Sat.Aug 31, 2013 - Fri.Sep 06, 2013

Brands Rocking Instagram


Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. But how can brands benefit from this visual and colorful social medium?

Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

There’s no doubt about the fact that patients are becoming more vocal in the social media space.

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Buying Facebook Likes. It Happens. A lot.

Jason Yormark

It’s just like anything else in life really. Anything can just about be bought for the right price. And buying Facebook Likes is no different. Chances are you’ve visited plenty of Facebook pages of companies or organizations that have done so.

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Running Facebook Contests Just Got a Lot Easier


Congratulations, former Facebook promotions rule-breakers –it’s now officially ok to break those rules. Actually, you won’t even have to–Facebook has changed those pesky Promotions Guidelines and made it easier to run and administer contests.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

An Unkindness of Ravens: Thoughts on Twitter Communication

Waxing UnLyrical

Four thoughts came together recently that gave me one of those “bolt of lightning” insights it’s useful to get from time to time. Not only that, it helped me change my approach to communication. Images: Woop Studio ‘s Alphabet Flashcards, used with permission.

Facebook adds Shared Photo Albums

The Social Media Incubator

Just a few minutes ago, our social media & client services manager, Chelsea Janke , was given a new feature on Facebook called “ Shared Albums.” ” Upon reviewing, we have created a pro and con list along with a how-to on using the new feature for our readers.

More Trending

[Industry News] Avectra acquired by Abila (aka Sage)


You’ve probably heard, so here’s the official news release. Abila, formerly Sage Nonprofit Solutions, a provider of software solutions dedicated to serving dynamic nonprofit organizations and government agencies, has acquired McLean, Va.-based

Friday Funny: Newfangled Social Networking

Waxing UnLyrical

Does this strike a chord? … Thought so. Happy Friday, everyone! Image: seanrnicholson via Flickr, CC 2.0. Friday Funny: Newfangled Social Networking is a post from: Waxing UnLyrical. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

App of the Week: Wunderlist

The Social Media Incubator

We are all busy. We all have our own way of time and task management. A lot of us make to-do lists, shopping lists, etc. In this day and age, we don’t have to carry a notepad around of all the things we have on our plates.

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Facebook is Getting More Two-Faced By the Day

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about two new announcements from Facebook that appear to come from opposite ends of the philosophical spectrum. Maybe. Or Maybe Not.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Business Transformation – The Black Swan Dilemma


A colleague on the Business Transformation Management LinkedIn group asked a question – “Why do so many business transformation programs become black swans?”. In my quick response I noted two opinions, and they are opinions since I don’t have the research to back them up.

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This Week on Facebook

Harp Interactive

Categories: Blog , Facebook , Social Media Marketing Tags: 2013 fall marketing trends , community guidelines , favicon , Social Media Marketing A roundup of this week’s Facebook Posts from Harp Social’s Facebook Page. Post by Harp Social. Post by Harp Social. Post by Harp Social. Read more. ). Blog Facebook Social Media Marketing 2013 fall marketing trends community guidelines favicon

What Your Business Can Learn From the New KitKat® Website

The Social Media Incubator

Google has recently joined forces with Hershey to name their new Android operating system after the KitKat® bar. Google’s new operating system will be called Kit Kat aka Android 4.4.

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3 Critical Considerations Before Tackling Facebook’s New Contest Option

Convince & Convert

Facebook just made another major change to its terms of service. Two years ago, it forbid running promotions directly on a page and required the use of a third party app for all contests.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Two Key Questions for Every Community Manager


Online Community Management is a profession that has seen a huge boom and evolved over these last couple of years. For Community Managers, this has happened fast; we’re still trying to develop key concepts that will help current and future Community Managers do the job.

Creating an Immersive Brand Experience at the Red Bull Wake Open

Buzz Marketing for Technology

Posted in Branding Buzz Marketing Conversational Marketing Crowdsourcing Innovation Interactive Marketing Mobile QR Codes Visual Recognition.

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Find Out How to Increase Traffic, Engagement, and Social Shares Today


One of the worst feelings as a writer, whether you’re creating content for your own blog, a guest blogging opportunity, or a freelance client, is when you put your heart and digital soul into a blog post, publish it, and get little response. When you wait for the traffic that never comes.

