Sat.Jun 20, 2015 - Fri.Jun 26, 2015

How Small Organizations Can Put the Environment First

SocialFish

We are in the midst of an environmental revolution, and today, organizations are at the forefront, faced with the responsibility of leading by example and conducting business with the environment in mind. Environmentally-friendly business practices are the key to a prosperous future for all.

Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

Maybe it’s summer, with all the blockbuster superhero movies bombarding us in 3D. Or that I’ve never really outgrown comics and cartoons. But it struck me that the Batman franchise offers some great takeaways for content marketing.

8 Favorite Memories From My 8 Years At Firebelly

Firebelly

LinkedIn recently reminded me that it’s my eight year work anniversary with Firebelly. To celebrate, I thought I’d do something a little different with my blog post this week—a retrospective on eight of my favorite memories from the past eight years.

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10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 billion active users it’s wise to have a good brand establishment over there. Whether you are a blogger, artist or a small business, marketing on Facebook could surely get you tons of exposure and leads for your business.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

[Cool Infographic Friday] The Digital Marketing Roadmap

SocialFish

Some good stuff in this one. H/t Two Legit, via Social Times. —————– ( photo credit ). Cool Infographic Friday

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5 Ways to Create a Happy Office Culture

Idaconcpts

When your office has a happy culture, you are more likely to attract and keep top quality employees. As an employer, it’s important to focus on your staff members’ wellbeing, not just on profits or the appearance of your building and decor.

How to Get Twitter Followers using Basic Psychology

Devumi

You all know from reading this blog that I spend quite a bit of time writing about social media, thinking about social media, and arguing with the @Devumi Gorilla about what the Devumi Twitter account should do next.

Realignment #1: From Inside-Out, Tactical Thinking to Outside-In, Inventive Thinking

SocialFish

Suppose your organization is experiencing attrition. Do you focus on symptoms and tactics—improving your “message,” revving up your communication or investing in a cool new website, for example?

Monday Roundup: Innovative Content

Waxing UnLyrical

Content, content, and more content. It’s been a constant theme on WUL this month, and with good reason. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? I thought these posts could help. Purina’s “Dear Kitten” Video Series Proves BuzzFeed Is The Cat’s Pajamas For Content Marketers.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Where to Find Affordable Apple Parts and Accessories

Idaconcpts

Do you own an iPad, MacBook or iPhone? Are you searching for high quality Apple parts? You can easily buy them from Apple’s retail stores. However, there’s one catch – their prices are sky high.

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Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME

Jon Loomer

Facebook has started testing Lead Ads , and they are awesome. It shouldn’t take long for advertisers to realize just how useful, powerful and ultimately profitable these new ad units may be.

Millennials and Transparency in Online Communities

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. I’m excited to share them here for you over the next few months! Check out the other good stuff over on Higher Logic too.

Apologies and #Socialmedia in Crisis Comms PR

Laurel Papworth

Shares Badly Handled Crisis Comms in Social Media by @ABCAustralia – Don’t Apologise!

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Lawyers Have A Hard Time Dealing With Change [#LMAP3 Recap #1]

Myrland Marketing

I just attended the LMA, or Legal Marketing Association’s, 3 rd annual P3 Conference in Chicago. It was sponsored by the LMA Client Value SIG, or Shared Interest Group. This year’s co-chairs were Keith Maziarek , Sr.

How to Use Twitter in Media Relations

Proactive Report

The Internet has changed the way we connect and communicate – not just with one another, but also with the media. Writing a press release and posting it on the wire doesn’t get your media coverage anymore.

Can You Change an Existing Culture? Find Out on #CultureChat

SocialFish

This Thursday we’ll be hosting another #CultureChat on twitter, and our topic will focus in on the what, when, and how of changing an existing culture. I find that a lot of the organizations with really amazing cultures grew up like that. Their founders created that cool culture.

