Sat.Oct 11, 2014 - Fri.Oct 17, 2014

The Pillars of Online Marketing Success in 2014 & Beyond

SocialFish

As online marketing budgets continue to rise this year and with prospects to increase for the future, there’s good sign that more businesses are taking the potential and necessity of the web seriously.

How to handle a shitstorm – before, during and after

Mindjumpers

With brands increasing their presence on social media regular crisis are to be expected.

Offline Expectations from Online Engagements are Unrealistic

Direct Marketing Observations

Picture this: You’re at a stop light. It seems to be taking forever for it to turn green. You become impatient. You start yelling. You’re wondering why it hasn’t changed. Finally it does change and you peel out. You’re angry because it took entirely too long.

Interview with Simon Sinek – Start With Why

Buzz Marketing for Technology

I had a chance to catch up with fellow author, Simon Sinek to discuss his book called – Start With Why at the World Business Forum held in New York at Radio City Music Hall on October 7-8. My goal was to go a bit more in-depth on how to get started for B2B marketers, hope you enjoy the interview.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Problem Isn’t Millennials

SocialFish

It baffles me that we haven’t figured this out yet. Think about history. EVERY SINGLE younger generation is blamed as the problem as they enter adulthood. Xers (cynical slackers) were blamed. Boomers (long-haired, disrespectful hippies) were blamed.

More Trending

Facebook Stickers- Bad Idea Good execution…

Direct Marketing Observations

Did Facebook just jump the shark? Or does it just seem like it? Back in April of 2013, Facebook launched stickers but only in private messages.

Blind Luck: What To Do With Weird, Unpredictable, and Unavoidable Customer Horror Stories

Navolutions

What do you do when a customer means to order one product, but somehow manages to order another? If it’s a T-shirt or a DVD, you’d probably just exchange it, but what if it’s a really big ticket item that has high shipping costs?

Associations should be incubators for startups

SocialFish

I read this with fascination in Associations Now the other day: Working with the Nashville Entrepreneur Center (EC), the Country Music Association (CMA) announced this week a plan to launch a startup accelerator focused on the music industry.

LXRSEO Review – Getting an Edge on Competitors in Search

Kikolani

You know it when you’ve seen it. It’s that competitor appearing on the first page of Google who changes you. You are so affected that you can’t help but take measures to rank higher than him. We’ve all experienced situations like this. But do we know a way around it? That’s the question.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Help Your Social Media Customer Service

Convince & Convert

Image via BigStockPhoto.com Customer Service and Social Media Marketing both require a lot of thought to be done well. If your thought process is constantly re-inventing the wheel of your responses, you can burn out.

Firebelly Begins Working With V&V Supremo

Firebelly

We’re excited to announce that we have started working with V&V Supremo. Founded in 1964 by Mr. Gilberto Villaseñor and Mr. Ignacio Villaseñor, both natives of Michoacan, Mexico, V&V Supremo is a Chicago-based company that has been producing high quality, authentic Mexican cheeses, creams and chorizos for 50 years. Fundada 1964 por el Sr. Gilberto Villaseñor.

[Cool Infographic Friday] Google Helpouts

SocialFish

Tip o’ the hat to Eddie Driscoll, of DPFOC UK , for sending this along for you guys. Google being the main internet search provider worldwide always emphasises its aim to make its search engine a great user experience.

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Warning: Facebook hackers!

Mindjumpers

The hackers are upon us. Over the past few weeks hundreds of Dropbox passwords seem to have been leaked, and almost 100.000 Snapchat photos were hacked and published online.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

3 Ways to Incorporate Nostalgia in Marketing

Convince & Convert

Image via BigStockPhoto.com How do you define nostalgia? To me, it’s lying in a hammock and reading the entire Lord of the Rings trilogy on hot August days. And playing card games around the dining room table after the holiday dishes are cleared.

Halloween & Social Media: 5 Must-Reads

Firebelly

Don’t be scared of having some fun with your online community this Halloween! Check out these five must-reads for inspiration. Three Frightfully Fun Examples of Brand Generated Halloween Social Media Content By Jessica Gioglio In celebration of this spooktactular holiday, we’re skipping the tricks and going right to the treats. From Facebook, to Twitter, Vine, Blog Social Media

It’s that time again: The Third Annual Association Content Marketing Readiness Survey

SocialFish

By Monica Bussolati. ——————– The Harvard Business Review had an article this summer that stated when it comes to marketing, “most organizations are stuck in the last century.”

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Aim True With AdWords

Saying It Social

Read our review on the October 2014 Google Partners Connect event featuring two of Google''s in-house AdWords experts - Allan Thygesen & Frederick Vallaeys.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

A Brand-New Youtility Book From Jay Baer That Will Help Build Your Business

Convince & Convert

Real estate professionals are all the same (or at least that’s the common perception). How can real estate professionals stand out by creating marketing so incredibly useful, people would pay for it? I wrote a book showing them how, and it launches November 4.

Firebelly CEO Presenting “Next Generation Social Media” At BOLO Conference

Firebelly

Our own Duncan Alney will be presenting “Next Generation Social Media For Agencies” at the 2014 BOLO Conference, a conference that brings together thought-leaders and change-makers of the agency world, in Scottsdale, Arizona on October 20th. Session description This session will focus on emerging trends that will effect most agencies in the near future. Specifically, Blog News

GoDaddy Price Confusion Over Premium New gTLD Domains

Bill Hartzer

There appears to be a bug in how GoDaddy is displaying the prices of some New gTLD domain names.

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How to Set Up a YouTube Remarketing Campaign in Google Adwords

Devumi

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Does Your Email Help or Hurt

Convince & Convert

Every time you press send on that new email, are you doing your brand good, or are you doing your brand harm?

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15 Must-Use Words in Your Headlines [+Examples]

Writtent Blog

Headlines. The single most important piece of copy in a blog post. One of the ultimate determinants of a blog post’s success. If you don’t get them right, all the hours you spent crafting the post will go to waste, since nobody will read further than the post title.

Bill Hartzer: Weekly Update for October 13, 2014

Bill Hartzer

This past week, I’ve been busy speaking at the PubCon conference in Las Vegas, so there weren’t a lot of posts and updates this week. But, notably the TopSEOs website appears to have been banned in Google.

Online Music Marketing with Tweets: Twitter and SoundCloud Finally Team Up

Devumi

There have been rumors of Twitter and SoundCloud working together for months. I reported on Twitter’s interest back then , but now we know for certain that the two titans of rapid fire social media, and online music streaming, are going to work together.

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Twitter and TV: 4 Ways to Make It Work

Convince & Convert

Image via Twitter Blog It’s that time of year when kids go back to school, football is starting, baseball is ending, Mr. Autumn Man is walking down the street with his coffee, and television’s top shows come back for their big premieres.

Time Clock Software For Businesses

Idaconcpts

Time clocks are needed for every business that pays its employees by the hour. Employees need to have a reliable way of tracking how much they have worked, and the business must have an easy way of obtaining information about the hours worked by employees.

20 Amazing Resources to Learn Copywriting

Writtent Blog

What is copywriting, really? Most often, it is the art of writing copy for marketing or advertising. In other words, it’s writing that’s designed to sell. That might seem easy, but believe me, it’s often not.

New Social Media Networking Site

Social Media Network Marketing

Many new Networking Sites are coming up. Some of them remain while many close down. The Main Features and Functions remain the same reason being the basic purpose of Networking Sites is so that people can Socialize, Share and generally engage.

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