Sat.Jun 20, 2015 - Fri.Jun 26, 2015

Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

Maybe it’s summer, with all the blockbuster superhero movies bombarding us in 3D. Or that I’ve never really outgrown comics and cartoons. But it struck me that the Batman franchise offers some great takeaways for content marketing.

How Small Organizations Can Put the Environment First

SocialFish

We are in the midst of an environmental revolution, and today, organizations are at the forefront, faced with the responsibility of leading by example and conducting business with the environment in mind. Environmentally-friendly business practices are the key to a prosperous future for all.

8 Favorite Memories From My 8 Years At Firebelly

Firebelly

LinkedIn recently reminded me that it’s my eight year work anniversary with Firebelly. To celebrate, I thought I’d do something a little different with my blog post this week—a retrospective on eight of my favorite memories from the past eight years.

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10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 billion active users it’s wise to have a good brand establishment over there. Whether you are a blogger, artist or a small business, marketing on Facebook could surely get you tons of exposure and leads for your business.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

#measurePR Recap (June 2015): Measuring Content

Waxing UnLyrical

In line with our June theme (content! content! content!), the June #measurePR chat followed suit. We welcomed four stellar guests including the Washington Business Journal ‘s Jennifer Nycz-Conner , digital marketing brand strategist for V3B Shelly Kramer , founder of Red Shift Writers (and regular contributor to this blog!) Dan Cohen , and the inimitable Fay Shapiro of commPRO.biz. With four great guests on hand, we began to chat about measuring content.

More Trending

Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME

Jon Loomer

Facebook has started testing Lead Ads , and they are awesome. It shouldn’t take long for advertisers to realize just how useful, powerful and ultimately profitable these new ad units may be.

How to Get Twitter Followers using Basic Psychology

Devumi

You all know from reading this blog that I spend quite a bit of time writing about social media, thinking about social media, and arguing with the @Devumi Gorilla about what the Devumi Twitter account should do next.

Monday Roundup: Innovative Content

Waxing UnLyrical

Content, content, and more content. It’s been a constant theme on WUL this month, and with good reason. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? I thought these posts could help. Purina’s “Dear Kitten” Video Series Proves BuzzFeed Is The Cat’s Pajamas For Content Marketers.

Realignment #1: From Inside-Out, Tactical Thinking to Outside-In, Inventive Thinking

SocialFish

Suppose your organization is experiencing attrition. Do you focus on symptoms and tactics—improving your “message,” revving up your communication or investing in a cool new website, for example?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Ways to Create a Happy Office Culture

Idaconcpts

When your office has a happy culture, you are more likely to attract and keep top quality employees. As an employer, it’s important to focus on your staff members’ wellbeing, not just on profits or the appearance of your building and decor.

Apologies and #Socialmedia in Crisis Comms PR

Laurel Papworth

Shares Badly Handled Crisis Comms in Social Media by @ABCAustralia – Don’t Apologise!

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Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media

Social Media Network Marketing

Tsu is a great Opportunity. When I say 'Opportunity' it means ' a set of circumstances that makes it possible to do something' - Repeating this: ' set of circumstances'. This means that there are a couple of things you need to wok towards so that you can achieve success on TSU. What Is TSU?: First thing first get to know the Social Media Platform: TSU is pronounced as 'sue'.

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Millennials and Transparency in Online Communities

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. I’m excited to share them here for you over the next few months! Check out the other good stuff over on Higher Logic too.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Where to Find Affordable Apple Parts and Accessories

Idaconcpts

Do you own an iPad, MacBook or iPhone? Are you searching for high quality Apple parts? You can easily buy them from Apple’s retail stores. However, there’s one catch – their prices are sky high.

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Advanced Social Media Course – August Sydney 2015

Laurel Papworth

Shares Looking for an advanced social media course in Sydney ? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further!