Advanced Social Media Course – August Sydney 2015

Laurel Papworth

Shares Looking for an advanced social media course in Sydney ? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further!

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media

Social Media Network Marketing

Tsu is a great Opportunity. When I say 'Opportunity' it means ' a set of circumstances that makes it possible to do something' - Repeating this: ' set of circumstances'. This means that there are a couple of things you need to wok towards so that you can achieve success on TSU. What Is TSU?: First thing first get to know the Social Media Platform: TSU is pronounced as 'sue'.

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Do You Have an Online Sales Funnel?

Small Business Mavericks

Every business has a sales funnel. Even if yours isn’t well-defined, it’s there. It could be more efficient by defining it and graphing it a little more clearly. Nevertheless, your sales funnel shows how you generate and develop leads and turn them into customers. An online sales funnel does the same thing for your online marketing efforts.

11 Essential Principles Every Successful Social Media Marketer Follows

Rebekah Radice

We’ve all seen them, interacted with them and shared their content. But have you ever wondered what makes them so successful? What is it about the habits, personality and skill of a successful social media marketer that sets them apart?

ACC: Our Stakeholders Are Beginning To Lose Faith In The Legal Profession [#LMAP3 Recap #2]

Myrland Marketing

Yesterday, I recapped Akin Gump’s Toby Brown’s remarks from the recent #LMAP3 conference I attended in Chicago. Toby and Amar Sarwal, Vice President and Chief Legal Strategist for the ACC (the Association of Corporate Counsel), shared opening keynote duties.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Rise and Rise of Online Video

Proactive Report

By Cokey Falkow. The internet has become more than just the new wave. It’s a remarkable shift in the way we as humans share knowledge.

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Web Design Or Development: What’s the Difference?

Small Business Mavericks

Small business owners often confuse website design with website development. While they are similar, they are completely different tasks. Here’s a little discussion on how they are different. What Web Designers Do. Web designers are the beauticians of the Web. Their job is to make websites look beautiful. This requires a certain set of skills in both graphics and coding. Skills a web designer should learn to master include: HTML: Every website designer should learn HTML.

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10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 billion active users it’s wise to have a good brand The post 10 Facebook Hacks to Make Your Small Business Look Colossal appeared first on Kikolani. Social Media

I do this every week with my team, and MAN… it feels good!

Absolute PA

It’s a defining moment in your entrepreneurial life when you expand from just you and the cat to your first “team”. Most of us had a j.o.b. before we started on this different, sometimes unpredictable, brilliant path and the differences can feel HUGE.

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5 Image Editor Apps for Visual Content

Proactive Report

BY MIKE FALKOW. Creating interesting, original visual imagery has become an important skill for PR people. Google is cracking down on duplicate content – and that includes images. There are many ways to make an image uinque – it does not have to be one you took yourself.

Can Social Media Generate Leads?

Small Business Mavericks

Social media has come a long way since the days of Friendster and MySpace. Facebook was a game changer in a big way. But other social media websites have upped the ante in some very real ways. YouTube, for instance, is the second largest search engine on the planet. There is some evidence that Google+ increases search exposure for brands that use it. Pinterest has a very loyal demographic in strong female base.

Writing a Great Business Bio For Your Social Media Profiles

Lucy Hall

Creating a great bio for your social media profiles is important for your business. If you want to look professional and establish your authority on social media your profile should be the first thing you look at because it's the first thing people look at when they want to see what you or your businesses is all about. So how do you write a great bio for your social media profiles? what exactly do you need to think about? Here's my 5 top tips! Business or Personal.

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Your Brand Is A Learning Space

Twist Image

How much more content does the world really need? Laugh at that line as much as you want, but when I published my first business book, Six Pixels of Separation , back in 2009, I wrote about this newly-formed idea that "content is media" (a concept that I was blogging and speaking about long before the first book was even published). Sure, the world had advertorial content back then, but it was nothing like the media landscape of today.