Does Buying Facebook Likes Help Search Engine Rankings?

Bill Hartzer

I was offered 2,000 Facebook Likes for $60 today, from someone offering a service that allows you to buy Facebook Likes. According to this unsolicited commercial email (spam), getting more Facebook Likes will increase your search engine rankings.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Don’t Delay – Registration is open for the PCMP!!!


This is the moment you’ve all been waiting for. We’re back in business, better than ever, and ready to open the doors for the second installment of our wildly successful Private Community Management Certificate Program.

Why Facebook Should Stop Judging Content Quality

Convince & Convert

TechCrunch put an article out on August 23, 2013 reporting that Facebook will soon begin to punish “LOLCats-style memes” in the Facebook newsfeed. Facebook believes memes are low quality, but did not explain why, and I completely disagree. This post is entirely my opinion.

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Fetching Friday – 20 Marketing Links


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on Blog Post Promotion is LIVE!

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5 Luxurious Technology Events for this Autumn


In the past I have been to a lot of technology events. Some of them have been gritty or very basic. Others have been quirky and a lot more fun than I had been prepared to expect.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

7 Ways To Produce Outstanding Content

Small Business Mavericks

Your content may be good, but is it outstanding? Would you know the difference? If you want your content to stand above the crowd, you have to give it the qualities and features of outstanding content. Anything less is selling your audience (and you) short. Here are 7 ways you can be sure to produce outstanding content every time. Make it original - Nothing is better than original, unique content.

5 Marketing Tips for Your Career

Convince & Convert

Image via Everyone in today’s job market needs to have marketing skills. We all have personal brands and have to constantly position ourselves to get the type of work we want, whether that be as an employee or business owner.

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MyOpenID to Shut Down February 1, 2014

Bill Hartzer

MyOpenID , the site whose goal was to allow us to securely have one ID on the web to use for logins, has decided to shut its doors starting on February 1, 2014. According to its founder, Larry Drebes from Janrain, Janrain made the decision to end of life the myOpenID service.

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Four Ways Brands Can #Unplug

Social Media Strategery

Image courtesy of Flickr user davitydave. This post originally appeared in Ragan’s PR Daily. . One of the world’s most connected men, Baratunde Thurston , recently took a month-long digital detox, chronicled in the July/August issue of Fast Company.

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Why Content Wins

Ari Herzog

It is suggested that email messages be constrained at the risk of losing you: Limiting yourself to five sentences forces you to think in a concise manner, helping you stay focused and save time.

Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

Keryl Pesce, @thehappybitch Debbie Gioquindo, @hvwinegoddess Happy B h Wines.

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SEO Tool Review: LXR Marketplace

Bill Hartzer

LXR Marketplace is a website that gives you several website research tools to choose from in order to do SEO, and PPC research on a particular website address. There are also various keyword research tools as well.

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The Future of Local News WILL Disrupt Facebook

Stay N' Alive

I am often asked, "will Facebook ever go the way of MySpace?" The truth is Facebook has been very good, like it or not, at not looking at current users'' needs, but instead anticipating the needs of future users, therefore fixing the Innovator''s Dilemma and ensuring their survival.

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Buying Facebook Likes. It Happens. A lot.

Jason Yormark

It’s just like anything else in life really. Anything can just about be bought for the right price. And buying Facebook Likes is no different. Chances are you’ve visited plenty of Facebook pages of companies or organizations that have done so. This post isn’t meant to judge anyone for doing so. It’s meant to shed some light on the practice and why anyone would do it. The real currency online is trust and credibility, both of which are earned…no shortcuts.

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Your Three-Step Lead Generation System

Small Business Mavericks

E-mail marketing is still as effective today as it ever was. But you’ve got to generate leads. To generate leads you have to build trust. Here’s your three-step plan for generating trust and building your e-mail list by generating more leads. Set up your opt-in system – You have to have a system in place if you want to generate e-mail leads. That requires a form. You can create your own form or use a service like Constant Contact and use their forms to generate your leads.