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11 Essential Principles Every Successful Social Media Marketer Follows

Rebekah Radice

We’ve all seen them, interacted with them and shared their content. But have you ever wondered what makes them so successful? What is it about the habits, personality and skill of a successful social media marketer that sets them apart?

Can You Change an Existing Culture? Find Out on #CultureChat

SocialFish

This Thursday we’ll be hosting another #CultureChat on twitter, and our topic will focus in on the what, when, and how of changing an existing culture. I find that a lot of the organizations with really amazing cultures grew up like that. Their founders created that cool culture.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 billion active users it’s wise to have a good brand The post 10 Facebook Hacks to Make Your Small Business Look Colossal appeared first on Kikolani. Social Media

Lawyers Have A Hard Time Dealing With Change [#LMAP3 Recap #1]

Myrland Marketing

I just attended the LMA, or Legal Marketing Association’s, 3 rd annual P3 Conference in Chicago. It was sponsored by the LMA Client Value SIG, or Shared Interest Group. This year’s co-chairs were Keith Maziarek , Sr.

How to Use Twitter in Media Relations

Proactive Report

The Internet has changed the way we connect and communicate – not just with one another, but also with the media. Writing a press release and posting it on the wire doesn’t get your media coverage anymore.

Do You Have an Online Sales Funnel?

Small Business Mavericks

Every business has a sales funnel. Even if yours isn’t well-defined, it’s there. It could be more efficient by defining it and graphing it a little more clearly. Nevertheless, your sales funnel shows how you generate and develop leads and turn them into customers. An online sales funnel does the same thing for your online marketing efforts.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Writing a Great Business Bio For Your Social Media Profiles

Lucy Hall

Creating a great bio for your social media profiles is important for your business. If you want to look professional and establish your authority on social media your profile should be the first thing you look at because it's the first thing people look at when they want to see what you or your businesses is all about. So how do you write a great bio for your social media profiles? what exactly do you need to think about? Here's my 5 top tips! Business or Personal.

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ACC: Our Stakeholders Are Beginning To Lose Faith In The Legal Profession [#LMAP3 Recap #2]

Myrland Marketing

Yesterday, I recapped Akin Gump’s Toby Brown’s remarks from the recent #LMAP3 conference I attended in Chicago. Toby and Amar Sarwal, Vice President and Chief Legal Strategist for the ACC (the Association of Corporate Counsel), shared opening keynote duties.

Reading Roundup: What’s New in Blogging Lately

ProBlogger

I’ve seen so much good content lately on the subject of blogging – I always love a downloadable schedule that someone else has taken the time to create, and sneaking a peek into how others make money is such an eye-opener!

Web Design Or Development: What’s the Difference?

Small Business Mavericks

Small business owners often confuse website design with website development. While they are similar, they are completely different tasks. Here’s a little discussion on how they are different. What Web Designers Do. Web designers are the beauticians of the Web. Their job is to make websites look beautiful. This requires a certain set of skills in both graphics and coding. Skills a web designer should learn to master include: HTML: Every website designer should learn HTML.

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Double Exposure Experiment

Lucy Hall

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The Rise and Rise of Online Video

Proactive Report

By Cokey Falkow. The internet has become more than just the new wave. It’s a remarkable shift in the way we as humans share knowledge.

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10 PBEVENT Speakers Share their Morning Routine

ProBlogger

There’s a real buzz in the air now that the ProBlogger Training Event schedule has been released. Everywhere, people are chatting about where they’re going to be when, sessions are being highlighted, and bloggers are stalking the guest list, wondering who they’re going to meet.

Can Social Media Generate Leads?

Small Business Mavericks

Social media has come a long way since the days of Friendster and MySpace. Facebook was a game changer in a big way. But other social media websites have upped the ante in some very real ways. YouTube, for instance, is the second largest search engine on the planet. There is some evidence that Google+ increases search exposure for brands that use it. Pinterest has a very loyal demographic in strong female base.