcome back to Talk Digital to Me! Convince & Convert strategist Anthony Helmstetter is in the hot seat today, offering up his tips for revitalizing your sales funnel and customer engagement. As a member of Convince & Convert’s team of strategists, Anthony is an expert problem solver.

5 Reasons Why Listening to Your PR Team Could Save Your Company’s Image

Meltwater

Your PR team will spend much of its time on social media monitoring your image… Read More.

Team 101

4 Real-Time Monitoring Tools that Save Your Brand Time

Ignite Social Media

How does one brand monitor and listen to the thousands, if not millions of members in its community? This daunting task seems like a nightmare to any individual managing a social channel for a brand or organization. But don’t worry. The world of technology has come to the rescue.

Tools 110

Fatal Mistakes Salespeople Make With Prospects [Infographic]

Social Selling Masters

Selling is the ultimate purpose of every business. Companies spend plenty of time planning sales and marketing tactics, yet they can’t help making some common mistakes that close up any path for making conversions.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Data-Backed Guide to Event Marketing on Social Media: How to Get People Talking About Your Event

Buffer Social

Taking an event from idea to sell-out is no easy feat. And half the battle of organizing an event is marketing it. When it comes to the marketing channels that drive attendance, hype, and engagement, social media is right near the top.

Sponsoring All the Feels: Olympic Sponsors and the Impact They’ve Made

Meltwater

The Olympic Games represent the pinnacle of human achievement, bringing cultures and nations together to… Read More.

101
101

Computers vs. Humans: Media Buying in the 21st Century

Ignite Social Media

Imagine a world where computers make decisions about where and who to target on traditional and non-traditional media. They handle the entire media-buying process, from building and maintaining relationships with vendors, to setting up insertion orders, to placing and optimizing ad buys.

Buy 107

[CASE STUDY] How the United Soccer League Manages Its Nine Social Media Accounts

agora pulse

If you follow soccer in the United States, you’ve most likely heard of the United Soccer League , the largest professional soccer league in the U.S.

Happy Belated 9th Birthday to My Blog

Ari Herzog

May 2016 marked the ninth birthday of my blog! It’s seen three URLs and numerous designs. You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity.

URL 121

Sidekick 9/4-9/10

Meltwater

Put away the white denim and break out the cozy sweaters. Labor Day weekend marks… Read More.

95

How to Staff for Social Success

Ignite Social Media

Unless you’ve been living under a rock for the past decade, I’m sure you have seen the growth of social media for individuals, brands and organizations. Various organizations and companies, big or small, have set their sights on social media to reach their audience.

Team 105

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Kikolani

The internet has ushered in a great era for marketing: the analytics era. Pretty much everything you say and do on social media is trackable in real time. With a large enough group, insights can become really valuable in allowing marketers to directly target their most likely customers. There are lots of ways to generate leads from social media , this just takes it to a whole new level.

Data 83